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Marketing Operations Coordinator information

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$12

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$41

How much do marketing operations coordinator jobs pay per hour?

As of Sep 7, 2026, the average hourly pay for marketing operations coordinator in Rio Rancho, NM is $24.48, according to ZipRecruiter salary data. Most workers in this role earn between $18.56 and $26.68 per hour, depending on experience, location, and employer.

What is a marketing operations coordinator?

A Marketing Operations Coordinator is a professional responsible for managing and optimizing the processes, technology, and data that support a company's marketing efforts. They coordinate between teams, help implement marketing campaigns, manage marketing automation tools, and analyze campaign performance. Their role ensures that marketing initiatives are executed efficiently and effectively, contributing to overall business growth. They often work closely with marketing, sales, and IT departments to streamline workflows and improve productivity.

How does a marketing operations coordinator typically collaborate with other departments within an organization?

A Marketing Operations Coordinator works closely with various teams such as marketing, sales, IT, and sometimes finance to streamline marketing processes and ensure campaigns run smoothly. They often coordinate with the sales team to align lead generation efforts, work with IT to manage marketing automation tools, and partner with creative teams to deliver assets on schedule. This cross-functional collaboration helps ensure that marketing initiatives are executed efficiently and that data flows seamlessly between teams, contributing to the organization’s overall goals.

What are the key skills and qualifications needed to thrive as a marketing operations coordinator, and why are they important?

To thrive as a Marketing Operations Coordinator, you need strong organizational skills, analytical abilities, and a background in marketing or business, often supported by a bachelor’s degree. Familiarity with marketing automation platforms (such as HubSpot or Marketo), CRM systems, and data analytics tools is typically required. Excellent communication, attention to detail, and problem-solving skills help you excel in cross-functional teams and manage multiple projects. These skills and qualities ensure efficient campaign execution, accurate reporting, and the smooth alignment of marketing strategies with business goals.

What is the difference between Marketing Operations Coordinator vs Marketing Analyst?

AspectMarketing Operations CoordinatorMarketing Analyst
Required CredentialsBachelor's degree in marketing, business, or related field; familiarity with marketing toolsBachelor's degree in marketing, statistics, or related field; analytical skills
Work EnvironmentCollaborative, cross-functional teams; focus on process and tool managementData-driven, research-focused; analyzing marketing performance
Employer & Industry UsageUsed across marketing departments for campaign support and operationsUsed for analyzing marketing data, performance metrics, and insights

The Marketing Operations Coordinator primarily manages marketing processes, tools, and campaigns, ensuring smooth operations. In contrast, the Marketing Analyst focuses on analyzing data to evaluate marketing effectiveness. Both roles require similar educational backgrounds and are integral to marketing teams, but they differ in daily responsibilities and focus areas.

What are the most commonly searched types of Marketing Operations jobs in Rio Rancho, NM?

The most popular types of Marketing Operations jobs in Rio Rancho, NM are:

What job categories do people searching Marketing Operations Coordinator jobs in Rio Rancho, NM look for?

The top searched job categories for Marketing Operations Coordinator jobs in Rio Rancho, NM are:

What cities near Rio Rancho, NM are hiring for Marketing Operations Coordinator jobs?

Cities near Rio Rancho, NM with the most Marketing Operations Coordinator job openings:

Marketing Operations Coordinator jobs near you
Infographic showing various Marketing Operations Coordinator job openings in Rio Rancho, NM as of August 2026, with employment types broken down into 85% Full Time, 13% Part Time, and 2% Contract. Highlights an 94% Physical, 2% Hybrid, and 4% Remote job distribution, with an average salary of $50,924 per year, or $24.5 per hour.

