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Freelance Web Designer Jobs in Minnesota (NOW HIRING)

Senior Brand Manager

Minnetonka, MN · On-site

$100 - $130/hr

... and web assets, reviewing and elevating work produced both in-house and by outside partners ... Experience managing and mentoring designers, freelancers, or creative agencies, with sound judgment ...

Posted today

Coordinate with external agencies, photographers, freelancers, and creative vendors when needed ... Partner with Marketing leadership to develop integrated campaign plans across digital, print, web ...

Creative Project Manager

Plymouth, MN · On-site

$75K - $90K/yr

Coordinate with external agencies, photographers, freelancers, and creative vendors when needed ... Partner with Marketing leadership to develop integrated campaign plans across digital, print, web ...

Freelance Web Designer information

See Minnesota salary details

$23

$34

$41

How much do freelance web designer jobs pay per hour?

As of Aug 21, 2026, the average hourly pay for freelance web designer in Minnesota is $34.14, according to ZipRecruiter salary data. Most workers in this role earn between $28.27 and $40.00 per hour, depending on experience, location, and employer.

What is a freelance web designer?

Freelance web designers are self-employed professionals who design and create websites for clients on a project-by-project basis, rather than working as full-time employees for a single company. They handle various aspects of web design, including layout, graphics, user experience, and sometimes basic programming. Freelance web designers often work remotely, set their own schedules, and may serve multiple clients at the same time. Their responsibilities also typically include communicating with clients, understanding project requirements, and delivering websites that meet those needs.

What does a freelance web designer do?

As a freelance web designer, your duties are similar to those you perform as a web designer working for a company or design firm. You consult with the client to assess their website needs, design several website examples, and, with the consultation of the client, develop the site. Your responsibilities may include both front- and back-end development, including setting up web hosting, streamlining the graphics and user interface, and ensuring that the website appears on web searches. Some freelancers also contract out technical work that they cannot complete on their own.

What are the key skills and qualifications needed to thrive as a freelance web designer, and why are they important?

To thrive as a Freelance Web Designer, you need strong proficiency in visual design, UX/UI principles, and front-end development skills, often supported by a portfolio showcasing your work. Mastery of tools like Adobe Creative Suite, Figma, and coding languages such as HTML, CSS, and JavaScript is typically expected. Excellent client communication, time management, and self-motivation are standout soft skills in this freelance role. These skills and qualities are crucial for delivering high-quality work, meeting client expectations, and maintaining a successful independent business.

What are some common challenges freelance web designers face when managing multiple client projects simultaneously?

Freelance web designers often juggle several client projects at once, which can make time management and organization challenging. Balancing differing client expectations, project deadlines, and communication styles requires strong prioritization and clear boundaries. Utilizing project management tools, setting realistic timelines, and maintaining transparent communication with clients are essential strategies for staying on track and ensuring high-quality work. Building routines for regular updates and feedback can also help prevent misunderstandings and keep projects moving smoothly.

What is the difference between Freelance Web Designer vs Web Developer?

AspectFreelance Web DesignerWeb Developer
CredentialsDesign certifications, UI/UX knowledgeProgramming certifications, coding skills
Work EnvironmentFreelance, remote or client sitesFreelance or employed, remote or office
Industry UsageDesign agencies, freelance platformsTech companies, agencies, freelance platforms
Search & ComparisonDesign skills, portfolio, creativityCoding skills, project experience

Freelance Web Designers focus on visual design, user experience, and layout, while Web Developers handle coding, functionality, and backend processes. Both roles often collaborate but require different skill sets and credentials, making them distinct yet complementary in web project development.

Are freelance web designers in demand?

Freelance web designers are in demand due to the ongoing need for businesses to establish and improve their online presence. The role requires skills in design tools like Adobe XD or Figma and knowledge of HTML, CSS, and responsive design. Demand can vary based on industry trends and economic factors, but overall, freelance web design remains a viable career option.

How much do freelance web designers make?

Freelance web designers typically earn between $25 and $100 per hour, depending on experience, skill level, and project complexity. Annual income can range from $30,000 to over $100,000 for experienced professionals working with clients or agencies. Rates often vary based on geographic location, specialization, and the designer's portfolio.

What are the most commonly searched types of Web Designer jobs in Minnesota?

The most popular types of Web Designer jobs in Minnesota are:

What cities in Minnesota are hiring for Freelance Web Designer jobs?

Cities in Minnesota with the most Freelance Web Designer job openings:

What are popular job titles related to Freelance Web Designer jobs in MN?

For Freelance Web Designer jobs in MN, the most frequently searched job titles are:

Infographic showing various Freelance Web Designer job openings in Minnesota as of August 2026, with employment types broken down into 1% Internship, 78% Full Time, 12% Part Time, 1% Temporary, 7% Contract, and 1% Nights. Highlights an 82% Physical, 4% Hybrid, and 14% Remote job distribution, with an average salary of $71,007 per year, or $34.1 per hour.

