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Integrated Campaign Manager Jobs in Virginia (NOW HIRING)

Manager, Integrated Marketing Campaigns

Arlington, VA · On-site

$108K - $133K/yr

... manage, and optimize integrated B2B marketing campaigns across Fluence's global marketing function ... You bring structure to campaign briefs, timelines, stakeholder inputs, launch readiness ...

Marketing Campaign Manager

Falls Church, VA · Hybrid

$100K - $123K/yr

As a Marketing manager, you will be supporting campaign development for the Defense market for GDIT ... The candidate will oversee the development of integrated marketing campaigns that help position the ...

Campaign Management * Plan, coordinate, and execute integrated marketing campaigns across multiple channels. * Manage campaign schedules, timelines, deliverables, and cross-functional coordination.

... integrated activations across Masterbrand, seasonal, and evergreen initiatives. Reporting to the Head of Brand Experience & Content Innovation, the Brand Experience Manager serves as a strategic ...

Own the integrated campaign calendar. * Manage campaign QA, asset trafficking, and post-launch ... reporting on a recurring cadence. Content & Email Production * Draft and edit short-form marketing ...

Description About the Role As CRM Campaign Specialist (New Locations), you will own the end-to-end ... You'll partner closely with the Integrations team to coordinate go-live communications and resolve ...

Description About the Role As CRM Campaign Specialist (New Locations), you will own the end-to-end ... You'll partner closely with the Integrations team to coordinate go-live communications and resolve ...

Own the integrated campaign calendar. * Manage campaign QA, asset trafficking, and post-launch reporting on a recurring cadence. Content & Email Production * Draft and edit short-form marketing copy ...

Nine or more years of progressive marketing experience, including demonstrated responsibility for strategic planning, integrated campaign management, budget execution or recommendations, and ...

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Showing results 1-20

Integrated Campaign Manager information

See Virginia salary details

$10.9K

$91.7K

$145.2K

How much do integrated campaign manager jobs pay per year?

As of Aug 11, 2026, the average yearly pay for integrated campaign manager in Virginia is $91,706.00, according to ZipRecruiter salary data. Most workers in this role earn between $49,600.00 and $133,800.00 per year, depending on experience, location, and employer.

What is the difference between Integrated Campaign Manager vs Digital Marketing Manager?

AspectIntegrated Campaign ManagerDigital Marketing Manager
Primary FocusManaging cross-channel marketing campaigns that integrate multiple platformsOverseeing digital marketing strategies primarily on online channels
Required SkillsCampaign integration, project management, data analysisSEO, SEM, social media, content marketing
Work EnvironmentCollaborative, multi-departmental teamsDigital teams, marketing agencies
Common UsageUsed in agencies and brands focusing on integrated campaignsUsed in companies emphasizing online marketing

The Integrated Campaign Manager focuses on coordinating multi-channel marketing efforts to create cohesive campaigns across platforms, while the Digital Marketing Manager specializes in online marketing strategies primarily within digital channels. Both roles require analytical skills and marketing knowledge, but their scope and focus differ based on campaign integration versus digital channel management.

How does an integrated campaign manager typically collaborate with cross-functional teams during a campaign?

As an Integrated Campaign Manager, you will regularly work with diverse teams such as creative, digital marketing, sales, and analytics to ensure campaign elements are aligned and executed seamlessly. This collaboration often involves leading kick-off meetings, setting shared goals, and maintaining open communication to address challenges as they arise. Building strong relationships across departments is key to ensuring all aspects of the campaign—from messaging to delivery channels—are cohesive and support overarching business objectives.

What are the key skills and qualifications needed to thrive as an integrated campaign manager?

To thrive as an Integrated Campaign Manager, you need expertise in marketing strategy, project management, and cross-channel campaign execution, often supported by a degree in marketing or communications. Familiarity with marketing automation platforms, analytics tools, and CRM systems is typically required, along with certifications like Google Analytics or HubSpot. Strong organizational skills, creativity, and effective communication set exceptional candidates apart by enabling seamless collaboration and innovative campaign solutions. These competencies ensure campaigns are efficiently executed, aligned across channels, and deliver measurable results for organizational goals.
What are popular job titles related to Integrated Campaign Manager jobs in Virginia? For Integrated Campaign Manager jobs in Virginia, the most frequently searched job titles are:
What cities in Virginia are hiring for Integrated Campaign Manager jobs? Cities in Virginia with the most Integrated Campaign Manager job openings:
Infographic showing various Integrated Campaign Manager job openings in Virginia as of August 2026, with employment types broken down into 100% Full Time. Highlights an 50% In-person, and 50% Hybrid job distribution, with an average salary of $91,706 per year, or $44.1 per hour.

Manager, Integrated Marketing Campaigns

Fluence

Arlington, VA • On-site

Full-time

Posted 13 days ago


Job description

Fluence (Nasdaq: FLNC) is a global market leader delivering intelligent energy storage and optimization software for renewables and storage. Our solutions and operational services are helping to create a more resilient grid and unlock the full potential of renewable portfolios. With gigawatts of successful implementations across nearly 50 markets, we are transforming the way we power our world for a more sustainable future. For more information, please visit fluenceenergy.com.
Job Description:
Role Overview
The Manager, Integrated Marketing Campaigns is responsible for helping build, manage, and optimize integrated B2B marketing campaigns across Fluence's global marketing function. This role translates business priorities, ABX strategy, product and segment messaging, and market needs into clear campaign plans, executable motions, and repeatable activation frameworks that support growth across regions.
You help lead the "how" of integrated campaign activation. You turn campaign strategy into coordinated execution across channels, teams, systems, and markets. You bring structure to campaign briefs, timelines, stakeholder inputs, launch readiness, performance reviews, and optimization loops so campaigns are activated consistently and effectively.
This role sits within the Global Marketing organization and partners closely with Portfolio Marketing, Markets, Corporate Communications, RevOps , Sales / BDR teams, and agencies. Success is measured by the ability to turn strategy into coordinated campaign execution, enable market teams with practical frameworks and guidance, and help campaigns contribute to engagement, pipeline, and revenue outcomes.
Key Responsibilities
Campaign Strategy & Program Support
  • Support the development of integrated campaign strategies, objectives, target audiences, messaging priorities, channel mix, sequencing, and success definitions.

