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Insurance Marketing Manager Jobs in Utah (NOW HIRING)

Marketing Manager About AutoSavvy As Marketing Manager, you'll own and execute integrated marketing ... Pet Insurance, Gym Discounts, and an Employee Vehicle Purchase Program, Volunteer PTO Program

Marketing Manager About AutoSavvy As Marketing Manager, you'll own and execute integrated marketing ... Pet Insurance, Gym Discounts, and an Employee Vehicle Purchase Program, Volunteer PTO Program

Marketing Manager

Woods Cross, UT · On-site

$60 - $80/hr

As a Marketing Manager, you'll play a key role in driving brand awareness, customer engagement, and ... Pet Insurance, Gym Discounts, and an Employee Vehicle Purchase Program, Volunteer PTO Program.

Marketing Manager InfoWest | St. George, Utah | Full-Time Description: InfoWest is seeking a ... Health insurance * Monthly bonus pool * Family-friendly, stable company culture

Marketing Manager InfoWest | St. George, Utah | Full-Time Description: InfoWest is seeking a ... Health insurance * Monthly bonus pool * Family-friendly, stable company culture

Marketing Manager

Saint George, UT · On-site

$60 - $80/hr

Marketing Manager InfoWest | St. George, Utah | Full-Time InfoWest is seeking a dynamic, creative ... Health insurance * Monthly bonus pool * Family-friendly, stable company culture #J-18808-Ljbffr

Marketing Manager InfoWest | St. George, Utah | Full-Time Description: InfoWest is seeking a ... Health insurance * Monthly bonus pool * Family-friendly, stable company culture

The Marketing Manager will coordinate and develop marketing policies, programs, and campaigns to ... Insurance: medical, vision, dental, accident, critical illness and hospital indemnity plans * Up to ...

Marketing Manager

Salt Lake City, UT · On-site

$60K - $85K/yr

Business Development & Marketing Manager [Salt Lake City, UT ] Job Type: Full-Time | Compensation ... Build and maintain relationships with plumbers, property managers, insurance agents, adjusters ...

Includes medical, dental, vision, life insurance, PTO, holiday pay, and a 401(k) with company match ... Join Erie Home as a Field Marketing Manager and take the next big step in your leadership career.

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Showing results 1-20

Insurance Marketing Manager information

See Utah salary details

$30K

$76K

$132.5K

How much do insurance marketing manager jobs pay per year?

As of Sep 5, 2026, the average yearly pay for insurance marketing manager in Utah is $76,005.00, according to ZipRecruiter salary data. Most workers in this role earn between $54,600.00 and $89,200.00 per year, depending on experience, location, and employer.

What is an insurance marketing manager?

An Insurance Marketing Manager is a professional responsible for developing and implementing marketing strategies to promote insurance products and services. They analyze market trends, identify target audiences, and collaborate with sales teams to increase brand awareness and drive policy sales. Their duties also include managing advertising campaigns, organizing promotional events, and monitoring the effectiveness of marketing efforts. Insurance Marketing Managers play a critical role in helping insurance companies grow their customer base and remain competitive in the market.

What are the key skills and qualifications needed to thrive as an insurance marketing manager?

To thrive as an Insurance Marketing Manager, you need expertise in marketing strategy, insurance industry knowledge, and typically a bachelor’s degree in marketing or a related field. Familiarity with CRM software, digital marketing platforms, and analytics tools is commonly required. Strong leadership, communication, and analytical thinking are standout soft skills in this role. These skills ensure effective campaign execution, team coordination, and the ability to adapt to changing market trends to drive business growth.

What are some common challenges faced by insurance marketing managers when developing campaigns?

Insurance Marketing Managers often encounter challenges such as navigating strict regulatory requirements, differentiating products in a highly competitive market, and effectively targeting diverse customer segments. Building trust and simplifying complex insurance products for potential clients is also a frequent hurdle. Successful managers collaborate closely with compliance, sales, and product teams to ensure marketing materials are accurate, engaging, and legally compliant.

What is the difference between Insurance Marketing Manager vs Insurance Agent?

AspectInsurance Marketing ManagerInsurance Agent
CredentialsBachelor's degree in marketing, business, or related field; industry certificationsLicensing as required by state; sometimes industry certifications
Work EnvironmentCorporate offices, marketing departments, strategic planningFieldwork, client meetings, sales environments
Employer & Industry UsageInsurance companies, agencies, brokeragesIndependent agents, agency offices, insurance carriers
Primary FocusDeveloping marketing strategies, brand promotion, lead generationSelling insurance policies, client acquisition, customer service

While both roles are integral to the insurance industry, the Insurance Marketing Manager focuses on strategic marketing and brand development within organizations, whereas the Insurance Agent primarily engages in direct sales and client interactions. Understanding these differences helps job seekers and employers align expectations and responsibilities effectively.

