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Funnel Optimization Jobs in Ohio (NOW HIRING)

$120 - $150/hr

... O/GEO, content, and conversion. This role turns product positioning into high-performing demand programs that drive qualified pipeline, strengthen authority, and improve full-funnel conversion. A ...

Strong experience with conversion optimization, A/B testing, and experimentation. * Hands-on experience using behavioral and funnel analytics to identify customer drop-off and opportunities. * Proven ...

$80 - $120/hr

You create transparency around buyer behavior, funnel performance, and the effectiveness of our ... You evaluate marketing activities across all channels - brand, paid, CRM, PR, social, and SEO - and ...

Showing results 21-40

Funnel Optimization information

What is funnel optimization?

Funnel optimization is the process of analyzing and improving each stage of the customer journey, or 'funnel,' to increase the number of users who complete a desired action, such as making a purchase or signing up for a newsletter. This involves identifying where potential customers drop off and implementing strategies—like A/B testing, improved messaging, or simplified navigation—to reduce friction and boost conversions. Funnel optimization helps businesses maximize the effectiveness of their marketing and sales efforts, resulting in higher revenue and better customer experiences.

What are the key skills and qualifications needed to thrive as a funnel optimization specialist?

To thrive as a Funnel Optimization Specialist, you need a solid understanding of digital marketing, data analytics, and conversion rate optimization, often supported by experience in A/B testing and a relevant degree. Familiarity with tools like Google Analytics, Optimizely, and marketing automation platforms is typically required, along with certifications such as Google Analytics Individual Qualification (GAIQ). Strong analytical thinking, creativity, and effective communication are crucial soft skills for identifying issues and collaborating across teams. These competencies drive improved customer journeys, increase conversions, and maximize ROI for marketing efforts.

What are the most common challenges faced by funnel optimization specialists when working with cross-functional teams?

Funnel optimization specialists often collaborate with marketing, sales, product, and analytics teams to improve user journeys and conversion rates. One common challenge is aligning priorities and strategies across departments, as each team may have different goals and success metrics. Effective communication and data sharing are essential to ensure everyone is working toward the same objectives. Additionally, navigating technical constraints or limited resources can require creative problem-solving and flexibility. Building strong relationships and maintaining transparency can help overcome these obstacles and lead to more successful funnel improvements.

What is the difference between Funnel Optimization vs Conversion Rate Optimization?

AspectFunnel OptimizationConversion Rate Optimization
FocusOptimizing entire sales or marketing funnels from awareness to purchaseImproving the percentage of visitors who take a desired action on a specific page
ScopeBroader, includes multiple touchpoints and stagesMore focused on specific pages or steps
MetricsFunnel drop-off rates, lead generation, sales volumeConversion rates, bounce rates, engagement metrics
Tools & TechniquesCustomer journey analysis, A/B testing across funnel stagesA/B testing, user behavior analysis, heatmaps

While both roles aim to improve user actions and business outcomes, Funnel Optimization focuses on enhancing the entire customer journey across multiple stages, whereas Conversion Rate Optimization concentrates on increasing conversions on specific pages or steps. Understanding these differences helps businesses allocate resources effectively for maximum growth.

What are popular job titles related to Funnel Optimization jobs in Ohio?

For Funnel Optimization jobs in Ohio, the most frequently searched job titles are:

What job categories do people searching Funnel Optimization jobs in Ohio look for?

The top searched job categories for Funnel Optimization jobs in Ohio are:

What cities in Ohio are hiring for Funnel Optimization jobs?

Cities in Ohio with the most Funnel Optimization job openings:

Infographic showing various Funnel Optimization job openings in Ohio as of June 2026, with employment types broken down into 91% Full Time, and 9% Part Time. Highlights an 76% Physical, 3% Hybrid, and 21% Remote job distribution.

