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Funnel Jobs in Washington (NOW HIRING)

Responsibilities : • Work directly with the CEO and Head of Product to design, build, and optimize Matium's digital marketing funnel end-to-end. • Own the first-time buyer and seller experience ...

Translate funnel insights into technical implementations that actually move conversion. • Build and maintain GTM infrastructure. Architect the integrations connecting our website, CRM, analytics ...

Growth Engineer, GTM

Mclean, VA · On-site

$130K/yr

Translate funnel insights into technical implementations that actually move conversion. • Build and maintain GTM infrastructure. Architect the integrations connecting our website, CRM, analytics ...

Design and execute full-funnel customer programs that increase product adoption, deepen engagement, and drive measurable revenue impact from existing accounts. * Define segmentation strategies across ...

New

Study sales and marketing funnel trends by segment and solution set to inform territory planning, pipeline coverage, and seller/marketer capacity needs. * Evaluate, pilot, and help scale emerging AI ...

Monitor full-funnel performance, marketing attribution, pipeline velocity, and data accuracy in partnership with Revenue Operations and Sales. * Ensure campaigns are executed with rigor, consistency ...

Study sales and marketing funnel trends by segment and solution set to inform territory planning, pipeline coverage, and seller/marketer capacity needs. * Evaluate, pilot, and help scale emerging AI ...

Showing results 21-40

Funnel information

What is a funnel?

A Funnel job typically involves designing, implementing, and optimizing marketing or sales funnels to guide potential customers through a structured journey toward conversion. This role requires skills in digital marketing, data analysis, and automation tools to streamline customer acquisition and retention. Professionals in this field work on strategies such as lead generation, email sequences, landing page optimization, and analytics tracking to improve funnel performance.

What are the key skills and qualifications needed to thrive as a marketing funnel specialist, and why are they important?

To thrive as a Marketing Funnel Specialist, you need expertise in digital marketing strategy, data analysis, and conversion rate optimization, often supported by a marketing degree or relevant certifications. Familiarity with tools like HubSpot, ClickFunnels, Google Analytics, and CRM systems is commonly required. Strong project management, creativity, and communication skills help professionals effectively design funnels and collaborate with cross-functional teams. These competencies are crucial for driving leads, optimizing customer journeys, and delivering measurable business growth.

What are some common challenges faced by professionals in funnel management roles, and how can they be addressed?

Professionals responsible for funnel management often face challenges such as maintaining high-quality leads, accurately forecasting conversions, and ensuring alignment between marketing and sales teams. To address these issues, it's important to implement robust tracking systems, frequently review and clean lead data, and foster open communication across departments. Leveraging automation tools and regular performance analysis can also help streamline processes and improve overall funnel efficiency.

What is the difference between Funnel vs Digital Marketing Specialist?

AspectFunnelDigital Marketing Specialist
Required CredentialsMarketing certifications, knowledge of sales funnelsMarketing degrees, certifications in digital marketing
Work EnvironmentFocus on sales funnels, conversion optimizationBroader digital marketing activities, campaigns
Employer & Industry UsageUsed in sales-driven industries, e-commerceUsed across various industries, including retail, tech
Search & Comparison IntentUnderstanding funnel strategies, rolesDigital marketing tactics, career paths

While both roles involve marketing strategies, a Funnel specialist primarily focuses on designing and optimizing sales funnels to increase conversions. A Digital Marketing Specialist has a broader scope, managing various online marketing channels. The Funnel role is more specialized, often working closely with sales teams, whereas the Digital Marketing Specialist handles multiple digital campaigns across platforms.

What are popular job titles related to Funnel jobs in Washington?

For Funnel jobs in Washington, the most frequently searched job titles are:

What cities in Washington are hiring for Funnel jobs?

Cities in Washington with the most Funnel job openings:

Infographic showing various Funnel job openings in Washington as of August 2026, with employment types broken down into 86% Full Time, 6% Part Time, 2% Temporary, and 6% Contract. Highlights an 67% Physical, 4% Hybrid, and 29% Remote job distribution.

FLEX Director, Data Products - Digital Data

Marriott

Bethesda, MD • On-site, Remote

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 14 days ago


Marriott International rating

6.4

Company rating: 6.4 out of 10

Based on 1,186 frontline employees who took The Breakroom Quiz

54th of 108 rated hotels


Job description

This is a temporary position. 

