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Entry Level Consumer Behavior Analyst Jobs in Santa Rosa, CA

BCBA

Santa Rosa, CA · On-site

$90K - $105K/yr

Join a team of over 400 Board Certified Behavior Analysts, renowned for their expertise and ... Possess enthusiasm for training, managing, and supporting entry-level staff. * Compliance: Meet ...

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Entry Level Consumer Behavior Analyst information

See Santa Rosa, CA salary details

$41.5K

$80.4K

$128.5K

How much do entry level consumer behavior analyst jobs pay per year?

As of Aug 6, 2026, the average yearly pay for entry level consumer behavior analyst in Santa Rosa, CA is $80,395.00, according to ZipRecruiter salary data. Most workers in this role earn between $71,100.00 and $86,900.00 per year, depending on experience, location, and employer.

What does an entry level consumer behavior analyst do?

An Entry Level Consumer Behavior Analyst studies and interprets how individuals or groups make purchasing decisions. They gather and analyze data on consumer preferences, buying habits, and market trends to help companies understand what influences customers. Their work often involves conducting surveys, analyzing data, and reporting findings to improve marketing strategies or product development. In entry-level roles, analysts may assist senior team members and learn to use specialized research tools and software.

What are the key skills and qualifications needed to thrive as an entry level consumer behavior analyst, and why are they important?

To thrive as an Entry Level Consumer Behavior Analyst, you need a background in psychology, marketing, or a related field, along with strong analytical and research skills. Familiarity with data analysis tools such as Excel, SPSS, or Google Analytics is typically required, and knowledge of survey platforms can be beneficial. Attention to detail, critical thinking, and effective communication help you interpret data and present actionable insights clearly. These skills are crucial for understanding consumer motivations and supporting data-driven marketing strategies that influence business decisions.

How to become an entry level consumer behavior analyst?

To become an entry-level consumer behavior analyst, candidates typically need a bachelor's degree in psychology, marketing, sociology, or a related field. Developing skills in data analysis, research methods, and consumer insights, along with proficiency in tools like SPSS or Excel, can improve job prospects. Internships or relevant coursework can also provide practical experience in understanding consumer behavior.

What is the difference between Entry Level Consumer Behavior Analyst vs Entry Level Market Research Analyst?

AspectEntry Level Consumer Behavior AnalystEntry Level Market Research Analyst
Required CredentialsBachelor's in Psychology, Marketing, or related field; some roles may require certifications in data analysisBachelor's in Marketing, Business, or related field; often requires skills in data collection and analysis
Work EnvironmentResearch firms, marketing departments, or consulting agencies; focus on consumer insightsMarket research firms, corporate marketing teams; focus on market trends and data analysis
Employer & Industry UsageUsed by companies aiming to understand consumer motivations and behaviorsUsed by organizations to analyze market conditions and inform business strategies

Both roles involve analyzing data to understand consumer or market trends, but Consumer Behavior Analysts focus specifically on consumer motivations and psychology, while Market Research Analysts examine broader market data. The roles often overlap in skills and work environments, making them common comparison points for entry-level professionals in marketing and research fields.

What types of projects and tasks can an entry level consumer behavior analyst expect to work on in their first year?

As an Entry Level Consumer Behavior Analyst, you will typically assist with designing and conducting surveys, analyzing data on consumer preferences, and creating reports to help teams understand purchasing trends. You may work closely with marketing, product development, and sales teams to interpret findings and recommend actionable insights. Early projects often involve supporting senior analysts, cleaning and organizing data, and participating in brainstorming sessions to develop research strategies. This hands-on experience helps build your analytical and communication skills, setting the foundation for more independent project work as you gain experience.
What are popular job titles related to Entry Level Consumer Behavior Analyst jobs in Santa Rosa, CA? For Entry Level Consumer Behavior Analyst jobs in Santa Rosa, CA, the most frequently searched job titles are:
What job categories do people searching Entry Level Consumer Behavior Analyst jobs in Santa Rosa, CA look for? The top searched job categories for Entry Level Consumer Behavior Analyst jobs in Santa Rosa, CA are:
What cities near Santa Rosa, CA are hiring for Entry Level Consumer Behavior Analyst jobs? Cities near Santa Rosa, CA with the most Entry Level Consumer Behavior Analyst job openings:

Registered Behavior Technician (BT)

Burnett Therapeutic Services LLC

Santa Rosa, CA • On-site

$24 - $25/hr

Other

Medical, Dental, Vision, Retirement

Re-posted 15 days ago


Job description

*An Active RBT Certification with the BACB is required for this position*
$150 Onboarding Bonus!
Location: Guerneville, Sonoma, Windsor, Petaluma, Rohnert Park, Santa Rosa, Cloverdale
Job Type: PART-TIME
Schedule: Monday to Sunday, 2-8pm. Must have afternoon and evening availability.
Work Setting: In-home
Compensation: $24-$25
If you love working with children and want a meaningful career, this role is a great fit for you! Whether you've worked as a nanny, tutor, or camp counselor, or are studying psychology, education, biology, or human services, this position offers a valuable opportunity to explore or start a career in Applied Behavior Analysis (ABA). You'll support children in developing communication, problem-solving, and social skills. We're hiring entry-level candidates as well as certified Registered Behavior Technicians (RBTs) who are ready to grow their careers.
What You'll Do
As an RBT at BTS, you'll work 1:1 with children with autism or developmental delays to build communication, social, play, and daily living skills through structured, play-based activities. Sessions take place in the child's home, clinic, or school, lasting 2-3 hours. We tailor your caseload to fit your availability and match you with age groups you're comfortable with, from toddlers to teens.
Your responsibilities include:

