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Lifecycle Manager Jobs in Atlanta, GA (NOW HIRING)

Mondo

Lifecycle Marketing Manager

Atlanta, GA · On-site

$100K - $115K/yr

Lifecycle Marketing Manager, Hybrid (Atlanta, GA). Start date is To be confirmed for this Permanent position. Job Title: Lifecycle Marketing Manager Location-Type: Hybrid, Atlanta, GA (3x per week in ...

Heidelberg

Lifecycle Sales Account Manager

Kennesaw, GA · On-site

$125K - $175K/yr

The Lifecycle Sales Account Manager is responsible for achieving territory sales quota, ensuring customer satisfaction, building market awareness, identifying, and building new business. Working ...

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Lifecycle Manager information

How much do lifecycle managers make?

Lifecycle managers typically earn a median annual salary of around $80,000 to $120,000, depending on experience, industry, and location. Senior roles or those in high-demand sectors can offer higher compensation, often supplemented with bonuses and benefits. Strong skills in project management and data analysis can also influence earning potential.

What is a lifecycle manager?

A Lifecycle Manager is a professional responsible for overseeing the entire lifespan of a product, service, or customer relationship—from initial development or acquisition, through growth and maturity, to eventual phase-out or renewal. This role involves coordinating cross-functional teams, optimizing processes, and ensuring a smooth transition between each stage of the lifecycle. Their goal is to maximize value, reduce costs, and enhance customer or user satisfaction throughout the lifecycle. Lifecycle Managers are commonly found in industries such as technology, manufacturing, and customer success.

How does a lifecycle manager typically collaborate with cross-functional teams to ensure successful product or service delivery?

Lifecycle Managers work closely with teams across product development, marketing, sales, and customer support to oversee a product or service from inception through retirement. They facilitate communication between departments, align project timelines, and ensure that each team understands their responsibilities at every stage. This collaborative approach helps identify potential roadblocks early and ensures that customer and business needs are met throughout the lifecycle. Effective Lifecycle Managers often lead regular meetings, coordinate feedback loops, and use project management tools to keep everyone on track.

What are the key skills and qualifications needed to thrive as a lifecycle manager, and why are they important?

To thrive as a Lifecycle Manager, you need a strong understanding of product or service lifecycle processes, project management, and data analysis, often supported by a degree in business, engineering, or a related field. Familiarity with lifecycle management tools, CRM systems, and certifications like PMP or ITIL are commonly required. Outstanding communication, problem-solving, and stakeholder management skills help set top performers apart. These skills and qualifications ensure effective coordination, maximize product value, and drive business success throughout the lifecycle.

What is the difference between Lifecycle Manager vs Maintenance Manager?

AspectLifecycle ManagerMaintenance Manager
Primary FocusOverseeing product or project lifecycle from inception to disposalManaging maintenance activities to ensure equipment and facilities operate efficiently
Required CredentialsProject management certifications, engineering or business backgroundTechnical certifications, engineering or technical background
Work EnvironmentProduct development, project teams, cross-functional collaborationFacilities, manufacturing plants, technical teams
Industry UsageManufacturing, IT, product developmentManufacturing, facilities management, industrial sectors

While both roles involve managing aspects of operational processes, the Lifecycle Manager focuses on the entire product or project lifecycle, whereas the Maintenance Manager concentrates on maintaining equipment and facilities. Understanding these differences helps organizations assign the right responsibilities and find suitable candidates.

What are popular job titles related to Lifecycle Manager jobs in Atlanta, GA? For Lifecycle Manager jobs in Atlanta, GA, the most frequently searched job titles are:
What job categories do people searching Lifecycle Manager jobs in Atlanta, GA look for? The top searched job categories for Lifecycle Manager jobs in Atlanta, GA are:
What cities near Atlanta, GA are hiring for Lifecycle Manager jobs? Cities near Atlanta, GA with the most Lifecycle Manager job openings:
Lifecycle Manager jobs near you
Infographic showing various Lifecycle Manager job openings in Atlanta, GA as of August 2026, with employment types broken down into 88% Full Time, 11% Part Time, and 1% Contract. Highlights an 84% Physical, 3% Hybrid, and 13% Remote job distribution.