Communication Web Services Manager

Olmsted Medical Center

Rochester, MN • On-site

Full-time

Medical, Dental, Vision, Life

Re-posted 3 hours ago


Job description

1.0 FTE - Day Shift
Starting Pay - $37.14 to $55.71 (based on experience)
Offers for external candidates are generally made between the minimum and midpoint of the range, based on experience.
At Olmsted Medical Center, we value our employees and are committed to providing a comprehensive and competitive benefits package. To keep up with the evolving trends, Olmsted Medical Center offers the following for employees who are employed at a 0.5 FTE or higher.
  • Medical Insurance
  • Dental Insurance
  • Vision Insurance
  • Basic Life Insurance
  • Tuition Reimbursement
  • Employer Paid Short-Term Disability and Long-Term Disability
  • Adoption Assistance Plan

Qualifications:
  • Bachelor's degree in Communications, Public Relations, Marketing, or related field required; master's degree preferred
  • Minimum of five years' experience in a similar position or related field required
  • Prior journalism, communications or media-relations management experience preferred
  • Knowledge of branding, marketing, communications strategies, web strategies, media relations, and writing for patient and employee audiences essential
  • Healthcare and not-for-profit experience helpful
  • Positive attitude and ability to manage multiple projects
  • Excellent oral and written communication skills
  • Creative and outgoing
  • Outstanding grammatical, writing, editing, and photography skills
  • Proficiency in computer use - Windows environment, Adobe Creative Suite applications, Microsoft Office Suite, and Teams
  • Able to work with people of diverse backgrounds
  • Excellent skills in facilitation and conducting focus groups
  • Ability to work independently and on a team
  • Can adhere to strict standards of confidentiality
  • Knowledge of branding and marketing processes
  • Must have generalist orientation and understand communications, publications, marketing, and patient/benefactor relations principles to guide and implement creative strategies
  • Skill in establishing and maintaining effective working relationships with OMC employees, vendors, and partners
  • Knowledge of the budget process
  • Skill in exercising initiative, judgment, and decision-making to achieve departmental objectives
  • Effective use of time management skills to prioritize projects to best meet organizational and departmental objectives
  • Demonstrated experience in staff and freelancer supervision

Job Responsibilities:
  • Manage brand strategy, development, and implementation.
  • Ensure Brand and Identity Standards are followed, providing training to employees/employee groups and vendors as needed.
  • Co-facilitate Strategic Marketing Committee and serve as designee for branding, communication, and web strategy projects within OMC.
  • In conjunction with the marketing manager, develop and implement annual marketing and communications plans to include departments, service lines, and other core groups that require assistance. Participate in monthly meetings to go over plans.
  • Assist vice president with development of department budget and monitor status to ensure financial feasibility and regular evaluation of communication activities, including measurement and regular reporting.
  • Create promotional materials that are consistent and informative and that accurately convey the mission, vision, strategy, and brand identity of OMC.
  • Serve as primary backup administrator for OMC's websites and, with the web content coordinator, set strategies for both the internal and external websites.
  • Prepare written and other messages for organizational spokespersons and serve as spokesperson when other organizational leaders are not available.
  • Write/edit content for external newsletters, advertorials, patient information campaigns, external website, and other patient-facing communications.
  • Develop and edit PowerPoints and other presentations for organizational leaders.
  • Maintain positive, active relationships with employees, constituents and benefactors, patients, vendors, media, and the general public.
  • Manage and coordinate all media relations and press release processes. Represent OMC as PIO when the community-wide Joint Information Center is called together.
  • Coordinate efforts to appropriately position OMC and its clinical experts in the media.
  • Ensure that projects support the strategic direction of the organization.
  • Meet the quality standard of the department for the organization's Identity Standards Manual and manages regular review of the manual with input from internal users.
  • Supervise assigned communications staff and related freelancers, including evaluating work performed through performance appraisals, and handling personnel issues; designs and monitors appropriate work schedules for staff; handles interviewing, hiring, and vacation schedules for assigned staff.
  • Serve on OMC committees and participate on community committees as assigned.
  • Serve as an ambassador to OMC and OMC Regional Foundation at all times.
  • Assist with OMC and OMC Regional Foundation events and activities.
  • Follow other requirements of OMC employees as prescribed in the employee handbook.
  • Perform other or similar duties as required or directed by the vice president for marketing and philanthropy or the chief executive officer.
  • Responsible for coordinating production, placement, and maintenance of temporary and permanent exterior signs including, but not limited to, logoed business, wayfinding, informational, and directional signs. Coordinate with OMC's director of plant operations and other entities regarding production and placement of signs required by local, state, and Federal laws.
  • Work with Finance and Accounting to appropriately allocate interior/exterior sign expenses to the departmental, operational, and capital accounts. Assist the vice president of marketing and philanthropy in monitoring OMC's annual sign expenses in budget planning.

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
This employer is required to notify all applicants of their rights pursuant to federal employment laws.
For further information, please review the Know Your Rights notice from the Department of Labor.