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Lead Generation Analyst Jobs (NOW HIRING)

Aroma360

Lead Generation Operations Manager

Miami, FL · On-site

$75K - $85K/yr

We are seeking a highly analytical, performance-driven leader to oversee our Lead Generation Operations Manager to the team. This role sits at the intersection of Marketing and Sales and is ...

Dover Corporation

Lead Generation Specialist

Madison, IN · On-site

$75K - $80K/yr

SUMMARY: The Lead Generation Specialist, researches, identifies, organizes, tracks and reports ... Analytical Skills * Marketing Campaign Skills * Knowledge of SEO/SEM KEY DOVER COMPETENCIES:

B3

Lead Generation Specialist

Denver, CO · On-site

$55K - $75K/yr

About B3 B3 provides data and analytics to support decision making at the nexus of water, land and ... About the Role The Lead Generation Specialist reports to the Sales Director and is responsible for ...

Dover Corporation

Lead Generation Specialist

Madison, IN · On-site

$75K - $80K/yr

SUMMARY: The Lead Generation Specialist, researches, identifies, organizes, tracks and reports ... Analytical Skills * Marketing Campaign Skills * Knowledge of SEO/SEM KEY DOVER COMPETENCIES:

Investor Economics

Lead Generation Agent

Norman, OK · Hybrid

We seek an outbound Lead Generation Agent to be part of a dynamic team helping our clients reach ... analyze the best opportunities within those markets, and execute on comprehensive go-to-market ...

Willis Towers Watson

Lead Generation Associate

New York, NY · On-site

$75K - $85K/yr

As a Lead Generation Associate for WTW's North America Health and Benefits (H&B) business, you will ... Analytical, innovative thinker who feels confident raising ideas that will bring value to business ...

QUANTERIX CORP

Manager, Lead Generation Specialists

$68K - $110K/yr

Manager, Lead Generation Remote - US Quanterix is a global leader in ultra-sensitive biomarker ... Analyze funnel metrics, conversion rates, and sequence performance data to identify areas for ...

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Lead Generation Analyst information

See salary details

$60.5K

$123.8K

$175K

How much do lead generation analyst jobs pay per year?

As of Jun 17, 2026, the average yearly pay for lead generation analyst in the United States is $123,849.00, according to ZipRecruiter salary data. Most workers in this role earn between $98,000.00 and $153,500.00 per year, depending on experience, location, and employer.

What jobs in the US pay 300,000 a year?

Lead Generation Analysts typically do not earn $300,000 annually; such high salaries are more common in executive roles like Chief Marketing Officers, Sales Directors, or specialized positions such as investment bankers and senior technology executives. Achieving this level often requires extensive experience, advanced skills, and leadership responsibilities. Compensation varies widely based on industry, company size, and geographic location.

What does a Lead Generation Analyst do?

A Lead Generation Analyst is responsible for identifying and qualifying potential customers for a business. They research target markets, gather prospect data, and use various tools to generate leads through channels like email campaigns, social media, and databases. Their goal is to improve sales opportunities by providing the sales team with high-quality leads. They also analyze lead performance metrics to refine strategies and improve conversion rates.

What does a lead generation analyst do?

A lead generation analyst is responsible for identifying and qualifying potential customers for a business. They analyze data, develop strategies to attract leads, and use tools like CRM software to track and optimize lead sources, supporting sales teams in increasing revenue.

What does a typical day look like for a Lead Generation Analyst?

A typical day for a Lead Generation Analyst involves researching and profiling potential customer segments, managing and analyzing lead databases, and tracking the performance of lead generation campaigns. You’ll frequently collaborate with sales and marketing teams to refine targeting strategies and ensure high-quality leads are flowing into the sales pipeline. Work often includes data cleansing, reporting on campaign effectiveness, and adapting tactics based on performance insights. This role is dynamic and requires balancing independent data work with team collaboration to meet organizational goals.

What is the salary of lead generation?

The salary of a Lead Generation Analyst typically ranges from $45,000 to $70,000 annually, depending on experience, location, and industry. Entry-level positions may start lower, while experienced analysts with specialized skills can earn higher compensation, often supplemented with bonuses or commissions based on performance.

What are the key skills and qualifications needed to thrive in the Lead Generation Analyst position, and why are they important?

To thrive as a Lead Generation Analyst, you need a strong grounding in data analysis, market research, and sales or marketing fundamentals, generally supported by a bachelor's degree in business, marketing, or a related field. Familiarity with customer relationship management (CRM) systems like Salesforce, marketing automation tools, and data visualization software is highly valuable. Standout candidates possess strong communication, critical thinking, and organizational skills. These abilities are crucial for accurately identifying potential leads, driving successful campaigns, and ensuring effective collaboration with sales and marketing teams.

What job makes $10,000 a month without a degree?

