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Marketing Manager Jobs in Baton Rouge, LA (NOW HIRING)

DR Horton

Marketing Manager

Denham Springs, LA · On-site

This position manages day-to-day marketing operations across digital and traditional channels, coordinates advertising and community launch activities, and collaborates with Sales, Operations ...

SASSO

Marketing Manager

Baton Rouge, LA · On-site

SASSO is partnering with one of our clients to identify a Marketing Manager to support the planning, coordination, and execution of marketing initiatives for a portfolio of sports equipment and ...

SASSO

Marketing Manager

Baton Rouge, LA · On-site

SASSO is partnering with one of our clients to identify a Marketing Manager to support the planning, coordination, and execution of marketing initiatives for a portfolio of sports equipment and ...

DR Horton, Inc.

Marketing Manager

Denham Springs, LA · On-site

This position manages day-to-day marketing operations across digital and traditional channels, coordinates advertising and community launch activities, and collaborates with Sales, Operations ...

SASSO

Marketing Manager

Baton Rouge, LA · On-site

SASSO is partnering with one of our clients to identify a Marketing Manager to support the planning, coordination, and execution of marketing initiatives for a portfolio of sports equipment and ...

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Marketing Manager information

See Baton Rouge, LA salary details

$28.4K

$71.8K

$125.2K

How much do marketing manager jobs pay per year?

As of Aug 18, 2026, the average yearly pay for marketing manager in Baton Rouge, LA is $71,845.00, according to ZipRecruiter salary data. Most workers in this role earn between $51,600.00 and $84,300.00 per year, depending on experience, location, and employer.

What does a marketing manager do?

Marketing managers oversee all marketing efforts of a company for its products and services. They supervise the marketing team, leading initiatives in identifying an audience, branding, brainstorming campaigns, creating budgets, and analyzing results for future use.

How does a marketing manager typically collaborate with sales and product teams to achieve business goals?

Marketing Managers regularly work closely with sales and product teams to ensure that marketing strategies align with business objectives. They coordinate campaigns with sales to generate qualified leads, and frequently gather feedback from the sales team to refine messaging and tactics. With product teams, Marketing Managers help launch new offerings by understanding product features and translating them into compelling value propositions for target audiences. This cross-functional collaboration is essential for creating cohesive go-to-market plans and achieving measurable results.

What are the key skills and qualifications needed to thrive as a marketing manager, and why are they important?

To thrive as a Marketing Manager, you need expertise in market research, strategic planning, and campaign development, often supported by a degree in marketing, business, or a related field. Familiarity with digital marketing platforms, analytics tools like Google Analytics, and CRM systems, as well as relevant certifications (e.g., HubSpot or Google Ads), is highly valuable. Leadership, creativity, and strong communication skills help you inspire teams and translate insights into effective marketing initiatives. These skills are crucial for driving business growth, maximizing ROI, and ensuring marketing efforts align with organizational goals.

What is the difference between Marketing Manager vs Marketing Coordinator?

AspectMarketing ManagerMarketing Coordinator
ResponsibilitiesDevelops marketing strategies, oversees campaigns, manages teamsSupports campaign execution, coordinates activities, handles administrative tasks
Required SkillsStrategic planning, leadership, analyticsCommunication, organization, basic marketing knowledge
Experience & CertificationsBachelor's degree, 3+ years experience, marketing certificationsBachelor's degree, entry-level or 1-2 years experience
Work EnvironmentOffice-based, managerial setting, cross-department collaborationOffice or remote, supporting marketing teams

The main difference between a Marketing Manager and a Marketing Coordinator lies in their scope of responsibilities and experience. Marketing Managers focus on strategic planning and leadership, while Marketing Coordinators support campaign execution and administrative tasks. Both roles are essential in marketing teams, with Managers overseeing overall strategies and Coordinators handling day-to-day activities.

How much money do marketing managers make?

Marketing managers typically earn a median annual salary of around $105,000, with salaries ranging from approximately $65,000 to over $160,000 depending on experience, industry, and location. They often require skills in market research, digital marketing tools, and strategic planning, and may hold certifications such as the Certified Marketing Management Professional (CMMP).

Is marketing management a high paying job?

Marketing managers typically earn higher salaries compared to many other roles, with compensation influenced by experience, industry, and location. They often have skills in data analysis, strategic planning, and digital marketing tools, which can contribute to higher earning potential.

What is the work of a marketing manager?

A marketing manager develops and implements marketing strategies to promote products or services, analyze market trends, and oversee advertising campaigns. They coordinate with sales teams, manage budgets, and use tools like analytics software to measure campaign effectiveness. Strong communication, leadership skills, and knowledge of digital marketing are essential for this role.

What jobs do marketing managers do?

Marketing managers develop and implement marketing strategies to promote products or services, oversee advertising campaigns, analyze market trends, and coordinate with sales teams. They often use tools like marketing analytics software and may manage budgets, teams, and timelines to achieve business objectives.

What jobs pay well in marketing?

High-paying marketing roles include Marketing Directors, Brand Managers, and Digital Marketing Managers, often requiring strong strategic skills and experience with data analytics and marketing tools. Salaries vary by industry and location but generally range from $80,000 to over $150,000 annually for senior positions.

What skills are needed for a marketing manager?

