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Freelance Web Designer Jobs in Minnesota (NOW HIRING)

Digital Marketing Designer

Duluth, MN ยท On-site +1

$65K - $70K/yr

... media, email, web, sales collateral, presentations, events, trade shows, and print. * Bring ... Coordinate with agencies, printers, vendors, photographers, freelancers, and other external ...

New

Digital Marketing Designer

Minneapolis, MN ยท On-site +1

$65K - $70K/yr

... media, email, web, sales collateral, presentations, events, trade shows, and print. * Bring ... Coordinate with agencies, printers, vendors, photographers, freelancers, and other external ...

New

Creative Project Manager

Plymouth, MN ยท On-site

$75K - $90K/yr

Coordinate with external agencies, photographers, freelancers, and creative vendors when needed ... Partner with Marketing leadership to develop integrated campaign plans across digital, print, web ...

Freelance Web Designer information

See Minnesota salary details

$23

$34

$41

How much do freelance web designer jobs pay per hour?

As of Sep 6, 2026, the average hourly pay for freelance web designer in Minnesota is $34.14, according to ZipRecruiter salary data. Most workers in this role earn between $28.27 and $40.00 per hour, depending on experience, location, and employer.

What is a freelance web designer?

Freelance web designers are self-employed professionals who design and create websites for clients on a project-by-project basis, rather than working as full-time employees for a single company. They handle various aspects of web design, including layout, graphics, user experience, and sometimes basic programming. Freelance web designers often work remotely, set their own schedules, and may serve multiple clients at the same time. Their responsibilities also typically include communicating with clients, understanding project requirements, and delivering websites that meet those needs.

What does a freelance web designer do?

As a freelance web designer, your duties are similar to those you perform as a web designer working for a company or design firm. You consult with the client to assess their website needs, design several website examples, and, with the consultation of the client, develop the site. Your responsibilities may include both front- and back-end development, including setting up web hosting, streamlining the graphics and user interface, and ensuring that the website appears on web searches. Some freelancers also contract out technical work that they cannot complete on their own.

What are the key skills and qualifications needed to thrive as a freelance web designer, and why are they important?

To thrive as a Freelance Web Designer, you need strong proficiency in visual design, UX/UI principles, and front-end development skills, often supported by a portfolio showcasing your work. Mastery of tools like Adobe Creative Suite, Figma, and coding languages such as HTML, CSS, and JavaScript is typically expected. Excellent client communication, time management, and self-motivation are standout soft skills in this freelance role. These skills and qualities are crucial for delivering high-quality work, meeting client expectations, and maintaining a successful independent business.

What are some common challenges freelance web designers face when managing multiple client projects simultaneously?

Freelance web designers often juggle several client projects at once, which can make time management and organization challenging. Balancing differing client expectations, project deadlines, and communication styles requires strong prioritization and clear boundaries. Utilizing project management tools, setting realistic timelines, and maintaining transparent communication with clients are essential strategies for staying on track and ensuring high-quality work. Building routines for regular updates and feedback can also help prevent misunderstandings and keep projects moving smoothly.

What is the difference between Freelance Web Designer vs Web Developer?

AspectFreelance Web DesignerWeb Developer
CredentialsDesign certifications, UI/UX knowledgeProgramming certifications, coding skills
Work EnvironmentFreelance, remote or client sitesFreelance or employed, remote or office
Industry UsageDesign agencies, freelance platformsTech companies, agencies, freelance platforms
Search & ComparisonDesign skills, portfolio, creativityCoding skills, project experience

Freelance Web Designers focus on visual design, user experience, and layout, while Web Developers handle coding, functionality, and backend processes. Both roles often collaborate but require different skill sets and credentials, making them distinct yet complementary in web project development.

Are freelance web designers in demand?

Freelance web designers are in demand due to the ongoing need for businesses to establish and improve their online presence. The role requires skills in design tools like Adobe XD or Figma and knowledge of HTML, CSS, and responsive design. Demand can vary based on industry trends and economic factors, but overall, freelance web design remains a viable career option.

How much do freelance web designers make?

Freelance web designers typically earn between $25 and $100 per hour, depending on experience, skill level, and project complexity. Annual income can range from $30,000 to over $100,000 for experienced professionals working with clients or agencies. Rates often vary based on geographic location, specialization, and the designer's portfolio.

What are the most commonly searched types of Web Designer jobs in Minnesota?

The most popular types of Web Designer jobs in Minnesota are:

What cities in Minnesota are hiring for Freelance Web Designer jobs?

Cities in Minnesota with the most Freelance Web Designer job openings:

What are popular job titles related to Freelance Web Designer jobs in MN?

For Freelance Web Designer jobs in MN, the most frequently searched job titles are:

Infographic showing various Freelance Web Designer job openings in Minnesota as of August 2026, with employment types broken down into 1% Internship, 80% Full Time, 9% Part Time, 1% Temporary, and 9% Contract. Highlights an 81% Physical, 4% Hybrid, and 15% Remote job distribution, with an average salary of $71,007 per year, or $34.1 per hour.

Digital Marketing Designer

Loll Designs

Duluth, MN โ€ข On-site, Remote

$65K - $70K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 2 days ago

New


Job description

Creative. Collaborative. Curious. Design-minded.

