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Marketing Creative Director Jobs in Raleigh, NC (NOW HIRING)

The Director of Arena Marketing at Lenovo Center leads and executes strategic marketing plans that ... Shape the venue's brand positioning, messaging, creative direction, and visual identity to ...

Chick-fil-A Chick-fil-A Marketing Director Falls Village, 6701 Falls of Neuse Rd, Raleigh, NC 27615 ... Self-starter, creative, and flexible * Servant spirit with a strong sense of stewardship Working at ...

Marketing Project Manager

Raleigh, NC · On-site

$60 - $80/hr

Collaborating closely with our Enrollment Marketing Consultants, strategy, creative, analytics, web ... Keep cross‑functional teams aligned and informed with concise, direct updates that foster ...

Showing results 21-40

Marketing Creative Director information

See Raleigh, NC salary details

$33.1K

$101.5K

$176.4K

How much do marketing creative director jobs pay per year?

As of Sep 7, 2026, the average yearly pay for marketing creative director in Raleigh, NC is $101,532.00, according to ZipRecruiter salary data. Most workers in this role earn between $69,500.00 and $127,800.00 per year, depending on experience, location, and employer.

What does a marketing creative director do?

A Marketing Creative Director is responsible for leading and overseeing the creative vision for marketing campaigns and brand messaging. They manage a team of designers, copywriters, and other creatives to develop compelling content that aligns with a company's strategic goals. Their work involves conceptualizing ideas, ensuring brand consistency, and collaborating with other departments to deliver innovative marketing materials. The role requires both creative expertise and strong leadership skills to inspire and guide the creative team.

What are the key skills and qualifications needed to thrive as a marketing creative director?

To thrive as a Marketing Creative Director, you need a strong background in marketing strategy, visual design, and brand development, often supported by a degree in marketing, design, or communications. Proficiency with creative software like Adobe Creative Suite and experience using project management platforms such as Asana or Trello are typically required. Exceptional leadership, collaboration, and communication skills help drive creative teams and align stakeholders around a unified vision. These skills ensure innovative, effective campaigns that elevate brand identity and achieve business objectives.

How does a marketing creative director typically collaborate with other departments within an organization?

A Marketing Creative Director works closely with various departments such as product management, sales, and digital marketing to ensure the creative vision aligns with overall business objectives. This role often involves leading brainstorming sessions, providing feedback to creative teams, and coordinating with stakeholders to deliver cohesive campaigns. Effective communication and project management skills are essential, as the Creative Director must balance creative innovation with strategic goals and timelines. Regular cross-functional meetings and collaborative planning are standard practices to maintain alignment and drive successful outcomes.

What is the difference between Marketing Creative Director vs Graphic Designer?

AspectMarketing Creative DirectorGraphic Designer
CredentialsBachelor's degree in marketing, advertising, or related field; often with experience in creative leadershipBachelor's degree in graphic design, visual arts, or related field
Work EnvironmentLeads creative teams, collaborates with marketing and executive teams, oversees campaignsCreates visual content, works independently or in small teams, often under direction
Industry UsageUsed in marketing, advertising agencies, corporate brandingCommon in design studios, advertising, publishing
Search & Comparison IntentHigh overlap in creative leadership, campaign oversight, brandingFocuses on visual design, layout, and graphics production

The Marketing Creative Director oversees the overall creative vision for marketing campaigns and manages creative teams, while the Graphic Designer focuses on creating visual content and graphics. Both roles require creativity and design skills, but the director has broader strategic responsibilities and leadership duties.

Are marketing creative directors paid well?

Marketing creative directors typically earn high salaries due to their leadership role in developing brand strategies and overseeing creative teams. Compensation varies by industry, experience, and location but generally includes a base salary plus bonuses and benefits, reflecting the seniority of the position.

Can I be a marketing creative director with a marketing degree?

A marketing creative director often has a background in marketing, advertising, or related fields, and a marketing degree can provide a strong foundation. However, extensive experience in creative roles, leadership skills, and a portfolio of successful campaigns are typically required to qualify for this position.

What are popular job titles related to Marketing Creative Director jobs in Raleigh, NC?

For Marketing Creative Director jobs in Raleigh, NC, the most frequently searched job titles are:

What job categories do people searching Marketing Creative Director jobs in Raleigh, NC look for?

The top searched job categories for Marketing Creative Director jobs in Raleigh, NC are:

What cities near Raleigh, NC are hiring for Marketing Creative Director jobs?

