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Fitness Content Creator Jobs (NOW HIRING)

Social Media Content Coordinator

CO ยท On-site

$60K - $68K/yr

This is a hands-on role for an experienced content creator with 3+ years of professional experience ... Passion for fitness and wellness is a bonus! * Technical Skills: Excellent written communication ...

Social Content Specialist

Rosemont, IL ยท On-site

$53K - $75K/yr

Life Fitness and Hammer Strength are building a live, always-on social presence rooted in real ... This is a hands-on creator role, not a scheduler role. We're looking for someone who wants to be ...

Social Content Specialist

Rosemont, IL ยท Hybrid

$53K - $75K/yr

Life Fitness and Hammer Strength are building a live, always-on social presence rooted in real ... This is a hands-on creator role, not a scheduler role. We're looking for someone who wants to be ...

Social Content Specialist

California, MO ยท On-site

$60 - $80/hr

Life Fitness and Hammer Strength are building a live, always-on social presence rooted in real ... This is a hands-on creator role, not a scheduler role. We're looking for someone who wants to be ...

Social Content Specialist

Rosemont, IL ยท On-site

$60 - $80/hr

Life Fitness and Hammer Strength are building a live, always-on social presence rooted in real ... This is a hands-on creator role, not a scheduler role. We're looking for someone who wants to be ...

Social Content Lead & Creator PEScience | Full-time | Tampa Bay, Florida | Primarily in person ... You are interested in fitness, food, culture, consumer brands, and why people buy and recommend ...

How We LEAD The Manager, Creator Catalog supports creator, influencer, and content marketing ... Wellbeing reimbursements for fitness classes, spa treatments, meal services, travel, and so much ...

Social Media Content Producer

New York, NY ยท On-site

$75K - $115K/yr

We're looking for an experienced content creator to join our team and shape how Magic Spoon shows ... A love of all things fitness, healthy eating, and knowledge about key creators and brands in the ...

Social Media Content Producer

New York, NY ยท On-site

$75K - $115K/yr

We're looking for an experienced content creator to join our team and shape how Magic Spoon shows ... A love of all things fitness, healthy eating, and knowledge about key creators and brands in the ...

Social Media Content Producer

Manhattan, NY ยท On-site

$80 - $100/hr

We're looking for an experienced content creator to join our team and shape how Magic Spoon shows ... A love of all things fitness, healthy eating, and knowledge about key creators and brands in the ...

Showing results 21-40

Fitness Content Creator information

See salary details

$29.5K

$116.6K

$129K

How much do fitness content creator jobs pay per year?

As of Sep 7, 2026, the average yearly pay for fitness content creator in the United States is $116,615.00, according to ZipRecruiter salary data. Most workers in this role earn between $123,000.00 and $128,000.00 per year, depending on experience, location, and employer.

What is a fitness content creator?

A Fitness Content Creator is someone who produces and shares content related to health, exercise, and wellness on digital platforms such as YouTube, Instagram, TikTok, or blogs. They create videos, articles, workout plans, and other materials to educate, motivate, and engage their audience. Many fitness content creators have backgrounds in personal training or nutrition, but others are enthusiasts who share their personal journeys. Their goal is to inspire healthy lifestyles and make fitness accessible to a broad audience.

What are the key skills and qualifications needed to thrive as a fitness content creator?

To thrive as a Fitness Content Creator, you need a deep understanding of exercise science, fitness trends, and content production, often supported by certifications like CPT (Certified Personal Trainer) or group fitness credentials. Familiarity with video editing software, social media platforms, and analytics tools is essential for creating and distributing engaging content. Creativity, authenticity, and strong communication skills help build trust and connect with diverse audiences. These skills are vital for producing credible, motivating content that grows an engaged community and establishes authority in the fitness industry.

How do fitness content creators typically collaborate with brands and other professionals in the industry?

Fitness Content Creators often work closely with brands, fitness trainers, nutritionists, and other creators to produce engaging and credible content. Collaboration can involve sponsored posts, joint workout sessions, or wellness challenges, which help expand reach and credibility. Building strong professional relationships is key, as it leads to more partnership opportunities and access to industry insights. Effective communication and maintaining authenticity are crucial for successful collaborations.

What is the difference between Fitness Content Creator vs Fitness Coach?

AspectFitness Content CreatorFitness Coach
CredentialsNone required, certifications can enhance credibilityCertifications like CPT, NASM, ACE often required
Work EnvironmentOnline platforms, social media, personal websitesGyms, private studios, client homes, online coaching
Primary FocusCreating engaging fitness content, videos, blogsPersonalized training, coaching clients, fitness plans
Employer & Industry UsageMedia companies, influencers, brandsGyms, fitness centers, private clients

While both roles involve fitness expertise, a Fitness Content Creator focuses on producing online fitness content to engage audiences, whereas a Fitness Coach provides personalized training and guidance directly to clients. The roles often overlap in credentials and industry settings but differ mainly in their primary activities and work environments.

How do you become a fitness content creator?