At Loll Designs, thoughtful design is at the heart of what we do. From the products we create to the way we tell our story.

We're looking for a Marketing Designer to bring the Loll brand to life through compelling visual communication across digital, print, campaigns, events, and other brand experiences.

You'll partner with the marketing team and others across the organization to turn ideas, products, and marketing objectives into creative work that feels distinctly Loll. More than making things look good, you'll help communicate who we are, what we stand for, and why our story matters.

Our Story

At Loll Designs, we create modern outdoor furniture designed to bring people together while doing better for the planet. Through thoughtful design, sustainable materials, and meaningful relationships, we aim to enhance people, the planet, and our company in everything we do.

We believe our team members are at the core of our culture, creativity, and continued growth. We value people who are curious, collaborative, solutions-oriented, and excited to contribute to something bigger.

Come lollygag with us.

What You'll Find Here

A collaborative, design-driven environment where creativity, curiosity, and thoughtful problem-solving are valued.

As a Marketing Designer, you'll have the opportunity to work across a wide variety of projects and channels while helping shape how customers experience the Loll brand. From campaign concepts and product storytelling to digital experiences, print materials, events, and sales tools, your work will have visibility throughout the organization and marketplace.

You'll partner with marketing team members, internal stakeholders, and external creative partners while having the autonomy to manage projects, contribute ideas, and help move creative work from concept through execution.

Loll Designs Offers a Competitive Benefits Package Including, but Not Limited To:

  • Quarterly profit sharing/bonus opportunities
  • Health insurance (medical/dental/vision) eligible on day one
  • 401(k) with company match
  • Tuition reimbursement for continuing education
  • Company-paid short-term and long-term disability
  • Paid vacation and holidays
  • Wellness support and professional development opportunities
  • Fun company-wide activities

Compensation

Base Salary: $50,000–$55,000 annually

Total Compensation: Approximately $65,000–$70,000 annually, including profit sharing

This position is eligible to participate in our QUEST quarterly profit-sharing bonus program. Historically, QUEST payouts have averaged approximately 29% of base salary, which would equate to approximately $15,000 annually for this role based on the salary range above.

When earned, profit-sharing bonuses are paid quarterly in the month following each quarter. Payouts are based on company performance.

Work Arrangement

Remote, with occasional travel to our Duluth, MN headquarters a few times per year.

Candidates located within a few hours of Duluth will receive preferred consideration.

How You'll Make an Impact

  • Design and produce compelling creative assets across digital and traditional channels, including digital advertising, social media, email, web, sales collateral, presentations, events, trade shows, and print.
  • Bring integrated marketing campaigns to life by translating objectives, products, ideas, and stories into engaging visual communications
  • Apply and help strengthen Loll's visual identity and brand standards across customer and employee-facing communications.
  • Partner with marketing and cross-functional teams to develop creative concepts, recommendations, and solutions that support brand awareness, engagement, and business objectives.
  • Design and optimize digital creative for different platforms, devices, formats, and audiences.
  • Prepare high-quality, production-ready files for digital and print distribution while ensuring accuracy and brand consistency.
  • Manage multiple creative projects from concept through completion, balancing priorities, stakeholder feedback, quality, and deadlines.
  • Present design concepts and creative rationale to stakeholders and thoughtfully incorporate feedback.
  • Coordinate with agencies, printers, vendors, photographers, freelancers, and other external creative partners while maintaining organized creative files and brand assets.
  • Evaluate creative performance, stay current on design trends and technologies, and identify opportunities to improve creative processes, templates, workflows, and asset management.

What Helps You Thrive

  • Strong visual design skills with a thoughtful approach to typography, layout, composition, color, and imagery, with the ability to translate ideas and marketing objectives into compelling visual communications
  • Strong creative judgment and an understanding of how design supports broader brand and business goals
  • Collaborative approach with the ability to work across teams, receive creative direction and feedback, and clearly communicate the thinking behind design decisions
  • Self-starter mentality with strong organization and attention to detail, including the ability to independently manage multiple projects, priorities, and deadlines
  • Curious and adaptable, with an interest in continually improving creative work, processes, and approaches
  • Bachelor's degree in Graphic Design, Marketing, Visual Communications, or a related field, or an equivalent combination of education and professional experience
  • 3+ years of professional graphic design experience, preferably supporting marketing, brand, or integrated campaign initiatives
  • Advanced proficiency in Adobe Creative Cloud, particularly InDesign, Illustrator, Photoshop, and Lightroom
  • Experience designing for digital and print environments, including email campaigns, digital marketing, and social media, with an understanding of email design and layout best practices and print production requirements
  • Familiarity with web design principles, content management systems, and collaborative design tools such as Figma & Miro; experience with video/motion graphics, email marketing, photography, or B2B/product-focused organizations is a plus

A portfolio or link to a portfolio demonstrating strong digital design work is required for consideration.

Reasonable accommodations may be made for individuals with disabilities to perform the essential functions of the role.

If you are a thoughtful designer who takes initiative, collaborates naturally, and is excited about helping tell the story of a design-driven brand, we'd welcome the opportunity to connect with you.