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Marketing Development Program Jobs in Washington, DC

Description About the role The Senior Marketing Program Manager leads a dynamic portfolio of cross ... Career Development and Training Opportunities * Participate in a comprehensive benefits package ...

Description About the role The Senior Marketing Program Manager leads a dynamic portfolio of cross ... Career Development and Training Opportunities * Participate in a comprehensive benefits package ...

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Marketing Development Program information

See Washington, DC salary details

$19

$62

$98

How much do marketing development program jobs pay per hour?

As of Jun 16, 2026, the average hourly pay for marketing development program in Washington, DC is $62.09, according to ZipRecruiter salary data. Most workers in this role earn between $46.83 and $74.62 per hour, depending on experience, location, and employer.

What is the difference between Marketing Development Program vs Marketing Coordinator?

AspectMarketing Development ProgramMarketing Coordinator
CredentialsTypically bachelor's degree in marketing, business, or related fieldUsually requires a bachelor's degree in marketing, communications, or related area
Work EnvironmentTraining-focused, rotational assignments, entry-levelOperational, campaign support, administrative tasks
Employer UsageCommon in large corporations for talent developmentWidely used across industries for campaign execution

The Marketing Development Program is designed to train and develop entry-level professionals through rotational assignments, while a Marketing Coordinator handles specific marketing tasks and campaign support. Both roles often require similar educational backgrounds, but the program emphasizes training and exposure to various marketing functions, whereas the coordinator role focuses on executing marketing activities.

What is a Marketing Development Program?

A Marketing Development Program (MDP) is a structured training initiative offered by companies to develop early-career professionals into skilled marketing leaders. These programs typically include rotations through various marketing functions, such as digital marketing, product management, and market research, giving participants broad exposure to the field. MDPs often combine on-the-job training, mentorship, and formal coursework to build essential marketing and business skills. Graduates of these programs are well-equipped for advanced marketing roles within the organization.

What are the key skills and qualifications needed to thrive in a Marketing Development Program, and why are they important?

To excel in a Marketing Development Program, you need a solid understanding of marketing principles, data analysis, and business strategy, typically supported by a relevant degree or internship experience. Familiarity with digital marketing tools, CRM systems, and analytics platforms like Google Analytics or HubSpot is often required. Strong communication, creativity, and adaptability help you collaborate effectively and generate innovative campaigns. These skills are crucial for driving growth, building brand presence, and succeeding in dynamic marketing environments.

What types of projects or rotations can I expect during a Marketing Development Program, and how do they support career growth?

In a Marketing Development Program, participants typically rotate through multiple departments such as brand management, digital marketing, product marketing, and market research. These rotations expose participants to different aspects of marketing, allowing them to develop a broad skill set and discover their strengths. The diverse project work and mentorship opportunities help build a strong foundation for future leadership roles, making it easier to advance within the organization or specialize in a particular area of marketing. Participants often collaborate with cross-functional teams, gaining valuable experience in teamwork and communication.
What are popular job titles related to Marketing Development Program jobs in Washington, DC? For Marketing Development Program jobs in Washington, DC, the most frequently searched job titles are:
Infographic showing various Marketing Development Program job openings in Washington, DC as of June 2026, with employment types broken down into 92% Full Time, and 8% Part Time. Highlights an 77% In-person, 15% Hybrid, and 8% Remote job distribution, with an average salary of $129,144 per year, or $62.1 per hour.
Senior Manager, Credentialing & Training Program Development

Senior Manager, Credentialing & Training Program Development

National Apartment Association

Arlington, VA • On-site

$92K - $95K/yr

Full-time

Medical, Dental, Vision, PTO

Posted 5 days ago


Job description

Description:

Senior Manager of Credentialing & Training Program Development is responsible for developing, planning and executing new and existing programs and activities, primarily training and curriculum development for NAA Education Institute’s assessment-based certificate programs. This includes:

  • Maintenance and administration of the delivery of NAAEI core assessment-based certificate program curriculum and assessment content; to include developing and implementing content updates and reviewing processes to ensure the relevancy of the programs.
  • Development and delivery of programs’ curricula, training course content, virtual activities such as webinars, online courses and reference materials.
  • Management of volunteer teams to maintain credential program assessment cycles.
  • Management of NAAEI’s instructor training programs, to include the Instructor Audit Program, Advanced Facilitator Training and NAAEI Faculty Program.
  • Development and implementation of sales plans for National Training and Corporate Training programs and support of general NAAEI marketing efforts.