The assignment is through August 27, 2027.

JOB SUMMARY

The FLEX Director, Data Products - Digital Data leads the development of Marriott Digital Platform (MDP) data products across the enterprise customer journey. This role owns the enterprise semantic layer, governed digital funnel conversion, and growth analytics ensuring trusted, consistent, and consumable data assets that power downstream analytics, personalization, and commercial decision-making.

As a senior product leader within the D&AI organization, this Director translates complex commerce and digital funnel needs into scalable, well-governed data products. The role partners closely with Business Analytics, Global Technology, Digital, and Commerce stakeholders to define metric standards, prioritize the roadmap, and deliver measurable business impact across the digital data value chain.

CANDIDATE PROFILE Education and Experience

Required:

  • 8+ years of experience in data product management, data engineering, or analytics leadership, with a focus on digital or commerce data
  • Bachelor's degree required, preferably in a quantitative, technology, or business discipline; advanced degree preferred
  • Proven experience building and governing semantic layers, metric definitions, and enterprise data products (Snowflake/MDP experience strongly preferred)
  • Hands on knowledge of digital clickstream data, preferably from the adobe analytics and marketing stack
  • Mobile app marketing tracking and app campaign measurement systems, such as Appsflyer or Branch
  • Deep understanding of digital funnel conversion and cross-platform customer journey behavior 
  • Strong command of data modeling, schema governance, and product lifecycle management
  • Demonstrated ability to align data product capabilities with strategic business goals and commercial outcomes
  • Exceptional stakeholder engagement, cross-functional collaboration, and executive communication skills
  • Track record of leading and mentoring high-performing product and engineering-adjacent teams
CORE WORK ACTIVITIES
  • Own the roadmap and delivery of digital data products, including the enterprise semantic layer, digital funnel conversion, and growth analytics 
  • Define and govern metric definitions, semantic standards, and business logic to ensure consistent, trusted KPIs across all downstream consumers
  • Partner with Global Technology on Snowflake/MDP schema design, pipelines, and platform architecture supporting the Shop & Book journey
  • Collaborate with Business Analytics and Commerce teams to translate business needs into well-defined data product requirements and acceptance criteria
  • Prioritize the backlog and sequence work based on business value, dependencies, and strategic goals
  • Establish SLAs, data quality standards, and monitoring to ensure availability and fidelity of digital data products
  • Proactively communicate roadmap progress, priorities, risks, and dependencies to leadership and stakeholders
  • Mentor and develop team members, fostering a culture of ownership, agility, and continuous improvement
  • Track and report on data product KPIs including adoption, data quality, and business impact

At Marriott International, we are dedicated to being an equal opportunity employer, welcoming all and providing access to opportunity. We actively foster an environment where the unique backgrounds of our associates are valued and celebrated.Our greatest strength lies in the rich blend of culture, talent, and experiences of our associates. We are committed to non-discrimination on any protected basis, including disability, veteran status, or other basis protected by applicable law. 

All locations offer 401(k) plan, stock purchase plan, discounts at Marriott properties, commuter benefits, employee assistance plan, and childcare discounts.  Benefits are subject to terms and conditions, which may include rules regarding eligibility, enrollment, waiting period, contribution, benefit limits, election changes, benefit exclusions, and others. Click here to learn more.

Full-time positions also offer coverage for medical, dental, vision, health care flexible spending account, dependent care flexible spending account, life insurance, disability insurance, accident insurance, adoption expense reimbursements, and paid parental leave. 

Washington Applicants Only: Employees will accrue paid sick leave, 0.0384 PTO balance for every hour worked and be eligible to receive minimum of 9 holidays annually. 

Marriott HQ is committed to a hybrid work environment that enables associates to Be connected.  Headquarters-based positions are considered hybrid, for candidates within a commuting distance to Bethesda, MD; candidates outside of commuting distance to Bethesda, MD will be considered for Remote positions.
Marriott International is the world's largest hotel company, with more brands, more hotels and more opportunities for associates to grow and succeed. Be where you can do your best work, begin your purpose, belong to an amazing global team, and become the best version of you.

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