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Funnel Jobs in Washington (NOW HIRING)

Lead, Integrated Product Marketing

Bethesda, MD · On-site

$164K/yr

Key Responsibilities Comms Strategy & Funnel Architecture * Define how owned, earned, and paid activations come to life across the funnel for the product, ensuring each channel plays a distinct role

Lead, Integrated Product Marketing

Bethesda, MD · On-site

$164K/yr

Key Responsibilities Comms Strategy & Funnel Architecture * Define how owned, earned, and paid activations come to life across the funnel for the product, ensuring each channel plays a distinct role

Autonomously drive the long-range strategy for Upper Funnel Channels, driving New Customers while understanding the change to measured consideration. You set the goals and OKRs that determine how we ...

Worker Funnel Management: Manage the full worker funnel - sourcing, screening, scheduling, and converting applicants into placement-ready workers. * New Start Scheduling: Coordinate interviews and ...

Worker Funnel Management: Manage the full worker funnel - sourcing, screening, scheduling, and converting applicants into placement-ready workers. * New Start Scheduling: Coordinate interviews and ...

We run full-funnel programs across intent, ABM, content syndication, and performance marketing, all tied to measurable pipeline impact. We're looking for a Marketing Director to build and scale our ...

As a Revenue Operations Director, you will own the mid-funnel operating model and serve as the primary RevOps partner to Sales, Finance, Customer Success, and Marketplace teams. You'll take ownership ...

Use insights to * refine messaging, optimize the marketing funnel, and measure the success of every * marketing initiative. * Collaborate Across Departments : Partner closely with Sales, Product, and ...

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Showing results 1-20

Funnel information

What is a funnel?

A Funnel job typically involves designing, implementing, and optimizing marketing or sales funnels to guide potential customers through a structured journey toward conversion. This role requires skills in digital marketing, data analysis, and automation tools to streamline customer acquisition and retention. Professionals in this field work on strategies such as lead generation, email sequences, landing page optimization, and analytics tracking to improve funnel performance.

What are the key skills and qualifications needed to thrive as a marketing funnel specialist, and why are they important?

To thrive as a Marketing Funnel Specialist, you need expertise in digital marketing strategy, data analysis, and conversion rate optimization, often supported by a marketing degree or relevant certifications. Familiarity with tools like HubSpot, ClickFunnels, Google Analytics, and CRM systems is commonly required. Strong project management, creativity, and communication skills help professionals effectively design funnels and collaborate with cross-functional teams. These competencies are crucial for driving leads, optimizing customer journeys, and delivering measurable business growth.

What are some common challenges faced by professionals in funnel management roles, and how can they be addressed?

Professionals responsible for funnel management often face challenges such as maintaining high-quality leads, accurately forecasting conversions, and ensuring alignment between marketing and sales teams. To address these issues, it's important to implement robust tracking systems, frequently review and clean lead data, and foster open communication across departments. Leveraging automation tools and regular performance analysis can also help streamline processes and improve overall funnel efficiency.

What is the difference between Funnel vs Digital Marketing Specialist?

AspectFunnelDigital Marketing Specialist
Required CredentialsMarketing certifications, knowledge of sales funnelsMarketing degrees, certifications in digital marketing
Work EnvironmentFocus on sales funnels, conversion optimizationBroader digital marketing activities, campaigns
Employer & Industry UsageUsed in sales-driven industries, e-commerceUsed across various industries, including retail, tech
Search & Comparison IntentUnderstanding funnel strategies, rolesDigital marketing tactics, career paths

While both roles involve marketing strategies, a Funnel specialist primarily focuses on designing and optimizing sales funnels to increase conversions. A Digital Marketing Specialist has a broader scope, managing various online marketing channels. The Funnel role is more specialized, often working closely with sales teams, whereas the Digital Marketing Specialist handles multiple digital campaigns across platforms.

What are popular job titles related to Funnel jobs in Washington?

For Funnel jobs in Washington, the most frequently searched job titles are:

What cities in Washington are hiring for Funnel jobs?

Cities in Washington with the most Funnel job openings:

Infographic showing various Funnel job openings in Washington as of August 2026, with employment types broken down into 86% Full Time, 6% Part Time, 2% Temporary, and 6% Contract. Highlights an 67% Physical, 4% Hybrid, and 29% Remote job distribution.

