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Freelance Web Designer Jobs in Wisconsin (NOW HIRING)

WI · On-site

$62.80 - $85.64/hr

Opportunity Hybrid · on-site in Diegem primarily for SME interviews, workshops and stakeholder alignment; otherwise remote with on-site peaks during discovery and build phases · 3-5 days/week · ...

New

WI · On-site

$50 - $80/hr

Control Shift Video is looking for a freelance designer to collaborate with our creative team on project-based work across video, motion graphics, web visuals, and brand content. Our projects span ...

New

... creative team, coordinate freelance and contractor schedules, and help optimize resource ... management Web designer and developer collaboration experience Established creative community ...

... designers, subjectmatter experts, sales, product teams, freelancers, agencies, and AI tools to ... Ability to create and adapt content for multiple platforms (web, email, social, ads, print)

You will collaborate with industrial designers, engineers, and other cross-functional partners to ... Collaborate with industrial design teams on in-vehicle and web-based UI experiences. * Create 2D ...

You will collaborate with industrial designers, engineers, and other cross-functional partners to ... Collaborate with industrial design teams on in-vehicle and web-based UI experiences. * Create 2D ...

Freelance Web Designer information

See Wisconsin salary details

$24

$35

$43

How much do freelance web designer jobs pay per hour?

As of Sep 4, 2026, the average hourly pay for freelance web designer in Wisconsin is $35.18, according to ZipRecruiter salary data. Most workers in this role earn between $29.13 and $41.25 per hour, depending on experience, location, and employer.

What is a freelance web designer?

Freelance web designers are self-employed professionals who design and create websites for clients on a project-by-project basis, rather than working as full-time employees for a single company. They handle various aspects of web design, including layout, graphics, user experience, and sometimes basic programming. Freelance web designers often work remotely, set their own schedules, and may serve multiple clients at the same time. Their responsibilities also typically include communicating with clients, understanding project requirements, and delivering websites that meet those needs.

What does a freelance web designer do?

As a freelance web designer, your duties are similar to those you perform as a web designer working for a company or design firm. You consult with the client to assess their website needs, design several website examples, and, with the consultation of the client, develop the site. Your responsibilities may include both front- and back-end development, including setting up web hosting, streamlining the graphics and user interface, and ensuring that the website appears on web searches. Some freelancers also contract out technical work that they cannot complete on their own.

What are the key skills and qualifications needed to thrive as a freelance web designer, and why are they important?

To thrive as a Freelance Web Designer, you need strong proficiency in visual design, UX/UI principles, and front-end development skills, often supported by a portfolio showcasing your work. Mastery of tools like Adobe Creative Suite, Figma, and coding languages such as HTML, CSS, and JavaScript is typically expected. Excellent client communication, time management, and self-motivation are standout soft skills in this freelance role. These skills and qualities are crucial for delivering high-quality work, meeting client expectations, and maintaining a successful independent business.

What are some common challenges freelance web designers face when managing multiple client projects simultaneously?

Freelance web designers often juggle several client projects at once, which can make time management and organization challenging. Balancing differing client expectations, project deadlines, and communication styles requires strong prioritization and clear boundaries. Utilizing project management tools, setting realistic timelines, and maintaining transparent communication with clients are essential strategies for staying on track and ensuring high-quality work. Building routines for regular updates and feedback can also help prevent misunderstandings and keep projects moving smoothly.

What is the difference between Freelance Web Designer vs Web Developer?

AspectFreelance Web DesignerWeb Developer
CredentialsDesign certifications, UI/UX knowledgeProgramming certifications, coding skills
Work EnvironmentFreelance, remote or client sitesFreelance or employed, remote or office
Industry UsageDesign agencies, freelance platformsTech companies, agencies, freelance platforms
Search & ComparisonDesign skills, portfolio, creativityCoding skills, project experience

Freelance Web Designers focus on visual design, user experience, and layout, while Web Developers handle coding, functionality, and backend processes. Both roles often collaborate but require different skill sets and credentials, making them distinct yet complementary in web project development.

Are freelance web designers in demand?

Freelance web designers are in demand due to the ongoing need for businesses to establish and improve their online presence. The role requires skills in design tools like Adobe XD or Figma and knowledge of HTML, CSS, and responsive design. Demand can vary based on industry trends and economic factors, but overall, freelance web design remains a viable career option.

How much do freelance web designers make?

Freelance web designers typically earn between $25 and $100 per hour, depending on experience, skill level, and project complexity. Annual income can range from $30,000 to over $100,000 for experienced professionals working with clients or agencies. Rates often vary based on geographic location, specialization, and the designer's portfolio.

What are the most commonly searched types of Web Designer jobs in Wisconsin?

