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Google Marketing Platform Jobs (NOW HIRING)

Rubico Inc.

$60 - $80/hr

Proficiency with the Google Marketing Platform, multi-social posting programs, and Google Workspace. * A solid understanding of marketing strategy, SEO, and target audience analysis to drive ...

Syntricate Technologies

AEM Architect

Plano, TX · On-site

$194K/yr

Preferred : • Decent idea of Programmatic Ads and networks supporting that using Google Marketing Platform will be highly preferred. • Hands-on experience/knowledge of JavaScript is preferred.

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Google Marketing Platform information

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$22K

$47.5K

$74K

How much do google marketing platform jobs pay per year?

As of Sep 8, 2026, the average yearly pay for google marketing platform in the United States is $47,471.00, according to ZipRecruiter salary data. Most workers in this role earn between $38,000.00 and $53,500.00 per year, depending on experience, location, and employer.

What is Google Marketing Platform?

Google Marketing Platform is an integrated suite of advertising and analytics tools designed for marketers and agencies to manage digital marketing campaigns across channels. It combines products like Display & Video 360, Search Ads 360, and Google Analytics 360, enabling users to plan, buy, measure, and optimize media and customer experiences all in one place. The platform helps streamline workflows, improve campaign performance, and provide deeper insights through unified data and reporting. It is widely used by businesses seeking to maximize the impact of their digital marketing strategies.

How does a professional working with Google Marketing Platform typically collaborate with other teams within a digital marketing agency?

Professionals specializing in Google Marketing Platform (GMP) often serve as a bridge between data analytics, creative, and media buying teams. They collaborate closely with analysts to interpret performance data, guide creative teams on best practices for ad formats, and work with media planners to optimize campaign strategies. Regular cross-functional meetings and shared dashboards are common, ensuring alignment on objectives and quick responses to real-time campaign insights. This collaborative environment supports cohesive, data-driven marketing efforts and helps teams achieve better results for clients.

What are the key skills and qualifications needed to thrive as a Google Marketing Platform specialist, and why are they important?

To thrive as a Google Marketing Platform specialist, you need a solid understanding of digital marketing principles, analytics, and campaign management, often supported by experience in advertising or marketing roles. Expertise with tools like Google Analytics, Google Tag Manager, Display & Video 360, and certification in Google Marketing Platform products is typically required. Strong problem-solving, analytical thinking, and communication skills help you interpret data and collaborate effectively with clients or teams. These skills ensure campaigns are optimized, measurable, and aligned with business goals for maximum marketing impact.

What is the difference between Google Marketing Platform vs Digital Marketing Specialist?

AspectGoogle Marketing PlatformDigital Marketing Specialist
CredentialsCertifications in Google tools, analytics, and advertisingMarketing degrees, certifications in digital marketing, Google Ads
Work EnvironmentData-driven, analytics-focused, often in tech or marketing agenciesCreative and strategic, in marketing teams or agencies
Industry UsageUsed for campaign management, analytics, and ad techDevelops and executes digital marketing strategies
Search/Comparison IntentUnderstanding platform capabilities vs rolesRole responsibilities and skill overlap

The Google Marketing Platform is a suite of tools for managing digital advertising and analytics, while a Digital Marketing Specialist is a professional who strategizes and executes marketing campaigns using various platforms, including Google tools. The platform provides the technical infrastructure, whereas the specialist applies marketing expertise to achieve business goals.

More about Google Marketing Platform jobs

What are the most commonly searched types of Google Marketing Platform jobs?

The most popular types of Google Marketing Platform jobs are:

What job categories do people searching Google Marketing Platform jobs look for?

The top searched job categories for Google Marketing Platform jobs are:

Google Marketing Platform jobs near you
Infographic showing various Google Marketing Platform job openings in the United States as of August 2026, with employment types broken down into 50% Full Time, 47% Part Time, and 3% Contract. Highlights an 78% Physical, 2% Hybrid, and 20% Remote job distribution, with an average salary of $47,471 per year, or $22.8 per hour.

Marketing Technology & Media Platforms Consultant

Right Side Up

Austin, TX • On-site, Remote

Full-time

Re-posted 12 days ago

Job description

Please note, this posting is to highlight joining Right Side Up's talent collective specifically and is not representing an internal full-time role, or a current opportunity with a client.
Right Side Up is a collective of premium marketing talent-with all of the marketing chops, and none of the agency fluff. We're trusted by the most respected early-stage ventures, the fastest-growing tech companies, and well-established Fortune 500 teams to do one thing better: Growth. We have over 250+ clients including Stitch Fix, Sephora, Yelp, Sun Basket, Crunchbase, DoorDash, Calm, and more.
We're looking to connect with Marketing Technology & Media Platforms Consultant(s) who can help teams make their marketing systems work better together.
This work is for someone who understands how media platforms, MMPs, analytics tools, attribution systems, and data environments all connect-and how to fix things when they don't. The focus is on building cleaner data flows, stronger measurement foundations, and more scalable infrastructure across acquisition programs.
Responsibilities
  • Improve how marketing platforms, media systems, MMPs, and reporting tools connect
  • Support setup, QA, and optimization across tools like DV360, CM360, SA360, GA4, BigQuery, and MMPs
  • Help define event mapping, tracking, taxonomy, attribution setup, cost ingestion, and identity mapping
  • Troubleshoot data discrepancies across platforms, dashboards, and downstream reporting
  • Partner with media, analytics, ad operations, and engineering teams to improve system reliability
  • Identify opportunities to automate reporting, campaign operations, data movement, and optimization workflows
  • Recommend improvements that make marketing infrastructure more scalable, accurate, and usable

Qualifications
  • 5-8+ years of experience across martech, adtech, media platforms, acquisition analytics, or marketing systems
  • Deep experience with Google Marketing Platform, including DV360, CM360, SA360, GA4, and BigQuery
  • Experience working with MMPs such as AppsFlyer, Adjust, Branch, Singular, or Kochava
  • Strong understanding of mobile measurement, attribution, tracking, tagging, taxonomy, and event infrastructure
  • Working knowledge of APIs, data connectors, SQL, dashboards, and large-scale marketing data environments
  • Familiarity with SKAN, ATT, identity stitching, cost integrations, MTA, incrementality, and automation concepts
  • Ability to work cross-functionally with engineering, analytics, media, and ad operations teams
  • A systems-thinking mindset with the ability to stay strategic while getting hands-on

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

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