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Marketing Data Analyst Jobs in Raleigh, NC (NOW HIRING)

Labcorp

Director, Marketing Data Strategy

Durham, NC · Hybrid

Ten or more years of experience across marketing data, MarTech, analytics, or digital transformation roles. * Five or more years of experience with customer data ecosystems, including CDPs, data ...

Ra

Marketing Analytics Manager

Raleigh, NC

Who has nearly 5+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools. Who is good in management or leadership role. Who is good in providing external ...

Ra

Marketing Analytics Consultant

Raleigh, NC · On-site

Who has nearly 2+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools. Who is good in providing external consulting. Who is proficient in SAS or other ...

Judge Group, Inc.

Data Analyst

Raleigh, NC · On-site

$27 - $28/hr

Data Analytics / Data Engineer Contractor This role supports two major system overhaul projects and ... marketing/promotional purposes. Reply STOP to opt out of receiving telephone calls and text ...

Jobtailor

Senior Analyst - Marketing Insights

Durham, NC · On-site

$85 - $110/hr

* Support data-driven decision-making by analyzing business, public, and open source data * Create accurate and insightful reports * Develop dashboards and visualizations * Conduct regular data audits ...

Peterson Ventures

Sr. Data Analyst

Raleigh, NC · On-site

$90 - $120/hr

... analyzing data, presenting results, and driving change. This role is designed for candidates who ... These groups include Marketing, Demand Generation, Sales Operations, Customer Experience, Product ...

Alphabe Insight Inc

Marketing Assistant

Raleigh, NC · On-site

$46K - $59K/yr

Track and analyze the performance of marketing efforts. * Coordinate with vendors and partners to ... Maintain accurate records of marketing data and projects Qualifications Skills & Qualifications:

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How much do marketing data analyst jobs pay per hour?

As of Aug 29, 2026, the average hourly pay for marketing data analyst in Raleigh, NC is $43.37, according to ZipRecruiter salary data. Most workers in this role earn between $33.65 and $52.36 per hour, depending on experience, location, and employer.

What is a marketing data analyst?

Marketing Data Analysts are professionals who collect, analyze, and interpret data related to marketing campaigns and customer behavior. They use tools such as Excel, SQL, and statistical software to uncover trends, measure campaign effectiveness, and provide actionable insights that help businesses make informed marketing decisions. Their work supports strategy development, optimizes marketing spend, and helps organizations better understand their target audience. Marketing Data Analysts typically collaborate with marketing teams, management, and other stakeholders to translate complex data into clear, impactful recommendations.

What are the key skills and qualifications needed to thrive as a marketing data analyst?

To thrive as a Marketing Data Analyst, you need strong analytical skills, proficiency in statistics, and a background in marketing, business, or a related field. Familiarity with data visualization tools (such as Tableau or Power BI), statistical software (like R or Python), and experience with CRM and marketing analytics platforms are typically required. Attention to detail, problem-solving, and clear communication are essential soft skills for translating complex data into actionable marketing insights. These abilities ensure accurate data interpretation, effective strategy development, and clear communication of insights that drive marketing success.

How does a marketing data analyst typically collaborate with other departments within a company?

A Marketing Data Analyst regularly works with cross-functional teams, such as marketing, sales, product management, and IT. They collaborate to gather data requirements, interpret results, and translate analytical findings into actionable strategies. This collaborative environment helps ensure that marketing campaigns are data-driven and aligned with broader business objectives. Strong communication skills are essential, as analysts often present complex insights to non-technical stakeholders.

What is the difference between Marketing Data Analyst vs Data Scientist?

AspectMarketing Data AnalystData Scientist
Required CredentialsBachelor's in Marketing, Business, or Data Analysis; certifications like Google Data AnalyticsBachelor's or higher in Computer Science, Statistics, or related; advanced certifications often preferred
Work EnvironmentMarketing teams, advertising agencies, retail, e-commerceTech companies, finance, healthcare, research institutions
Employer & Industry UsageMarketing departments, advertising firms, retail companies

While both roles analyze data to inform decisions, Marketing Data Analysts focus on marketing metrics and consumer insights, whereas Data Scientists develop complex models and algorithms across various domains. The roles share similar educational backgrounds and tools but differ in scope and application.

How much does a marketing data analyst make in the US?

The average salary for a marketing data analyst in the US is around $65,000 to $85,000 per year, depending on experience, location, and industry. Entry-level roles typically start lower, while experienced analysts with advanced skills in data visualization and analytics tools can earn higher salaries.
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Marketing Data Analyst jobs near you
Infographic showing various Marketing Data Analyst job openings in Raleigh, NC as of August 2026, with employment types broken down into 1% As Needed, 84% Full Time, 12% Part Time, and 3% Contract. Highlights an 86% Physical, 4% Hybrid, and 10% Remote job distribution, with an average salary of $90,215 per year, or $43.4 per hour.

Part-Time Marketing & Data Analyst

Franklinton, NC

Qualified Staffing
Recruiting and Staffing Services • 10K+ employees
Learn more about Qualified Staffingexternal

$59K - $73K/yr

Part-time

Posted 3 days ago

New

Job description

We are seeking a curious, detail-oriented Marketing & Data Analyst to join a collaborative commercial team. 

This part-time position is ideal for someone who enjoys digging into data, identifying consumer and market trends, and turning numbers into meaningful business insights.

Key Responsibilities:
  • Research consumer, market, competitor, and industry trends
  • Analyze data and develop clear, actionable insights and trend reports
  • Create sales reports and assist with commercial performance analysis
  • Support customer documentation and sample requests
  • Maintain tracking systems and coordinate open items across internal teams
  • Translate complex data into easy-to-understand presentations and recommendations
Ideal Candidate:
  • Strong analytical and problem-solving skills
  • Advanced Excel skills required
  • Strong PowerPoint, presentation, and communication skills
  • Excellent attention to detail and organization
  • Comfortable managing multiple priorities independently
  • Coursework or experience in marketing, business, economics, or analytics is a plus
  • Consumer goods or household care industry exposure is a plus
Schedule: Approximately 20 hours per week
Start Date: ASAP

This is a great opportunity for someone who wants hands-on exposure to market analytics, consumer insights, sales reporting, and commercial operations.
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About Qualified Staffing

Sourced by ZipRecruiter

Welcome to Qualified Staffing - Your Staffing Solution at Work. Since 1988, we have proudly served businesses and job seekers with honesty, integrity and passion. Staffing solutions provided for manufacturing, warehouse, clerical, professional, technical and call center needs. We are ready to go to work for you!

Industry

Recruiting and staffing services

Company size

10,000+ Employees

Headquarters location

Flint, MI, US

Year founded

1988

Social media

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