Manage internal audience roadmap with goals, KPIs, and timing to scale best practices Data Analysis * Analyze customer and audience-level data to identify behavioral patterns, funnel progression ...
Manage internal audience roadmap with goals, KPIs, and timing to scale best practices Data Analysis * Analyze customer and audience-level data to identify behavioral patterns, funnel progression ...
Manage internal audience roadmap with goals, KPIs, and timing to scale best practices Data Analysis * Analyze customer and audience-level data to identify behavioral patterns, funnel progression ...
Manage internal audience roadmap with goals, KPIs, and timing to scale best practices Data Analysis * Analyze customer and audience-level data to identify behavioral patterns, funnel progression ...
Manager, Data Platforms Admin
Dewitt, MI · On-site
The Manager of Data Platform Administration plans, directs, and evaluates the work of Data Platform Administration team in the planning, design, development and maintenance of new and existing ...
Manager, Data Platforms Admin
Dewitt, MI · On-site
The Manager of Data Platform Administration plans, directs, and evaluates the work of Data Platform Administration team in the planning, design, development and maintenance of new and existing ...
The Manager of Data Platform Administration plans, directs, and evaluates the work of Data Platform Administration team in the planning, design, development and maintenance of new and existing ...
The Manager of Data Platform Administration plans, directs, and evaluates the work of Data Platform Administration team in the planning, design, development and maintenance of new and existing ...
Manager, Data Platforms Admin
Dewitt, MI · On-site
The Manager of Data Platform Administration plans, directs, and evaluates the work of Data Platform Administration team in the planning, design, development and maintenance of new and existing ...
Manager, Data Platforms Admin
Dewitt, MI · On-site
The Manager of Data Platform Administration plans, directs, and evaluates the work of Data Platform Administration team in the planning, design, development and maintenance of new and existing ...
Platform Engineer
Dearborn, MI · On-site
Platform Engineer #1058624 * We are seeking a highly motivated full stack developer to join our ... Data Governance and Security: Implement and manage data governance, access controls, and security ...
Quick apply
Platform Engineer
Dearborn, MI · On-site
Platform Engineer #1058624 * We are seeking a highly motivated full stack developer to join our ... Data Governance and Security: Implement and manage data governance, access controls, and security ...
Cloud Platform Engineer - GCP Dearborn, MI(Hybrid 4days onsite, 1day remote) W2 Position ... Data Governance and Security: Implement and manage data governance, access controls, and security ...
Quick apply
Cloud Platform Engineer - GCP Dearborn, MI(Hybrid 4days onsite, 1day remote) W2 Position ... Data Governance and Security: Implement and manage data governance, access controls, and security ...
... customer data platform (CDP). The ideal candidate is innately curious and passionate about ... Data Governance and Management: Gain a comprehensive understanding of our data quality and flow ...
... customer data platform (CDP). The ideal candidate is innately curious and passionate about ... Data Governance and Management: Gain a comprehensive understanding of our data quality and flow ...
... customer data platform (CDP). The ideal candidate is innately curious and passionate about ... Data Governance and Management: Gain a comprehensive understanding of our data quality and flow ...
... customer data platform (CDP). The ideal candidate is innately curious and passionate about ... Data Governance and Management: Gain a comprehensive understanding of our data quality and flow ...
Marketing Operations Analyst
Detroit, MI · On-site
... customer data platform (CDP). The ideal candidate is innately curious and passionate about ... Data Governance and Management: Gain a comprehensive understanding of our data quality and flow ...
Marketing Operations Analyst
Detroit, MI · On-site
... customer data platform (CDP). The ideal candidate is innately curious and passionate about ... Data Governance and Management: Gain a comprehensive understanding of our data quality and flow ...
... customer data platform (CDP). The ideal candidate is innately curious and passionate about ... Data Governance and Management: Gain a comprehensive understanding of our data quality and flow ...
... customer data platform (CDP). The ideal candidate is innately curious and passionate about ... Data Governance and Management: Gain a comprehensive understanding of our data quality and flow ...
... customer data platform (CDP). The ideal candidate is innately curious and passionate about ... Data Governance and Management: Gain a comprehensive understanding of our data quality and flow ...
... customer data platform (CDP). The ideal candidate is innately curious and passionate about ... Data Governance and Management: Gain a comprehensive understanding of our data quality and flow ...