A marketing manager needs strong communication, strategic thinking, and leadership skills. Proficiency in data analysis, digital marketing tools, and project management are also essential for developing and executing effective marketing campaigns.
More about Marketing Manager jobs

What are the most commonly searched types of Marketing jobs in Baton Rouge, LA?

The most popular types of Marketing jobs in Baton Rouge, LA are:

What are popular job titles related to Marketing Manager jobs in Baton Rouge, LA?

For Marketing Manager jobs in Baton Rouge, LA, the most frequently searched job titles are:

What job categories do people searching Marketing Manager jobs in Baton Rouge, LA look for?

The top searched job categories for Marketing Manager jobs in Baton Rouge, LA are:

What cities near Baton Rouge, LA are hiring for Marketing Manager jobs?

Cities near Baton Rouge, LA with the most Marketing Manager job openings:

Marketing Manager jobs near you
Infographic showing various Marketing Manager job openings in Baton Rouge, LA as of August 2026, with employment types broken down into 88% Full Time, 9% Part Time, 2% Temporary, and 1% Contract. Highlights an 81% Physical, 2% Hybrid, and 17% Remote job distribution, with an average salary of $71,845 per year, or $34.5 per hour.

Marketing Manager

DR Horton

Denham Springs, LA • On-site

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 11 days ago

D.R. Horton rating

7.4

Company rating: 7.4 out of 10

Based on 34 frontline employees who took The Breakroom Quiz

34th of 80 rated construction

Job description

D.R. Horton, Inc., the largest homebuilder in the U.S., was founded in 1978 and is a publicly traded company on the New York Stock Exchange. It is engaged in the construction and sale of high-quality homes designed principally for the entry-level and first time move-up markets. The Company also provides mortgage financing and title services for homebuyers through its mortgage and title subsidiaries. Please visit our website at www.drhorton.com for more information.
D.R. Horton, Inc. is currently looking for a Marketing Manager. The right candidate will plan and implement marketing initiatives that support home sales, lead generation, community visibility, and brand consistency within the division. This position manages day-to-day marketing operations across digital and traditional channels, coordinates advertising and community launch activities, and collaborates with Sales, Operations, Corporate Marketing, and external vendors to support divisional business objectives.
Essential Duties and Responsibilities include the following. Other duties may be assigned.
  • Develop and implement divisional marketing plans, advertising strategies, and promotional campaigns
  • Coordinate the creation, approval, and distribution of marketing materials including brochures, signage, flyers, digital advertisements, email campaigns, and sales support materials
  • Manage divisional digital marketing activities including website updates, online listings, paid advertising campaigns, email marketing initiatives, social media coordination, and lead generation programs in partnership with Corporate Marketing
  • Monitor and evaluate marketing campaign performance, website traffic, lead conversion metrics, and advertising effectiveness to identify trends and recommend adjustments
  • Manage relationships with advertising agencies, printers, photographers, digital vendors, signage providers, and other external partners to ensure projects are completed on schedule and within budget
  • Review and maintain marketing budgets, process invoices, track expenditures, and ensure marketing activities comply with approved divisional budgets and purchasing procedures
  • Collaborate with Sales, Construction, Land, and Operations teams to support community openings, inventory home marketing and market-specific sales initiatives
  • Ensure all marketing materials, advertisements, and communications comply with company branding standards, Fair Housing requirements, licensing regulations, and applicable legal guidelines
  • Analyze competitive market activity, consumer trends, and local market conditions to assist leadership in evaluating marketing opportunities and positioning strategies
  • Contribute to the strategic planning and execution of new community launches
  • Manage community product mix to optimize market appeal and overall streetscape diversity
  • Assist with promotional events, realtor functions, and other marketing-related activities to increase brand awareness and community engagement
  • Prepare and deliver reporting, tracking and performance analysis
  • Support MLS-related activities
  • Conduct all business in a professional and ethical manner to serve customers and increase the goodwill and profit of the company

Supervisory Responsibilities
  • Supervises 2 or more employees

Qualifications
Education and/or Experience
  • Bachelor's degree in Marketing, Communications, Business Administration, Advertising, or a related field required
  • Minimum of 5 years of marketing experience required
  • Experience managing advertising campaigns, digital marketing initiatives, and vendor relationships
  • Knowledge of marketing principles, advertising strategies, digital marketing platforms, branding standards, and lead generation practices
  • Skilled in project coordination, campaign management, vendor management, budget administration, and marketing performance analysis
  • Strong computer skills are required. Proficiency in Microsoft Office applications and the ability to learn new programs/systems quickly is essential
  • Ability to apply common sense understanding to carry out instructions furnished in written and oral form or via DRH applications
  • Ability to sit for majority of 8-hour workday; use hands and fingers to handle or feel; reach with hands and arms; talk and hear. Specific vision abilities required by this job include close vision and peripheral vision
  • The noise level is generally moderate

Preferred Qualifications
  • Experience in residential homebuilding, real estate, retail, or consumer-focused marketing preferred

Come join a winning team with a Fortune 500 company! We are growing fast and are looking for enthusiastic attitudes and team players to join our success. We offer an excellent benefits package including:
  • Medical, Dental and Vision
  • 401(K)
  • Employee Stock Purchase Plan
  • Flex Spending Accounts
  • Life & Disability Insurance
  • Vacation, Sick, Personal Time and Company Holidays
  • Multiple Voluntary and Company provided Benefits

Build YOUR future with D.R. Horton, America's Builder.#WeBuildPeopleToo

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