A Lead Generation Analyst can potentially earn $10,000 a month through performance-based commissions and bonuses, especially in high-demand industries like digital marketing or sales. Success in this role often depends on strong communication skills, data analysis, and familiarity with CRM tools, with some positions offering remote work and flexible schedules.
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Lead Generation Analyst jobs near you

Operations & Performance Manager, Lead Generation

AnewHealth

Remote

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 7 days ago

Job description

AnewHealth is one of the nation's leading pharmacy care management companies that specializes in caring for people with the most complex, chronic needs-wherever they call home. We enable better outcomes for patients and the healthcare organizations who support them. Established in 2023 through the combination of ExactCare and Tabula Rasa HealthCare, we provide a suite of solutions that includes comprehensive pharmacy services; full-service pharmacy benefit management; and specialized support services for Program of All-Inclusive Care for the Elderly. With over 1,400 team members, we care for more than 100,000 people across all 50 states.
Job Details
The Operations & Performance Manager, Lead Generation is responsible for owning and optimizing the technology, data, and performance behind lead generation campaigns. This role focuses on configuring, monitoring, analyzing, and improving lead acquisition programs using demand generation platforms, validation tools, and analytics to maximize lead quality, conversion, and ROI.
This role is ideal for someone who is highly analytical, technically sound, and comfortable working hands-on in lead generation platforms to diagnose issues, test improvements, and continuously optimize campaign performance.
Responsibilities
  • Lead Generation Technology Ownership
    • Own and optimize lead generation platforms and integrations (e.g., Leadspedia, TrustedForm, marketing automation tools)
    • Configure lead routing, validation rules, compliance checks, and source tracking
    • Monitor lead flow, system health, and data integrity across platforms
    • Partner with technology, analytics, and compliance teams to ensure systems are scalable, compliant, and reliable

  • Campaign Performance Analysis & Optimization
    • Analyze campaign performance across sources, partners, and channels to identify trends, issues, and opportunities
    • Evaluate lead quality, conversion rates, cost per lead, downstream performance, and ROI
    • Actively adjust campaign settings, filters, validation rules, and sourcing strategies based on results
    • Design and execute structured tests (e.g., source mix, validation thresholds, routing logic) to improve outcomes

  • Data, Reporting, & Insights
    • Build and maintain reporting that provides clear visibility into lead performance and campaign effectiveness
    • Investigate performance anomalies and data discrepancies, identifying root causes and solutions
    • Translate data into clear recommendations for campaign, sourcing, and technology changes
    • Support leadership with actionable insights to guide investment and prioritization decisions

  • Cross-Functional Collaboration
    • Work closely with Marketing, Growth Analytics, and Compliance to align lead generation efforts with business needs
    • Ensure clear definitions and expectations around lead quality, acceptance criteria, and feedback loops
    • Support continuous improvement of lead handoff and downstream performance tracking

  • Process & Continuous Improvement
    • Identify opportunities to improve lead generation workflows, automation, and governance
    • Document processes, configurations, and best practices to support scale and consistency
    • Stay current on lead generation technology capabilities, industry trends, and compliance considerations

  • Embody AnewHealth's Core Values in all communications and interactions.
  • Other duties as assigned.

The above essential functions are representative of major duties of positions in this job classification. Specific duties and responsibilities may vary based upon departmental needs. Other duties may be assigned similar to the above consistent with knowledge, skills and abilities required for the job. Not all of the duties may be assigned to a position.
Qualifications: These represent the desired qualifications of the ideal candidate. They are not meant to limit consideration for candidates who do not meet all of the standards listed. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Education
  • Bachelor's degree in Marketing, Analytics, Business, Information Systems, or related field (or equivalent experience)

Experience
  • 7+ years of experience in demand generation, performance marketing, or lead operations
  • Hands on experience managing and optimizing lead generation platforms (e.g., Leadspedia, TrustedForm, or similar tools)
  • Experience in healthcare, insurance, financial services, or other regulated industries
  • Experience working closely with compliance, legal, or risk teams
  • SQL, advanced Excel, or BI tool experience (e.g., Power BI, Tableau) a plus

Skills & Abilities
  • Strong analytical skills with experience interpreting performance data and making data driven decisions
  • Comfort working with complex systems, data flows, and performance diagnostics
  • Technical problem solving
  • Data analysis and performance optimization
  • Attention to detail and system thinking
  • Continuous testing and improvement mindset
  • Strong cross functional communication
  • Autonomous Execution

Schedule: This is a full-time position with an expectation to work an average of 40 hours per week and be available outside of normal business hours to meet customer expectations on an ad-hoc basis. Schedules are set to accommodate the requirements of the position and the needs of the organization and may be adjusted as needed.
Travel: Travel may be required for special organization or department events, department team meetings, trade shows, conferences, and other client engagements.
AnewHealth offers a comprehensive benefit package for full-time employees that includes medical/dental/vision, flexible spending, company-paid life insurance and short-term disability as well as voluntary benefits, 401(k), Paid Time Off and paid holidays. Medical, dental and vision coverage are effective 1st of the month following date of hire.
AnewHealth provides equal employment opportunity to all qualified applicants regardless of race, color, religion, national origin, sex, sexual orientation, gender identity, age, disability, genetic information, or veteran status, or other legally protected classification in the state in which a person is seeking employment. Applicants are encouraged to confidentially self-identify when applying. Local applicants are encouraged to apply. We maintain a drug-free work environment. Applicants must be eligible to work in this country.

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