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Ecommerce Conversion Rate Optimization Expert Jobs

We are seeking a Director of eCommerce to lead our digital growth strategy, elevate the online ... Conversion rate optimization and experimentation * On-site merchandising and customer journeys

Ecommerce Manager - TN

Waynesboro, TN · On-site

$70K - $90K/yr

Title: Ecommerce Manager Reports To: Director of Marketing Location: Waynesboro, TN or Bellingham ... Conversion Rate Optimization: Continuously test and optimize every step of the customer journey ...

We are seeking a Director of eCommerce to lead our digital growth strategy, elevate the online ... Conversion rate optimization and experimentation * On-site merchandising and customer journeys

Ecommerce Manager - WA

Bellingham, WA · On-site

$70K - $90K/yr

Title: Ecommerce Manager Reports To: Director of Marketing Location: Bellingham, WA (negotiable ... Conversion Rate Optimization: Continuously test and optimize every step of the customer journey ...

We are seeking a Director of eCommerce to lead our digital growth strategy, elevate the online ... Conversion rate optimization and experimentation * On-site merchandising and customer journeys

Conversion Rate Optimization: Continuously test and optimize every step of the customer ... Monitor and report on key e-commerce metrics including conversion rate, AOV, revenue per session ...

Conversion Rate Optimization: Continuously test and optimize every step of the customer ... Monitor and report on key e-commerce metrics including conversion rate, AOV, revenue per session ...

POLYWOOD ® is looking for a Director, E-Commerce who thrives in a performance-driven environment ... Conversion Rate Optimization (CRO) strategy including goal setting, resource allocation, and ...

... Conversion Rate Optimization (CRO) strategy including goal setting, resource allocation, and ... e-commerce roadmap. ----- What You Bring: • 8+ years of progressive E-Commerce leadership ...

We are seeking a data-driven E-Commerce Product Manager to own and optimize the digital customer ... Drive conversion rate optimization across key funnel stages including homepage, PDP, cart, and ...

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How much do ecommerce conversion rate optimization expert jobs pay per hour?

As of Jun 11, 2026, the average hourly pay for ecommerce conversion rate optimization expert in the United States is $28.41, according to ZipRecruiter salary data. Most workers in this role earn between $14.42 and $24.04 per hour, depending on experience, location, and employer.

What is the difference between Ecommerce Conversion Rate Optimization Expert vs Digital Marketing Specialist?

AspectEcommerce Conversion Rate Optimization ExpertDigital Marketing Specialist
CredentialsCertifications in CRO tools, analytics, UX designCertifications in marketing, SEO, SEM
Work EnvironmentFocus on website optimization, A/B testing, user experienceBroader marketing campaigns across channels
Employer & IndustryE-commerce platforms, online retailersVarious industries, including retail, tech, services
Search & Comparison IntentOptimizing online sales, improving conversion ratesDriving traffic, brand awareness, lead generation

The Ecommerce Conversion Rate Optimization Expert specializes in improving online store performance through UX, testing, and analytics. In contrast, a Digital Marketing Specialist handles broader marketing strategies across multiple channels. While both roles aim to boost online presence, the CRO expert focuses specifically on increasing conversion rates within e-commerce platforms.

What are the key skills and qualifications needed to thrive as an Ecommerce Conversion Rate Optimization Expert, and why are they important?

To thrive as an Ecommerce Conversion Rate Optimization (CRO) Expert, you need expertise in data analysis, A/B testing, UX/UI principles, and a solid understanding of ecommerce platforms—often supported by a degree in marketing, business, or a related field. Familiarity with tools like Google Analytics, Hotjar, Optimizely, and conversion tracking systems is typically required. Strong communication, problem-solving abilities, and a creative mindset help in developing hypotheses and collaborating with cross-functional teams. These skills and qualities are essential to systematically improve user experiences, increase conversion rates, and drive revenue growth for ecommerce businesses.

What does an Ecommerce Conversion Rate Optimization Expert do?