  • Delivering one-on-one behavior support through fun, individualized activities
  • Implementing behavior intervention plans designed by Board Certified Behavior Analysts (BCBAs)
  • Collecting and recording data on client progress accurately
  • Communicating regularly with families to provide updates and support
  • Participating in ongoing training, team meetings, and supervision sessions
Why Choose BTS?
Whether you're new to the field or an RBT, Burnett Therapeutic Services supports your journey. As a recognized leader in Behavioral & Mental Health in the community, we invest in our team and deliver compassionate, high-quality care.
At BTS, you'll find a long-term career with mentorship, training, and growth opportunities. We collaborate with compassion and respect individuality, fostering an environment where everyone can thrive and grow.
Pay & Benefits
  • Discretionary $150 onboarding bonus awarded after 30 days of employment (post-onboarding). Only for candidates based in Napa, Solano, Sonoma, Marin counties.
  • Mileage reimbursement between client homes
  • Flexible schedules to support work/life balance
  • All new behavior technicians are required to get RBT certified within 6 months. We cover the costs of your RBT exam if you pass on your first try.
  • Ongoing supervision and coaching from our dedicated Training Team, Supervisor, and BCBA
  • Shadowing opportunities and hands-on mentorship to build confidence
  • Clear pathways to move into advanced roles-whether as a lead technician, trainer, clinical supervisor, or BCBA
  • Supervision hours and internship support for those pursuing BCBA, LMFT, or LCSW credentials
  • CEU opportunities through partnerships with insurance providers
  • Medical, dental, and vision insurance (for employees working 30+ hrs/week)
  • 401(k) retirement plan, for those who have accrued 1000 hours of service within 12 months.
  • Aflac supplemental insurance options (for employees working 30+ hrs/week)
  • LifeCare Employee Assistance Program: includes free confidential counseling, referrals, and wellness resources
  • LifeMart Employee Discount Program: exclusive savings on everyday purchases and services
What We're Looking For
We're looking for compassionate, patient, and enthusiastic individuals who have a heart for helping children and families. If you're someone who brings kindness, reliability, and a desire to make a real impact, we'd love to help you build a meaningful career in this rewarding field.
Qualifications
  • Positive, enthusiastic attitude and a passion for working with children
  • 6 months of experience working or volunteering with individuals with intellectual disabilities is a must.
  • Candidates with an RBT, ABAT, or BCAT certification.
  • Preferred: Current student or recent graduate in Psychology, Early Childhood Education, Sociology, Biology, or related field.
  • Spanish-speaking is a plus!
  • Ability to work independently and communicate effectively
  • Reliability and a willingness to work with a variety of clients
Requirements
  • Active RBT/ABAT/BCAT certification is required for this position.
  • *(If you're do not hold an ABA paraprofessional/BT certification or training, please apply to the Behavior Technician role)*
  • If you do not have an RBT/ABAT/OR BCAT certification, you must complete a 40-hour RBT training course prior to employment.
  • Must maintain an active RBT/ABAT/BCAT as a requirement for continued employment.
  • High school diploma or equivalent
  • Minimum 18 years of age.
  • This job requires reliable transportation, a valid driver's license, and auto insurance.
  • This job requires a CPR & First Aid Certification (or willingness to obtain during onboarding)
  • This job requires a TB test (within 90 days), MMR & Varicella Immunization, and a Pre-employment Physical (within the past year).
  • This job requires a background check (FBI & DOJ)

About Us
BTS is a leader in Behavioral and Mental Health care and a pillar in the communities we serve. We are a privately owned agency serving throughout California. Founded in 2015 by a BCBA and a Marriage and Family Therapist, we serve children and families across multiple counties through behavior therapy, family support, and skill-building programs.
Our mission is to help every person we serve, from the families in our care to the professionals on our team, feel supported, empowered, and inspired to grow. We meet people where they are and walk with them every step of the way.
We're building a future where doing the right thing for people is the business model. BTS is known for exceptional care, an extraordinary culture, and a team that's proud to grow here. Our values guide everything we do: we commit to excellence, lead with purpose, and collaborate with compassion. We foster a diverse and inclusive workplace where every team member feels seen, valued, and encouraged to thrive.
Ready to take the next step in a career that changes lives?
If you're looking for a fulfilling career where you can make a lasting impact, apply now to become part of our team at Burnett Therapeutic Services!