Localization Program Manager Jobs in San Ramon, CA

We're building the creative layer for modern communication. Every month, over a billion people make presentations but the tools they use to make them haven't evolved in decades. We're changing that, using AI to disrupt a massive market.

📈 Millions of people rely on Gamma to create, teach, and persuade, creating more than 1 million gammas every day.

💻 We see Gamma as the next great workplace tool, combining viral B2C love with a massive B2B opportunity. We believe AI can be a true creative partner: one that understands context, clarity, and taste.

💸 Weve reached a $2.1B valuation, crossed $100M in annual recurring revenue, and have been profitable since 2023.

💙 We're an imaginative, passionate team who takes our work seriously, but not ourselves. Our culture is warm, a little quirky, and fueled by curiosity.

You'll own the user journey from first touch to power user, designing and optimizing email campaigns, in-product messaging, and crosschannel experiences that activate new users, drive engagement, and turn casual users into Weekly Active Creators. This means building sophisticated automation flows in customer.io, running rigorous A/B tests, and creating campaigns that balance automation with authenticity while resonating across cultures and continents.

As Senior Lifecycle Marketing Manager, you'll optimize key conversion points including onboarding completion, first meaningful creation, and freetopaid conversion. You'll develop reengagement campaigns for dormant users, create nurture sequences tailored to different personas, and adapt campaigns for international markets with diverse user needs. You'll partner with Marketing, Product, and Customer Experience to coordinate feature launches, incorporate user feedback, and improve the full experience.

Our team has a strong inoffice culture and works in person 45 days per week in SanFrancisco. We love working together to stay creative and connected, with flexibility to work from home when focus matters most.

• Design and execute lifecycle marketing campaigns across email, inapp, and push notifications, building sophisticated automation flows in customer.io
• Optimize key conversion points including onboarding completion, first meaningful creation, freetopaid conversion, and Weekly Active Creator status
• Run rigorous A/B tests on messaging, timing, and campaign structure, analyzing performance and user behavior data to inform strategy
• Increase user activation rates, improve conversion at critical funnel stages, and reduce timetovalue through optimized onboarding flows
• Adapt campaigns for international markets with diverse user needs, considering cultural nuances, time zones, and local behaviors
• Partner with Marketing, Product, and Customer Experience to align lifecycle campaigns with brand voice, coordinate feature launches, and incorporate user feedback

• 58 years of marketing experience with 3+ years building email campaigns, automation flows, and multichannel lifecycle programs
• customer.io expertise with experience building and managing complex lifecycle campaigns and deep knowledge of the platform
• B2C and B2B chops with understanding of how to market to both individual consumers and business customers
• Global experience managing campaigns for international, multimarket user bases
• Datadriven mindset with comfort using analytics tools, building dashboards, and letting data guide decisions
• Experimental rigor with ability to design proper A/B tests, understand statistical significance, and move fast
• Excellent writing skills with ability to craft compelling, onbrand copy that drives action
• (Nice to have) Experience with internationalization and localization programs
• (Nice to have) Familiarity with PLG (productled growth) strategies and metrics
• (Nice to have) SQL or data analysis skills
• (Nice to have) Already a Gamma user who understands the product deeply

Compensation range :

Final offer amounts are determined by multiple factors, including but not limited to experience and expertise in the requirements listed above.

If youre interested in this role but you dont meet every requirement, we encourage you to apply anyway! Were always excited about meeting great people.

Even with our lean team, our marketing is fullstack, operating in every channel, surrounded by an ecosystem of partners that make us look like a team 10x our size.

When theres a timely opportunity, were on it. In less than a month, we pulled off our Gamma3.0 launch that got millions of views on just day one.

You get energy from small teams doing big things.

You love when design, code, and storytelling overlap.

You default to action, even when the answer isnt clear yet.

You value details, but know when to ship and move on.

You bring both the spreadsheets and the sparkle, equal parts workhorse and unicorn.

You believe AI should amplify creativity, not replace it.

You know kindness and intensity are not opposites.

You like working with people who care deeply: about their craft, their teammates, and the users on the other side of the screen.

Gamma is full of imaginative, passionate people who take their work seriously but not themselves. The culture is warm, a little quirky, and fueled by curiosity. Its the kind of place where youll debate a pixel on Monday, laugh over someones keyboard setup on Tuesday, and ship something remarkable by Friday.

We care about craft, move with intention, and dont mind getting a little scrappy. Its fast, creative, and occasionally chaotic but thats what makes it interesting.

quirky, inspiring, fun, a little wild in the best way

You can have an idea and just run with it.

Everyones talented and humble the mix keeps you sharp.

We ship cool stuff, learn a ton, and laugh a lot doing it.

Were a team of dreamers and doers building in beautiful SanFrancisco 🌉

Were kabbadi enthusiasts, pickleballers, dog herders, woodworkers, keyboard nerds, potters, and more and we cant wait to meet you!