This role owns the enterprise semantic layer, governed digital funnel conversion, and growth analytics ensuring trusted, consistent, and consumable data assets that power downstream analytics ...
This role owns the enterprise semantic layer, governed digital funnel conversion, and growth analytics ensuring trusted, consistent, and consumable data assets that power downstream analytics ...
Senior Product Manager - Packages, Capital One Travel
Mclean, VA · On-site
$127K - $168K/yr
We're currently focused on improving the mobile funnel, expanding how we merchandise inventory, adding new products like car rentals and and continuously removing UX friction points. As a Senior ...
Senior Product Manager - Packages, Capital One Travel
Mclean, VA · On-site
$127K - $168K/yr
We're currently focused on improving the mobile funnel, expanding how we merchandise inventory, adding new products like car rentals and and continuously removing UX friction points. As a Senior ...
Analyze recruitment data and funnel performance to identify trends, uncover barriers to conversion, evaluate the effectiveness of recruitment strategies, and proactively recommend innovative ...
Analyze recruitment data and funnel performance to identify trends, uncover barriers to conversion, evaluate the effectiveness of recruitment strategies, and proactively recommend innovative ...
SY26-27 Associate Director of Student Recruitment
Washington, DC · On-site
$49K - $60K/yr
Analyze recruitment data and funnel performance to identify trends, uncover barriers to conversion, evaluate the effectiveness of recruitment strategies, and proactively recommend innovative ...
SY26-27 Associate Director of Student Recruitment
Washington, DC · On-site
$49K - $60K/yr
Analyze recruitment data and funnel performance to identify trends, uncover barriers to conversion, evaluate the effectiveness of recruitment strategies, and proactively recommend innovative ...
Mine our search and conversion funnel to identify markets with high demand but low conversion - the markets where we're missing supply. Quantify inventory gaps against competitors, including the ...
Mine our search and conversion funnel to identify markets with high demand but low conversion - the markets where we're missing supply. Quantify inventory gaps against competitors, including the ...
The Senior Omni-Channel & Shopper Marketing Manager will architect and execute integrated, full-funnel marketing strategies that drive product conversion across retail and digital ecosystems. This ...
The Senior Omni-Channel & Shopper Marketing Manager will architect and execute integrated, full-funnel marketing strategies that drive product conversion across retail and digital ecosystems. This ...
Head of Marketplace
Millersville, MD · On-site
Responsibilities : • Work directly with the CEO and Head of Product to design, build, and optimize Matium's digital marketing funnel end-to-end. • Own the first-time buyer and seller experience ...
Head of Marketplace
Millersville, MD · On-site
Responsibilities : • Work directly with the CEO and Head of Product to design, build, and optimize Matium's digital marketing funnel end-to-end. • Own the first-time buyer and seller experience ...
Associate Director of Digital Marketing
Falls Church, VA · On-site
$78K - $146K/yr
Own upper, middle, and lower funnel digital marketing , across paid search, paid social, display, video and related digital channels to include program development, implementation, monitoring ...
Quick apply
Associate Director of Digital Marketing
Falls Church, VA · On-site
$78K - $146K/yr
Own upper, middle, and lower funnel digital marketing , across paid search, paid social, display, video and related digital channels to include program development, implementation, monitoring ...
Growth Engineer, GTM
Mclean, VA · On-site
Translate funnel insights into technical implementations that actually move conversion. • Build and maintain GTM infrastructure. Architect the integrations connecting our website, CRM, analytics ...
Growth Engineer, GTM
Mclean, VA · On-site
Translate funnel insights into technical implementations that actually move conversion. • Build and maintain GTM infrastructure. Architect the integrations connecting our website, CRM, analytics ...
Growth Engineer, GTM
Mclean, VA · On-site
$130K/yr
Translate funnel insights into technical implementations that actually move conversion. • Build and maintain GTM infrastructure. Architect the integrations connecting our website, CRM, analytics ...
Growth Engineer, GTM
Mclean, VA · On-site
$130K/yr
Translate funnel insights into technical implementations that actually move conversion. • Build and maintain GTM infrastructure. Architect the integrations connecting our website, CRM, analytics ...
Director, Customer Marketing
Reston, VA · On-site
$130 - $170/hr
Design and execute full-funnel customer programs that increase product adoption, deepen engagement, and drive measurable revenue impact from existing accounts. * Define segmentation strategies across ...
New
Director, Customer Marketing
Reston, VA · On-site
$130 - $170/hr
Design and execute full-funnel customer programs that increase product adoption, deepen engagement, and drive measurable revenue impact from existing accounts. * Define segmentation strategies across ...
