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Lifecycle Manager Jobs in Duluth, GA (NOW HIRING)

Mondo

Lifecycle Marketing Manager

Atlanta, GA · On-site

$100K - $115K/yr

Lifecycle Marketing Manager, Hybrid (Atlanta, GA). Start date is To be confirmed for this Permanent position. Job Title: Lifecycle Marketing Manager Location-Type: Hybrid, Atlanta, GA (3x per week in ...

Sinch

Lifecycle Marketing Manager

Atlanta, GA · On-site +1

Proven success building and optimizing lifecycle programs using experimentation, customer insights, and data to improve activation, conversion, and retention. * Strong project management and ...

Sinch

Lifecycle Marketing Manager

Atlanta, GA · On-site +1

Proven success building and optimizing lifecycle programs using experimentation, customer insights, and data to improve activation, conversion, and retention. * Strong project management and ...

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Lifecycle Manager information

What is a lifecycle manager?

A Lifecycle Manager is a professional responsible for overseeing the entire lifespan of a product, service, or customer relationship—from initial development or acquisition, through growth and maturity, to eventual phase-out or renewal. This role involves coordinating cross-functional teams, optimizing processes, and ensuring a smooth transition between each stage of the lifecycle. Their goal is to maximize value, reduce costs, and enhance customer or user satisfaction throughout the lifecycle. Lifecycle Managers are commonly found in industries such as technology, manufacturing, and customer success.

How does a lifecycle manager typically collaborate with cross-functional teams to ensure successful product or service delivery?

Lifecycle Managers work closely with teams across product development, marketing, sales, and customer support to oversee a product or service from inception through retirement. They facilitate communication between departments, align project timelines, and ensure that each team understands their responsibilities at every stage. This collaborative approach helps identify potential roadblocks early and ensures that customer and business needs are met throughout the lifecycle. Effective Lifecycle Managers often lead regular meetings, coordinate feedback loops, and use project management tools to keep everyone on track.

What are the key skills and qualifications needed to thrive as a lifecycle manager, and why are they important?

To thrive as a Lifecycle Manager, you need a strong understanding of product or service lifecycle processes, project management, and data analysis, often supported by a degree in business, engineering, or a related field. Familiarity with lifecycle management tools, CRM systems, and certifications like PMP or ITIL are commonly required. Outstanding communication, problem-solving, and stakeholder management skills help set top performers apart. These skills and qualifications ensure effective coordination, maximize product value, and drive business success throughout the lifecycle.

What is the difference between Lifecycle Manager vs Maintenance Manager?

AspectLifecycle ManagerMaintenance Manager
Primary FocusOverseeing product or project lifecycle from inception to disposalManaging maintenance activities to ensure equipment and facilities operate efficiently
Required CredentialsProject management certifications, engineering or business backgroundTechnical certifications, engineering or technical background
Work EnvironmentProduct development, project teams, cross-functional collaborationFacilities, manufacturing plants, technical teams
Industry UsageManufacturing, IT, product developmentManufacturing, facilities management, industrial sectors

While both roles involve managing aspects of operational processes, the Lifecycle Manager focuses on the entire product or project lifecycle, whereas the Maintenance Manager concentrates on maintaining equipment and facilities. Understanding these differences helps organizations assign the right responsibilities and find suitable candidates.

How much do lifecycle managers make?

Lifecycle managers typically earn a median annual salary of around $80,000 to $120,000, depending on experience, industry, and location. Senior roles or those in specialized sectors can offer higher compensation, often supplemented with bonuses and benefits.

What does a lifecycle manager do?

A lifecycle manager oversees the entire lifecycle of a product or service, from development and launch to retirement. They coordinate cross-functional teams, analyze data to improve processes, and ensure products meet customer needs and business goals throughout their lifespan.

What are popular job titles related to Lifecycle Manager jobs in Duluth, GA?

For Lifecycle Manager jobs in Duluth, GA, the most frequently searched job titles are:

What job categories do people searching Lifecycle Manager jobs in Duluth, GA look for?

The top searched job categories for Lifecycle Manager jobs in Duluth, GA are:

What cities near Duluth, GA are hiring for Lifecycle Manager jobs?

Cities near Duluth, GA with the most Lifecycle Manager job openings:

Lifecycle Manager jobs near you
Infographic showing various Lifecycle Manager job openings in Duluth, GA as of August 2026, with employment types broken down into 86% Full Time, 13% Part Time, and 1% Contract. Highlights an 79% Physical, 2% Hybrid, and 19% Remote job distribution.

Digital Commerce Lifecycle Manager

Veritiv Corporation

Sandy Springs, GA • On-site

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 7 days ago

Job description

Atlanta, GA - Hybrid.
Job Purpose:
Our Digital Customer Acquisition Manager leads the customer acquisition and growth strategy for veritiv.com with accountability for driving new and repeat traffic, conversion, and revenue growth through performance marketing and lifecycle programs.
Job Responsibilities:
Own the customer acquisition and growth strategy for veritiv.com, focused on driving new customer acquisition, return visits, and revenue growth.
Establish acquisition and growth plans, performance targets, and trade-off decisions to balance traffic growth, efficiency, and ROI.
Lead performance-focused marketing automation and lifecycle strategies, including onboarding, nurture, and reactivation programs that drive repeat engagement and conversion.
Define and monitor KPIs for acquisition and growth performance, including traffic quality, conversion, repeat visits, and revenue impact; own weekly, monthly, and quarterly reporting.
Partner with Digital Commerce, UX, and Merchandising teams to improve onsite conversion and ensure alignment between campaign intent and site experience.
Collaborate with Marketing Operations, Analytics, and RevOps to improve attribution, measurement, and visibility into marketing performance.
Manage agency relationships, ensuring accountability, performance transparency, and continuous optimization.
Additional Responsibilities & Qualifications:
  • 5+ years of experience in B2B performance marketing, demand generation, or growth marketing, including experience driving both acquisition and repeat engagement.
  • Strong understanding of performance marketing fundamentals and lifecycle / marketing automation strategies that support repeat visits and conversion.
  • Demonstrated ability to translate performance data into actionable insights and growth decisions.
  • Strong cross-functional leadership and collaboration skills.

#LI-HYBRID
Work Experience:
• 5-10 years of related job experience.
• Ability to manage multiple projects, work under pressure, and adapt to sudden changes in the work environment.
• Experience of planning, managing and organizing resources within short/medium timescales within the overall policy framework.
Education:
• Bachelor's Degree Preferred - Marketing
• Master's Degree Preferred - Business Administration
Corporate
Travel up to 10%
What We Offer
  • Engaging and inclusive culture with employee-led Employee Resource Groups, Veritiv Cultural Alliance, recognition platform, etc.
  • Extensive training opportunities, professional development programs, career pathing, and mentorship opportunities.
  • Collaborative atmosphere with our customers and suppliers to create healthier, safer and more sustainable communities through our responsible operations and innovative solutions.
  • Healthcare benefits (including medical, dental, vision, and health savings account), life, AD&D, and disability insurance, 401k, paid time off, tuition reimbursement, employee assistance program, and other fringe benefits.

About Veritiv
Together with its subsidiaries, Veritiv is the leading full-service provider of packaging solutions. Veritiv also provides JanSan, hygiene, print and publishing products and services. Veritiv serves customers in a wide range of industries, through team members around the world helping shape the success of its customers. For more information, visit www.veritiv.com and connect with the Company on LinkedIn.

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