Digital Sales & Revenue Growth Manager

Crisis24

Annapolis, MD • On-site

Full-time

Posted 27 days ago


Crisis24 rating

7.5

Company rating: 7.5 out of 10

Based on 9 frontline employees who took The Breakroom Quiz

31st of 117 rated security


Job description

About One Call Now
One Call Now by Crisis24 is a leading communications platform that helps organizations instantly connect with employees, members, parents, volunteers, customers, and community stakeholders through voice, text, email, and mobile notifications.
One Call Now is evolving from a traditional B2B sales model toward a more scalable digital sales and self-service buying experience. To support that shift, we are investing in sales-owned revenue strategies, customer acquisition processes, and buying experiences that expand market reach, increase recurring revenue, and convert more prospects into paying customers. The Digital Sales & Revenue Growth Manager will help Sales build the foundation for this next phase of growth by improving the revenue funnel, strengthening lead-to-customer conversion, and preparing One Call Now for future DTC growth.
Location: Annapolis, MD preferred; open to remote candidates based in the United States.
Who We Are Looking For
The Digital Sales & Revenue Growth Manager is a Sales team role responsible for both strategy and direct revenue generation. This person will help build the sales-side strategy for digital sales, self-service purchasing, and future DTC growth while also actively working qualified leads, converting prospects into paying customers, and contributing to new recurring revenue.
This is not a marketing support or sales enablement-only position. Working closely with Marketing, Product, Engineering, Customer Support, and Operations, this person will own Sales-driven initiatives that improve lead quality, purchase readiness, funnel visibility, and conversion to paid customers, while personally engaging prospects and moving opportunities through the sales process. The ideal candidate brings sales-oriented business judgment, strong analytical skills, and hands-on selling ability, with clear accountability for measurable revenue outcomes.
What You'll Work On
Lead the Sales-Owned Shift from B2B to Digital and Self-Service Revenue
  • Own the sales-side roadmap for moving from a traditional B2B sales model toward digital sales, self-service purchasing, and future DTC readiness.
  • Define the revenue processes, funnel stages, handoffs, and customer experiences needed to support scalable customer acquisition.
  • Improve qualified lead flow, sales funnel visibility, lead-to-customer conversion, and the movement from digital interest to direct sales engagement, quote, purchase, or close.
  • Actively work assigned qualified leads, engage prospects, assess needs, guide purchase decisions, and convert opportunities into paying customers.
  • Identify opportunities to simplify the buying journey, reduce manual friction, and make it easier for prospects to become paying customers.
  • Continue strengthening the current B2B sales motion while building the foundation for future self-service and DTC growth.

Drive Revenue Funnel Performance and Conversion
  • Use sales, customer, and funnel data to identify where prospects stall and recommend actions to improve conversion and revenue outcomes.
  • Track performance across qualified lead volume, funnel conversion, purchase readiness, self-service adoption, and new recurring revenue growth.
  • Partner with Marketing on demand-generation support while ensuring Sales owns the strategy for qualification, conversion, and revenue follow-through.
  • Manage assigned digital or inbound sales opportunities through follow-up, qualification, quote support, purchase guidance, and close.
  • Present funnel performance, revenue insights, risks, and recommended next steps to Sales leadership and cross-functional stakeholders.

What You Will Bring
Required
  • 3-7+ years of experience in sales growth, digital sales, revenue operations, customer acquisition, sales funnel optimization, ecommerce sales, product-led growth, or related revenue-focused roles.
  • Demonstrated success in a revenue-generating sales role, including working qualified leads, managing opportunities, converting prospects into customers, and contributing to sales or revenue targets.
  • Experience improving customer acquisition, conversion rates, sales funnel performance, self-service revenue growth, or digital sales programs.
  • Strong analytical skills with the ability to translate sales, funnel, customer, and revenue data into actionable growth recommendations.
  • Experience working with CRM, marketing automation, analytics, ecommerce, or sales enablement platforms.
  • Strong project management and cross-functional collaboration skills, with the ability to lead Sales-driven initiatives across Marketing, Product, Engineering, Customer Support, and Operations.
  • Self-starter with a growth mindset, strong sales orientation, hands-on selling ability, and a passion for delivering measurable business outcomes.

Preferred
  • Experience in SaaS, subscription-based businesses, sales-led growth, ecommerce sales, product-led growth, self-service buying models, or DTC environments.
  • Familiarity with Salesforce, HubSpot, Google Analytics, A/B testing platforms, digital commerce tools, and sales enablement systems.
  • Experience supporting customer acquisition, revenue growth, and funnel conversion across multiple customer segments.
  • Experience working in a fast-paced sales growth, revenue transformation, or go-to-market transformation environment.

Success in This Role
Within the first 12-18 months, success will be measured by:
  • Growth in new customer acquisition
  • Improved qualified lead volume and sales funnel visibility
  • Higher lead-to-customer conversion rates
  • Increased new recurring revenue from digital and sales-assisted channels
  • Achievement of assigned sales, revenue, and/or commissionable performance goals
  • Improved purchase readiness and reduced friction in the buying journey
  • Progress toward self-service purchasing and future DTC readiness
  • Lower customer acquisition costs where measurable
  • Expanded market penetration across target customer segments
  • Improved reporting on funnel performance, sales outcomes, and revenue growth metrics

Why Join One Call Now?
This is an opportunity to help Sales shape the next phase of growth for an established and trusted brand with significant untapped market potential. You will play a meaningful role in strengthening the current B2B sales motion, expanding customer acquisition, and building the digital sales and self-service capabilities needed to support scalable revenue growth.
Information Security
Protect the data and systems of Crisis24 and its stakeholders by adhering to policies, reporting incidents and potential problems, completing regular training, and identifying opportunities for improvement.
Crisis24, A GardaWorld Company is dedicated to equal opportunity in employment. We are committed to a work environment that celebrates diversity. We do not discriminate against any individual based on race, color, sex, national origin, age, religion, marital or parental status, sexual orientation, gender identity, gender expression, military or veteran status, disability, or any factors protected by applicable laws.

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