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Marketing Analyst Assistant Jobs in Rochester, NY

Information Analyst III

Rochester, NY · On-site +1

$58K - $92K/yr

  • PTO

Description Butler/Till is a results-driven marketing agency offering deeply collaborative client ... Technical Process Maintenance & Improvement Key Responsibilities: * Assist in the development of ...

What You'll Do * Assist in the development and execution of digital marketing strategies for clients. * Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media ...

What You'll Do * Assist in the development and execution of digital marketing strategies for clients. * Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media ...

Assistant Director of Sales

Hilton, NY · On-site

$75K - $115K/yr

Sales and Marketing Supervision Exercised: Sales and Marketing Department Supervision Received ... Develop room and catering strategies for forecasting and analyzing hotel revenue needs

This position will assist in communicating and reporting intelligence and analysis to senior managers in marketing, sales operations, base management and product marketing. What You'll Do: * Work ...

Execute along with RM, new product rollouts including training, marketing and sampling where ... Good analytical skills and business acumen * Works well with others in a fun fast paced team ...

Execute along with RM, new product rollouts including training, marketing and sampling where ... Good analytical skills and business acumen * Works well with others in a fun fast paced team ...

Execute along with RM, new product rollouts including training, marketing and sampling where ... Good analytical skills and business acumen * Works well with others in a fun fast paced team ...

Execute along with RM, new product rollouts including training, marketing and sampling where ... Good analytical skills and business acumen * Works well with others in a fun fast paced team ...

Execute along with RM, new product rollouts including training, marketing and sampling where ... Good analytical skills and business acumen * Works well with others in a fun fast paced team ...

Execute along with RM, new product rollouts including training, marketing and sampling where ... Good analytical skills and business acumen * Works well with others in a fun fast paced team ...

Showing results 21-40

Marketing Analyst Assistant information

See Rochester, NY salary details

$27.6K

$70.7K

$135.2K

How much do marketing analyst assistant jobs pay per year?

As of Aug 12, 2026, the average yearly pay for marketing analyst assistant in Rochester, NY is $70,717.00, according to ZipRecruiter salary data. Most workers in this role earn between $48,300.00 and $82,400.00 per year, depending on experience, location, and employer.

How does a marketing analyst assistant typically collaborate with other departments within a company?

As a Marketing Analyst Assistant, collaboration is a key part of the role. You’ll regularly work with marketing managers to gather campaign data, coordinate with sales teams to align on lead generation efforts, and communicate insights to creative teams to help refine messaging. This cross-functional teamwork ensures that marketing strategies are data-driven and aligned with broader business goals. Being proactive and clear in your communication will help you succeed in these collaborative efforts.

What is the difference between Marketing Analyst Assistant vs Marketing Coordinator?

AspectMarketing Analyst AssistantMarketing Coordinator
Required CredentialsAssociate's or Bachelor's degree in marketing, business, or related fieldBachelor's degree often preferred; experience in marketing roles
Work EnvironmentSupportive team, data analysis focus, office settingCoordination of marketing campaigns, cross-department collaboration
Employer & Industry UsageUsed in marketing departments across various industriesCommon in marketing and advertising agencies, corporate marketing teams
Search & Comparison IntentUnderstanding entry-level or support roles in marketingLooking for roles involving campaign management and coordination

The main difference is that a Marketing Analyst Assistant primarily supports data analysis and research tasks, while a Marketing Coordinator manages marketing campaigns and coordinates activities. Both roles require similar educational backgrounds but differ in responsibilities and focus within the marketing team.

What are the key skills and qualifications needed to thrive as a marketing analyst assistant, and why are they important?

To thrive as a Marketing Analyst Assistant, you need a foundation in marketing principles, data analysis, and proficiency with spreadsheets, often supported by a degree in marketing or a related field. Familiarity with analytics tools like Google Analytics, CRM systems, and data visualization software is typically required. Strong attention to detail, critical thinking, and effective communication skills help you interpret data and present findings clearly. These competencies ensure accurate analysis, actionable insights, and effective support for marketing strategies.

What does a marketing analyst assistant do?

A Marketing Analyst Assistant supports marketing analysts by collecting, organizing, and analyzing data related to market trends, customer behavior, and competitor activity. They help prepare reports, create presentations, and maintain marketing databases. Their work enables marketing teams to make informed decisions based on data-driven insights. Typical tasks include data entry, conducting research, and assisting with the implementation of marketing strategies.
What are the most commonly searched types of Marketing Analyst jobs in Rochester, NY? The most popular types of Marketing Analyst jobs in Rochester, NY are:
What are popular job titles related to Marketing Analyst Assistant jobs in Rochester, NY? For Marketing Analyst Assistant jobs in Rochester, NY, the most frequently searched job titles are:
What job categories do people searching Marketing Analyst Assistant jobs in Rochester, NY look for? The top searched job categories for Marketing Analyst Assistant jobs in Rochester, NY are:
What cities near Rochester, NY are hiring for Marketing Analyst Assistant jobs? Cities near Rochester, NY with the most Marketing Analyst Assistant job openings:
Infographic showing various Marketing Analyst Assistant job openings in Rochester, NY as of August 2026, with employment types broken down into 11% Internship, 62% Full Time, 15% Part Time, and 12% Contract. Highlights an 77% In-person, 11% Hybrid, and 12% Remote job distribution, with an average salary of $70,717 per year, or $34 per hour.