J.P. Morgan Wealth Management - Vice President, AI-Powered Wealth Growth & Sales Optimization

JPMorgan Chase & Co

Columbus, OH • On-site

Full-time

Medical, Retirement

Re-posted 7 days ago


JPMorgan Chase & Co. rating

8.0

Company rating: 8.0 out of 10

Based on 498 frontline employees who took The Breakroom Quiz

71st of 173 rated banks


Job description

Build what doesn't exist yet at JPMorganChase: a centralized lead operating system that turns data, behavioral science, and governed AI into advisor action across a 90MM+ customer base in Consumer and Community Bank (CCB) Wealth Management (retail/massaffluent). You will grow your career through mobility, high visibility to senior leadership, and the benefits of a global financial institution-while applying your analytics, problemframing, and crossfunctional delivery skills. Shape practical workflows that help advisors connect with the right clients at the right time, including capabilities such as lead intelligence/propensity, routingfit signals, nextbestaction guidance, and followup drafting-delivered with strong controls, auditability, and responsible use standards.

As a Vice President for AIPowered Sales Optimization in the Consumer and Community Banking Wealth Management Sales Optimization team, you will own analytical problem solving across the leadtoconversion journey and turn hypotheses into measurable improvements. Based in Columbus, OH, you will help build and continuously improve a centralized lead operating system that drives advisor action at scale. You will use large datasets to diagnose what drives performance, define clear success metrics, and apply testandlearn methods to improve results over time. You will partner with analytics and technology teams to deliver advisorready capabilities-embedding advanced analytics, machine learning, and GenAI into daytoday workflows. You will align stakeholders across Sales, Product, Finance, and Marketing to remove blockers and keep delivery on track, with strong governance, auditability, and responsible use standards.

Job responsibilities:

  • Diagnose leadtoconversion performance using funnel analysis and large datasets to identify bottlenecks, routingfit issues, and the highestimpact opportunities across the centralized lead operating system

  • Scope work by framing problems, sizing opportunities, and defining success measures and key metrics including conversion, cycle time, capacity, coverage, and advisor productivity

  • Translate business needs into deliveryready requirements including data definitions, logic, acceptance criteria, and workflow intent for analytics and technology partners

  • Lead delivery from build through user testing and rollout for advisorfacing tools, GenAIenabled capabilities, and process improvements with strong controls, auditability, fairness considerations, and responsible use standards

  • Align stakeholders by removing blockers, managing dependencies, and maintaining a clear delivery cadence across Business, Data & Analytics, and Technology teams

  • Communicate decisions, progress, results, and tradeoffs to teams and senior leaders through clear, concise narratives and visuals

  • Measure outcomes through reporting and experimentation, refine solutions based on results, and support a closedloop optimization cadence that improves lead prioritization and advisor workflows

Required qualifications, capabilities, and skills

  • 7+ years of experience in sales strategy, sales operations, business analytics, consulting, product strategy, or growth strategy

  • Ability to analyze large datasets and use common analysis methods and tools such as spreadsheets, SQL, or business intelligence tools to inform prioritization and decisions

  • Experience defining success measures and measurement approaches that connect work to business outcomes

  • Experience translating business problems into structured requirements for analytics and technology teams including clear definitions, acceptance criteria, and workflow intent

  • Proven ability to lead crossfunctional workstreams and deliver outcomes without direct authority in a complex, regulated environment

  • Strong written and verbal communication skills including synthesizing complex analysis into clear recommendations for senior and crossfunctional audiences

  • Ability to manage multiple concurrent initiatives from problem definition through delivery, measurement, and iteration with working familiarity of GenAI/LLM capabilities and their practical application in advisor workflows

Preferred qualifications, capabilities, and skills

  • Experience in wealth management, financial services, or advisorled sales models including familiarity with lead distribution and referral operating mechanisms

  • Experience partnering with data science and engineering teams to deliver GenAIenabled or machine learningpowered solutions embedded in daytoday advisor workflows

  • Familiarity with centralized queuebased operating models including omniqueue, routing logic, and lead management ecosystems

  • Experience using testandlearn methods, controlled experiments, or ongoing performance monitoring to improve conversion or productivity outcomes

Chase is a leading financial services firm, helping nearly half of America's households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs. 

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions.  We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process. 

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.

Equal Opportunity Employer/Disability/Veterans

Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We're proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions - all while ranking first in customer satisfaction.

We are here to help you manage your money with checking, savings and credit cards, combining the latest banking technology with comprehensive solutions to meet the financial needs of nearly half of U.S. households.

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