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Full Time Digital Analytics Manager Jobs in Rochester, NY

Growth Marketing Manager

Rochester, NY · On-site

$75K - $100K/yr

Keep the Company current on the latest traditional and digital marketing trends and evaluate ... Analytical ability to interpret data and present it in a meaningful and easily understood form

Paid Media Manager

Rochester, NY · On-site

$25K - $50K/mo

Develop a comprehensive paid media and digital marketing strategy for Soleo's owned and operated ... Experience using Google Analytics and Google Tag Manager to configure conversion tracking About ...

Marketing Manager

Rochester, NY

$65K - $75K/yr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

We are seeking a creative and detail-oriented Marketing Manager to support our brand, digital ... Analyze social media, SEO, website, ad, occupancy, and leasing data to guide marketing strategy and ...

Develop a comprehensive paid media and digital marketing strategy for Soleo's owned and operated ... Experience using Google Analytics and Google Tag Manager to configure conversion tracking About ...

Marketing Manager

Rochester, NY · On-site

$75K/yr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

We are seeking a creative and detail-oriented Marketing Manager to support our brand, digital ... Analyze social media, SEO, website, ad, occupancy, and leasing data to guide marketing strategy and ...

Social Media Managers 2026

Rochester, NY · On-site +1

$3.9K/mo

  • Dental

Google is looking for a passionate and results-driven Digital Marketing Manager to join our ... Analyze campaign performance data to identify insights and refine strategies for continuous ...

Social Media Experiment 2026

Rochester, NY · On-site +1

$4.8K/mo

  • Medical

  • Retirement

Manage and optimize digital ad budgets, ensuring campaigns achieve KPIs while staying within budget constraints. * Data-Driven Optimization: * Leverage advanced analytics tools to monitor, analyze ...

Social Media Executive 2026

Rochester, NY · On-site

$2.9K/mo

  • Medical

  • Dental

  • Retirement

Manage and optimize digital ad budgets, ensuring campaigns achieve KPIs while staying within budget constraints. * Data-Driven Optimization: * Leverage advanced analytics tools to monitor, analyze ...

... in digital video broadcasting, distribution, and monetization. You will build and manage solutions ... Analyze and interpret complex data, patterns and processes * Provide analysis, reports, dashboards ...

Analyst III, Technical Support

Rochester, NY

$77K - $95K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

As Digital Field Analyst, serve as the trusted IT resource responsible for building and managing market, corporate, and thirdparty relationships while leading complex IT issues to timely completion.

Analyst III, Technical Support

Rochester, NY

$77K - $95K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

As Digital Field Analyst, serve as the trusted IT resource responsible for building and managing market, corporate, and thirdparty relationships while leading complex IT issues to timely completion.

Analyst III, Technical Support

Rochester, NY · On-site

$77K - $95K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

As Digital Field Analyst, serve as the trusted IT resource responsible for building and managing market, corporate, and third-party relationships while leading complex IT issues to timely completion.

Analyst III, Technical Support

Rochester, NY · On-site

$77K - $95K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

As Digital Field Analyst, serve as the trusted IT resource responsible for building and managing market, corporate, and thirdparty relationships while leading complex IT issues to timely completion.

Global Marketing Communications Manager

Palmyra, NY · On-site

$110K - $178K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

Global Marketing Communications Manager Location: Global / Hybrid (flexible) Function: Marketing ... Track and evaluate campaign performance in partnership with digital and analytics teams * Use ...

Showing results 41-60

Full Time Digital Analytics Manager information

See Rochester, NY salary details

$38.5K

$112.8K

$148K

How much do full time digital analytics manager jobs pay per year?

As of Aug 16, 2026, the average yearly pay for full time digital analytics manager in Rochester, NY is $112,796.00, according to ZipRecruiter salary data. Most workers in this role earn between $99,200.00 and $132,700.00 per year, depending on experience, location, and employer.

What does a full time digital analytics manager do?