Principal Responsibilities:

Curriculum Development and Assessment Management

  • Identify and develop instructional strategies, materials and technology to produce high-quality, adult learning products.
  • Manage the design, development, review and pilot test process for online learning programs developed internally and those outsourced.
  • Coordinate with internal organizational teams to track legislative, regulatory, legal and operational changes that impact training content.
  • Track and evaluate program content based on learner feedback.
  • Manage production schedules for both in-house development and outsourced projects, coordinating with both internal teams and external partners to ensure on-time product delivery.
  • Work with subject matter experts to manage reviews, updates and development of NAAEI designation program components to include training and assessment content.
  • Work with online training development vendors to ensure deliverables and timelines are communicated and implemented to meet organization goals.
  • Create, prioritize and maintain a virtual activity production schedule.
  • Review and edit new curricula and online training.
  • Manage the post-production and archiving of recorded events.
  • Manage volunteer teams to update assessment items on production schedules.
  • Manage production schedules for the maintenance of assessment items and the item database.

Instructor Training Program Development and Management

  • Develop and implement Instructor Training for beginner, intermediate and advanced levels of instruction that aligns with NAAEI goals and objectives.
  • Develop and implement recruitment programs for Instructors, to include the speaker showcase program.
  • Oversee Advanced Facilitator Program and Faculty Program to include coordination and communication with vendors, instructors, students and NAA Affiliate partners, logistics and scheduling.
  • Track related expenditures.
  • Manage registrations and payments.
  • Develop marketing content for Affiliates and website.
  • Manage list of students completing the Advanced Facilitator Training program.
  • Track engagement and volunteer hours associated with completing the NAAEI Faculty program.
  • Prepare and send communications to NAAEI Faculty, including a quarterly newsletter.

Other Responsibilities

  • Support NAAEI Joint Curriculum Development & Program Administration Committee.
  • Serve as liaison to CAMT Advisory Group and Instructor Advisory Group.
  • Other duties as assigned
Requirements:


  • 4-5 years progressive professional responsibility for management and administration of education programs, including curriculum development and demonstrated knowledge of continuing education standards.
  • Bachelor’s degree in a related field.
  • Experience with certification or certificate programs a plus.
  • Ability to effectively collaborate internally and externally to achieve program goals.
  • Excellent written, oral, visual communication and presentation skills. Ability to effectively communicate with a wide variety of audiences.
  • Ability to manage multiple tasks simultaneously and ensure timely and accurate results.
  • Experience with virtual meeting software applications such as Microsoft Teams and Zoom.
  • Ability to travel out of state and overnight 2-3 times per year.

About NAA

The National Apartment Association (NAA) serves as the leading voice and preeminent resource through advocacy, education and collaboration on behalf of the rental housing industry. As a federation of 139 state and local affiliates, NAA encompasses over 113,000 members representing more than 13.7 million apartment homes. NAA believes that rental housing is a valuable partner in every community that emphasizes integrity, accountability, collaboration, responsibility, inclusivity and innovation. To learn more, visit www.naahq.org. NAA thanks its Strategic Partners AppFolio, The Home Depot Pro, Lowe’s Pro Supply and Yardi.


Benefits Overview

  • Flexible Hybrid schedule (2 days in office)
  • Competitive pay
  • Growth focused, ‘people first’ company culture
  • Generous PTO and sick leave
  • Health, vision, dental and more including newly added infertility coverage!
  • 11 NAA holidays + 1 floating holiday of your choice!

Physical Demands

While performing the duties of the job, the employee is regularly required to sit, use hands to finger, handle or feel objects, tools or controls; reach with hands and arms. The employee may occasionally lift up to 20 pounds.


Work Environment

Work is regularly performed in a professional office environment and routinely uses standard office equipment.

The physical demands and work environment described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions