Drive continuous funnel optimization by identifying conversion opportunities using quantitative data and qualitative insights to ship rapid improvements while balancing profitability and compliance
Drive continuous funnel optimization by identifying conversion opportunities using quantitative data and qualitative insights to ship rapid improvements while balancing profitability and compliance
Drive continuous funnel optimization by identifying conversion opportunities using quantitative data and qualitative insights to ship rapid improvements while balancing profitability and compliance
Quick apply
Drive continuous funnel optimization by identifying conversion opportunities using quantitative data and qualitative insights to ship rapid improvements while balancing profitability and compliance
Drive continuous funnel optimization by identifying conversion opportunities using quantitative data and qualitative insights to ship rapid improvements while balancing profitability and compliance
Quick apply
Drive continuous funnel optimization by identifying conversion opportunities using quantitative data and qualitative insights to ship rapid improvements while balancing profitability and compliance
The primary focus is to visualize current workflows from the top of the funnel (Sales) through to the bottom (Operations) to identify Value-Add and Non-Value-Add activities. Key Responsibilities:
Quick apply
The primary focus is to visualize current workflows from the top of the funnel (Sales) through to the bottom (Operations) to identify Value-Add and Non-Value-Add activities. Key Responsibilities:
Own full-funnel campaign performance -- from first touch to SQL -- with clear attribution and ROI tracking. * Design and execute ABM plays targeting priority accounts, workinghand-in-handwith AEs and ...
Own full-funnel campaign performance -- from first touch to SQL -- with clear attribution and ROI tracking. * Design and execute ABM plays targeting priority accounts, workinghand-in-handwith AEs and ...
New Business Development Sales Representative - Branded Wholesale Fuels (North Carolina/South Caroli
Falls Church, VA · On-site
Maintain a strong sales funnel and build relationships with prospective customers using multiple prospecting techniques. * Develop practical knowledge of branded fuel supply partner marketing ...
Quick apply
New Business Development Sales Representative - Branded Wholesale Fuels (North Carolina/South Caroli
Falls Church, VA · On-site
Maintain a strong sales funnel and build relationships with prospective customers using multiple prospecting techniques. * Develop practical knowledge of branded fuel supply partner marketing ...
Key Responsibilities Digital Media Strategy (Full Funnel) * Define the enterprise digital media strategy and ensure integration with national and retail plans; set the standards for NUSA and our ...
Key Responsibilities Digital Media Strategy (Full Funnel) * Define the enterprise digital media strategy and ensure integration with national and retail plans; set the standards for NUSA and our ...
Own ADF's top-of-funnel marketing objective: meaningfully expanding awareness and preference within our core audience * Define and track brand health metrics -- including awareness, recall, sentiment ...
Quick apply
Own ADF's top-of-funnel marketing objective: meaningfully expanding awareness and preference within our core audience * Define and track brand health metrics -- including awareness, recall, sentiment ...
Key Responsibilities Digital Media Strategy (Full Funnel) * Define the enterprise digital media strategy and ensure integration with national and retail plans; set the standards for NUSA and our ...
Key Responsibilities Digital Media Strategy (Full Funnel) * Define the enterprise digital media strategy and ensure integration with national and retail plans; set the standards for NUSA and our ...
Own ADF's top-of-funnel marketing objective: meaningfully expanding awareness and preference within our core audience * Define and track brand health metrics -- including awareness, recall, sentiment ...
Quick apply
Own ADF's top-of-funnel marketing objective: meaningfully expanding awareness and preference within our core audience * Define and track brand health metrics -- including awareness, recall, sentiment ...
We run full-funnel programs across intent, ABM, content syndication, and performance marketing, all tied to measurable pipeline impact. We're looking for a Marketing Director to build and scale our ...
Quick apply
We run full-funnel programs across intent, ABM, content syndication, and performance marketing, all tied to measurable pipeline impact. We're looking for a Marketing Director to build and scale our ...
Drive alignment across the full revenue funnel- from lead generation through closed business * Partner with sales & marketing leadership on pipeline visibility, stage definitions, and conversion ...
Drive alignment across the full revenue funnel- from lead generation through closed business * Partner with sales & marketing leadership on pipeline visibility, stage definitions, and conversion ...
Drive alignment across the full revenue funnel- from lead generation through closed business * Partner with sales & marketing leadership on pipeline visibility, stage definitions, and conversion ...
Drive alignment across the full revenue funnel- from lead generation through closed business * Partner with sales & marketing leadership on pipeline visibility, stage definitions, and conversion ...
Branch Manager - Technical Sales
Ashland, VA · On-site
$140K - $180K/yr
Monitor the monthly focus products report to identify trends. o Funnel Progress: Using TdF's Manager's Console, review the progression of SSOs through the funnel. Identify stalled SSOs and apply the ...
Quick apply
Branch Manager - Technical Sales
Ashland, VA · On-site
$140K - $180K/yr
Monitor the monthly focus products report to identify trends. o Funnel Progress: Using TdF's Manager's Console, review the progression of SSOs through the funnel. Identify stalled SSOs and apply the ...
Drive alignment across the full revenue funnel- from lead generation through closed business. * Partner with sales & marketing leadership on pipeline visibility, stage definitions, and conversion ...
Drive alignment across the full revenue funnel- from lead generation through closed business. * Partner with sales & marketing leadership on pipeline visibility, stage definitions, and conversion ...
Drive alignment across the full revenue funnel- from lead generation through closed business * Partner with sales & marketing leadership on pipeline visibility, stage definitions, and conversion ...
Quick apply
Drive alignment across the full revenue funnel- from lead generation through closed business * Partner with sales & marketing leadership on pipeline visibility, stage definitions, and conversion ...
You'll work on prospecting and persuading qualified leads further down the sales funnel. If you're looking to maximize your earning potential, start your application today! Responsibilities • Work ...
You'll work on prospecting and persuading qualified leads further down the sales funnel. If you're looking to maximize your earning potential, start your application today! Responsibilities • Work ...
Develop and execute full funnel marketing strategies to drive customer acquisition, engagement, and retention * Leadership: Guide, mentor, and empower a high-performing marketing team, fostering a ...
Develop and execute full funnel marketing strategies to drive customer acquisition, engagement, and retention * Leadership: Guide, mentor, and empower a high-performing marketing team, fostering a ...
Develop and execute full funnel marketing strategies to drive customer acquisition, engagement, and retention * Leadership: Guide, mentor, and empower a high-performing marketing team, fostering a ...
Develop and execute full funnel marketing strategies to drive customer acquisition, engagement, and retention * Leadership: Guide, mentor, and empower a high-performing marketing team, fostering a ...
Senior Product Manager - Packages, Capital One Travel
Mclean, VA · On-site
$127K - $168K/yr
We're currently focused on improving the mobile funnel, expanding how we merchandise inventory, adding new products like car rentals and and continuously removing UX friction points. As a Senior ...
Senior Product Manager - Packages, Capital One Travel
Mclean, VA · On-site
$127K - $168K/yr
We're currently focused on improving the mobile funnel, expanding how we merchandise inventory, adding new products like car rentals and and continuously removing UX friction points. As a Senior ...
Funnel information
See Virginia salary details
$11.44 - $14.41
2% of jobs
$14.41 - $17.38
8% of jobs
$17.38 - $20.34
14% of jobs
$20.49 is the 25th percentile. Wages below this are outliers.
$20.34 - $23.31
16% of jobs
$23.31 - $26.28
7% of jobs
The median wage is $27.76 / hr.
$26.28 - $29.25
5% of jobs
$29.25 - $32.22
14% of jobs
$34.67 is the 75th percentile. Wages above this are outliers.
$32.22 - $35.18
11% of jobs
$35.18 - $38.15
8% of jobs
$38.15 - $41.12
7% of jobs
$41.12 - $44.09
7% of jobs
$11
$28
$44
How much do funnel jobs pay per hour?
What are 'Funnel' jobs?
What is the difference between Funnel vs Digital Marketing Specialist?
| Aspect | Funnel | Digital Marketing Specialist |
|---|---|---|
| Required Credentials | Marketing certifications, knowledge of sales funnels | Marketing degrees, certifications in digital marketing |
| Work Environment | Focus on sales funnels, conversion optimization | Broader digital marketing activities, campaigns |
| Employer & Industry Usage | Used in sales-driven industries, e-commerce | Used across various industries, including retail, tech |
| Search & Comparison Intent | Understanding funnel strategies, roles | Digital marketing tactics, career paths |
While both roles involve marketing strategies, a Funnel specialist primarily focuses on designing and optimizing sales funnels to increase conversions. A Digital Marketing Specialist has a broader scope, managing various online marketing channels. The Funnel role is more specialized, often working closely with sales teams, whereas the Digital Marketing Specialist handles multiple digital campaigns across platforms.
What is a funnel job?
What is a Funnel job?
A Funnel job typically involves designing, implementing, and optimizing marketing or sales funnels to guide potential customers through a structured journey toward conversion. This role requires skills in digital marketing, data analysis, and automation tools to streamline customer acquisition and retention. Professionals in this field work on strategies such as lead generation, email sequences, landing page optimization, and analytics tracking to improve funnel performance.
What jobs pay 4000 a week without a degree?
What are the key skills and qualifications needed to thrive as a Marketing Funnel Specialist, and why are they important?
What jobs are ADHD people good at?
What are some common challenges faced by professionals in funnel management roles, and how can they be addressed?
What jobs pay 500,000 a year in the US?

Full-time
Medical, Dental, Vision, Retirement, PTO
Posted 11 days ago
Job description
Retailers across the country rely on us to offer flexible lease-to-own financing to their non-prime consumers, while increasing sales and strengthening customer loyalty. Their 2M+ customers love us because we provide a flexible way for them to make payments and give them an opportunity to improve their credit. Our 200+ Koalafi teammates enjoy inspiring and challenging work that accelerates their careers.