A Full Time Digital Analytics Manager is responsible for overseeing and interpreting data related to a company's digital platforms, such as websites, apps, and online marketing campaigns. They track key performance metrics, analyze user behaviors, and generate actionable insights to help improve digital strategies and business outcomes. Their daily tasks often include managing analytics tools, creating reports, collaborating with marketing and development teams, and recommending optimizations based on data. This role requires strong analytical skills, a deep understanding of digital marketing, and the ability to communicate complex insights to stakeholders.

What are the key skills and qualifications needed to thrive as a full time digital analytics manager, and why are they important?

To thrive as a Full Time Digital Analytics Manager, you need strong analytical skills, expertise in digital marketing metrics, and typically a degree in marketing, statistics, or a related field. Proficiency with analytics platforms like Google Analytics, Adobe Analytics, data visualization tools, and possibly certifications such as Google Analytics Individual Qualification (GAIQ) are commonly required. Strong communication, problem-solving, and leadership abilities help you translate data insights into actionable strategies and guide cross-functional teams. These skills ensure that organizations can leverage data-driven decisions to optimize digital performance and achieve business objectives.

What are the typical challenges faced by a full time digital analytics manager, and how can they be addressed?

A Full Time Digital Analytics Manager often navigates challenges such as integrating data from multiple platforms, ensuring data accuracy, and translating complex analytics into actionable business insights. These professionals must also balance stakeholder expectations while maintaining data privacy and compliance standards. To address these challenges, strong communication skills, a keen eye for detail, and ongoing collaboration with IT, marketing, and product teams are essential. Leveraging robust analytics tools and staying updated on industry best practices can also help streamline workflows and improve data-driven decision-making.

What is the difference between Full Time Digital Analytics Manager vs Digital Marketing Analyst?

AspectFull Time Digital Analytics ManagerDigital Marketing Analyst
Required CredentialsBachelor's in Marketing, Analytics, or related field; certifications like Google Analytics or Adobe AnalyticsBachelor's in Marketing, Business, or related; certifications like Google Analytics
Work EnvironmentCorporate or agency setting focused on data analysis and strategyMarketing teams, often in digital or advertising agencies
Employer & Industry UsageUsed across industries for data-driven decision makingPrimarily in marketing and advertising sectors
Search & Comparison IntentOften compared for roles involving data analysis and strategyCompared for entry to mid-level marketing roles

The Full Time Digital Analytics Manager focuses on analyzing data to inform digital strategies, requiring advanced analytics skills and certifications. The Digital Marketing Analyst typically handles campaign data and supports marketing efforts. While both roles involve data, the Analytics Manager has a broader strategic focus and higher responsibility level.

What are popular job titles related to Full Time Digital Analytics Manager jobs in Rochester, NY?

For Full Time Digital Analytics Manager jobs in Rochester, NY, the most frequently searched job titles are:

What job categories do people searching Full Time Digital Analytics Manager jobs in Rochester, NY look for?

The top searched job categories for Full Time Digital Analytics Manager jobs in Rochester, NY are:

What cities near Rochester, NY are hiring for Full Time Digital Analytics Manager jobs?

Cities near Rochester, NY with the most Full Time Digital Analytics Manager job openings:

Infographic showing various Full Time Digital Analytics Manager job openings in Rochester, NY as of June 2026, with employment types broken down into 3% As Needed, 45% Full Time, 49% Part Time, and 3% Contract. Highlights an 84% Physical, 4% Hybrid, and 12% Remote job distribution, with an average salary of $112,796 per year, or $54.2 per hour.

Growth Marketing Manager

Five Star Bank

Rochester, NY • On-site

$75K - $100K/yr

Full-time

Posted 24 days ago


Five Star Bank (New York) rating

7.9

Company rating: 7.9 out of 10

Based on 11 frontline employees who took The Breakroom Quiz

79th of 171 rated banks


Job description


The expected rate of pay for this position is shown above. Compensation offers are based on a wide range of factors including relevant skills, training, experience, education and, where applicable, licenses or certifications obtained. Market and organizational factors are also considered. In addition to your base rate of pay and a competitive benefits package, successful candidates may be eligible to receive cash or equity-based incentives based on the role and performance.


