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Marketing Program Coordinator Jobs in Baton Rouge, LA

DR Horton

Marketing Manager

Denham Springs, LA · On-site

... media coordination, and lead generation programs in partnership with Corporate Marketing * Monitor and evaluate marketing campaign performance, website traffic, lead conversion metrics, and ...

DR Horton, Inc.

Marketing Manager

Denham Springs, LA · On-site

... media coordination, and lead generation programs in partnership with Corporate Marketing * Monitor and evaluate marketing campaign performance, website traffic, lead conversion metrics, and ...

SASSO

Marketing Manager

Baton Rouge, LA

Serve as the central point of coordination for brand marketing initiatives, aligning strategies ... programs, and social content initiatives to amplify reach and engagement. * Coordinate email and ...

SASSO

Marketing Manager

Baton Rouge, LA · On-site

Serve as the central point of coordination for brand marketing initiatives, aligning strategies ... programs, and social content initiatives to amplify reach and engagement. * Coordinate email and ...

SASSO

Marketing Manager

Baton Rouge, LA · On-site

Serve as the central point of coordination for brand marketing initiatives, aligning strategies ... programs, and social content initiatives to amplify reach and engagement. * Coordinate email and ...

FOX Factory, Inc.

Marketing Intern

Baton Rouge, LA · On-site

$14.50 - $19.25/hr

Marketing Intern Marucci Sports, a wholly owned subsidiary of Fox Factory, was founded by two ... and coordinating various company initiatives, including photoshoots, influencer programs, and ...

Fox Factory

Marketing Intern

Baton Rouge, LA · On-site

$14.50 - $19.25/hr

Marketing Intern Marucci Sports, a wholly owned subsidiary of Fox Factory, was founded by two ... and coordinating various company initiatives, including photoshoots, influencer programs, and ...

Foxfactory

Marketing Intern

Baton Rouge, LA

$14.50 - $19.25/hr

Marketing Intern Marucci Sports, a wholly owned subsidiary of Fox Factory, was founded by two ... and coordinating various company initiatives, including photoshoots, influencer programs, and ...

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Marketing Program Coordinator information

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How much do marketing program coordinator jobs pay per hour?

As of Aug 29, 2026, the average hourly pay for marketing program coordinator in Baton Rouge, LA is $23.80, according to ZipRecruiter salary data. Most workers in this role earn between $20.10 and $26.54 per hour, depending on experience, location, and employer.

What does a marketing program coordinator do?

A Marketing Program Coordinator is responsible for organizing and managing marketing campaigns and programs within an organization. They work closely with marketing teams to plan, execute, and monitor promotional activities, events, and digital campaigns. Their role often involves coordinating schedules, tracking budgets, communicating with vendors, and ensuring that marketing initiatives align with business goals. Additionally, they may assist in gathering and analyzing data to measure the effectiveness of marketing efforts.

How does a marketing program coordinator typically collaborate with cross-functional teams?

As a Marketing Program Coordinator, you’ll regularly work with teams such as sales, product management, creative, and digital marketing to ensure campaigns are executed smoothly and align with overall business goals. This often involves organizing meetings, gathering input, and managing timelines so that all stakeholders are informed and deliverables stay on track. Strong communication and organization skills are key, as you’ll serve as the main point of contact between departments, helping to translate marketing strategies into actionable tasks. This collaborative environment not only builds your project management abilities but also provides a strong foundation for future advancement into senior marketing or program management roles.

What are the key skills and qualifications needed to thrive as a marketing program coordinator, and why are they important?

To thrive as a Marketing Program Coordinator, you need strong project management, organizational, and communication skills, often supported by a degree in marketing or a related field. Familiarity with marketing automation platforms, CRM systems, and analytics tools is typically required, along with certifications like HubSpot or Google Analytics being advantageous. Attention to detail, adaptability, and collaborative teamwork are soft skills that distinguish top performers in this role. These competencies enable effective campaign execution, cross-functional coordination, and measurable marketing outcomes.

What is the difference between Marketing Program Coordinator vs Marketing Specialist?

