Digital Marketing Campaign Coordinator – Entry Level
Location: On-Site
Job Type: Full-Time
Job Summary
HireFrontier is hiring an entry-level Digital Marketing Campaign Coordinator to support digital campaigns for a major staffing and workforce solutions client — hands-on experience across SEO, PPC, social, and data-driven optimization.
Responsibilities
● Support digital strategy execution aligned with recruitment and staffing goals
● Optimize website content and landing pages for SEO
● Assist managing PPC campaigns (Google Ads, display, search, social)
● Create and schedule content: blogs, job posts, social visuals
● Manage social platforms, calendars, and engagement
● Support email campaigns, drip sequences, and candidate outreach
● Monitor performance with Google Analytics and reporting tools
● Analyze data to improve engagement, conversions, and ROI
● Run A/B tests on ads, landing pages, and emails
● Support marketing automation for lead nurturing and segmentation
● Research recruitment marketing and staffing industry trends
● Ensure campaigns follow brand and compliance guidelines
● Help track budgets and campaign metrics
Preferred
● Marketing automation platform exposure (HubSpot, Mailchimp)
● CRO and A/B testing knowledge
● CRM/ATS familiarity
● Certifications: Google Ads, Google Analytics, HubSpot, Meta Blueprint
● Recruitment marketing or employer branding experience
Qualifications
● Bachelor's in Marketing, Communications, Business, or Digital Marketing (or equivalent experience)
● Understanding of digital marketing fundamentals, ideally in recruitment/staffing
● Basic exposure to SEO, PPC, social, and email marketing
● Familiarity with Google Ads, Google Analytics, SEO tools, and social platforms
● Strong writing, editing, and content skills
● Analytical mindset interpreting marketing data
● Strong organization and time management
● Comfortable managing multiple tasks
● Strong communication and teamwork