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Marketing Automation Developer Jobs (NOW HIRING)

Inovalon

Principal of Marketing Automation

Tampa, FL · On-site

As a Principal of Marketing Automation at Inovalon, you will own the design, execution, and optimization of omni-channel campaigns across our Marketo platform and the broader martech stack, applying ...

Acosta

Automation Developer (AI)

Jacksonville, FL

... marketing and foodservice agencies reimagining the way people connect with brands at every point in ... Work on high-impact automation projects that support analytics and business intelligence

Inovalon

Principal of Marketing Automation

As a Principal of Marketing Automation at Inovalon, you will own the design, execution, and optimization of omni-channel campaigns across our Marketo platform and the broader martech stack, applying ...

CMT Services Inc

Marketing Cloud Developer

Adelphi, MD · On-site

Position Title: Marketing Cloud Developer Location: University of Maryland Global Campus 3501 ... Reporting on marketing automation programs to highlight opportunities for enhancement to improve ...

Apidel Technologies

Marketing Manager

Toledo, OH · Remote

Marketing Automation Lead Update: Position will be based in Toledo. Onsite Monday, Tuesday ... Chrome Developer Tools, Power BI, and JavaScript is preferred Interview: Phone screen and top ...

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Marketing Automation Developer information

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How much do marketing automation developer jobs pay per hour?

As of Aug 23, 2026, the average hourly pay for marketing automation developer in the United States is $52.07, according to ZipRecruiter salary data. Most workers in this role earn between $40.38 and $59.86 per hour, depending on experience, location, and employer.

What is a marketing automation developer?

A Marketing Automation Developer is a professional who designs, implements, and manages automated marketing campaigns using specialized software platforms such as HubSpot, Marketo, or Salesforce Marketing Cloud. They work closely with marketing teams to create workflows, segment audiences, and ensure that campaigns are executed efficiently and effectively. Their responsibilities often include coding, integrating different systems, analyzing campaign performance, and troubleshooting technical issues to optimize marketing efforts. These developers play a crucial role in increasing marketing efficiency and driving lead generation through automation.

What are the key skills and qualifications needed to thrive as a marketing automation developer?

To thrive as a Marketing Automation Developer, you need expertise in marketing automation platforms, coding skills (such as HTML, CSS, and JavaScript), and a solid understanding of digital marketing concepts, typically supported by a relevant degree or certifications. Familiarity with tools like Salesforce Marketing Cloud, HubSpot, Marketo, and data analytics systems is essential. Strong problem-solving abilities, attention to detail, and effective communication help you collaborate with marketing teams and translate business needs into technical solutions. These skills are crucial to designing, deploying, and optimizing automated marketing campaigns that drive engagement and measurable results.

What are some common challenges faced by marketing automation developers in managing multiple campaigns simultaneously?

Marketing Automation Developers often juggle several campaigns at once, which can make prioritization and organization challenging. Ensuring that automations work seamlessly across different segments, maintaining data accuracy, and troubleshooting integrations with CRM or analytics tools are frequent hurdles. Close collaboration with marketing strategists and content teams is essential to align technical implementations with campaign goals. Staying updated with evolving automation platforms and best practices also plays a key role in overcoming these challenges.

What is the difference between Marketing Automation Developer vs Email Marketing Specialist?

AspectMarketing Automation DeveloperEmail Marketing Specialist
CredentialsMarketing or IT certifications, knowledge of automation toolsMarketing certifications, email platform expertise
Work EnvironmentTech teams, marketing departments, automation platformsMarketing teams, email campaign platforms
Employer & IndustryDigital marketing agencies, e-commerce, tech firmsRetail, media, B2B companies
Search & ComparisonFocus on automation, technical skillsFocus on email campaigns, content

The main difference is that a Marketing Automation Developer designs and implements automated marketing workflows using various tools, while an Email Marketing Specialist focuses on creating and managing email campaigns. Both roles require marketing knowledge, but the Automation Developer has a stronger technical background, working closely with IT and marketing teams to optimize automation processes.

What are marketing automation developer jobs?

Marketing automation developer jobs involve designing, implementing, and managing automated marketing systems that streamline campaigns and customer engagement. These roles typically require knowledge of marketing platforms like Salesforce, HubSpot, or Marketo, as well as skills in scripting, data analysis, and integration of various tools to optimize marketing efforts.

What does marketing automation developer do?

A marketing automation developer designs, implements, and manages automated marketing campaigns using tools like HubSpot, Marketo, or Salesforce. They create workflows, segment audiences, and analyze campaign performance to improve marketing efficiency and lead generation.
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The top searched job categories for Marketing Automation Developer jobs are:

Marketing Automation Developer jobs near you
Infographic showing various Marketing Automation Developer job openings in the United States as of August 2026, with employment types broken down into 1% Internship, 88% Full Time, 10% Part Time, and 1% Contract. Highlights an 82% Physical, 3% Hybrid, and 15% Remote job distribution, with an average salary of $108,312 per year, or $52.1 per hour.