Marketing Operations Coordinator

Southwest Womens Oncology/Optimum

Albuquerque, NM • On-site

Full-time

Medical, Retirement, PTO

Re-posted 17 days ago

Job description

Marketing Operations Coordinator
Optimum Human + Southwest Women's Oncology | Albuquerque, New Mexico
Why This Role Matters
Great marketing doesn't just happen. It runs on systems, processes, and the people who build and maintain them.
The Marketing Operations Coordinator is the connective tissue that keeps the Optimum Growth Agency running cleanly across seven entities-supporting campaign coordination, platform administration, workflow documentation, and cross-functional communication. This is an entry point into marketing operations leadership for someone who is organized, proactive, and energized by making complex things run smoothly. We hire for attitude and aptitude above all else.
Who We Are
Southwest Women's Oncology (SWWO) is New Mexico's leading gynecologic oncology practice, delivering advanced cancer care with skill, courage, and compassion.
Optimum Human and Optimum Infusion extend that mission into performance medicine, infusion services, longevity, recovery, hormone optimization, medical weight loss, peptide therapies, hyperbaric medicine, aesthetics, and human performance.
Together, we operate as a single integrated platform committed to one mission: to deliver new possibilities in medical care, human performance, and health by uniting passion, knowledge, and precision into something greater than the sum of its parts.
What You'll Own
Campaign Coordination
Maintain the cross-entity marketing calendar and support execution of multi-brand campaigns-coordinating assets, deadlines, and stakeholder communications to keep everything on track.
Platform & Tech Stack Support
Support administration of GoHighLevel, scheduling tools, and reporting dashboards. Assist with new team member onboarding to platforms and flag access gaps or workflow issues to the Marketing Operations Manager.
Documentation & SOPs
Assist in building and maintaining the SOP and playbook library. Document new processes as they develop and use AI tools to accelerate documentation and improve workflow templates.
Vendor & Partner Coordination
Track vendor deliverables, deadlines, and contracts across marketing technology partners, print vendors, and media suppliers. Escalate performance concerns and renewal needs as appropriate.
Cross-Functional Communication
Serve as a coordination point between marketing, clinical, front desk, and administrative teams. Maintain clear communication across active projects and surface process friction to the Marketing Operations Manager.
What Success Looks Like
First 90 Days
  • Fully onboarded to the marketing tech stack; actively supporting campaign coordination.
  • SOP documentation contributions underway for priority workflows.

First 6 Months
  • Campaign coordination running smoothly with proactive stakeholder communication.
  • Platform administration fully owned and measurable SOP contributions delivered.

First Year
  • Recognized as a reliable operational backbone for the marketing team.
  • Consistently embodying the Optimum Standard.

Who Thrives Here
We want people who bring relentless positivity, a hunger to learn, and the drive to elevate everyone around them. You will likely thrive if:
  • You take ownership rather than waiting for direction.
  • You believe details matter.
  • You enjoy solving problems and seek continuous improvement.
  • You care deeply about patients and their families.
  • You value teamwork and accountability equally.
  • You're coachable, curious, and committed to mastery.

What You Bring
Required
  • 1-3 years of experience in marketing operations, project coordination, or a comparable role.
  • Strong organizational skills; able to manage multiple projects and deadlines simultaneously.
  • Familiarity with marketing technology platforms-GoHighLevel experience a strong plus.
  • Comfortable with documentation and process writing; able to produce clear, usable SOPs.
  • Proficiency with AI tools for documentation and workflow automation.
  • Clear, proactive communicator with working knowledge of HIPAA basics.

Preferred
  • Experience in healthcare, multi-brand, or agency marketing environments.
  • GoHighLevel CRM administration or campaign workflow experience.
  • Experience supporting vendor relationships or event logistics.

Our Culture
We act with courage and embrace accountability.
We serve with precision and hold ourselves to impeccable standards-then raise them.
We reject mediocrity and the comfort of "good enough."
We measure success not only by outcomes, but by the integrity, excellence, and humanity we bring to every interaction.
Way Better. Extraordinary by Design.
If you crave mastery, meaning, and measurable impact-welcome home.
Compensation & Benefits
  • Competitive salary
  • Health benefits
  • 401(k)
  • Paid time off
  • Professional development and continuing education support
  • Opportunity to grow within the Optimum Platform

This is a full-time, on-site position at our Albuquerque, New Mexico office.

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