What are popular job titles related to Insurance Marketing Manager jobs in Utah?

For Insurance Marketing Manager jobs in Utah, the most frequently searched job titles are:

What cities in Utah are hiring for Insurance Marketing Manager jobs?

Cities in Utah with the most Insurance Marketing Manager job openings:

Marketing Manager, Life

Integrity Marketing Group

Salt Lake City, UT • On-site

Full-time

Re-posted 26 days ago


Key responsibilities

  • Develop clear, actionable creative briefs, marketing plans, and communication strategies for Integrity Life initiatives.

  • Manage the end-to-end project management of marketing initiatives, including timelines, milestones, and stakeholder communication.

  • Partner with cross-functional teams to ensure message consistency, brand alignment, and stakeholder engagement throughout projects.


Integrity Marketing Group rating

7.7

Company rating: 7.7 out of 10

Based on 34 frontline employees who took The Breakroom Quiz

17th of 52 rated marketing agency


Job description

Overview
Integrity is seeking a highly organized and strategically minded Marketing Manager to support our Integrity Life initiatives across our organization. This role is ideal for someone who excels at project management, structured thinking, and creating clear and compelling marketing deliverables - from creative briefs to execution plans. The Marketing Manager will partner closely with our Integrity Life sales distribution team and other cross-functional teams to drive alignment, build strategic marketing frameworks, and deliver polished presentations and marketing assets that support new and existing initiatives across the business.
Key Responsibilities
Strategic Planning & Marketing Frameworks
  • Develop clear, actionable creative briefs that outline objectives, target audiences, messaging, deliverables, and KPIs.
  • Build marketing plans for new initiatives supporting Integrity Life, including timelines, workstreams, communication strategies, and cross-functional alignment.
  • Translate business needs into strategic marketing recommendations and structured plans.

Project & Program Management
  • Manage the end-to-end project management of marketing initiatives, ensuring timelines, milestones, and dependencies are proactively managed.
  • Facilitate project intake, scope, prioritization, and workflow coordination across creative, brand, product marketing, and corporate teams.
  • Maintain clear documentation, project plans, and stakeholder communication.

Presentation & Communication Excellence
  • Develop polished presentations that articulate strategy, insights, progress, and recommendations.
  • Build email, newsletter and social content calendars supporting Integrity Life and their cross-functional audiences.
  • Communicate project updates, risks, and decisions clearly and succinctly.

Cross-Functional Collaboration
  • Partner with teams across creative, brand, communications, product, sales enablement, and executive leadership to bring initiatives to life.
  • Ensure message consistency, brand alignment, and stakeholder engagement throughout the lifecycle of each project.
  • Facilitate collaboration during planning cycles, working sessions, and decision points.

Measurement & Insights
  • Define success metrics for initiatives and track performance against goals.
  • Deliver post-launch recaps, synthesizing learnings, and recommend future optimizations.
  • Support data-informed decision-making throughout the planning and execution process.

Qualifications
Required
  • 5+ years of experience in marketing, product marketing, marketing program management, or a similar role.
  • Demonstrated ability to create strategic marketing documents (creative briefs, marketing plans, messaging frameworks, etc.).
  • Strong project management skills with experience managing complex, multi-stakeholder initiatives.
  • Ability to think strategically while also managing details with precision.
  • Experience working within enterprise or matrixed corporate environments.

Preferred
  • Experience in B2B or enterprise marketing environments, including life insurance, sales/technology or other related fields.
  • Familiarity with project management tools such as Asana, Monday.com, or equivalent.
  • Understanding of creative development processes and cross-functional marketing workflows.
  • Background in product marketing, corporate marketing or advertising agency work.

About Integrity
Integrity is one of the nation's leading independent distributors of life, health and wealth insurance products. With a strong insurtech focus, we embrace a broad and innovative approach to serving agents and clients alike. Integrity is driven by a singular purpose: to help people protect their life, health and wealth so they can prepare for the good days ahead.
Integrity offers you the opportunity to start a career in a family-like environment that is rewarding and cutting edge. Why? Because we put our people first! At Integrity, you can start a new career path at company you'll love, and we'll love you back. We're proud of the work we do and the culture we've built, where we celebrate your hard work and support you daily. Joining us means being part of a hyper-growth company with tons of professional opportunities for you to accelerate your career. Integrity offers our people a competitive compensation package, including benefits that make work more fun and give you and your family peace of mind.
Headquartered in Dallas, Texas, Integrity is committed to meeting Americans wherever they are - in person, over the phone or online. Integrity's employees support hundreds of thousands of independent agents who serve the needs of millions of clients nationwide. For more information, visit Integrity.com.
Integrity, LLC is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender identity, national origin, disability, veteran status, or any other characteristic protected by federal, state, or local law. In addition, Integrity, LLC will provide reasonable accommodations for qualified individuals with disabilities.

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