... customer data platform (CDP). The ideal candidate is innately curious and passionate about ... Data Governance and Management: Gain a comprehensive understanding of our data quality and flow ...
... customer data platform (CDP). The ideal candidate is innately curious and passionate about ... Data Governance and Management: Gain a comprehensive understanding of our data quality and flow ...
... customer data platform (CDP). The ideal candidate is innately curious and passionate about ... Data Governance and Management: Gain a comprehensive understanding of our data quality and flow ...
... customer data platform (CDP). The ideal candidate is innately curious and passionate about ... Data Governance and Management: Gain a comprehensive understanding of our data quality and flow ...
... customer data platform (CDP). The ideal candidate is innately curious and passionate about ... Data Governance and Management: Gain a comprehensive understanding of our data quality and flow ...
... customer data platform (CDP). The ideal candidate is innately curious and passionate about ... Data Governance and Management: Gain a comprehensive understanding of our data quality and flow ...
... customer data platform (CDP). The ideal candidate is innately curious and passionate about ... Data Governance and Management: Gain a comprehensive understanding of our data quality and flow ...
... customer data platform (CDP). The ideal candidate is innately curious and passionate about ... Data Governance and Management: Gain a comprehensive understanding of our data quality and flow ...
... customer data platform (CDP). The ideal candidate is innately curious and passionate about ... Data Governance and Management: Gain a comprehensive understanding of our data quality and flow ...
... customer data platform (CDP). The ideal candidate is innately curious and passionate about ... Data Governance and Management: Gain a comprehensive understanding of our data quality and flow ...
Marketing Operations Analyst
Warren, MI · On-site
... customer data platform (CDP). The ideal candidate is innately curious and passionate about ... Data Governance and Management: Gain a comprehensive understanding of our data quality and flow ...
Marketing Operations Analyst
Warren, MI · On-site
... customer data platform (CDP). The ideal candidate is innately curious and passionate about ... Data Governance and Management: Gain a comprehensive understanding of our data quality and flow ...
... customer data platform (CDP). The ideal candidate is innately curious and passionate about ... Data Governance and Management: Gain a comprehensive understanding of our data quality and flow ...
... customer data platform (CDP). The ideal candidate is innately curious and passionate about ... Data Governance and Management: Gain a comprehensive understanding of our data quality and flow ...
... customer data platform (CDP). The ideal candidate is innately curious and passionate about ... Data Governance and Management: Gain a comprehensive understanding of our data quality and flow ...
... customer data platform (CDP). The ideal candidate is innately curious and passionate about ... Data Governance and Management: Gain a comprehensive understanding of our data quality and flow ...
Manager Customer Data Platform information
What is a Manager Customer Data Platform?
A Manager Customer Data Platform (CDP) is a professional responsible for overseeing the implementation, management, and optimization of a company's customer data platform. This role involves integrating customer data from various sources, ensuring data quality and privacy compliance, and enabling personalized customer experiences. The manager collaborates with marketing, IT, and analytics teams to leverage data for business insights and targeted campaigns. Their primary goal is to maximize the value of customer data to drive business growth and improve customer engagement.
What are the key skills and qualifications needed to thrive as a Manager Customer Data Platform?
To thrive as a Manager Customer Data Platform, you need expertise in data management, analytics, and customer relationship strategies, usually backed by a degree in computer science, information systems, or a related field. Familiarity with CDP tools like Salesforce, Segment, or Adobe Experience Platform, as well as certifications in data privacy or cloud technologies, is often expected. Strong leadership, cross-functional communication, and problem-solving skills help you align technical teams and business stakeholders. These abilities are crucial for driving effective customer data initiatives that support business growth and compliance.
What are some common challenges faced by a Manager Customer Data Platform, and how can they be addressed?
Managers of Customer Data Platforms (CDPs) often encounter challenges related to data integration from multiple sources, ensuring data quality, and maintaining compliance with privacy regulations. Overcoming these challenges requires strong collaboration with IT, marketing, and legal teams, as well as implementing robust data governance frameworks. Staying up-to-date with evolving technology and industry standards is essential to ensure the platform delivers actionable insights and supports business objectives.
