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Position: Fitness Sales Manager
Lead. Motivate. Grow Our Training Team.
Overview
We're building a team of leaders who live and breathe fitness - professionals who take ownership of performance, sales, and team development. The Fitness Sales Manager is not just a title - it's a mission. You'll lead a team of elite personal trainers, drive the growth of our training department, and embody the Gold's Gym standard of excellence.
If you're ready to lead from the front, develop top-performing trainers, and build a thriving fitness business - keep reading.
Why Gold's
You'll have access to:
• A powerful, recognized global brand
• A large, diverse membership base
• Proven mentorship and career growth opportunities
• A professional culture that rewards results and leadership Gold's Gym isn't a hobby gym - and this definitely isn't a hobby role.
This Role Is About Leadership + Results
This is a performance-based leadership position inside one of the most respected names in fitness. Success here is built on measurable outcomes - sales growth, staff development, and client satisfaction.
Your success will depend on:
• Your ability to lead, coach, and develop personal trainers
• Your skill in driving personal training sales with integrity and enthusiasm
• Your consistency in creating systems that sustain growth
• Your willingness to be on the floor, coaching and connecting with members daily
If you thrive on accountability, growth, and measurable results - this is where you belong.
Core Responsibilities
• Lead, mentor, and manage the Personal Training team
• Drive all aspects of personal training sales, revenue, and member conversion
• Conduct fitness assessments, onboarding sessions, and sales presentations
• Hire, onboard, and develop high-performing trainers
• Manage schedules, session bookings, and department operations
• Track team performance metrics - sales, session volume, retention, and engagement
• Foster an elite culture of professionalism, accountability, and continuous education
• Collaborate with leadership to plan and execute major club events and initiatives
• Maintain a strong presence on the gym floor to build member relationships and visibility
What Sets Our Best Managers Apart
Our top-performing Fitness Sales Managers:
• Build, coach, and develop teams that perform
• Lead by example - both on the floor and in business meetings
• Are confident, professional, and sales-driven
• Thrive in target-driven environments
• Communicate clearly and follow up consistently
• Continue their own professional and fitness education relentlessly
• Care deeply about member results, team culture, and business growth
This Role Is Not for You If
• You avoid accountability and feedback
• You're uncomfortable with goal-driven sales
• You struggle with time management or consistency
• You avoid being on the gym floor
• You're seeking a "desk job" rather than a leadership position
Requirements
• Nationally recognized Personal Training Certification (NASM, ACSM, ACE, ISSA, NSCA, NPTI, etc.) preferred
• CPR/AED Certification (current)
• Minimum 2 years of personal training experience
• Minimum 1 year of supervisory or management experience in fitness or sales
• Proven record of meeting or exceeding sales goals
• Strong understanding of fitness programming, member engagement, and business operations
• Professional appearance, leadership presence, and effective communication skills
• Ability to demonstrate exercises and be physically active on the gym floor
Compensation & Benefits
• Free Education and Credits towards CECs
• Discounts on Certifications
• Commission & Bonus Structure
• Free Gold's Gym Membership to our locations
• 20% Employee Discount on clothing and products
• Medical Benefits
• 401k
• 7 Paid Holidays + Vacation Pay
• Growth Opportunities Across Our Expanding Gold's Gym Network
**Relocation assistance not provided**
Gold's Gym is redefining strength - in our members, our team, and our leaders. If you have the drive, discipline, and leadership to develop high-performing teams and deliver measurable results, we want you to lead our fitness department.
Flexible work from home options available.
Compensation: $48,000.00 - $60,000.00 per year
From a single gym in Venice Beach, California in 1965 to a global symbol of strength and performance, Gold's Gym has defined serious training for nearly six decades. What began as a sanctuary for bodybuilders became the birthplace of modern fitness. With over 550 locations across six continents, our legacy has evolved while staying true to it's roots- serious training, community and results. As the industry shifts, Gold's Gym continues to lead, honoring our heritage while building the next generation of members and fitness experiences.
We attribute much of our success to our company culture. We're grounded, reliable, and entrepreneurial - - but also enthusiastic, collaborative, and creative.
If this feels like you, we can't wait to get your application!