The Marketing Content and Design Associate is a key member of the Jewish Federation of the Lehigh Valley's Marketing and Campaign Departments. The associate is technologically savvy, innovative and ...
The Marketing Content and Design Associate is a key member of the Jewish Federation of the Lehigh Valley's Marketing and Campaign Departments. The associate is technologically savvy, innovative and ...
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Jewish Marketing information
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What is a Jewish Marketing?
A Jewish Marketing job involves creating and implementing marketing strategies specifically targeted toward Jewish audiences. This may include promoting products, services, or events that cater to Jewish cultural, religious, or community interests. Professionals in this field must understand Jewish traditions, holidays, and values to craft effective messaging. They often work with synagogues, Jewish organizations, kosher brands, or cultural institutions. Strong communication skills and knowledge of the Jewish market are essential for success in this role.
What are the key skills and qualifications needed for Jewish Marketing?
To thrive in Jewish Marketing, you need a solid understanding of marketing principles, the ability to develop culturally relevant campaigns, and familiarity with Jewish traditions and values, typically supported by a degree in marketing, communications, or a related field. Experience with digital marketing tools, CRM platforms, and analytics software—such as Google Analytics, Mailchimp, or HubSpot—is often required. Strong communication, cultural sensitivity, and relationship-building skills set candidates apart in this field. These abilities are essential for effectively engaging diverse Jewish communities and achieving organizational marketing goals.
What types of organizations hire for Jewish Marketing, and what is the typical work environment?
Jewish Marketing professionals are often hired by non-profits, community centers, educational institutions, cultural organizations, and businesses targeting Jewish communities. The work environment can range from collaborative office settings to remote work arrangements, often requiring close coordination with development, programming, or communications teams. Weekly responsibilities may include planning outreach initiatives, managing social media channels, coordinating community events, and building relationships with stakeholders. Professionals in this field frequently collaborate with colleagues and volunteers to ensure campaigns resonate authentically and successfully with their intended audiences. As you gain experience, opportunities for advancement into leadership, strategy, or broader community engagement roles are common.
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Job description
The Marketing Content and Design Associate is a key member of the Jewish Federation of the Lehigh Valley’s Marketing and Campaign Departments. The associate is technologically savvy, innovative and able to work as part of a team to raise funds and grow engagement in the Lehigh Valley Jewish community.
This full-time position covers two main areas of responsibility: In marketing, the position will focus mainly on content creation and graphic design, with responsibilities including video production, website updates, graphic design projects (print and web),and content creation for social media, Hakol newspaper, website and emails. The position will work closely with other members of the Marketing Department, including the Director of Marketing and writer/editor. In engagement, the position will focus mainly on event support, with the hopes of involving more people in the Jewish community and building our donor and volunteer base.
Responsibilities:
1. Marketing
· Film and produce semi-professional videos using Adobe Premiere Pro or comparable software (do not need to be a professional filmmaker).
· Produce marketing and communications elements for print and online as required.
· Obtain approval on proofs from appropriate staff
· Reformat print materials for use in e-mail and web communications and for use by synagogues, agencies, newspapers, etc. to promote programs
· Manage social media content including Facebook, Twitter and Instagram.
· Manage e-commerce through an iDonate platform.
· Assist with online fundraising, including through social media and other new platforms.
· Assist with maintaining websites using a proprietary system called FedWeb (similar to WordPress)
· Design and send out e-mails to the community using Constant Contact.
· Write stories for HAKOL newspaper.
· Assist in the Marketing Department as assigned.
Supervision:
- The Marketing Content & Design Associate will report directly to the Director of Marketing.
CLASSIFICATION:
- This is a full-time position, approximately 35 hours per week.
- This is an in-office (Allentown, PA) position 4 days per week with Fridays being remote. This is non-negotiable.
- Event coverage (photos, set up) some week nights and/or Sundays.
About Jewish Federation of the Lehigh Valley
Sourced by ZipRecruiter
Industry
Administrative assistance services
Company size
11 - 50 Employees
Headquarters location
Allentown, PA, US