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Franchise Development Marketing Manager Jobs (NOW HIRING)

OCVIBE

Development Marketing Manager

Anaheim, CA · On-site

$70K - $85K/yr

Development Marketing Manager Pay Details: The annual base salary range for this position in California is $70,000 to $85,000 per year. The starting pay for the successful candidate depends on ...

The NOW

Senior Vice President, Marketing

Beverly Hills, CA · On-site

$250K - $300K/yr

This executive will work closely with brand operators, franchise development teams, individual ... Develop and manage marketing budgets across all portfolio brands, ensuring efficient allocation and ...

El Pollo Loco

National Franchise Development Manager-Remote 575 Anton Blvd, Costa Mesa, CA 92626, USA At El Pollo ... Partner with marketing, operations, legal, real estate, and design & construction, using judgment ...

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Franchise Development Marketing Manager information

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$40.5K

$73.1K

$133.5K

How much do franchise development marketing manager jobs pay per year?

As of Sep 12, 2026, the average yearly pay for franchise development marketing manager in the United States is $73,130.00, according to ZipRecruiter salary data. Most workers in this role earn between $56,500.00 and $78,500.00 per year, depending on experience, location, and employer.

What does a Franchise Development Marketing Manager do?

A Franchise Development Marketing Manager is responsible for creating and implementing marketing strategies to attract new franchisees and support the growth of a franchise brand. They develop campaigns, manage lead generation, and collaborate with sales teams to identify potential franchise partners. Their role also involves analyzing market trends, overseeing digital marketing efforts, and ensuring consistent brand messaging across all channels. Ultimately, they play a key part in expanding the franchise network and increasing brand visibility.

What are the key skills and qualifications needed to thrive as a Franchise Development Marketing Manager?

To thrive as a Franchise Development Marketing Manager, you need expertise in franchise sales, marketing strategy, lead generation, and a bachelor's degree in business or marketing. Familiarity with CRM platforms, digital marketing tools, and analytics systems, as well as certifications such as Certified Franchise Executive (CFE), are highly beneficial. Outstanding communication, relationship-building, and project management skills help you excel in engaging prospects and managing multiple campaigns. These skills are crucial for driving franchise growth, attracting quality candidates, and ensuring the brand's successful expansion.

How does a Franchise Development Marketing Manager typically collaborate with the sales and operations teams to achieve growth targets?

A Franchise Development Marketing Manager works closely with both the sales and operations teams to align marketing strategies with broader business objectives. They often coordinate lead generation campaigns and share market research insights to help the sales team target the right franchise candidates. Additionally, they collaborate with operations to ensure that marketing messaging accurately reflects operational realities and supports a seamless onboarding process for new franchisees. Regular interdepartmental meetings and joint project planning are common practices to foster effective collaboration and drive franchise growth.

What is the difference between Franchise Development Marketing Manager vs Franchise Sales Coordinator?

AspectFranchise Development Marketing ManagerFranchise Sales Coordinator
Primary FocusMarketing strategies to attract franchiseesSupporting franchise sales processes and administrative tasks
Required SkillsMarketing, branding, lead generationSales support, communication, organization
Work EnvironmentMarketing teams, advertising campaignsSales teams, customer service
Industry UsageUsed in franchise development departmentsUsed in franchise sales departments

The Franchise Development Marketing Manager primarily focuses on creating marketing strategies to attract potential franchisees, while the Franchise Sales Coordinator supports the sales process through administrative and customer support tasks. Both roles are essential in franchise growth but differ in their core responsibilities and skill sets.

Is a franchise development marketing manager a high paying job?

A franchise development marketing manager typically earns a competitive salary that can vary based on experience, location, and company size. The role often includes performance-based bonuses and benefits, reflecting its importance in expanding franchise networks. Overall, it is considered a well-paying position within marketing and franchise industries.

What cities are hiring for Franchise Development Marketing Manager jobs?

Cities with the most Franchise Development Marketing Manager job openings:

What states have the most Franchise Development Marketing Manager jobs?

States with the most job openings for Franchise Development Marketing Manager jobs include:

What are popular job titles related to Franchise Development Marketing Manager jobs?

For Franchise Development Marketing Manager jobs, the most frequently searched job titles are:

Infographic showing various Franchise Development Marketing Manager job openings in the United States as of September 2026, with employment types broken down into 1% Internship, 1% As Needed, 81% Full Time, 15% Part Time, and 2% Contract. Highlights an 85% Physical, 3% Hybrid, and 12% Remote job distribution, with an average salary of $73,130 per year, or $35.2 per hour.

Development Marketing Manager

Anaheim Hills, CA

OC Sports & Entertainment
See more jobs at OC Sports & Entertainmentexternal

$70K - $85K/yr

Full-time

Posted 13 days ago

Job description

Development Marketing Manager

Join our team to help create and develop the future of live entertainment and sports in Orange County!

Once you've had a chance to explore our current open positions, apply to the ones you feel best suit you, as an applicant, you can always see your application status in your profile.

Mission: To enrich the lives in our community through shared experiences, welcoming spaces, and responsible actions.

Vision: We will be the social and entertainment center of Orange County – a place where the cultural kaleidoscope of the region converges and connects. Our vibrant, rich collection of experiences will celebrate the diversity of our community.

Values: Be Safe | Do the Right Thing | Be Generous | Include Everyone | Make it Easy | Be Bold

The annual base salary range for this position in California is $70,000 to $85,000 per year. The starting pay for the successful candidate depends on various job-related factors, including but not limited to the candidate's geographic location, job-related knowledge, skills, experience, education/training, internal value, peer equity, external market demands, and organizational considerations.

Supports the marketing and development teams through research, analysis, and reporting on market trends, audience behavior, and asset performance. Plays a key role in aligning insights with creative and leasing strategies.

Responsibilities:

  • Conduct competitive and audience research to inform development marketing and leasing strategies for office leasing, dining leasing as well as residential leasing
  • Manage data collection and reporting across campaigns, media, and leasing initiatives
  • Develop insights decks and materials for internal and external stakeholders
  • Support creative and content teams with data-driven recommendations
  • Perform other duties as assigned

Qualifications:

  • 5+ years of experience in real estate insights, or strategic planning, and marketing analytics
  • Strong analytical and storytelling skills with experience in data visualization
  • Proficiency in CRM, analytics, and research platforms
  • Detail-oriented with the ability to translate data into actionable insights

Education – Bachelor's Degree

Experience Required - 5+ Year

This position is on-site.

Company: OC Sports & Entertainment, LLC

Our Commitment:

We are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and team members without regard to race, color, religion, sex (including pregnancy and gender identity), national origin, political affiliation, sexual orientation, marital status, disability, genetic information, age, membership in an employee organization, parental status, military service, medical condition or any protected category prohibited by local, state or federal laws. We are firm believers that diversity and inclusion among our team members are critical to our success, and we seek to recruit, develop, and retain the most talented people from a diverse candidate pool.

Thanks for your interest in becoming part of OCVIBE!

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