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Manager Gtm Strategy Jobs in Florida (NOW HIRING)

Iru

GTM Operations Manager

Miami, FL

... Strategy & Analytics * Run rep lifecycle operations across the GTM stack (HubSpot, DealHub, Gong ... Strong CRM operations fluency, HubSpot strongly preferred: you know objects, properties, workflows ...

Circle

Director, StableFX Strategy & GTM

Tampa, FL · On-site

As the Director, StableFX Strategy & GTM, you will define and execute the growth strategy for ... This role goes beyond traditional business development, product management, or product marketing.

eMed LLC

Sales Analyst & Deal Strategist

Miami, FL · On-site

$116K - $150K/yr

... GTM strategy * Feed field insights back to Product and Marketing to continuously improve eMed ... Experience with CRM tools (Salesforce preferred) and sales analytics platforms * Background in a ...

EverBank

Sr Developer

Jacksonville, FL · On-site

$50.50 - $66.75/hr

Familiarity with Google Tag Manager (GTM) including event tracking, tagging strategies, and analytics integrations * Experience working with CMS platforms and integrating them with React-based front ...

Charlie Health

Territory Manager (FL, Ocala)

Ocala, FL · Hybrid

$65K - $80K/yr

Develop and operationalize GTM strategy for efficient new market penetration * Create, build, and manage relationships with referral sources across priority markets * Go in the field 4 - 5 days/week ...

Sustainable Talent

Senior GTM Recruiter

Miami, FL · On-site

Job Title: Sr. GTM Recruiter About the Opportunity: Our client, a growth-stage SaaS company ... managers to understand role requirements and build strong hiring strategies. * Source and engage ...

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Manager Gtm Strategy information

What is the difference between Manager Gtm Strategy vs Product Manager?

AspectManager Gtm StrategyProduct Manager
Primary FocusGo-to-market planning and executionProduct development and lifecycle management
Skills & CertificationsMarketing, sales, strategic planningProduct management, UX, technical knowledge
Work EnvironmentMarketing, sales teams, cross-functional collaborationEngineering, design, customer research
Industry UsageCommon in SaaS, tech, and consumer goodsPrevalent in tech, software, hardware

The Manager Gtm Strategy focuses on developing and executing go-to-market plans to drive product adoption and revenue, working closely with sales and marketing teams. In contrast, a Product Manager oversees the product lifecycle, from conception to launch, ensuring the product meets customer needs. While both roles require strategic thinking and cross-functional collaboration, their core responsibilities differ significantly, with Gtm Strategy emphasizing market entry and growth, and Product Management focusing on product development and user experience.

What are the key skills and qualifications needed to thrive as a manager GTM strategy?

To thrive as a Manager GTM Strategy, you need a solid background in business strategy, market analysis, and project management, often supported by a degree in business, marketing, or a related field. Familiarity with CRM tools like Salesforce, data analytics platforms such as Tableau, and experience with product launch frameworks are typically required. Strong leadership, cross-functional collaboration, and communication skills set outstanding candidates apart in this role. These competencies are crucial for effectively designing and executing GTM plans that align with business objectives and drive market success.

How does a manager GTM strategy typically collaborate with cross-functional teams to drive successful product launches?

A Manager GTM (Go-To-Market) Strategy works closely with teams across product, marketing, sales, and customer success to ensure a cohesive approach to product launches. They facilitate alignment by organizing regular meetings, sharing strategic insights, and coordinating launch timelines and deliverables. This role often acts as a bridge, translating high-level business objectives into actionable plans for each department, and ensuring that all stakeholders are informed and engaged throughout the process. Strong communication and project management skills are crucial for navigating competing priorities and achieving unified launch goals.

What is a manager GTM strategy?

A Manager GTM (Go-To-Market) Strategy is responsible for developing and executing plans that help a company successfully launch products or services into the market. They analyze market trends, collaborate with cross-functional teams like product, sales, and marketing, and create strategies to maximize product adoption and revenue. Their role is pivotal in ensuring that new offerings reach target customers effectively and achieve business goals. GTM Strategy Managers often use data-driven insights to adjust plans and optimize performance post-launch.
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Manager Gtm Strategy jobs near you

Senior Solution Marketing Manager - Global Narrative & Portfolio Strategy

Lifeworks

Miami, FL • On-site

$115K - $151K/yr

Full-time

Re-posted 4 days ago

Job description

TELUS Health is empowering every person to live their healthiest life. Guided by our vision, we are leveraging the power of our leading edge technology and focusing on the uniqueness of each individual to create the future of health. As a global-leading health and well-being provider - encompassing physical, mental and financial health - TELUS Health is improving health outcomes for consumers, patients, healthcare professionals, employers and employees.

We are building our new Solution Marketing department - the team that gives our portfolio a single, differentiated voice in the market: globally consistent, locally resonant. The department sits at the intersection of product, sales, and regional marketing, and is the connective tissue of our go-to-market.
You are the architect of our story. As the Senior Solution Marketing Manager for Global Narrative & Portfolio Strategy, you own how the portfolio is positioned in the market: the global narrative, the value propositions that differentiate us, and the go-to-market strategy that ties it all together. Your mandate is coherence - ensuring that every product, in every conversation, ladders up to one consistent and compelling point of view. You are the single source of truth for what we say and why.

What you'll do

  • Global narrative & positioning - define and maintain the global narrative, product positioning, and value propositions across the entire portfolio.
  • Portfolio GTM strategy - build the portfolio go-to-market strategy and ensure alignment across all products.
  • Product playbooks - create and own the product playbooks that equip the proposal team to win.
  • Product marketing assets - partner closely with the product team to develop product marketing assets infused with the new narrative.
  • Market research & trends - lead market research and trend analysis so our positioning is grounded in where the market is going, not where it has been.
What you bring

  • 7+ years in product marketing, with proven experience positioning a multi-product portfolio (B2B preferred).

  • A track record of building narratives, value propositions, and GTM strategies that sales teams actually use.

  • Strong storytelling and messaging craft - you turn complex products into clear, compelling stories.

  • Experience creating sales playbooks and enablement content for proposal or sales teams.

  • Analytical rigor: comfortable leading market research and translating insight into positioning decisions.

  • Excellent cross-functional collaboration skills across product, sales, and marketing.

Salary Range:$108,000-$143,000
Performance Bonus or Sales Incentive Plan:10%

Actual total compensation will be determined based on factors such as knowledge, skills, performance and experience. We encourage all qualified candidates to apply, even if the posted salary range doesn't match your expectations. We're open to discussing competitive compensation packages tailored to your experience level and expertise.

A bit about us

We're a people-focused, customer-first, purpose-driven team who works together every day to innovate and do good. We improve lives through our technology solutions and foster a culture of innovation that empowers team members to solve complex problems and create remarkable human outcomes in a digital world.

TELUS Health is an Equal Opportunity Employer that aims to foster an inclusive culture that embraces diversity. It is our policy to hire without regard to race, color, creed, religion, national origin, citizenship status, sex, marital status, age, disability, sexual orientation or veteran status.We offer accommodation for applicants with disabilities, as required, during the recruitment process.

By applying to this role, you understand and agree that your information will be shared with the TELUS Group of Companies' Talent Acquisition team(s) and/or any leader(s) who will be part of the selection process.

Apply