Marketing Operations Assistant Jobs in Georgia (NOW HIRING)

Job Description:

About the Role

HPE Networking is seeking a highly organized, detail-oriented, and proactiveField Marketing Specialistto support the North America Sales and Marketing organization. This role is ideal for a strong communicator and project coordinator who thrives in a fast-paced environment and enjoys bringing structure, consistency, and excellence to marketing programs, communications, lead management, and operational processes.

The Field Marketing Specialist will serve as a key member of the North America Field Marketing team, supporting internal and customer communications, cross-segment marketing initiatives, sales enablement programs, lead management, events, and operational processes that help drive business impact across Enterprise and Commercial segments.

Key Responsibilities

Internal & Customer Communications

• Develop and execute internal communications and newsletters to keep sales, marketing, and leadership teams informed of key programs, events, and initiatives.
• Create customer-facing invitations, email campaigns, event communications, and follow-up messaging.
• Support executive communications and presentation development for internal and external audiences.
• Ensure consistency of messaging, branding, and communications across North America marketing programs.
• Develop field-ready assets and toolkits to enable Sales teams before, during, and after events

Cross-Segment Program Management

• Coordinate and manage strategic North America marketing programs that span multiple sales segments and teams.
• Drive project timelines, stakeholder communications, and deliverables across field marketing initiatives.
• Facilitate cross-functional collaboration between Sales, Field Marketing, Corporate Marketing, Product Marketing, and Operations teams.
• Track program milestones and ensure successful execution of key initiatives.

Lead Management & Sales Follow-Up

• Support end-to-end lead management processes for North America marketing programs and events.
• Monitor lead flow from campaigns, events, webinars, and digital programs to ensure timely routing and follow-up.
• Partner with Sales, BDR teams, and Marketing Operations to improve lead quality, response times, and conversion rates.
• Track lead progression, engagement metrics, and pipeline impact across marketing programs.
• Assist in developing dashboards and reporting to provide visibility into program performance, lead status, and sales follow-up activities.
• Help identify opportunities to improve lead management processes, nurture strategies, and overall marketing-to-sales alignment.

Field Marketing Team Support

• Provide operational support for the North America Field Marketing Managers and leadership team.
• Assist with planning and execution of customer events, executive engagement programs, roadshows, webinars, and sales meetings.
• Manage program logistics, registration processes, communication plans, and post-event follow-up activities.
• Support the development and maintenance of marketing calendars, planning documents, and project trackers.

Reporting & Operations

• Maintain program documentation, budgets, and tracking tools.
• Develop and distribute regular reporting on program performance, attendee engagement, lead generation, pipeline contribution, and ROI.
• Identify process improvements that drive efficiency and scalability across the field marketing organization.
• Help establish best practices and operational rigor across the team.

Qualifications

• Bachelor's degree in Marketing, Communications, Business, or related field preferred.
• 2+ years of experience in marketing, communications, event management, program management, lead management, or related roles.
• Strong understanding of marketing funnels, lead management processes, and sales alignment.
• Exceptional written and verbal communication skills.
• Strong organizational and project management capabilities.
• Ability to manage multiple priorities and deadlines simultaneously.
• Highly collaborative with a customer-first mindset.
• Experience with CRM and marketing automation platforms such as Salesforce, Marketo, Eloqua, or similar tools.
• Photoshop, Canva or other design application experience a plus.
• Proficiency with Microsoft Office, PowerPoint, Excel, Teams, and reporting tools.
• Experience supporting sales organizations and B2B marketing programs is highly desirable.

Why Join HPE Networking?

This is an opportunity to join a high-performing North America Field Marketing team at an exciting time of growth and transformation. You'll work alongside talented sales and marketing professionals, contribute to high-impact programs, strengthen sales and marketing alignment, and help drive measurable business results across the region.

Health & Wellbeing

We strive to provide our team members and their loved ones with a comprehensive suite of benefits that supports their physical, financial and emotional wellbeing.

Personal & Professional Development

We also invest in your career because the better you are, the better we all are. We have specific programs catered to helping you reach any career goals you have - whether you want to become a knowledge expert in your field or apply your skills to another division.

Unconditional Inclusion

We are unconditionally inclusive in the way we work and celebrate individual uniqueness. We know varied backgrounds are valued and succeed here. We have the flexibility to manage our work and personal needs. We make bold moves, together, and are a force for good.

Job:

Job Level:

Information about employee benefits offered in the US can be found at https://myhperewards.com/main/new-hire-enrollment.html

Hewlett Packard Enterprise is EEO Protected Veteran/ Individual with Disabilities.

HPE will comply with all applicable laws related to employer use of arrest and conviction records, including laws requiring employers to consider for employment qualified applicants with criminal histories.

Recruitment Fraud Alert

We have become aware of an increase in fraudulent recruitment activities in which individuals impersonate our company or authorized recruitment agencies to offer fake employment opportunities. These scams may occur through false websites, emails, social media, or chat-based applications and often aim to obtain personal information or money. Please note that Hewlett Packard Enterprise (HPE), its direct and indirect subsidiaries and affiliated companies, and its authorized recruitment agencies/vendors will never charge a candidate a registration fee, hiring fee, or any other fee in connection with its recruitment and hiring process. We also never request personal information such as back account details, Social Security numbers, or national IDs via social media or chat applications.

All legitimate job opportunities will come through official company channels, and candidates are responsible for verifying the credentials of any third party claiming to represent the company. Any reliance on fraudulent communication is at the individual's own risk, and HPE disclaims legal liability for any resulting damages. If you suspect recruitment fraud, do not share personal information or make any payments and report the incident to your local authorities immediately.