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Email Marketing Program Manager Jobs in Colorado

U.S. Lawns

Market Manager

Centennial, CO · On-site

Management and participation in telemarketing programs. * Management, creating, distributing and monitoring metrics of Constant Contact e-mail marketing. * Networking and participating with ...

Pax8

Marketing Communications Program Manager

Denver, CO · On-site +1

$80K - $110K/yr

🔍 Marketing Communications Program Manager - United States | Pax8 ✨ Shape Global Messaging at Scale This is your opportunity to step into a highly visible role at Pax8, driving the rhythm and ...

Pax8

Marketing Communications Program Manager

Denver, CO · On-site

$80K - $110K/yr

Marketing Communications Program Manager - United States | Pax8 ✨ Shape Global Messaging at Scale This is your opportunity to step into a highly visible role at Pax8, driving the rhythm and ...

Sage Hospitality

Marketing Manager

Denver, CO

Conduct and track on-going email marketing campaigns for a variety of hotel business units ... Develop and implement Public Relations initiatives and programs. * Work directly with PR agency to ...

Sage Hospitality

Marketing Manager

Denver, CO

$72K - $78K/yr

Conduct and track on-going email marketing campaigns for a variety of hotel business units ... Develop and implement Public Relations initiatives and programs. * Work directly with PR agency to ...

Sage Hospitality

Marketing Manager

Denver, CO · On-site

$72K/yr

Conduct and track on-going email marketing campaigns for a variety of hotel business units ... Develop and implement Public Relations initiatives and programs. * Work directly with PR agency to ...

Simos

Marketing Specialist

Denver, CO · On-site

$27 - $35/hr

... Marketing Cloud experience ... This role focuses on email execution, journey optimization, and data management, with secondary ...

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All JobsEmail Marketing Program JobsEmail Marketing Program Manager JobsEmail Marketing Program Manager Jobs in Colorado

Email Marketing Program Manager information

What does an email marketing program manager do?

An Email Marketing Program Manager is responsible for planning, executing, and optimizing email marketing campaigns to engage customers and drive business goals. They develop strategies, manage email lists, segment audiences, create content, and analyze campaign performance. Their role often involves collaborating with creative, sales, and analytics teams to ensure consistent messaging and effective targeting. Additionally, they monitor key metrics like open rates, click-through rates, and conversions to refine future campaigns.

What are some typical challenges an email marketing program manager faces when coordinating campaigns across multiple departments?

Email Marketing Program Managers often collaborate with creative, product, and analytics teams to launch successful campaigns. A common challenge is aligning timelines and priorities across these groups, especially when last-minute changes or approvals are needed. Balancing strategic planning with fast-paced execution requires strong communication and organizational skills. Building effective relationships and setting clear expectations with stakeholders can greatly help in overcoming these hurdles.

What are the key skills and qualifications needed to thrive as an email marketing program manager, and why are they important?

To thrive as an Email Marketing Program Manager, you need expertise in campaign strategy, segmentation, analytics, and a strong understanding of email marketing best practices, usually supported by a degree in marketing or a related field. Familiarity with email marketing platforms like Mailchimp or Salesforce Marketing Cloud, as well as certifications such as HubSpot Email Marketing, are typically required. Strong project management, attention to detail, and effective communication skills help you coordinate cross-functional teams and optimize campaigns. These skills are essential for driving engagement, ensuring deliverability, and maximizing ROI from email marketing initiatives.

What is the difference between Email Marketing Program Manager vs Email Marketing Specialist?

AspectEmail Marketing Program ManagerEmail Marketing Specialist
ResponsibilitiesOversees entire email campaigns, strategy, and performance analysisExecutes email campaigns, creates content, and manages lists
Required SkillsStrategic planning, analytics, project managementCopywriting, email platform proficiency, list segmentation
Experience & CertificationsExperience in campaign management, certifications like HubSpot or MailchimpExperience in email marketing, certifications often optional
Work EnvironmentCollaborates with marketing teams, often in corporate settingsWorks closely with marketing teams, often in digital marketing agencies

The main difference is that the Email Marketing Program Manager focuses on strategic planning, overseeing campaigns, and analyzing performance, while the Email Marketing Specialist handles the execution, content creation, and day-to-day email tasks. Both roles require familiarity with email platforms and marketing tools, but the Program Manager typically has a broader scope and more strategic responsibilities.

What are popular job titles related to Email Marketing Program Manager jobs in Colorado? For Email Marketing Program Manager jobs in Colorado, the most frequently searched job titles are:
What job categories do people searching Email Marketing Program Manager jobs in Colorado look for? The top searched job categories for Email Marketing Program Manager jobs in Colorado are:
What cities in Colorado are hiring for Email Marketing Program Manager jobs? Cities in Colorado with the most Email Marketing Program Manager job openings:
Email Marketing Program Manager jobs near you

JOB PROFILE = Marketing Manager - Marketing Project Manager

AlphaGraphics Locations

Lakewood, CO

Full-time

Re-posted 29 days ago

Job description

Do you thrive in a fast paced environment where every day brings a new challenge? If so, AlphaGraphics could be the fit for you. We are a locally owned marketing and visual communications company that specializes in client solutions. We are looking for an enthusiastic team player to join our client first staff TODAY!


Responsibilities


  • Coordinates the creation and production of sales, marketing materials
  • Coordinates advertising schedules and placement
  • Assists with Public Relations
  • Updates database, intranet, and content in relevant programs.
  • Conducts research and delivers suggestions towards solutions.
  • Serves as an assistant for projects, project management, tracking, and coordinating.
  • Compiles and produces sales and marketing reports.
  • Tracks, collates, and maintains inventory of marketing materials.
  • Helps prepare for involvement in community organizations and events.
  • Manage vendor relationships and provide general guidance and support related to the following marketing services:
    • Direct marketing (design services, PURLs & GURLs, list acquisition)
    • Online marketing (Website design, copywriting)
    • Mobile marketing (mobile websites, QR codes, SMS/MMS, mobile apps)
    • Email marketing
    • ePublications
    • Brand identity
  • Work with vendors to resolve end-user problems
  • Other duties as assigned

Qualifications


  • Professional Appearance
  • BA/BS in Marketing, Business Management or Communications
  • In-depth understanding of B2B product management and marketing strategies
  • Superior presentation and analytical skill
  • Collaborative working style
  • Excellent interpersonal, written and verbal communication skills
  • Ability to manage and direct strategic alliances and vendor relationships
  • Consultative sales skills preferred
  • 1-2 years customer service preferred
  • 1-2 years project management experience