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Legal Marketing Manager Jobs (NOW HIRING)

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Growth Marketing Manager (Legal/Client Acquisition) Location: Downtown Los Angeles, CA (Onsite) Compensation: $110,000 - $135,000 The Opportunity A high growth litigation plaintiff firm in Los ...

Legal Marketing Assistant

Chicago, IL · On-site

$41.20K - $52.10K/yr

Award submissions, including award and list tracking management * PowerPoint and proposal content ... Legal Marketing Assistant Application - [Your Name]". Powered by JazzHR rGbqMnEx9y

Our legal office is expanding, and we're looking for an experienced marketing coordinator to help ... Experience with social media platforms, CRM, CSM, and public relations - basic graphic design ...

... legal industry. Responsibilities • Strategic Marketing Execution - Implement and refine ... Manage and protect the firm's brand identity, ensuring consistent messaging and visual standards ...

While you may not directly manage a team, you must demonstrate initiative, strategic thinking, and ... You will help elevate marketing performance and continuously refine what is working. This is not a ...

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Legal Marketing Manager information

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$36.5K

$87.8K

$134.5K

How much do legal marketing manager jobs pay per year?

As of May 28, 2026, the average yearly pay for legal marketing manager in the United States is $87,763.00, according to ZipRecruiter salary data. Most workers in this role earn between $66,500.00 and $101,500.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Legal Marketing Manager, and why are they important?

To thrive as a Legal Marketing Manager, you need expertise in marketing strategy, legal industry knowledge, and a relevant degree such as marketing, communications, or law. Familiarity with CRM systems, digital marketing tools, analytics platforms, and certifications like Google Analytics or HubSpot are often required. Strong project management, communication, and relationship-building skills help you stand out in this role. These competencies are vital for effectively promoting a law firm's services, ensuring compliance, and driving business growth in a competitive market.

How does a Legal Marketing Manager typically collaborate with attorneys and other legal professionals to develop effective marketing strategies?

A Legal Marketing Manager works closely with attorneys, practice group leaders, and other legal professionals to understand the firm's strengths, client needs, and market trends. They participate in strategy sessions, gather input on case successes and legal insights, and translate this information into tailored marketing campaigns, proposals, and thought leadership content. Frequent collaboration ensures that marketing initiatives accurately reflect the firm's expertise and align with business development goals, fostering both internal buy-in and effective external communication.

What is a Legal Marketing Manager?

A Legal Marketing Manager is a professional responsible for creating and implementing marketing strategies specifically for law firms or legal practices. They focus on promoting the firm's services, enhancing its brand, and attracting new clients through various channels such as digital marketing, events, public relations, and content creation. Legal Marketing Managers work closely with attorneys and firm leadership to ensure marketing initiatives align with the firm's goals and comply with legal industry regulations. Their role often includes managing budgets, analyzing market trends, and overseeing the firm's online presence.

What is the difference between Legal Marketing Manager vs Legal Content Strategist?

AspectLegal Marketing ManagerLegal Content Strategist
Required CredentialsBachelor's degree in marketing, communications, or related field; experience in legal marketingBachelor's degree in marketing, communications, or related field; strong writing and SEO skills
Work EnvironmentLegal firms, law firms, or legal departments; marketing teamsLegal firms, law firms, or legal marketing teams; content creation teams
Employer & Industry UsageCommonly employed in legal marketing departments to oversee campaignsUsed to develop legal content, blogs, and SEO strategies for law firms

The Legal Marketing Manager focuses on overseeing marketing campaigns and strategies within legal organizations, while the Legal Content Strategist specializes in creating and optimizing legal content to attract clients. Both roles require marketing knowledge and familiarity with the legal industry, but their core responsibilities differ in scope and focus.

What cities are hiring for Legal Marketing Manager jobs? Cities with the most Legal Marketing Manager job openings:
What are the most commonly searched types of Legal Marketing jobs? The most popular types of Legal Marketing jobs are:
What states have the most Legal Marketing Manager jobs? States with the most job openings for Legal Marketing Manager jobs include:
Infographic showing various Legal Marketing Manager job openings in the United States as of May 2026, with employment types broken down into 84% Full Time, 15% Part Time, and 1% Contract. Highlights an 89% Physical, 1% Hybrid, and 10% Remote job distribution, with an average salary of $87,763 per year, or $42.2 per hour.
Legal Marketing Manager- 3594605

Legal Marketing Manager- 3594605

AMS Staffing, Inc.

Orlando, FL • Hybrid

$80K - $90K/yr

Full-time

Posted 21 days ago


Job description

Job Title: Legal Marketing Manager

Location: Orlando, FL 32801

Salary/Payrate: $80K-$90K plus bonus and AWESOME benefits!!!

Work Environment: Hybrid

Term: Permanent

Bachelor’s degree required: Yes

Referral Fee: AMS will pay $500 should the person you refer gets hired

 


Job Description:


A well-established, AV-rated Florida law firm is seeking an experienced Legal Marketing Manager to lead and execute firm-wide marketing and business development initiatives. This is a highly visible role partnering directly with firm leadership and attorneys to drive brand growth, client engagement, and strategic expansion. This opportunity is ideal for someone who can operate both strategically and hands-on in a fast-paced professional services environment.



Key Responsibilities

  • Lead and execute firm-wide marketing and business development strategies
  • Partner with attorneys on client development, pitches, and RFP responses
  • Oversee digital marketing efforts (website, email campaigns, social media, analytics)
  • Draft and edit marketing content, including attorney bios, alerts, and thought leadership
  • Plan and manage client events, sponsorships, and networking initiatives
  • Coordinate awards submissions, rankings, and directory listings
  • Track and report on marketing performance and ROI
  • Manage marketing budgets, vendors, and external partnerships
  • Conduct market research and competitive analysis
  • Ensure consistent branding across all platforms and materials



Qualifications

  • Bachelor’s degree in Marketing, Communications, Business, or related field
  • 5+ years of marketing experience, ideally within a law firm or professional services environment
  • Experience supporting attorneys or professional service providers
  • Strong understanding of legal marketing and business development strategies
  • Strong written and verbal communication skills
  • Highly organized with excellent project management abilities
  • Ability to manage multiple deadlines and priorities
  • Analytical mindset with attention to detail
  • Strong interpersonal skills and ability to collaborate with attorneys and leadership
  • Discretion and professionalism in handling confidential information



Technical Skills

  • Microsoft Office Suite (Word, Excel, PowerPoint, Outlook)
  • CRM and email marketing platforms
  • Website CMS tools (e.g., WordPress)
  • Marketing tools such as Canva, Hootsuite, Constant Contact, Google Analytics