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Human Billboard Jobs in Michigan (NOW HIRING)

Human Billboard information

See Michigan salary details

$11

$23

$36

How much do human billboard jobs pay per hour?

As of Sep 8, 2026, the average hourly pay for human billboard in Michigan is $23.04, according to ZipRecruiter salary data. Most workers in this role earn between $17.40 and $26.39 per hour, depending on experience, location, and employer.

What is a human billboard?

Human billboards are individuals who advertise products, services, or brands by wearing or displaying promotional materials on their bodies, clothing, or signs. They may stand in high-traffic areas, walk around events, or even have advertisements temporarily or permanently tattooed on their skin. This unique form of advertising aims to grab attention and engage potential customers in a memorable way. Human billboards are often hired for specific campaigns, events, or to create a buzz in crowded locations.

How to get a job as a human billboard?

Most jobs as a human billboard are entry-level positions, but experience is often beneficial. You may work for a company that manages and hires human billboards or work directly for a business that wants to promote their products, services, and promotions. Freelancing as a human billboard is another possibility, but it is important to have a portfolio, references, and a strong understanding of marketing. There are typically no educational qualifications for becoming a human billboard, but you often need reliable transportation. The willingness to work in all kinds of weather and having a flexible schedule is beneficial as a human billboard. Self-motivation, high energy, and creativity are all excellent skills to have in this job.

What are the key skills and qualifications needed to thrive as a human billboard, and why are they important?

To thrive as a Human Billboard, you need physical endurance, reliability, and a professional appearance, usually with no formal education required. Familiarity with promotional materials and the ability to follow brand guidelines or wear costumes are essential. Strong interpersonal skills, enthusiasm, and the ability to engage passersby help you stand out in this role. These qualities ensure effective brand visibility, positive public engagement, and successful promotional campaigns.

What are some common challenges faced by human billboards, and how can they be managed effectively?

Human Billboards often face challenges such as standing or walking for extended periods outdoors, sometimes in adverse weather conditions. Managing these challenges requires physical stamina, appropriate attire for changing weather, and a positive, engaging attitude to attract attention. It's also important to stay hydrated, take regular breaks when possible, and use sun protection or rain gear as needed. Building good communication with your team and employer can help address any concerns and ensure a supportive work environment.

What is the difference between Human Billboard vs Promotional Model?

AspectHuman BillboardPromotional Model
CredentialsNo formal certifications typically requiredNo formal certifications typically required
Work EnvironmentOutdoor or high-traffic areas, often on the street or at eventsIndoor events, trade shows, product launches
Industry UsageAdvertising, brand awareness campaignsProduct promotion, brand representation
Search & Comparison IntentPeople comparing unconventional advertising rolesPeople interested in event-based promotional work

Human Billboards and Promotional Models both serve to promote brands, but they differ mainly in work environment and presentation style. Human Billboards typically display advertisements on their bodies in outdoor or high-traffic areas, focusing on visibility. Promotional Models usually work indoors at events or trade shows, engaging directly with consumers to promote products. Both roles are vital in marketing campaigns but cater to different promotional strategies and settings.

How to become a human billboard?

To become a human billboard, you typically need to find companies or brands that hire individuals to display their advertisements on your body or clothing. This may involve applying through specialized marketing agencies, having a visible and durable area for the advertisement, and sometimes obtaining permits or insurance depending on local regulations.
Infographic showing various Human Billboard job openings in Michigan as of September 2026, with employment types broken down into 57% Full Time, and 43% Part Time. Highlights an 100% In-person job distribution, with an average salary of $47,913 per year, or $23 per hour.

Brand Manager and Graphic Designer

Cornerstone University

Grand Rapids, MI

Full-time

Posted 6 days ago


Job description

JOB TITLE: Brand Manager, Graphic Designer

CLASSIFICATION: Full-time, Salaried

REPORTS TO: Director of Marketing and Events

DEPT: WCSG

LOCATION: WCSG Building, Grand Rapids MI

SUMMARY:

The Brand Manager and Graphic Designer is responsible for growing brand awareness for WCSG by creating graphic design elements for marketing materials, donor communications, business partnerships, and radio-sponsored and co-sponsored events. This person will also assist in the development and maintenance of the WCSG Brand and is the Webmaster for WCSG.

DUTIES AND RESPONSIBILITIES:

Visual Brand Manager

  • Maintains the WCSG brand manual and overall brand standards

  • Designs all external facing visuals for WCSG

  • Files and maintains WCSG trademarks

  • Assists the Director of Marketing and Events with any major brand changes

  • Selects and designs WCSG merch and apparel for listener giveaways, donors and sales

  • Maintaining the brand on the WCSG Website and App

  • Creating graphics for web and app
  • Creating webpages
  • Updating pages and navigation
  • Making improvements to SEO, AEO, and accessibility
  • Developing an ecommerce site; experience with Shopify or Printful (or other print-on-demand) would be helpful
  • Teams project manager for Marketing and Events

  • Setting asset timelines
  • Using Microsoft Planner to assign tasks to various team members for cross-departmental projects/campaigns
  • Working with vendors for print, billboards and WCSG merch: getting quotes, approving proofs, troubleshooting when issues arise

Develops Graphic Design for:

  • Marketing materials for WCSG

  • Digital and print materials needed for sponsored activities, events, contests, and service projects

  • Donor development and business partner communication and marketing materials.

  • Billboard campaigns

  • Social media campaigns

  • Emails

Other Duties as Assigned

  • Work at WCSG sponsored events such as the Father Daughter Banquet, Back to School Celebration, Ice Cream stops, and concerts

  • Represent WCSG at CU events and activities

  • Assist in developing events that also serve as non-traditional revenue opportunities as needed

REQUIRED KNOWLEDGE, SKILLS and ABILITIES:

  • Associate’s or Bachelor’s degree in graphic design, or marketing or related field and/or a minimum of 1-2 years’ experience in graphic design/marketing work

  • Experience with Adobe Creative Suite (InDesign, Photoshop, Illustrator), Canva, and Microsoft Teams

  • People-oriented team player

  • Excellent written and verbal communication skills

  • Highest standard of personal and professional integrity

  • Self-motivated

  • Ministry/service orientation

  • Strong organizational and planning skills

  • Understanding of social media platforms (Facebook, Instagram, LinkedIn, YouTube) is helpful

ESSENTIAL QUALIFICATIONS:

  • A personal relationship with Jesus Christ and an active Christian commitment.
  • A theology that supports the values and mission of Cornerstone University core commitments evidenced by an ability to affirm and sign the university’s doctrinal statement, “The Cornerstone Confession.”
  • Four other foundational pillars, along with the university’s mission and confession, form Cornerstone’s Core Commitments.
    • The Cornerstone Christian World View
    • The Cornerstone Academic Vision
    • The Cornerstone Beautiful Christian Community
    • The Marriage and Human Sexuality Position Statement

These core commitments convey who we are, what we believe and how we live and work together in community. Employees are expected to faithfully attend an evangelical and biblical church whose core beliefs and practices are consistent with Cornerstone’s confession and core commitments.