Information Analyst III

Butler/Till, Inc.

Rochester, NY • On-site, Remote

$58K - $92K/yr

Full-time

PTO

Posted 6 days ago


Job description

Description
Butler/Till is a results-driven marketing agency offering deeply collaborative client experiences, proprietary technology, and world-class partnerships. At Butler/Till, we take immense pride in our independent, women-owned and led status, our unwavering commitment to a purpose-driven approach, our B-Corp status, and our unique structure as a 100% employee-owned company (ESOP).
SUMMARY
The Information Analyst plays a vital role in distilling raw data into actionable insights to inform campaign optimizations. They exercise discretion and independent judgment within the data collection, modeling, measurement planning, visualization, and analysis process. This individual collaborates closely with senior team members to analyze information needs, data relationships, workflow, and technical documentation. Strong communication skills, proactive attitude, and adaptability are crucial for success in this fast-paced, deadline-driven environment.
KEY OUTCOMES & RESPONSIBILITIES
Key Outcome: Represent media data with domain expertise for campaign performance reporting.
Key Responsibilities:
  • Identify, collect, prepare, transform, and validate data.
  • Understand and maintain data models, mappings, and relationships.
  • Complete data transformations across all data sources, including 3rd party measurement data.
  • Perform data quality audits for all media platforms.
  • Act as a subject matter expert in data use for measuring and improving marketing campaigns.
  • Confidently respond to client questions in meetings and clearly articulate answers to questions in written form, demonstrating knowledge and understanding of both client business problem but interpretation of the data used to address it.

Key Outcome: Measurement Planning, Visualization & Analysis.
Key Responsibilities:
  • Establish business objectives and define KPIs and metrics, thoroughly documenting in standard Measurement Framework.
  • Assist in developing solutions to achieve client measurement goals.
  • Create visualizations to effectively communicate performance.
  • Build, update, and maintain Power BI dashboards across all media data and 3rd party measurement sources for internal and external stakeholders.
  • Documents observations resulting from Power BI dashboard reporting.
  • Responsible for timely and accurate reporting delivery.

Key Outcome: Technical Process Maintenance & Improvement
Key Responsibilities:
  • Assist in the development of formal processes and conduct efficiency audits.
  • Proactively support agency improvement/innovation initiatives.

Other Responsibilities:
  • Continuously learn and improve processes to ensure accuracy and efficiency.
  • Organize and manage multiple priorities and projects.
  • Take full responsibility and accountability for contributions and outcome.
  • Ability to define problems, collect and review data, establish facts, and draw valid conclusions.

QUALIFICATIONS
  • REQUIRED QUALIFICATIONS -
  • Bachelor's degree in Marketing, Computer Science, Information Technology, Statistics, Mathematics, Finance, Economics or a related field.
  • 4+ years of demonstrated experience in data modeling, measurement planning and data visualization.
  • Proficient in SQL
  • Deep experience in Microsoft Excel, including DAX, complex formulas, pivot tables, Power Pivot
  • Experience in BI tools, preferably Power BI
  • Strong written and verbal communication skills
  • PREFERRED QUALIFICATIONS -
  • Experience with digital media platforms and analyzing media data.
  • Experience in the Healthcare vertical.
  • Experience using project management software.

Other Responsibilities:
  • Additional accountabilities and tasks may be assigned by leader/management, to contribute to overall team and agency success.

CORE COMPETENCIES
  • CUSTOMER FOCUS/CLIENT INTIMACY: seeking to understand client business challenges/needs and delivering continuous value to our clients
  • COLLABORATIVE: working with teams and across the organization with ease
  • OWNER AGILITY: able to continuously learn and quickly adapt to changing circumstance
  • RESULTS DRIVEN: accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments
  • DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting

Travel Requirements
All employees, regardless of role or geographic location, are required to attend in person for onboarding during their first week of employment and annually for the Shareholder's Summit held in June. Additional travel is not routinely expected but may be required for key/critical meetings & events
WORK ENVIORNMENT & PHYSICAL DEMANDS
The work environment and physical demands characteristics described here are representative of those an employee encounters while performing the essential functions of this job, typically in an office setting or in a home office. An employee in this role may be in a stationary position, often standing or sitting for prolonged periods and using office equipment and computers. The noise level in the office environment is usually moderate. (I.e., business office with computers and printers, light foot traffic, etc.). Reasonable accommodation may be requested to enable individuals to perform the essential functions.
EEO DISCLAIMER
Butler/Till is an Equal Opportunity Employer to all employees and applicants and prohibits discrimination and harassment of any kind without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.
This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
COMPENSATION
Butler/Till is committed to providing pay transparency of our compensation philosophy and ensuring equitable pay practices for our employee owners. The compensation range for this position is $58,000 - $92,000 and represents the annual salary range in Rochester, NY. Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience.
This is just one component of Butler/Till's total compensation package for employee owners. The total compensation package for this position may also include other elements, including ESOP (employee stock ownership plan), an annual bonus, in addition to a full benefits package, and paid time off benefits, including 100% paid parental leave. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.