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Marketing Communications Jobs in Reston, VA (NOW HIRING)

Conducts Marketing Research and Data collection: Focus groups, surveying, campus mapping, trend development/research, competitive pricing analysis * Strategic Planning, Innovation and Creativity:

The Vice President, Marketing & Communications will play an integral role in shaping our growth trajectory as a leader within the CEO's executive leadership team. You will lead a diverse team of ...

Conducts Marketing Research and Data collection: Focus groups, surveying, campus mapping, trend development/research, competitive pricing analysis * Strategic Planning, Innovation and Creativity:

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Marketing Communications information

See Reston, VA salary details

$23.9K

$51.3K

$69.2K

How much do marketing communications jobs pay per year?

As of Sep 4, 2026, the average yearly pay for marketing communications in Reston, VA is $51,325.00, according to ZipRecruiter salary data. Most workers in this role earn between $45,800.00 and $55,700.00 per year, depending on experience, location, and employer.

What is marketing communications?

Marketing communications, often referred to as marcom, involve the various methods and channels organizations use to convey messages about their products, services, or brand to their target audience. This includes advertising, public relations, social media, email campaigns, events, and content creation. The goal is to inform, engage, and persuade customers, building brand awareness and driving sales or engagement. Marketing communications professionals develop strategies and materials to ensure consistent and effective messaging across all touchpoints.

What are some common challenges faced in a marketing communications role and how can they be addressed?

One common challenge in Marketing Communications is ensuring consistent messaging across various channels while tailoring content to different audiences. This often requires close collaboration with product, sales, and design teams, as well as strong project management skills to coordinate campaigns efficiently. Additionally, staying up to date with digital trends and audience preferences can be demanding, but leveraging analytics and feedback helps refine strategies. Regular team check-ins and utilizing collaborative tools can further support a smooth workflow.

What are the key skills and qualifications needed to thrive as a marketing communications professional, and why are they important?

To thrive in Marketing Communications, you need strong writing, editing, and project management skills, often supported by a degree in marketing, communications, or a related field. Familiarity with digital marketing platforms, content management systems (CMS), and analytics tools such as Google Analytics is typically required. Creativity, adaptability, and excellent interpersonal skills help professionals craft compelling messages and collaborate across teams. These skills are vital for effectively engaging target audiences and driving brand awareness in a competitive market.

What is the difference between Marketing Communications vs Content Marketing Specialist?

AspectMarketing CommunicationsContent Marketing Specialist
Primary FocusManaging overall messaging and brand communication strategiesCreating and distributing valuable content to attract and engage audiences
Skills & CertificationsCommunication, branding, PR, marketing certificationsContent creation, SEO, writing, digital marketing certifications
Work EnvironmentCorporate marketing teams, agencies, PR firmsDigital marketing teams, content agencies, in-house marketing
Industry UsageUsed across various industries for brand messagingPrimarily in digital marketing, media, and online brands

While both roles involve marketing, Marketing Communications focuses on overall messaging and brand image, whereas Content Marketing Specialists concentrate on creating content to engage audiences. Understanding these differences helps in choosing the right career path or hiring the right professional.

What can I do with a marketing communications degree?

A marketing communications degree prepares individuals for roles such as marketing coordinator, public relations specialist, content creator, social media manager, and brand strategist. These roles involve developing messaging strategies, managing campaigns, and using tools like Adobe Creative Suite and social media platforms; certifications in digital marketing can enhance job prospects.

What do marketing communications do?

Marketing communications professionals develop and implement strategies to promote a company's products or services through various channels such as advertising, public relations, social media, and content creation. They coordinate messaging to target audiences, ensure brand consistency, and often use tools like marketing automation software to measure campaign effectiveness.

What are the most commonly searched types of Marketing Communications jobs in Reston, VA?

The most popular types of Marketing Communications jobs in Reston, VA are:

What cities near Reston, VA are hiring for Marketing Communications jobs?

Cities near Reston, VA with the most Marketing Communications job openings:

Infographic showing various Marketing Communications job openings in Reston, VA as of August 2026, with employment types broken down into 1% Internship, 87% Full Time, 10% Part Time, and 2% Contract. Highlights an 84% Physical, 3% Hybrid, and 13% Remote job distribution, with an average salary of $51,325 per year, or $24.7 per hour.