Position Title: Growth Marketing Manager

Reports To: Director of Marketing

Department: Marketing

FLSA Status: Exempt

Purpose: Under the guidance of the Director of Marketing, the Growth Marketing Manager will develop and implement product strategic marketing plans to support existing and planned business activities for various lines of business for the bank and affiliates to achieve their annual goals. This position will help support the growth of Five Star Bank products and services across the Corporate footprint regardless of channel.

Supervisory Responsibilities:

Degree of Supervision Received: Minimal

  • Supervision Received (title): Director of Marketing

Degree of Supervision Given: None

  • Supervision Given to (Titles): None

Essential Functions:

  1. Work collaboratively with internal partners (lines of business heads, product managers, compliance, etc.) to roll out integrated product or service marketing campaigns – including providing direction on the development of digital and traditional tactics and all promotional materials with in-house Creative & Production Specialist or contracted Agency. As well as ensure all tracking (online and traditional) is put into place so campaigns can be measured.
  2. Plan and coordinate media initiatives with in-house Creative & Product Specialist or contracted Agency to support product or service marketing campaigns they are leading.
  3. Assist in post analysis of product or service marketing campaigns, documenting lessons learned and ROMI.
  4. Plan, manage, and write content for email marketing programs within Salesforce Marketing Cloud for the bank and affiliates products and services. Collaborate with in-house Creative & Product Specialist or contracted Agency for creative assets development. As well as set and track KPIs for each email marketing program.
  5. Manage website updates through content management system and continually ensure that the website complies with Americans with Disabilities Act (ADA) requirements. Maintain locations for branches/ATMs within the branch locator system, as well as manage forms access / notifications within third party portal.
  6. Collaborate with internal team (respective Product Manager or Line of Business head) and contracted Agency/third party vendor to create landing pages and optimize user experience for product and service marketing campaigns.
  7. Collaborate with contracted Agency on Search Engine Optimization (SEO). Evaluate proposed recommendations, prioritize and oversee implementation to improve website’s organic search performance.
  8. Primary marketing lead for third-party platform communications.
  9. Keep the Company current on the latest traditional and digital marketing trends and evaluate emerging technologies.
  10. Demonstrate the standards and principles of the Five Star Bank experience in every interaction with internal and external customers, associates, and stakeholders. Incorporate the high-performance behaviors of teamwork, leading by example, and service in every facet of work.

Job Related Qualifications – Education and Prior Experience:

Required:

  • Education: Bachelor’s Degree in Marketing, Communications or related field
  • Prior Experience: 5+ years in Marketing experience, including digital marketing, working with content management systems and website administration
  • Licenses or Accreditation: N/A

-OR-

Required:

  • Education: Associate Degree in Marketing, Communications or related field
  • Prior Experience: 10+ years of Marketing experience, including digital marketing, working with content management systems and website administration
  • Licenses or Accreditation: N/A

Preferred:

  • Education: Bachelor’s Degree in Marketing, Communications or related field
  • Prior Experience: 10+ years of Marketing experience, including digital marketing, working with content management systems and website administration in a Financial industries environment
  • Licenses or Accreditation: N/A

Competencies:

  1. Excellent written and verbal communications skills
  2. Excellent organizational skills with ability to manage multiple priorities and meet established deadlines
  3. High attention to detail and the ability to work on a number of campaigns simultaneously
  4. Analytical ability to interpret data and present it in a meaningful and easily understood form
  5. Proficient in Microsoft Office with ability to learn and utilize new and existing banking software applications
  6. Working knowledge of Photoshop, In-design and other media editing software
  7. Familiarity with web design and website administration, as well as a solid understanding of search engine algorithms and ranking methods
  8. Solid knowledge of website analytics tools (i.e. Google Analytics)
  9. Working knowledge of marketing automation platforms such as Sales Force Marketing Cloud or Mailchimp
  10. Ability to gain extensive knowledge of Bank products and services
  11. Ability to work with all levels of staff and share ideas to achieve companywide results

Physical Requirements:

  1. Able to regularly sit or stand for prolonged periods of time.
  2. Extensive computer usage is required.
  3. Ability to be flexible with work schedule and to be available to respond to social media issues that arise outside of regular business hours.

This job description is not exhaustive. The Growth Marketing Manager may be required to perform other duties as assigned.



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