The most popular types of Web Designer jobs in Wisconsin are:

What cities in Wisconsin are hiring for Freelance Web Designer jobs?

Cities in Wisconsin with the most Freelance Web Designer job openings:

What are popular job titles related to Freelance Web Designer jobs in WI?

For Freelance Web Designer jobs in WI, the most frequently searched job titles are:

Infographic showing various Freelance Web Designer job openings in Wisconsin as of August 2026, with employment types broken down into 1% Internship, 80% Full Time, 13% Part Time, 1% Temporary, and 5% Contract. Highlights an 80% Physical, 4% Hybrid, and 16% Remote job distribution, with an average salary of $73,178 per year, or $35.2 per hour.

Learning Designer & Developer (Freelance) - Diegem

ILIAS Solutions

WI • On-site

$62.80 - $85.64/hr

Other

Posted 3 days ago

New


Key responsibilities

  • Conduct knowledge-elicitation interviews with subject‑matter experts to surface, structure and document expertise.

  • Design and develop digital courses including videos, visuals and interactive modules based on expert knowledge.

  • Support team leads in consolidating dispersed knowledge and building a sustainable digital content library.


Job description

Opportunity

Hybrid · on-site in Diegem primarily for SME interviews, workshops and stakeholder alignment; otherwise remote

with on-site peaks during discovery and build phases · 3–5 days/week · until end of 2026

About the role

Deep specialist knowledge is accumulating faster than it can be documented and this role exists to get ahead of that. You will work directly with subject‑matter experts across the business, drawing out expertise that currently lives in conversations and informal documents, and converting it into digital learning content that remains useful and accessible long after any single conversation ends. In practice that might mean turning a product expert's walkthrough, a process document and a recorded explanation into a short interactive module with checks for understanding - repeatable, reusable, and built to last.

ILIAS Solutions is part of the Patria Group, building software that supports the operational readiness of defence organisations. The L&D function sits at the centre of that mission: making sure the people who use and deliver these systems have the knowledge they need, in a form they can act on. The content you build will outlast the engagement forming the knowledge infrastructure the organisation relies on as it grows.

You do not need to be a defence expert; you need to be strong at extracting expertise from people who are.

What you’ll do
  • Conduct knowledge-elicitation interviews with subject‑matter experts to surface, structure and document fragmented expertise in a form that can be built into scalable learning content.
  • Design and develop digital courses including videos, visuals and interactive modules that translate specialist knowledge into clear learning journeys for the audiences who need them. The core of the role is knowledge capture and course design; authoring and multimedia production are hands‑on but pragmatic, not studio-level.
  • Support team leads in consolidating knowledge held across people and documents, bringing coherence to material that currently exists in dispersed form.
  • Build and maintain a digital content library that grows sustainably with the organisation. The expected output is a repeatable course‑development process and a first wave of reusable digital modules, rather than a one‑off training deck.
In your first months

Your first concrete milestone is a complete knowledge‑elicitation cycle with a subject‑matter expert, resulting in a structured digital course delivered into the content library setting both the working method and the output standard the rest of the engagement builds on.

What you bring

The eligibility and clearance conditions below are firm. Beyond those, this is a genuine target profile if you meet most of it, we encourage you to apply.

  • Proven experience in learning design and digital course development, from brief through to a finished, deployable learning asset.
  • Working knowledge of knowledge-elicitation and structured interview techniques the ability to draw out and organise expertise from specialists who are not trained to teach.
  • Hands‑on experience with at least one e‑learning authoring tool for interactive and multimedia course content such as Articulate Storyline/Rise, Adobe Captivate, iSpring, Lectora, Elucidat, or a comparable platform.
  • Practical experience with multimedia production tools such as Camtasia, Vyond, Powtoon or comparable for video and visual content.
  • Experience working with a modern LMS to publish, manage and maintain a digital content library in a live system.
  • Professional working proficiency in English and the right to work in Belgium; able to meet applicable export‑control requirements and to obtain the required security clearance.
Nice to have
  • Professional working proficiency in Dutch.
  • Direct hands‑on experience with the 360Learning platform specifically its collaborative, SME‑led authoring model maps closely to how this role works, and familiarity with it will reduce ramp‑up time.
  • Experience applying AI or Copilot tools within a learning‑design workflow to accelerate knowledge capture, drafting or course iteration.
Why ILIAS

You will work with specialists across the business who hold deep, consequential expertise, and your job is to make that expertise transferable at scale. The work has a long tail: structured, reusable content that the organization can build on well beyond the length of this engagement. There is also an open question here about how AI‑assisted tools can speed up knowledge capture and course iteration and room for the right person to help shape that answer.

Apply directly or contact tim.van.dam@ilias-solutions.com for any questions.

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