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Live Content Metadata Analyst Jobs in Michigan (NOW HIRING)

Digital Content Specialist

Grand Rapids, MI · On-site

$54K/yr

Troubleshoot imagery metadata issues in PIM (e.g. pixels, DPI/PPI, image file format, aspect ratio ... (SEO) * Ability to analyze reporting and provide insights * Ability to collaborate with, and ...

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Live Content Metadata Analyst information

What are the key skills and qualifications needed to thrive as a live content metadata analyst, and why are they important?

To thrive as a Live Content Metadata Analyst, you need a strong understanding of metadata standards, content management systems, and attention to detail, often supported by a degree in information science or a related field. Familiarity with tools like content management platforms, data tagging systems, and spreadsheet software is typically required. Excellent analytical thinking, communication, and problem-solving skills help you interpret data accurately and collaborate with cross-functional teams. These skills are essential for ensuring high-quality metadata, which enhances content discoverability and user experience across digital platforms.

How does a live content metadata analyst typically collaborate with other teams during live events?

As a Live Content Metadata Analyst, you will frequently work in tandem with content editors, broadcast engineers, and digital platform teams to ensure accurate and timely metadata tagging during live events. This collaboration is essential for real-time updates, seamless content distribution, and enhancing user experience through precise search and discovery features. Expect to participate in cross-functional meetings, provide quick data corrections, and communicate updates to stakeholders, especially when unexpected changes occur during live broadcasts.

What does a live content metadata analyst do?

A Live Content Metadata Analyst is responsible for ensuring that live media content—such as sports events, news broadcasts, or entertainment streams—is accurately tagged and described with relevant metadata in real time. This includes identifying key moments, updating event details, and making sure information is consistent across platforms. Their work helps improve searchability, recommendations, and user experiences on streaming and broadcast platforms. They may collaborate with production teams, utilize specialized software, and analyze data to maintain high metadata quality. Attention to detail and the ability to work quickly are essential skills for this role.
What job categories do people searching Live Content Metadata Analyst jobs in Michigan look for? The top searched job categories for Live Content Metadata Analyst jobs in Michigan are:
What cities in Michigan are hiring for Live Content Metadata Analyst jobs? Cities in Michigan with the most Live Content Metadata Analyst job openings:
Infographic showing various Live Content Metadata Analyst job openings in Michigan as of August 2026, with employment types broken down into 100% Full Time. Highlights an 73% In-person, and 27% Remote job distribution.

Social Media & Content Marketer

Treetops Resort

Gaylord, MI

Full-time

Posted 28 days ago


Treetops Resort rating

7.0

Company rating: 7.0 out of 10

Based on 6 frontline employees who took The Breakroom Quiz

11th of 28 rated golf clubs


Job description

Social Media & Content Marketing Specialist

Create the Fun. Tell the Story. Inspire the Adventure.

At Treetops Resort, every day is an opportunity to create unforgettable experiences. From championship golf and legendary skiing to award-winning dining, spa escapes, family adventures, and spectacular Northern Michigan scenery, our team delivers moments guests remember for a lifetime.

We're looking for a creative, energetic, and self-motivated Social Media & Content Marketing Specialist to help share those stories with the world. If you're passionate about visual storytelling, thrive in a fast-paced environment, and love creating engaging content that inspires people to travel, this may be the perfect opportunity for you.

This full-time, salaried position reports to the Marketing Manager and works closely with every department across the resort to showcase the Treetops experience.

What You'll Do

You'll serve as the voice behind much of Treetops' digital presence by creating authentic, engaging content that captures the excitement, beauty, and hospitality of the resort.

Responsibilities include:

  • Develop, capture, edit, and publish engaging content across social media, email marketing, websites, blogs, and other digital platforms.

  • Capture photography and video highlighting golf, skiing, lodging, dining, spa experiences, special events, weddings, conferences, outdoor recreation, and employee culture.

  • Produce short-form video content including Instagram Reels, TikToks, Facebook videos, YouTube Shorts, and promotional videos.

  • Plan and maintain the resort's content calendar, balancing seasonal campaigns, promotions, guest experiences, and real-time storytelling.

  • Design digital marketing assets including social graphics, email graphics, website imagery, promotional flyers, signage, event materials, and branded collateral.

  • Assist in developing and executing paid social media campaigns that support occupancy, golf, ski, dining, events, and resort initiatives.

  • Collaborate with department leaders to identify stories, promotions, guest experiences, and behind-the-scenes moments worth sharing.

  • Attend resort events, tournaments, festivals, weddings, and activities to capture live content.

  • Monitor social media engagement, respond appropriately when assigned, and identify emerging trends and opportunities.

  • Track campaign performance and provide recommendations using analytics and engagement data.

  • Organize and maintain the resort's digital library of photography, video, graphics, and creative assets.

  • Ensure all marketing materials reflect Treetops Resort's brand standards and commitment to exceptional guest experiences.

  • Assist with additional marketing and creative projects as assigned.

What We're Looking For

The ideal candidate is equal parts storyteller, creator, marketer, and brand ambassador.

Qualifications include:

  • Bachelor's degree inMarketing, Communications, Digital Media, Graphic Design, Journalism, Public Relations, or a related field preferred.

  • One to three years of experience in social mediamarketing,contentcreation, digitalmarketing, hospitalitymarketing, or a related creative field.

  • Strong photography and videography skills.

  • Experience producing and editing engaging short-form video.

  • Graphic design experience using Adobe Creative Suite, Canva, or similar platforms.

  • Working knowledge of Meta Business Suite, Instagram, Facebook, TikTok, LinkedIn, YouTube, Pinterest, and emerging social platforms.

  • Experience with social media scheduling and analytics tools.

  • Familiarity with emailmarketingplatforms and websitecontentmanagement systems is preferred.

  • Excellent writing, editing, and proofreading skills.

  • Strong project management and organizational abilities.

  • Ability to work independently while collaborating across multiple departments.

  • Flexibility to work occasional evenings, weekends, and holidays for events andcontentcapture.

  • Comfortable working outdoors year-round in a variety of weather conditions.


What Treetops Resort employees say

Pay

Hours and flexibility

Workplace

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