New
Premium Ticket Sales Intern - Spring 2027
Alexandria, VA · On-site
$16 - $21.75/hr
The Premium Ticket Sales Intern manages the inquiry and fulfillment pipeline for VIP and premium ticket packages - the highest-touch transactions in the events sales funnel. It is a sales role ...
Premium Ticket Sales Intern - Spring 2027
Alexandria, VA · On-site
$16 - $21.75/hr
The Premium Ticket Sales Intern manages the inquiry and fulfillment pipeline for VIP and premium ticket packages - the highest-touch transactions in the events sales funnel. It is a sales role ...
Premium Ticket Sales Intern - Fall 2026
Alexandria, VA · On-site
$16 - $21.75/hr
The Premium Ticket Sales Intern manages the inquiry and fulfillment pipeline for VIP and premium ticket packages - the highest-touch transactions in the events sales funnel. It is a sales role ...
Premium Ticket Sales Intern - Fall 2026
Alexandria, VA · On-site
$16 - $21.75/hr
The Premium Ticket Sales Intern manages the inquiry and fulfillment pipeline for VIP and premium ticket packages - the highest-touch transactions in the events sales funnel. It is a sales role ...
Brand Marketing Manager
Fulton, MD · On-site
$90 - $140/hr
Are you a full-funnel marketer who thrives on owning the whole picture? We are looking for a strategic and driven Brand Marketing Manager to serve as the marketing leader for American Home ...
Brand Marketing Manager
Fulton, MD · On-site
$90 - $140/hr
Are you a full-funnel marketer who thrives on owning the whole picture? We are looking for a strategic and driven Brand Marketing Manager to serve as the marketing leader for American Home ...
Premium Ticket Sales Intern - Spring 2027
$16 - $21.75/hr
The Premium Ticket Sales Intern manages the inquiry and fulfillment pipeline for VIP and premium ticket packages - the highest-touch transactions in the events sales funnel. It is a sales role ...
Premium Ticket Sales Intern - Spring 2027
$16 - $21.75/hr
The Premium Ticket Sales Intern manages the inquiry and fulfillment pipeline for VIP and premium ticket packages - the highest-touch transactions in the events sales funnel. It is a sales role ...
Full-Funnel Execution: Leverage expertise across a variety of marketing channels and tactics to build data-backed integrated marketing strategies that drive brand associations, generate leads ...
Full-Funnel Execution: Leverage expertise across a variety of marketing channels and tactics to build data-backed integrated marketing strategies that drive brand associations, generate leads ...
Sr. Marketing Manager, Growth Marketing
Bethesda, MD · On-site
$120 - $180/hr
Translate funnel metrics into campaign strategy adjustments and proactive growth opportunities. * Partner with Sales to execute account-based marketing tactics for Tier 1 segments, ensuring high ...
New
Sr. Marketing Manager, Growth Marketing
Bethesda, MD · On-site
$120 - $180/hr
Translate funnel metrics into campaign strategy adjustments and proactive growth opportunities. * Partner with Sales to execute account-based marketing tactics for Tier 1 segments, ensuring high ...
New
Revenue Operations Analyst
Germantown, MD · On-site
Study sales and marketing funnel trends by segment and solution set to inform territory planning, pipeline coverage, and seller/marketer capacity needs. * Evaluate, pilot, and help scale emerging AI ...
Quick apply
Revenue Operations Analyst
Germantown, MD · On-site
Study sales and marketing funnel trends by segment and solution set to inform territory planning, pipeline coverage, and seller/marketer capacity needs. * Evaluate, pilot, and help scale emerging AI ...
Senior Marketing Manager - Federal
Washington, DC · On-site +1
$110K - $135K/yr
Monitor full-funnel performance, marketing attribution, pipeline velocity, and data accuracy in partnership with Revenue Operations and Sales. * Ensure campaigns are executed with rigor, consistency ...
Senior Marketing Manager - Federal
Washington, DC · On-site +1
$110K - $135K/yr
Monitor full-funnel performance, marketing attribution, pipeline velocity, and data accuracy in partnership with Revenue Operations and Sales. * Ensure campaigns are executed with rigor, consistency ...
Revenue Operations Analyst
Germantown, MD · On-site
Study sales and marketing funnel trends by segment and solution set to inform territory planning, pipeline coverage, and seller/marketer capacity needs. * Evaluate, pilot, and help scale emerging AI ...
Quick apply
Revenue Operations Analyst
Germantown, MD · On-site
Study sales and marketing funnel trends by segment and solution set to inform territory planning, pipeline coverage, and seller/marketer capacity needs. * Evaluate, pilot, and help scale emerging AI ...
Funnel information
What is a funnel?