Lifecycle Marketing Manager

International Market Centers

Atlanta, GA • On-site

Full-time

Re-posted 7 days ago

Job description

ANDMORE® is a wholesale market maker that fuels opportunities for buyers and sellers to connect, grow, and prosper through physical markets, design centers, and digital channels.
We own and operate the largest wholesale showroom campuses in the world where retailers and designers source products for their stores and clients while also enabling 24/7 commerce through our digital marketplace. By integrating in-person and online experiences, we empower our customers to grow year-round as their business needs evolve.
About the Role
We are seeking a Lifecycle Marketing Manager to join our Content team at ANDMORE. This role focuses on buyer communications that drive action at critical moments across the customer journey, from first registration through every market season that follows.
At ANDMORE, the product is the market. Our wholesale markets across home, gift, apparel, and lifestyle are what buyers attend, source from, and return to season after season. This role's job is to build the communication programs that move buyers from first registration to lasting loyalty, turning interest into attendance, and attendance into advocacy.
The channels span email, SMS, in-app push notifications, and website conversion copy. The work is equal parts strategy and craft: taking master messaging frameworks and translating them into polished, market-specific content across every buyer touchpoint. Execution runs through our MarTech team, so you'll work closely with a technical counterpart who handles platform infrastructure and performance data. Your job is the strategy and the words.
The ideal candidate brings equal parts strategic thinking and strong writing, with experience in B2B, marketplace, or experiential/event lifecycle programs and a genuine curiosity about what makes buyers act.
What You'll Do
Key responsibilities include:
Buyer Lifecycle Messaging Strategy
  • Own the messaging strategy across all stages of the ANDMORE buyer lifecycle, including onboarding, pre-market, on-site, post-market, and off-season re-engagement, across email, SMS, push, and website conversion copy.
  • Develop content frameworks and communication hierarchies that reflect buyer needs at each stage of the journey.
  • Define the right message, audience segment, and moment for each lifecycle touchpoint, then brief the MarTech team on execution.
  • Partner with the Director of Lifecycle Marketing to translate segmentation data and behavior signals into relevant, timely messaging.

Content Development and Copywriting
  • Translate master messaging frameworks into polished, market-specific buyer content across email, SMS, in-app push notifications, and website conversion copy, including onboarding series, market prep communications, re-engagement flows, and milestone campaigns.
  • Develop messaging that is specific, buyer-focused, and grounded in what buyers actually gain from attending and sourcing at ANDMORE markets.
  • Maintain editorial standards and voice consistency across all buyer communications.
  • Build and refine content templates that can scale across markets and buyer segments.
  • Work closely with the VP of Content to apply master messaging frameworks and ensure consistency and quality across all buyer-facing content.

Campaign Planning and Execution
  • Plan and manage lifecycle campaigns from strategy through content delivery across all buyer channels, partnering with the MarTech team on platform execution.
  • Own A/B test strategy for lifecycle communications: define the hypothesis, develop copy variants, and brief the MarTech team on execution. Use results to refine messaging on an ongoing basis.
  • Use campaign performance data to assess messaging effectiveness and adjust strategy accordingly.
  • Identify gaps in the buyer communication journey and develop proposals for new lifecycle initiatives.

Cross-Functional Partnership
  • Work closely with the Director of Lifecycle Marketing on campaign execution, ensuring content strategy and platform capabilities are aligned before launch.
  • Collaborate with the Analytics team to understand buyer behavior and segment performance; use those insights to inform messaging decisions.
  • Collaborate with the Creative team to ensure lifecycle content is visually consistent with campaign standards.
  • Coordinate with the Customer Experience team to ensure lifecycle communications reflect accurate, current buyer journey context.

What You'll Bring
Qualifications and Experience:
  • 3-6+ years of experience in lifecycle marketing, content marketing, or CRM, with a strong emphasis on content strategy, copywriting, and multi-channel communications.
  • Demonstrated success developing lifecycle messaging programs in a B2B, marketplace, or experiential/event environment.
  • Strong written communication skills with a portfolio showing lifecycle email copy and campaign strategy.
  • Familiarity with marketing automation platforms such as HubSpot, Braze, Iterable, or Marketo; comfortable working in-platform without owning the technical infrastructure.
  • Ability to read and interpret campaign performance data to inform messaging strategy.
  • Bachelor's degree in Marketing, Communications, Business, or related field preferred.

Competencies and Attributes
  • Strong strategic thinker who can connect messaging decisions to business outcomes.
  • Writes clearly and efficiently for a professional B2B audience; edits ruthlessly.
  • Fluent in AI-assisted content workflows. You use AI tools to accelerate production without letting them replace the strategy, judgment, and voice that make content actually work.
  • Collaborative partner who can work closely with technical counterparts without needing to own the technology.
  • Curious about buyer behavior and comfortable using data to pressure-test messaging assumptions.
  • Organized and detail-oriented, with the ability to manage multiple campaigns and deadlines simultaneously.
  • Comfortable in a fast-moving environment where strategy and execution happen in parallel.

Why ANDMORE
At ANDMORE, you'll be part of a team that values connection, creativity, and continuous improvement. We offer:
  • Competitive compensation and benefits
  • A collaborative, inclusive culture
  • Opportunities for professional growth and development
  • The chance to make an impact at the heart of the wholesale and design community

About ANDMORE®
ANDMORE® is a Blackstone and Fireside Investments portfolio company. We create connection opportunities for the wholesale home, gift, and lifestyle industries through physical markets, design centers, and digital channels.
For more information, visit www.ANDMORE.com.
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

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