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Insurance Marketing Manager Jobs in Utah (NOW HIRING)

Health insurance * Opportunity for advancement * Paid time off * Training & development Marketing ... As a Marketing Manager you are responsible for implementing marketing strategies and best practices ...

Communicate with Direct Marketing Manager ideas that can improve effectiveness of the canvassing ... Minimum age of 18 to be covered under company driving insurance policy * Reliable transportation to ...

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Insurance Marketing Manager information

See Utah salary details

$30K

$76K

$132.5K

How much do insurance marketing manager jobs pay per year?

As of Sep 5, 2026, the average yearly pay for insurance marketing manager in Utah is $76,005.00, according to ZipRecruiter salary data. Most workers in this role earn between $54,600.00 and $89,200.00 per year, depending on experience, location, and employer.

What is an insurance marketing manager?

An Insurance Marketing Manager is a professional responsible for developing and implementing marketing strategies to promote insurance products and services. They analyze market trends, identify target audiences, and collaborate with sales teams to increase brand awareness and drive policy sales. Their duties also include managing advertising campaigns, organizing promotional events, and monitoring the effectiveness of marketing efforts. Insurance Marketing Managers play a critical role in helping insurance companies grow their customer base and remain competitive in the market.

What are the key skills and qualifications needed to thrive as an insurance marketing manager?

To thrive as an Insurance Marketing Manager, you need expertise in marketing strategy, insurance industry knowledge, and typically a bachelor’s degree in marketing or a related field. Familiarity with CRM software, digital marketing platforms, and analytics tools is commonly required. Strong leadership, communication, and analytical thinking are standout soft skills in this role. These skills ensure effective campaign execution, team coordination, and the ability to adapt to changing market trends to drive business growth.

What are some common challenges faced by insurance marketing managers when developing campaigns?

Insurance Marketing Managers often encounter challenges such as navigating strict regulatory requirements, differentiating products in a highly competitive market, and effectively targeting diverse customer segments. Building trust and simplifying complex insurance products for potential clients is also a frequent hurdle. Successful managers collaborate closely with compliance, sales, and product teams to ensure marketing materials are accurate, engaging, and legally compliant.

What is the difference between Insurance Marketing Manager vs Insurance Agent?

AspectInsurance Marketing ManagerInsurance Agent
CredentialsBachelor's degree in marketing, business, or related field; industry certificationsLicensing as required by state; sometimes industry certifications
Work EnvironmentCorporate offices, marketing departments, strategic planningFieldwork, client meetings, sales environments
Employer & Industry UsageInsurance companies, agencies, brokeragesIndependent agents, agency offices, insurance carriers
Primary FocusDeveloping marketing strategies, brand promotion, lead generationSelling insurance policies, client acquisition, customer service

While both roles are integral to the insurance industry, the Insurance Marketing Manager focuses on strategic marketing and brand development within organizations, whereas the Insurance Agent primarily engages in direct sales and client interactions. Understanding these differences helps job seekers and employers align expectations and responsibilities effectively.

What are popular job titles related to Insurance Marketing Manager jobs in Utah?

For Insurance Marketing Manager jobs in Utah, the most frequently searched job titles are:

What cities in Utah are hiring for Insurance Marketing Manager jobs?

Cities in Utah with the most Insurance Marketing Manager job openings:

Sports & Athlete Marketing Project Manager

Just Ingredients

Orem, UT • On-site

$70 - $105/hr

Other

Medical, Dental, Life, Retirement, PTO

Posted 4 days ago


Job description

Job Details

Job Location: 1439 N 1380 W - OREM, UT 84057

Position Type: Full Time

Sports & Athlete Marketing Project Manager

Department: Partnership Marketing

Reports to: Manager, Sports Marketing

Location: On-Site - Orem, UT

Who We Are

At Just Ingredients – a health and wellness e-commerce company – we believe that nourishing your body with real ingredients is essential for living a healthy and fulfilling life. That's why our products are made using carefully selected, whole-food ingredients. And our people are just as real as our ingredients – authentic, collaborative, and dedicated to fostering a workplace that inspires individuals and teams to reach their full potential.

About the Team

This role sits within the Partnerships team and reports to the Manager, Sports Marketing. While the Manager, Sports Marketing owns partnership strategy and athlete/team relationships, this role owns the marketing calendar itself — building the marketing plan for each partnership and executing it in coordination with Creative, Social/Content, Digital, PR, Retail, and Legal.

What We Are Looking For

We're looking for a Sports & Athlete Marketing Project Manager to build and run Just Ingredients' sports and athlete marketing campaigns. This role takes each athlete and team partnership and turns it into an actual marketing campaign — developing the concept, messaging, and channel plan, then owning the day-to-day project management and working closely with cross-functional stakeholders to get it delivered on time, on brand, and on budget.

What You’ll DoMarketing Planning
  • Develop the marketing strategy, calendar, messaging, and channel plan for each athlete and team partnership, translating partnership goals into an actionable campaign.
  • Write campaign briefs outlining creative direction, content needs, channels, and timing for Creative, Social/Content, Digital, and other execution partners.
  • Design the campaign approach across social, email, and retail channels to maximize brand exposure for each athlete and team.
Campaign Execution & Project Management
  • Build and maintain production schedules for every athlete and team campaign, tracking each deliverable from concept through launch.
  • Coordinate asset collection and content deadlines directly with athletes, teams, and their representatives, ensuring deliverables arrive on time and meet brand and usage guidelines.
  • Manage day-to-day execution of ad campaigns across social, email, and retail channels, ensuring campaigns launch on schedule and as planned.
  • Identify and resolve execution bottlenecks in real time, keeping campaigns on track and stakeholders informed of status.
Cross-Functional Coordination
  • Partner with Creative and Social/Content to keep production on schedule and ensure campaign assets are delivered on time.
  • Coordinate with Retail and Sales to align campaign execution timing with in-store activations, endcaps, and promotional windows.
  • Partner with PR to slot athlete- and team-driven media opportunities into the broader campaign execution calendar.
Tracking & Reporting
  • Maintain a master execution tracker across all active athlete and team campaigns, providing regular status updates to the Manager, Sports Marketing.
  • Track campaign spend against approved budget and flag variances early.
  • Compile post-campaign recaps summarizing what launched, on-time performance, and execution learnings for future campaigns.
What We Offer
  • Competitive salary based on experience
  • Medical, Dental, Life Insurance
  • 401K with company matching
  • 4 weeks accrued PTO
  • Employee discounts
  • Fast-paced environment
  • Purposeful mission for health and wellness
Qualifications
  • 5–7+ years of experience building and running marketing campaigns — from concept and brief through execution — ideally in sports, CPG, or consumer marketing.
  • Strong campaign planning skills; able to translate a partnership or brand goal into a clear campaign concept, messaging approach, and channel plan.
  • Strong organizational and project management skills, with experience running multiple concurrent campaign timelines and deliverables.
  • Experience coordinating directly with external partners or talent (and their representatives) to meet deadlines.
  • Familiarity with project tracking tools (e.g., Asana, Monday.com, or similar).
  • Comfortable managing details and holding cross-functional partners accountable to deadlines.
  • Excellent written and verbal communication skills.
  • Experience tracking budgets against a plan and flagging variances.
  • Experience in sports marketing, athlete partnerships, or influencer marketing a plus.
  • Comfortable collaborating cross-functionally across Creative, Social, PR, Retail, and Legal.
  • Comfortable collaborating cross-functionally across Creative, Social, PR, Retail, and Legal.
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