Marketing Communications Analyst

Aramark

Washington, DC • On-site

$70K - $80K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 5 days ago


Aramark rating

5.9

Company rating: 5.9 out of 10

Based on 1,275 frontline employees who took The Breakroom Quiz

397th of 500 rated business services


Job description


Aramark Student Nutrition provides food and nutrition services to over 350 school districts in the U.S. It offers public and private education institutions a variety of dining options including breakfast and lunch programs, after-school snacks, catering, nutrition education and retail operations. We partner with schools to create culinary experiences that propel students to success. Our goal is to provide healthy, nutritional meals with a stellar dining experience for our communities. For more information on Aramark's Student Nutrition food service programs, please visit - Link here Aramark Student Nutrition - Aramark
The Marketing Specialist is responsible for supporting Aramark's clients with product innovation, merchandising and promotions. This role serves as a liaison between Aramark's Marketing team and client's account locations, ensuring that client and consumers' needs are met, while adhering to Aramark standards.
Job Responsibilities
  • Conducts Marketing Research and Data collection: Focus groups, surveying, campus mapping, trend development/research, competitive pricing analysis
  • Strategic Planning, Innovation and Creativity: Develop Marketing Plans; new strategies and tactics for promoting existing or new locations to enhance sales and customer satisfaction
  • Sales Support: Develop and execute annual campaigns, including oral and written presentations, to various target groups. Support Business Development with Request For Proposal (RFP) responses, sales presentations and Client Business Reviews (CBRs)
  • Marketing: Coordinate special events, promotions, marketing collateral, media interaction, public relations, website updates, social media marketing
  • Build Relationships with clients, organization department heads and subgroups/ community groups

At Aramark, developing new skills and doing what it takes to get the job done make a positive impact for our employees and for our customers. In order to meet our commitments, job duties may change or new ones may be assigned without formal notice.
Qualifications
  • Requires at least 3 years of product, marketing and / or merchandising experience
  • Requires people management experience for at least 2-3 direct reports
  • Requires a bachelor's degree or equivalent experience in business or marketing
  • A proven ability to increase sales and measure the impact/return on investment on implementation of programs
  • A demonstrated ability to be proactive and assertive in identifying and capturing growth opportunities, as well as thinking creatively and strategically
  • Must have excellent interpersonal skills including presentation, public speaking and client interaction skills
  • Must be able to efficiently utilize social media and MS Office products to accomplish work tasks
  • Valid driver's license and vehicle

Compensation Data
COMPENSATION: The Salaried rate for this position is $70,000.00 to $80,000.00. If both numbers are the same, that is the amount that Aramark expects to offer. This is Aramark's good faith and reasonable estimate of the compensation for this position as of the time of posting.
BENEFITS: Aramark offers comprehensive benefit programs and services for eligible employees including medical, dental, vision, and work/life resources. Additional benefits may include retirement savings plans like 401(k) and paid days off such as parental leave and disability coverage. Benefits vary by location and are subject to any legal requirements or limitations, employee eligibility status, and where the employee lives and/or works. For more information about Aramark benefits, click here Aramark Careers - Benefits & Compensation
There is no predetermined application window for this position, the position will close once a qualified candidate is selected. Qualified applicants with arrest or conviction records will be considered for employment in accordance with all applicable laws, including, but not limited to all applicable Fair Chance Ordinances and Acts. For jobs in San Francisco, this includes the San Francisco Fair Chance Ordinance.
Education
About Aramark
Our Mission
Rooted in service and united by our purpose, we strive to do great things for each other, our partners, our communities, and our planet.
At Aramark, we believe that every employee should enjoy equal employment opportunity and be free to participate in all aspects of the company. We do not discriminate on the basis of race, color, religion, national origin, age, sex, gender, pregnancy, disability, sexual orientation, gender identity, genetic information, military status, protected veteran status or other characteristics protected by applicable law.
About Aramark
The people of Aramark proudly serve millions of guests every day through food and facilities in 15 countries around the world. Rooted in service and united by our purpose, we strive to do great things for each other, our partners, our communities, and our planet. We believe a career should develop your talents, fuel your passions, and empower your professional growth. So, no matter what you're pursuing - a new challenge, a sense of belonging, or just a great place to work - our focus is helping you reach your full potential. Learn more about working here at http://www.aramarkcareers.com or connect with us on Facebook, Instagram and Twitter.

What Aramark employees say

Pay

Benefits

Hours and flexibility

Workplace

Get the full story on Breakroom


Aramark logo

About Aramark

Sourced by ZipRecruiter

The people of Aramark proudly serve millions of guests every day through food, facilities, and uniform services in 19 countries around the world. Rooted in service and united by our purpose, we strive to do great things for each other, our partners, our communities, and our planet. We believe a career should develop your talents, fuel your passions, and empower your professional growth. So, no matter what you're pursuing - a new challenge, a sense of belonging, or just a great place to work - our focus is helping you reach your full potential. Learn more about working here at or connect with us on Facebook, Instagram and Twitter.

Industry

Hospitality services and facilities support services

Company size

10,000+ Employees

Headquarters location

Philadelphia, PA, US