AspectMarketing Program CoordinatorMarketing Specialist
ResponsibilitiesCoordinates marketing programs, manages schedules, and supports campaign executionDevelops marketing strategies, creates content, and analyzes campaign performance
Required SkillsOrganizational skills, communication, basic marketing knowledgeCreativity, analytical skills, content creation
CredentialsBachelor's degree in marketing or related fieldBachelor's degree in marketing, communications, or related field
Work EnvironmentOffice setting, supporting marketing teamsOffice or remote, involved in campaign development

While both roles require a bachelor's degree and involve marketing activities, the Marketing Program Coordinator primarily manages and supports marketing programs and logistics, whereas the Marketing Specialist focuses on strategy, content creation, and campaign analysis. The Coordinator role is more administrative and organizational, while the Specialist role is more creative and strategic.

How much does a marketing program coordinator earn?

The average salary for a marketing program coordinator typically ranges from $45,000 to $65,000 annually, depending on experience, location, and industry. Entry-level positions may start lower, while experienced coordinators with specialized skills or certifications can earn higher salaries.

Is a marketing program coordinator entry-level?

A marketing program coordinator role is often considered entry-level or early-career, requiring some experience in marketing, project management, or related skills. Many positions seek candidates with a bachelor's degree and familiarity with marketing tools like CRM or analytics platforms, but extensive experience is typically not required.

What job categories do people searching Marketing Program Coordinator jobs in Baton Rouge, LA look for?

The top searched job categories for Marketing Program Coordinator jobs in Baton Rouge, LA are:

What cities near Baton Rouge, LA are hiring for Marketing Program Coordinator jobs?

Cities near Baton Rouge, LA with the most Marketing Program Coordinator job openings:

Marketing Program Coordinator jobs near you

Philanthropy Coordinator

Baton Rouge, LA • On-site

Mary Bird Perkins Cancer Center
Outpatient Health Care • 201 - 500 employees

7.6

Company rating: 7.6 out of 10

Based on 5 frontline employees who took The Breakroom Quiz

Good employer

Learn more about Mary Bird Perkins Cancer Centerexternal

Full-time

Re-posted 11 days ago

Job description

Mary Bird Perkins Cancer Center is Louisiana's leading cancer care organization, caring for more patients each year than any other facility in the region. And with strategic hospital and physician partnerships, we are delivering on our mission to improve survivorship and lessen the burden of cancer.

Mary Bird Perkins and its partners work together to provide state-of-the-art treatments and unparalleled collaborative, comprehensive cancer services. This culture of innovation helps attract the best cancer minds in the country, from expert physicians and highly specialized scientists to forward-thinking leaders in supportive care and other disciplines.

Together, with our hospital and physician partners, we are one-hundred percent focused on cancer care.

Why Join Us? We are looking for talented and highly-motivated individuals who demonstrate a natural desire to support the meaningful work of community oncologists and the patients we serve.

Job Description:

SCOPE:Provides the operational backbone for Mary Bird Perkins' annual, mid-level, and membership giving program. This role keeps campaigns, stewardship, data, and donor touchpoints running smoothly: coordinating and executing impact and stewardship touchpoints across print, digital, personalized, and event channels for the one-to-many program, owning the quarterly donor newsletter and a digital (text and email) stewardship program in collaboration with the Communications team and a third-party vendor, coordinating personalized gift acknowledgments and CRM accuracy with Donor Services, and managing the production hand-offs that move creative through Marketing. The Coordinator delivers stewardship consistent with the organization-wide donor recognition standards set by the Director of Donor Relations and Recognition, keeping the one-to-many program aligned with the broader donor pyramid. Working under the Director of Philanthropy and alongside the Associate Director, the Coordinator ensures the details are accurate, timely, and donor-centered across all Mary Bird Perkins locations, freeing the team to focus on strategy and relationships.

ESSENTIAL FUNCTIONS:

1. Coordinates and executes impact and stewardship touchpoints (print, digital, personalized and events) for the one-to-many program, consistent with organization-wide donor recognition standards

2. Owns the quarterly donor newsletter and digital stewardship program, and coordinates campaign production logistics

3. Coordinates personalized gift acknowledgments, data entry, and CRM accuracy in collaboration with Donor Services

4. Supports data, list, and segmentation coordination with Donor Services

5. Provides administrative support for the annual, mid-level, and membership giving programs, including giving circles, advisory council, and membership gatherings

QUALIFICATIONS:

  • Bachelor's degree preferred, or equivalent experience.
  • One to three years of administrative, development operations, event coordination, or nonprofit support experience. CRM or database experience preferred.

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