A Funnel job typically involves designing, implementing, and optimizing marketing or sales funnels to guide potential customers through a structured journey toward conversion. This role requires skills in digital marketing, data analysis, and automation tools to streamline customer acquisition and retention. Professionals in this field work on strategies such as lead generation, email sequences, landing page optimization, and analytics tracking to improve funnel performance.
What are the key skills and qualifications needed to thrive as a marketing funnel specialist, and why are they important?
What are some common challenges faced by professionals in funnel management roles, and how can they be addressed?
What is the difference between Funnel vs Digital Marketing Specialist?
| Aspect | Funnel | Digital Marketing Specialist |
|---|---|---|
| Required Credentials | Marketing certifications, knowledge of sales funnels | Marketing degrees, certifications in digital marketing |
| Work Environment | Focus on sales funnels, conversion optimization | Broader digital marketing activities, campaigns |
| Employer & Industry Usage | Used in sales-driven industries, e-commerce | Used across various industries, including retail, tech |
| Search & Comparison Intent | Understanding funnel strategies, roles | Digital marketing tactics, career paths |
While both roles involve marketing strategies, a Funnel specialist primarily focuses on designing and optimizing sales funnels to increase conversions. A Digital Marketing Specialist has a broader scope, managing various online marketing channels. The Funnel role is more specialized, often working closely with sales teams, whereas the Digital Marketing Specialist handles multiple digital campaigns across platforms.
What are popular job titles related to Funnel jobs in Washington?
For Funnel jobs in Washington, the most frequently searched job titles are:
What job categories do people searching Funnel jobs in Washington look for?
The top searched job categories for Funnel jobs in Washington are:
What cities in Washington are hiring for Funnel jobs?
Cities in Washington with the most Funnel job openings:

Full-time
Medical, Dental, Vision, Life, Retirement, PTO
Posted 14 days ago
Marriott International rating
6.4
Based on 1,186 frontline employees who took The Breakroom Quiz
54th of 108 rated hotels
Job description
This is a temporary position.
The assignment is through August 27, 2027.
JOB SUMMARYThe FLEX Director, Data Products - Digital Data leads the development of Marriott Digital Platform (MDP) data products across the enterprise customer journey. This role owns the enterprise semantic layer, governed digital funnel conversion, and growth analytics ensuring trusted, consistent, and consumable data assets that power downstream analytics, personalization, and commercial decision-making.
As a senior product leader within the D&AI organization, this Director translates complex commerce and digital funnel needs into scalable, well-governed data products. The role partners closely with Business Analytics, Global Technology, Digital, and Commerce stakeholders to define metric standards, prioritize the roadmap, and deliver measurable business impact across the digital data value chain.
CANDIDATE PROFILE Education and ExperienceRequired:
- 8+ years of experience in data product management, data engineering, or analytics leadership, with a focus on digital or commerce data
- Bachelor's degree required, preferably in a quantitative, technology, or business discipline; advanced degree preferred
- Proven experience building and governing semantic layers, metric definitions, and enterprise data products (Snowflake/MDP experience strongly preferred)
- Hands on knowledge of digital clickstream data, preferably from the adobe analytics and marketing stack
- Mobile app marketing tracking and app campaign measurement systems, such as Appsflyer or Branch
- Deep understanding of digital funnel conversion and cross-platform customer journey behavior
- Strong command of data modeling, schema governance, and product lifecycle management
- Demonstrated ability to align data product capabilities with strategic business goals and commercial outcomes
- Exceptional stakeholder engagement, cross-functional collaboration, and executive communication skills
- Track record of leading and mentoring high-performing product and engineering-adjacent teams
- Own the roadmap and delivery of digital data products, including the enterprise semantic layer, digital funnel conversion, and growth analytics
- Define and govern metric definitions, semantic standards, and business logic to ensure consistent, trusted KPIs across all downstream consumers
- Partner with Global Technology on Snowflake/MDP schema design, pipelines, and platform architecture supporting the Shop & Book journey
- Collaborate with Business Analytics and Commerce teams to translate business needs into well-defined data product requirements and acceptance criteria
- Prioritize the backlog and sequence work based on business value, dependencies, and strategic goals
- Establish SLAs, data quality standards, and monitoring to ensure availability and fidelity of digital data products
- Proactively communicate roadmap progress, priorities, risks, and dependencies to leadership and stakeholders
- Mentor and develop team members, fostering a culture of ownership, agility, and continuous improvement
- Track and report on data product KPIs including adoption, data quality, and business impact
At Marriott International, we are dedicated to being an equal opportunity employer, welcoming all and providing access to opportunity. We actively foster an environment where the unique backgrounds of our associates are valued and celebrated.Our greatest strength lies in the rich blend of culture, talent, and experiences of our associates. We are committed to non-discrimination on any protected basis, including disability, veteran status, or other basis protected by applicable law.
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