Design Technologist, Agentic AI & Marketing Automation

Amazon

New York, NY • On-site

Full-time

Re-posted 9 days ago

Amazon rating

7.4

Company rating: 7.4 out of 10

Based on 7,111 frontline employees who took The Breakroom Quiz

6th of 39 rated national retailers

Job description

Amazon Ads Marketing is building an AI-native team to drive the transformation of the marketing organization to integrate AI into our marketing production process with precision and scale. As a Design Technologist on this team, you will drive the intersection of Agentic AI development, UX design, and marketing operations. You will own the user workflow design, technical delivery, platform operations, and program execution of agentic AI and marketing automation initiatives across our omnichannel production workflows.

This role will prototype AI-driven automation experiences, build functional integrations between workflow management systems, agentic AI tooling, and 3P platforms to enable our marketing team to scale communications production across email, portal notifications, and website channels with greater speed, quality, and efficiency.
You will serve as the technical and UX bridge between marketing stakeholders and AI engineering teams, turning ambiguous automation concepts into tangible, interactive experiences that teams can evaluate, test with users, and use to move automation projects forward. This role requires hands-on technical execution and technical leadership, you'll implement AI technologies, provide technical integration support, create reusable prototyping frameworks, and develop reference implementations that raise the bar for how the team builds and delivers AI-powered solutions.

You will design, execute, and troubleshoot AI-driven solutions, set prototyping standards for the team, and influence UX and technical approaches across adjacent teams to drive operational efficiency at scale.
This is a high-impact, high-visibility role. The ideal candidate brings strong prototyping skills, experience with the UX/UI behind marketing workflows, deep comfort working across web technologies and emerging AI platforms, and the ability to creatively solve difficult business and technology constraints.

You will also cross-share learnings with global teams to drive best practices and insights.
Key job responsibilities
- Design and implement agentic AI workflows for channel production automation using Amazon AI tools and external platforms
- Transform UX and workflow concepts into working code (Python, JavaScript, Node, AWS, API integrations). Prototype and validate agentic use cases from concept to pilot, contributing directly to productivity goals.
- Work backward from the customer experience; collaborate with product, design, and engineering to iterate on optimal experiences and identify UX/workflow issues before dev/test when fixes are less costly
- Evaluate 1P and 3P AI tools for integration with core marketing systems, accounting for real-world constraints

Develop reusable prototyping methods, agent frameworks, and reference implementations
- Provide hands-on technical integration support, debugging workflows and implementing solutions to unblock team initiatives
- Define and optimize performance metrics for AI-driven workflows, measuring impact on conversion, retention, and operational efficiency
- Share frameworks, patterns, and learnings with global marketing teams to scale AI automation best practices

What Amazon employees say

Pay

Benefits

Hours and flexibility

Workplace

Get the full story on Breakroom

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About Amazon

Sourced by ZipRecruiter

Amazon.com, Inc., commonly known as Amazon, is an American multinational technology company. It was founded by Jeff Bezos in 1994 and initially started as an online marketplace for books. Since then, Amazon has expanded its operations and become one of the largest e-commerce companies in the world. Amazon's primary business is its online retail platform, where customers can purchase a vast array of products, including electronics, clothing, books, home goods, and much more. The company offers a convenient and user-friendly shopping experience, with features such as fast shipping, customer reviews, and personalized recommendations. In addition to its e-commerce platform, Amazon has diversified its business into various other areas. One of its notable ventures is Amazon Web Services (AWS), a comprehensive cloud computing platform that provides services such as storage, compute power, and database management to individuals and businesses. AWS has become a leader in the cloud computing industry, powering many websites and applications worldwide. Amazon has also developed its own consumer electronics, including the popular Amazon Kindle e-reader, Fire tablets, Fire TV streaming devices, and the Alexa-powered Echo smart speakers. The Alexa voice assistant, integrated into these devices, allows users to interact with their devices using voice commands, perform tasks, and access information. Furthermore, Amazon has expanded into media and entertainment. It operates Prime Video, a streaming service that offers a wide range of movies, TV shows, and original content. Amazon Music provides a platform for streaming and purchasing digital music, while Audible offers audiobooks and other audio content. The company's commitment to customer satisfaction and convenience is demonstrated by its membership program, Amazon Prime. Prime members receive various benefits, including free two-day shipping, access to streaming services, exclusive deals, and more.

Industry

It services, book publishers, retail, real estate, computer and electronic product manufacturing and software development

Company size

10,000+ Employees

Headquarters location

Seattle, WA, US

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