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Marketing Business Development Associate Jobs in Indiana

Business Development Associate Reports to: Sr. Director of Marketing Status: Full Time Description The Business Development Associate is responsible for pursuing and generating new business leads ...

Business Development Associate Location: Remote (U.S.-based) · Type: Full-Time · Reports To: Head of Business Development · Company: Beacon Talent $110,000-$120,000 OTE · 50/50 base/variable · ...

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The Business Development Specialist implements the philosophy, policy, procedures, systems and ... A High School diploma and continuing education in a health area, marketing, business administration ...

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Marketing Business Development Associate information

How does a Marketing Business Development Associate typically collaborate with sales and marketing teams to drive business growth?

A Marketing Business Development Associate regularly works alongside both sales and marketing teams to identify new business opportunities and support lead generation efforts. This role involves coordinating marketing campaigns, conducting market research, and sharing insights with sales colleagues to fine-tune outreach strategies. Effective associates often bridge communication between departments, ensuring that marketing materials align with sales objectives and that both teams are targeting the right audiences. Collaboration is key, as joint meetings and shared targets help drive unified business growth.

What does a Marketing Business Development Associate do?

A Marketing Business Development Associate is responsible for identifying new business opportunities, building relationships with potential clients, and supporting marketing campaigns to drive company growth. They often research market trends, help develop marketing materials, and coordinate outreach efforts to attract new customers. This role serves as a bridge between marketing and sales teams, working to generate leads and increase revenue. Strong communication, analytical, and project management skills are essential for success in this position.

What is the difference between Marketing Business Development Associate vs Sales Coordinator?

AspectMarketing Business Development AssociateSales Coordinator
Primary FocusIdentifying new business opportunities and building strategic partnershipsSupporting sales team, managing client accounts, and coordinating sales activities
Required SkillsMarket research, communication, networking, strategic planningCustomer service, CRM management, communication, organization
Work EnvironmentMarketing departments, business development teamsSales departments, client-facing roles
Common CertificationsMarketing certifications, business development coursesSales certifications, CRM training

The Marketing Business Development Associate focuses on expanding a company's market presence and forming strategic partnerships, while the Sales Coordinator primarily supports sales operations and manages client relationships. Both roles require strong communication skills but differ in their core responsibilities and objectives.

What are the key skills and qualifications needed to thrive as a Marketing Business Development Associate, and why are they important?

To thrive as a Marketing Business Development Associate, you need a solid grasp of market analysis, lead generation, and business strategy, often supported by a degree in marketing, business, or a related field. Familiarity with CRM systems like Salesforce, marketing automation tools, and data analytics platforms is typically required. Strong interpersonal skills, persuasive communication, and adaptability help you build relationships and identify new business opportunities. These skills are crucial for driving growth, expanding market reach, and achieving business objectives in a competitive environment.
What are the most commonly searched types of Marketing Business Development jobs in Indiana? The most popular types of Marketing Business Development jobs in Indiana are:
What are popular job titles related to Marketing Business Development Associate jobs in Indiana? For Marketing Business Development Associate jobs in Indiana, the most frequently searched job titles are:
What cities in Indiana are hiring for Marketing Business Development Associate jobs? Cities in Indiana with the most Marketing Business Development Associate job openings:
Infographic showing various Marketing Business Development Associate job openings in Indiana as of June 2026, with employment types broken down into 83% Full Time, 14% Part Time, 1% Temporary, and 2% Contract. Highlights an 92% Physical, 2% Hybrid, and 6% Remote job distribution.

Business Development Associate

medplast

Fort Wayne, IN

$43K - $60K/yr

Other

Posted 3 days ago


Job description

Position Title: Business Development Associate

Reports to: Sr. Director of Marketing

Status: Full Time

Description

The Business Development Associate is responsible for pursuing and generating new business leads, identifying points of contact within prospective customers, and nurturing leads into opportunities. They will conduct research to identify prospective customers, utilize written communication and cold calls to access organizations, and assertively pursue leads to secure initial contact and establish relationships with new customers.

 

Responsibilities

The successful candidate will:

  • Identify potential customers using prospecting databases, social media, networking, tradeshow and other methods. 
  • Qualify/disqualify inbound leads from marketing campaigns.
  • Collaborate with key internal stakeholders to drive new opportunities and vigorously pursue initial customer contacts and meetings.
  • Effectively sell Viant’s capability and service offerings to prospective customers
  • Stay steadfast and overcome objections to set initial appointments and move prospects through the sales cycle. 
  • Work closely with marketing to nurture leads and follow up on cold leads.
  • Generate and maintain robust pipeline by consistently adding new prospects to the pipeline and driving consistent movement of prospects through the sales stages.
  • Prepare dashboards and present them to commercial leadership team.
  • Maintain ongoing awareness of the competitive environment and other market conditions.
  • Regularly update and maintain leads in Salesforce/CRM.
  • Perform other duties as assigned

 

Requirements

Education/Certification

B.S. Degree in Engineering or Operations preferred 


Experience

1-3 years of business development and/or sales prospecting experience, including cold calling, researching, qualifying and nurturing leads, preferably within a B2B manufacturing environment.  Medical device experience a plus.  


Skills/Competencies

  • Exceptional verbal and written communication skills.
  • Competitive drive and the ability to self-motivate to meet and exceed expectations.
  • Problem solving skills and the ability to find new ways to create value.   
  • Operates with a bias to action, positive can-do attitude and resourcefully innovate in a lean and fluid organization.
  • Technical aptitude and ability to learn and sell a portfolio of engineered products.
  • Strong commercial aptitude, including ability to understand customer needs and requirements, identify solutions, build long-term dynamic relationships.
  • Experience with Salesforce or similar CRM and ZoomInfo.

 

Travel

Approximately 20% travel


Position location: Remote or at our Viant sites in Wilmington, MA, Grand Rapids, MI or Ft Wayne, IN (https://viantmedical.com/about/locations/)


About Viant

Viantis a global medical device design and manufacturing services provider that partners and innovates with customers to provide the highest quality, life enhancing medical devices. We do this through our depth and breadth of capabilities, end-to-end integration, technical expertise, and relentless focus on our customers and on operational excellence. With nearly 7,000 associates across 25 locations worldwide, we offer a unique combination of small-company service and attention with big-company resources.

Viant provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, national origin, age, disability, marital status, amnesty, or status as a covered veteran in accordance with applicable federal, state, and local laws. Viant complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities.