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Marketing Business Development Manager Jobs in Rio Rancho, NM

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Marketing Business Development Manager information

See Rio Rancho, NM salary details

$24.5K

$82.1K

$135.9K

How much do marketing business development manager jobs pay per year?

As of Jun 14, 2026, the average yearly pay for marketing business development manager in Rio Rancho, NM is $82,068.00, according to ZipRecruiter salary data. Most workers in this role earn between $56,400.00 and $103,000.00 per year, depending on experience, location, and employer.

How does a Marketing Business Development Manager typically collaborate with sales and product teams to drive business growth?

A Marketing Business Development Manager often acts as a bridge between marketing, sales, and product teams to create cohesive strategies for growth. They work closely with sales teams to align marketing campaigns with lead generation and revenue targets, ensuring messaging resonates with target customers. Additionally, they collaborate with product teams to understand features, benefits, and market fit, translating these insights into compelling marketing materials and go-to-market strategies. Effective communication and cross-functional teamwork are essential for success in this role.

What are Marketing Business Development Managers?

Marketing Business Development Managers are professionals who combine marketing strategies with business development to drive company growth. They identify new business opportunities, build and maintain relationships with clients or partners, and develop marketing plans to expand the company's market presence. Their role often includes market research, lead generation, partnership management, and collaborating with sales and marketing teams to achieve revenue goals. They play a key role in bridging the gap between marketing initiatives and business expansion.

What is the difference between Marketing Business Development Manager vs Sales Manager?

AspectMarketing Business Development ManagerSales Manager
Primary FocusIdentifying new market opportunities and building strategic partnershipsClosing sales and managing client accounts
Required SkillsMarket research, strategic planning, communicationNegotiation, customer relationship management, persuasion
Work EnvironmentMarketing teams, strategic planning sessionsSales teams, client meetings
Common CertificationsMarketing certifications, business development coursesSales certifications, CRM training

While both roles aim to grow company revenue, the Marketing Business Development Manager focuses on exploring new markets and forming strategic alliances, whereas the Sales Manager concentrates on closing deals and maintaining customer relationships. Understanding these differences helps in selecting the right career path or hiring the appropriate professional.

What are the key skills and qualifications needed to thrive as a Marketing Business Development Manager, and why are they important?

To thrive as a Marketing Business Development Manager, you need a solid background in marketing strategy, sales, market analysis, and a relevant degree in business or marketing. Familiarity with CRM systems, digital marketing platforms, and data analytics tools like Salesforce, HubSpot, and Google Analytics is typically required. Excellent interpersonal skills, negotiation abilities, and strategic thinking help professionals excel in building relationships and identifying growth opportunities. These competencies are crucial for driving revenue growth, expanding client bases, and ensuring the long-term success of the business.
What job categories do people searching Marketing Business Development Manager jobs in Rio Rancho, NM look for? The top searched job categories for Marketing Business Development Manager jobs in Rio Rancho, NM are:
What cities near Rio Rancho, NM are hiring for Marketing Business Development Manager jobs? Cities near Rio Rancho, NM with the most Marketing Business Development Manager job openings:
Marketing Business Development Manager jobs near you

Business Development Representative (Sales)

Senior Helpers - Albuquerque, Rio Rancho, & Santa Fe

Albuquerque, NM

Full-time

Medical, Dental, PTO

Posted 4 days ago

Job description

Client Care & Community Relations Coordinator

Full-Time | Senior Helpers of Albuquerque / Santa Fe

About Us

Senior Helpers is one of New Mexico’s premier providers of in-home senior care, dedicated to improving the quality of life for our clients and their families. We are committed to training excellence, compassionate service, and building strong community partnerships that make a difference.

About the Role

We are seeking a motivated, relationship-driven Client Care & Community Relations Coordinator to join our growing team. This role is a unique blend of sales, client relations, and care coordination. The ideal candidate is a closer who thrives on building trust, converting inquiries into clients, and maintaining strong partnerships with referral sources.

This position is office- and field-based (M–F, 9–5), with occasional flexibility required to meet client needs.

Key Responsibilities

Sales & Referral Development

  • Proactively visit referral sources (hospitals, skilled nursing facilities, assisted living, home health, and community partners).

  • Develop and maintain strong professional relationships with case managers, discharge planners, and community partners.

  • Track all referral visits and contacts in CRM.

  • Represent Senior Helpers at community events, health fairs, and partner activities.

Lead Management & Conversion

  • Respond to all new inquiries quickly and professionally.

  • Track leads in CRM and ensure timely follow-up until closed.

  • Request and manage refunds for unqualified 3rd-party lead generator submissions.

  • Conduct in-home assessments and convert to signed service agreements.

Client Retention & Satisfaction

  • Conduct periodic client/family visits to ensure satisfaction.

  • Support retention and reduce churn through proactive problem-solving and relationship management.

  • Collaborate with office team (scheduler, RN, HR) to ensure a seamless client experience.

Qualifications

  • Proven sales or community relations experience (healthcare, senior care, home health, or related field preferred).

  • Strong closer mentality — able to move prospects from inquiry to signed agreement.

  • Excellent interpersonal and communication skills.

  • Highly organized with experience using CRM or lead-tracking systems.

  • Valid driver’s license and reliable transportation required.

  • Comfortable with both office tasks (CRM, lead tracking) and fieldwork (referral visits, assessments).

Compensation & Benefits

  • Performance bonuses tied to new clients signed & client retention.

  • Benefits package (health, dental, PTO).

  • Career growth opportunities as we expand across New Mexico.

Why Join Senior Helpers?

  • Be part of a mission-driven team improving lives every day.

  • Work in a supportive culture where your success is measurable and rewarded.

  • Make a visible impact on the growth and reputation of our agency.