What is the difference between Manager Customer Data Platform vs Customer Data Analyst?
| Aspect | Manager Customer Data Platform | Customer Data Analyst |
|---|---|---|
| Credentials | Bachelor's/Master's in Data Science, Marketing, or related fields; experience with CDP tools | Bachelor's in Data Analysis, Statistics, or related fields; proficiency in data querying and visualization |
| Work Environment | Leads teams, manages CDP implementation, strategic planning | Analyzes customer data, generates reports, supports marketing strategies |
| Industry Usage | Used in marketing, CRM, and data-driven customer engagement | Common in marketing analytics, customer insights, and data reporting |
The Manager Customer Data Platform focuses on overseeing CDP systems, team management, and strategic data integration. In contrast, the Customer Data Analyst primarily analyzes customer data to generate insights and support marketing efforts. Both roles require data skills but differ in scope and responsibilities.
What are popular job titles related to Manager Customer Data Platform jobs in Michigan?
For Manager Customer Data Platform jobs in Michigan, the most frequently searched job titles are:
What job categories do people searching Manager Customer Data Platform jobs in Michigan look for?
The top searched job categories for Manager Customer Data Platform jobs in Michigan are:
- Customer Experience Transformation Manager
- Sr Customer Experience Manager
- Strategic Customer Success Manager
- Weekend Customer Success
- Data Insights Manager
- Junior Customer Success Manager Remote
- Freelance Customer Experience Cx
- Customer Escalation Manager
- Senior Customer Insights Manager
- Senior Customer Success Manager
What cities in Michigan are hiring for Manager Customer Data Platform jobs?
Cities in Michigan with the most Manager Customer Data Platform job openings:
Other
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Stellantis rating
7.5
Based on 131 frontline employees who took The Breakroom Quiz
13th of 45 rated automakers
Job description
The Audience & Customer Data Analyst is responsible for transforming customer and audience-level data into actionable insights that inform marketing strategy, audience targeting, and performance optimization. This role blends customer data expertise, analytical rigor, and cross functional collaboration to support data-driven decision making for marketing and business stakeholders.
Success in this role requires strong customer data fluency along with a deep understanding of the customer journey and effectively analyzing and communicating audience-level performance across touchpoints.
Key Responsibilities
Audience Strategy
- Lead audience strategy and targeting approach for their assigned brand across media, CRM, and site
- Drive audience insights and profile analysis to inform targeting strategy and support personalization efforts
- Own new audience processes, documentation, and communication to shape audience builds, activation and measurement requirements
- Manage internal audience roadmap with goals, KPIs, and timing to scale best practices
Data Analysis
- Analyze customer and audience-level data to identify behavioral patterns, funnel progression trends, and conversion outcomes
- Evaluate segmentation logic and audience strategies, identifying improvement opportunities based on performance
- Conduct root-cause and cause-and-effect analysis to understand drivers of business and marketing performance
Cross-Functional Collaboration
- Collaborate closely with internal and external stakeholders to align on campaign needs, taxonomy, audience development timelines, and channel-specific delivery requirements
- Support stakeholders in understanding data logic, analytical outcomes, and audience-level implications
- Respond to ad hoc analytical requests from leadership in fast paced environments
Our Benefits - Designed with You in Mind
Comprehensive Health & Well-being Coverage
From your very first day, you’ll have access to medical, dental, vision, and prescription drug coverage - ensuring you and your family stay healthy and protected.
Generous Paid Time Off
We believe in work-life balance. That’s why we offer: 17+ paid holidays, including shut-down from December 24th through New Years Day every year. Vacation, float & wellbeing days, sick time and fully paid parental leave when your family needs you most.
Competitive Retirement Savings Plans
We help you plan for the future with:
- An employer match on contributions to your 401k, Roth, and Catch-Up plans
- An employer contribution, even if you don’t contribute
Income Protection & Insurance Options
Benefit from included and optional disability, life, and other insurance programs - because your peace of mind matters.
Company Vehicle Lease Program
Eligible employees and their immediate families can enjoy company vehicle lease options with included insurance, maintenance, and unlimited mileage. Plus, take advantage of exclusive discounts on Stellantis products.
Family Building Benefit
We proudly support all paths to parenthood- including fertility and infertility treatments, adoption services, and gestational surrogacy.
Support for Your Growth and Giving Back
We believe in investing in your future and your passions:
- Tuition reimbursement
- Student loan refinancing programs
- 18 paid volunteer hours each year to make a difference in your community
And so much more!
When you join us, you’re not just building a career - you’re joining a company that supports you, inside and outside of work.
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