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Entry Level Consumer Behavior Analyst Jobs in Springfield, IL

Company Description CROSSMARK is a leading sales and marketing services company in the consumer ... analysis, and customer targeting that always hit the mark. We do this by excelling in four key ...

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Entry Level Consumer Behavior Analyst information

See Springfield, IL salary details

$37.7K

$72.9K

$116.5K

How much do entry level consumer behavior analyst jobs pay per year?

As of Jul 12, 2026, the average yearly pay for entry level consumer behavior analyst in Springfield, IL is $72,878.00, according to ZipRecruiter salary data. Most workers in this role earn between $64,400.00 and $78,800.00 per year, depending on experience, location, and employer.

What does an Entry Level Consumer Behavior Analyst do?

An Entry Level Consumer Behavior Analyst studies and interprets how individuals or groups make purchasing decisions. They gather and analyze data on consumer preferences, buying habits, and market trends to help companies understand what influences customers. Their work often involves conducting surveys, analyzing data, and reporting findings to improve marketing strategies or product development. In entry-level roles, analysts may assist senior team members and learn to use specialized research tools and software.

What are the key skills and qualifications needed to thrive as an Entry Level Consumer Behavior Analyst, and why are they important?

To thrive as an Entry Level Consumer Behavior Analyst, you need a background in psychology, marketing, or a related field, along with strong analytical and research skills. Familiarity with data analysis tools such as Excel, SPSS, or Google Analytics is typically required, and knowledge of survey platforms can be beneficial. Attention to detail, critical thinking, and effective communication help you interpret data and present actionable insights clearly. These skills are crucial for understanding consumer motivations and supporting data-driven marketing strategies that influence business decisions.

What is the difference between Entry Level Consumer Behavior Analyst vs Entry Level Market Research Analyst?

AspectEntry Level Consumer Behavior AnalystEntry Level Market Research Analyst
Required CredentialsBachelor's in Psychology, Marketing, or related field; some roles may require certifications in data analysisBachelor's in Marketing, Business, or related field; often requires skills in data collection and analysis
Work EnvironmentResearch firms, marketing departments, or consulting agencies; focus on consumer insightsMarket research firms, corporate marketing teams; focus on market trends and data analysis
Employer & Industry UsageUsed by companies aiming to understand consumer motivations and behaviorsUsed by organizations to analyze market conditions and inform business strategies

Both roles involve analyzing data to understand consumer or market trends, but Consumer Behavior Analysts focus specifically on consumer motivations and psychology, while Market Research Analysts examine broader market data. The roles often overlap in skills and work environments, making them common comparison points for entry-level professionals in marketing and research fields.

What types of projects and tasks can an Entry Level Consumer Behavior Analyst expect to work on in their first year?

As an Entry Level Consumer Behavior Analyst, you will typically assist with designing and conducting surveys, analyzing data on consumer preferences, and creating reports to help teams understand purchasing trends. You may work closely with marketing, product development, and sales teams to interpret findings and recommend actionable insights. Early projects often involve supporting senior analysts, cleaning and organizing data, and participating in brainstorming sessions to develop research strategies. This hands-on experience helps build your analytical and communication skills, setting the foundation for more independent project work as you gain experience.
What are popular job titles related to Entry Level Consumer Behavior Analyst jobs in Springfield, IL? For Entry Level Consumer Behavior Analyst jobs in Springfield, IL, the most frequently searched job titles are:
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What cities near Springfield, IL are hiring for Entry Level Consumer Behavior Analyst jobs? Cities near Springfield, IL with the most Entry Level Consumer Behavior Analyst job openings:

Events Specialist/Product Demonstrator! (BENEFITS, WEEKLY PAY!)

CROSSMARK1

Lincoln, IL

Part-time

Re-posted yesterday


Job description

Company Description

CROSSMARK is a leading sales and marketing services company in the consumer goods industry that expertly guides our clients along "The Way to Market" by delivering growth solutions with exceptional service. Our expertise spans the grocery, mass, club, drug, convenience store, and home improvement channels among others, and our solutions bolster our clients' capabilities for developing best practices, insight analysis, and customer targeting that always hit the mark.

We do this by excelling in four key areas - headquarter selling, retail merchandising, store level marketing, and streamlining trade practices. In business for more than 100 years, CROSSMARK employs more than 20,000 associates worldwide in offices in the U.S., Canada, Mexico, Australia and New Zealand. Headquartered in Plano, Texas, CROSSMARK is a privately owned corporation.

Equal Opportunity Employer

Job Description

CROSSMARK is currently interviewing candidates for Event Specialist positions in your area.

If you are looking to join a World-Class organization with a passion for excellent customer service, we would like to speak with you about joining our team! We are looking for candidates who demonstrate professionalism and are interested in working with consumers and driving our clients' sales.

Job Summary:

Completes in-store food/product demonstrations/events within a large grocery chain. Acquires and maintains knowledge of products represented. Demonstrates products, engages consumers and sells products in a professional manner. Maintains an overall professional appearance consistent with the requirements of the job.

Job Highlights:

- Demo schedules are daily with our highest volume Thursday-Sunday

- Weekly pay - Event table, materials and equipment provided at the store

- Outside employment is permitted as long as it does not interfere with CROSSMARK responsibilities

- Regular, consistent demos schedule - 6-24 hours per week depending on availability

If this position would be of interest to you, please click or copy and paste the click below to apply.

https://uscareers-crossmark.icims.com

Regards,

CROSSMARK Recruiting

Additional Information

Why is this position for you?

Permanent Part time (Looking for supplemental income? This is it!)

Primarily weekends (Shifts are approximately six hours in length and typically Thursday-Sunday.)

Flexible schedule (You decide. Commit to events that work with YOUR schedule.)

Company-provided training (Ideal for entry-level or those looking to obtain new skills.)