To become a fitness content creator, develop expertise in fitness and create engaging content through platforms like YouTube, Instagram, or TikTok. Building a consistent posting schedule, understanding basic video editing, and growing your audience are key steps in establishing a presence in this field.
More about Fitness Content Creator jobs

What cities are hiring for Fitness Content Creator jobs?

Cities with the most Fitness Content Creator job openings:

What states have the most Fitness Content Creator jobs?

States with the most job openings for Fitness Content Creator jobs include:

Infographic showing various Fitness Content Creator job openings in the United States as of August 2026, with employment types broken down into 73% Full Time, 19% Part Time, and 8% Contract. Highlights an 97% Physical, 1% Hybrid, and 2% Remote job distribution, with an average salary of $116,615 per year, or $56.1 per hour.

Content Manager (Social Media)

The Athletic Clubs

Manhattan, NY โ€ข On-site

$60 - $80/hr

Other

Medical, Dental, Vision, Retirement

Re-posted 2 days ago


Key responsibilities

  • Plan and execute weekly video shoots at Club Athletic studios and capture organic moments during workouts, runs, and social events.

  • Own day-to-day Instagram and TikTok content posting, scheduling, community engagement, trend research, and report weekly engagement metrics.

  • Source, manage, and coordinate UGC creators from the community, including shoot scheduling and tracking deliverables for paid use.


Job description

Who We Are

Club Athletic is a private, membership-based fitness concept redefining what a gym can be. Weโ€™re built around structured, squad-based training, exceptional coaching, and a genuinely social community that keeps people consistent and connected. Our members donโ€™t just come to work out. They build routines, friendships, and a sense of belonging. Training is the anchor, but the experience extends far beyond the floor through run club, social events, partnerships, and community moments across the city. Weโ€™re a growing, high-standards team that cares deeply about craft, culture, and momentum. We move quickly, think intentionally, and value people who take ownership, bring ideas to the table, and want to help build something meaningful โ€” not just maintain the status quo.

About the Role

This is an execution-first, camera-in-hand role. You are the creative engine behind Club Athleticโ€™s organic and paid social presenceโ€”equal parts content creator, community casting director, and channel manager. Working directly with the Marketing Director, you bring the brand strategy to life across Instagram and TikTok and supply the creative assets that fuel every part of the business, from partnership activations to NSO launches to weekly member content.

You are not a strategist. You are the person who makes the strategy come to life.

What You OwnContent Production
  • Plan and execute weekly iPhone and mid-fi video shoots at Club Athletic studios, plus capture organic moments during workouts, runs, and social events with a minimum 15 hours of shooting per month across 4+ days.
  • Pitch Instagram and TikTok concepts for approval.
  • Write scripts, shot lists, and creative briefs for all social deliverables.
  • Edit footage, including color grading and audio mixing.
  • Execute paid content concepts, including light UGC editing for paid use.
Channel Execution
  • Own day-to-day Instagram and TikTok execution, posting, scheduling, community engagement, and trend research, in alignment with the marketing calendar, and report weekly engagement metrics (reach, saves, shares, follower growth).
Talent & Community Casting
  • Source and manage UGC creators from the Club Athletic community, coordinate studio access and shoot scheduling around class schedules, and write briefs and track deliverables through to handoff for paid use.
Basic Graphic Design & Brand Assets
  • Maintain an organized, up-to-date content library.
  • Execute light graphic design using Canva templates for social, campaign, and in-studio collateral (e.g., signage and flyers).
  • Coordinate execution and handoff of creative deliverables, including with external vendors (photographers, videographers, designers) when production scale requires it.
Partnership Activation
  • Execute creative deliverables for partnership campaignsโ€”co-branded content, graphic assets, and social posts, working within provided briefs (e.g., Lululemon, Create, Seven24).
What You Do Not Own
  • Brand, creative, and social media strategy.
  • Hi-fi / high-production video (handled by external agency).
  • Paid media management and campaign optimization.
  • Conversion metrics: CAC, CPL, and calls booked.
Who You Are

You are a fitness enthusiast excited to jump into a squad and embrace the Club Athletic experience as both an employee and a member. You train with us. You understand what it feels like to be in the room, in the squad, in the grind. That lived experience is not a nice-to-haveโ€”it is the lens through which everything you create is filtered.

  • Proficient with iPhone video, DSLR or mid-fi camera, mic, and lighting setupโ€”this is non-negotiable.
  • Skilled in video editing, color grading, and audio (CapCut, Premiere, or equivalent).
  • Comfortable in Canva for graphic design and template work.
  • Strong instinct for social-first contentโ€”you think in hooks, not campaigns.
  • Highly organized: able to manage a shoot calendar, a content library, and a UGC tracker simultaneously.
  • Self-directed: you pitch ideas, you donโ€™t wait to be given them.
  • Deep fluency in Instagram and TikTok as platformsโ€”formats, trends, and algorithms.
  • Bonus: experience with fitness, sports, or community-driven brands.
Benefits
  • Competitive medical, dental and vision insurance
  • 401k
  • Complimentary Club Athletic membership
  • Salary: $70-75,000
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