Cities near Raleigh, NC with the most Marketing Creative Director job openings:

Infographic showing various Marketing Creative Director job openings in Raleigh, NC as of August 2026, with employment types broken down into 83% Full Time, 15% Part Time, and 2% Contract. Highlights an 82% Physical, 3% Hybrid, and 15% Remote job distribution, with an average salary of $101,532 per year, or $48.8 per hour.

Associate Director of Email & SMS Marketing

TriMark Digital

Raleigh, NC • On-site

$100 - $125/hr

Other

Re-posted yesterday


Job description

Associate Director of Email & SMS Marketing

We’re seeking an Associate Director of Email & SMS Marketing to help lead one of our agency’s most impactful service lines. As a performance marketing agency, we believe every marketing initiative should contribute to measurable business outcomes, and Email & SMS play a critical role in helping our clients maximize lead value, increase customer retention and drive revenue growth. In this role, you’ll shape lifecycle marketing strategy and oversee the performance of Email and SMS programs across a diverse portfolio of clients. You’ll be responsible for helping brands turn customer engagement into business growth through smarter journeys, stronger retention strategies and high-performing lifecycle campaigns.

Our ideal candidate is equal parts strategist, operator and leader. You know how to turn business objectives into scalable customer experiences that drive revenue. You’re comfortable moving from executive-level strategy conversations to campaign analysis and optimization, while also mentoring team members and elevating the quality of work across the department. You thrive in an agency environment, embrace accountability and are energized by the opportunity to build, improve and scale programs that deliver meaningful results for clients.

Responsibilities
  • Own the strategic vision and direction of Email and SMS marketing programs across the agency’s client portfolio
  • Develop and oversee sophisticated lifecycle marketing strategies that drive customer acquisition, engagement, retention, loyalty, and revenue growth
  • Design and optimize full-funnel customer journey frameworks, ensuring seamless communication across every stage of the customer lifecycle
  • Lead audience segmentation, personalization, automation, and behavioral targeting initiatives to maximize customer value and campaign performance
  • Identify opportunities to expand channel effectiveness through advanced automation, predictive targeting, dynamic content, and emerging platform capabilities
  • Establish channel-specific KPIs, measurement frameworks, and reporting standards that align with client business objectives and revenue goals
  • Partner with clients and internal stakeholders to translate business priorities into scalable lifecycle marketing strategies and execution roadmaps
  • Drive testing and optimization programs across messaging, creative, cadence, offers, segmentation, and customer journeys to continuously improve performance
  • Evaluate new technologies, platform enhancements, and industry trends to ensure clients remain at the forefront of Email and SMS marketing innovation
  • Serve as the agency’s subject matter expert for Email and SMS marketing strategy, providing thought leadership, best practices, and strategic guidance across teams and client engagements
  • Collaborate with channel leaders across Paid Media, Creative, CRO, Analytics, and Account Management to create integrated marketing strategies that improve overall campaign performance
  • Develop scalable frameworks, processes, and playbooks that improve consistency, efficiency, and performance across the agency’s Email and SMS service offerings

Performance Optimization

  • Monitor campaign, automation, and lifecycle performance across client portfolios
  • Analyze customer behavior, segmentation, engagement, and conversion trends
  • Develop testing roadmaps focused on subject lines, creative, offers, messaging, and customer journeys
  • Identify opportunities to improve deliverability, engagement, retention, and revenue performance
  • Leverage data to inform strategic recommendations and drive continuous improvement

Operational Excellence

  • Oversee campaign workflows, project timelines, and resource allocation
  • Ensure campaigns and automations are delivered on schedule and aligned with client goals
  • Maintain documentation, processes, reporting frameworks, and strategic playbooks
  • Identify opportunities to improve operational efficiency and scalability
  • Collaborate cross-functionally with paid media, organic, creative and account teams
Requirements
  • 7+ years of experience in email marketing, SMS marketing, lifecycle marketing, CRM marketing, or a related field
  • 3+ years of experience leading teams or managing direct reports
  • Strong experience with marketing automation and CRM platforms such as Klaviyo, HubSpot, Salesforce Marketing Cloud, Iterable, Braze, or similar platforms
  • Deep understanding of customer lifecycle marketing, segmentation, personalization, and automation strategies
  • Experience developing and executing email and SMS campaigns that drive measurable business outcomes
  • Strong analytical skills with the ability to interpret performance data and translate insights into action
  • Experience managing client relationships in an agency, consulting, or client-facing environment
  • Excellent written, verbal, and presentation communication skills
  • Strong organizational, project management, and prioritization abilities
  • Highly collaborative with a commitment to quality, accountability, and continuous improvement
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