Interested in learning more about how we're transforming the financing experience and joining our team?
About The Role
We're looking for a Staff Product Manager to lead and evolve Koalafi's Originations product: the end-to-end apply & checkout experiences that serve as the front door to financing for every customer. This is a high-impact role at the center of Koalafi's strategy to accelerate growth by making it easier, faster, and more intuitive for consumers to finance their purchases across both online and in-store channels.
This role is ideal for a product manager who thrives working at the intersection of strategy, execution, and deep cross-functional collaboration. You'll set the direction for Originations by aligning diverse partners, from Risk and Compliance to Marketing and Sales, around a cohesive strategy that accelerates growth while maintaining a unified vision.
What You'll Do
Define and drive the Originations roadmap
- Lead product vision, strategy, roadmap, and execution for the Originations product as an engine for growth
- Develop the product strategy for apply & checkout flows that are reusable across diverse merchant and consumer contexts - such as a consumer's mobile phone to a store owner's point-of-sale system or e-commerce checkout integration
Grow and optimize the Originations funnel
- Drive continuous funnel optimization by identifying conversion opportunities using quantitative data and qualitative insights to ship rapid improvements while balancing profitability and compliance
- Grow Koalafi's distribution across channels by partnering with cross-functional teams to design and ship frictionless experiences that work for both merchants and consumers
Shape the product for rapid insight generation and experimentation
- Partner with analytics and engineering to instrument the funnel, generate actionable insights, and run A/B tests to validate hypotheses and measure outcomes
- Mentor other PMs and establish best practices for experimentation and funnel analysis across the broader organization
Champion the customer experience
- Champion the customer, bringing curiosity and empathy to every decision to ensure the application experience meets real customer needs
- Conduct user research and map consumer and merchant journeys to uncover usability gaps and unmet needs
Lead delivery as the embedded product manager for the Originations team
- Partner continuously with engineering and design to define the what and the why, translating business opportunities and customer insights into user centric solutions, while empowering the team to determine the how
- Maintain a prioritized backlog with crisp epics and stories, clear acceptance criteria, and measurable outcomes
- Partner with analysts and product marketers to define success metrics, ensure releases are instrumented, review post-launch outcomes, and align go-to-market strategy with top-of-funnel campaigns
About You
- 7+ years of product management experience, with a track record of owning application flows, onboarding funnels, checkout experiences, or other high-volume conversion-critical surfaces
- Growth-minded and highly analytical, with deep experience in funnel optimization, experimentation, and hypothesis-driven development
- Proficient with analytics and experimentation tools
- Strong customer empathy and discovery skills
- Demonstrated judgment in balancing short-term business needs with long-term product health and scalability
- Ability to lead and influence cross-functional teams toward a common goal
- Excellent communicator who brings clarity and builds alignment across diverse stakeholders
- Comfortable operating in ambiguous environments and able to create clarity, structure, and momentum over time
Preferred Qualifications
- Experience in fintech, lending, embedded finance, or consumer financial services-particularly in originations or application flow domains
- Familiarity with the tradeoffs between conversion optimization and credit risk management in lending contexts
- Experience with both e-commerce and in-store / point-of-sale product experiences
- Familiarity with multi-merchant or platform business models where the application experience must adapt to diverse merchant context
Location: Richmond, VA; Arlington, VA; or Remote (U.S.). Associates near one of our office locations may work in-office, hybrid, or remotely. Remote opportunities are available to candidates throughout the United States.
Salary Range: $150,000-$225,000 per year (depending on experience and location)
Additional Compensation: This position will be eligible to participate in company bonus plan.
The final salary offer will depend on factors including, but not limited to, experience, skills, and geographic location. The actual annualized salary amount offered to any candidate at the time of hire will be reflected solely in the candidate's offer letter.
Applications will be accepted until position is filled.
Why choose Koalafi: A career at Koalafi means opportunities to tackle exciting challenges every single day. We take pride in a culture of innovation, trust, and ownership. You'll get outside your comfort zone, build meaningful relationships, and most of all, take charge of projects that ultimately help people get the things they need most.
Benefits:
At Koalafi, you will have a direct impact on our products and help shape the company's success. We offer competitive compensation & benefits packages to keep you at your best:
- Comprehensive medical, dental, and vision coverage
- 20 PTO days + 11 paid holidays
- 401(k) retirement with company matching
- Student Loan & Tuition Reimbursement
- Commuter assistance
- Parental leave (maternal + paternal)
- Inclusion and Associate Engagement Programs
Who we are & what we value:
- We focus on what's most important
- We set clear expectations and deliver
- We embrace challenges to reach our full potential
- We ask, "How can this be better?"
- We move fast together
About Koalafi
Sourced by ZipRecruiter
Industry
Finance and insurance
Company size
51 - 200 Employees
Headquarters location
Glen Allen, VA, US
Year founded
2014