  • Translate global marketing priorities, ABX plays, segment narratives, launches, and thought leadership themes into campaign plans that are clear, structured, and executable.

  • Develop or support campaign briefs and program definitions, including business objective, audience, funnel stage, content requirements, activation plan, timeline, ownership, and KPIs.

  • Partner with Portfolio Marketing to ensure campaigns are grounded in approved messaging, customer needs, proof points, and differentiated value propositions.

Campaign Program Management
  • Lead the end-to-end coordination of assigned integrated campaigns and programs

  • Manage campaign calendars, milestones, dependencies, stakeholder reviews, action trackers, and launch readiness checklists to keep cross-functional work moving.

  • Coordinate campaign execution across digital, paid media, lifecycle / nurture, web, content, partner, and account-based motions.

Campaign Process, Governance & Operations
  • Support campaign- and program-level processes including intake, prioritization, classification, planning, review, approval, activation, measurement, and retrospectives.

  • Document and improve the campaign development process so it is repeatable, scalable, and easy for global and market teams to follow.

  • Identify process gaps, unclear handoffs, or execution bottlenecks and recommend practical ways to improve speed, consistency, and accountability.

Global-to-Market Enablement
  • Create templates, playbooks, campaign kits, readiness guidance, and "how-to" materials that help markets activate global campaigns efficiently

  • Help ensure the right teams are engaged at the right moments: discovery, design, validation, activation, measurement, and learning.

  • Support global / market operating model by clarifying decision points, review windows, input needs, and ownership boundaries across Markets, PMM, and Corp Comms

  • Collect market feedback, sales input, and campaign learnings to improve future campaign strategy, content, targeting, and activation quality.

Performance & Optimization
  • Create campaign measurement plans and performance readouts that connect activity to impact, including account engagement, leads / MQAs, pipeline influence, and optimization opportunities.

  • Partner with Rev Ops, Orchestration, and market teams to ensure campaigns are built with clear KPIs, reporting inputs, and learning loops from the start.

  • Use campaign performance and stakeholder feedback to recommend audience refinements, creative refreshes, nurture improvements, channel adjustments, and future investment decisions.

Qualifications & Experience
Required
  • 5-8+ years of experience in integrated marketing, campaign management, demand generation, lifecycle marketing, ABM / ABX, or related B2B marketing roles.

  • Experience developing campaign briefs, campaign plans, nurture programs, playbooks, activation calendars, and launch readiness materials.

  • Experience managing multi-channel B2B campaigns across digital, paid media, email / nurture, content, events, and account-based motions.

  • Strong project management and stakeholder management skills, with the ability to manage timelines, dependencies, reviews, and deliverables across matrixed teams.

  • Strong working familiarity with Salesforce and CRM concepts, plus marketing automation or campaign activation platforms such as HubSpot, Salesforce Marketing Cloud Account Engagement, Marketo, Eloqua, Demandbase, or similar tools.

  • Excellent written and verbal communication skills, with the ability to simplify complex inputs into clear campaign direction and actionable next steps.

Preferred
  • Experience in energy, infrastructure, industrial technology, SaaS, clean tech, or other complex B2B markets with long sales cycles and multi-stakeholder buying groups.

  • Experience supporting global-to-regional marketing operating models, including campaign localization, sales alignment, and market feedback loops.

  • Familiarity with campaign taxonomy, lifecycle stages, campaign hierarchy, lead / account handoffs, attribution, and dashboard requirements.

  • Experience working with agencies or external partners for creative development, paid activation, ABX orchestration, content production, localization, or campaign execution.

Our Culture
At Fluence, our culture is the foundation that drives our ambitious growth strategy and fuels our mission to transform the future of energy. Our core cultural pillars empower us to innovate, collaborate, and lead with purpose, ensuring we continue to deliver unparalleled value to our customers and the world.
Unleash Voices
We believe every voice matters. We encourage openness, active listening, and decisive action to create a culture where everyone has the opportunity to contribute to our success. We foster an environment where diverse perspectives are heard and valued, driving innovation and progress.
Customer Fluent
Our customers are at the heart of everything we do. We're committed to delivering exceptional value that exceeds expectations by understanding our customers' needs and adapting swiftly to meet them. Our deep focus on customer satisfaction drives us to continuously improve and innovate.
Infinite Impact
We are committed to creating the impossible. We push boundaries to deliver sustainable, game-changing solutions that shape a brighter, more energy-efficient future for all. Our team is passionate about making a lasting impact that will resonate for generations to come.
All In
We are all in for growth. Our teams are relentlessly focused on identifying and seizing opportunities that propel us forward. We embrace an ownership mindset, pushing ourselves and each other to accelerate progress and create lasting success.
Equal Opportunity Employer
At Fluence, we believe great teams are built on a collaborative and connected culture. We're proud to be an Equal Opportunity Employer and welcome qualified applicants of all backgrounds. Employment decisions are made without regard to race, color, religion, sex, sexual orientation, national origin, age, disability, veteran status, gender identity or expression, genetic information, or any other status protected by law.
Work Authorization
To join our team, you'll need to be legally authorized to work in the United States at the time of application and throughout your employment, without the need for employer sponsorship. Please note that Fluence does not sponsor work visas for this position.