An Ecommerce Conversion Rate Optimization (CRO) Expert specializes in analyzing and improving the effectiveness of online stores to increase the percentage of website visitors who complete desired actions, such as making a purchase. They use data-driven techniques like A/B testing, user experience analysis, and website analytics to identify barriers in the customer journey. Their goal is to enhance user experience, optimize website elements, and ultimately boost sales and revenue for ecommerce businesses.

What are some common challenges faced by Ecommerce Conversion Rate Optimization Experts when working with cross-functional teams?

Ecommerce Conversion Rate Optimization (CRO) Experts often collaborate closely with marketing, design, development, and analytics teams to implement and test new strategies. One common challenge is aligning different team priorities and timelines, as CRO initiatives may require design changes or development resources that compete with other projects. Additionally, communicating the importance and expected impact of CRO experiments to stakeholders can be crucial for securing buy-in. CRO Experts benefit from strong communication and project management skills to navigate these challenges and ensure that optimization efforts are effectively integrated into the broader ecommerce strategy.
Infographic showing various Ecommerce Conversion Rate Optimization Expert job openings in the United States as of June 2026, with employment types broken down into 2% As Needed, 17% Full Time, 15% Part Time, 64% Contract, and 2% Nights. Highlights an 91% Physical, 3% Hybrid, and 6% Remote job distribution, with an average salary of $59,092 per year, or $28.4 per hour.
Conversion Rate Optimization Manager

Conversion Rate Optimization Manager

Paychex

Cincinnati, OH • Remote

$85K - $110K/yr

Full-time

Medical, Retirement, PTO

Posted 26 days ago


Paychex rating

7.3

Company rating: 7.3 out of 10

Based on 155 frontline employees who took The Breakroom Quiz

192nd of 426 rated business services


Job description

Imagine Your Future with Us! Since 1971, Paychex has been at the forefront of simplifying HR, payroll, and benefits for American businesses. Our digital HR technology and advisory solutions cater to the changing needs of employers and their employees. With our award-winning training and endless opportunities for growth and development, you can build a lifelong career with us. We pride ourselves on fostering an inclusive and innovative culture. Our leaders are here to support your career journey; they and our dedicated employees embody the values that drive us to support each other, our clients, and our communities. Join us to pursue your passion and unleash your potential.
Overview

Oversees Conversion Rate Optimization, including personalization strategies to increase conversion and engagement on Paychex web properties. Defines and manages all testing, analysis, and improvement of various conversion points in the marketing funnel. Responsible for increasing the rate at which inbound traffic converts to leads. Develops and manages a strategic testing roadmap and process focused on lead and revenue generation.


Responsibilities
  • Identifies conversion rate optimization (CRO) opportunities and leads the test ideation process to increase our lead to customer conversion rate and marketing efficiencies. Establishes, documents, and maintains an evolving conversion optimization strategy that focuses on lead generation to improve our online marketing performance and KPIs.
  • Facilitates end-to-end conversion testing and targeting process, including test/targeting plan, creative design, code development, QA launch, analysis, insights, and communication, to improve customer user experience, pathing, and conversion website traffic.
  • Manages key conversion points in marketing funnel to ensure optimal efficiency and results. Continually measures the performance of these conversion assets. Reports on the progress of conversion optimization on a regular basis through the delivery of key performance indicator reports and conversion test data.
  • Collaborates with channel-specific areas (email, social media, SEM, SEO, etc.) to optimize each conversion path and rates overall while driving marketing-qualified leads to our sales teams.
  • Provides insight to writers, graphic designers, and internal reviewers to ensure best practices are in place.
  • Stays abreast on best practices and latest trends in the digital analytics and conversion rate optimization tactics to maintain the highest level of marketing efficiency.

Qualifications
  • Bachelor's Degree in Related field - Required
  • 3 years of experience in inbound marketing strategies and tactics or related fields.
  • Direct experience with digital analytics such as Google Analytics and Optimizely (or comparable platforms).
  • Must have experience with conversion testing.
  • Must have digital marketing background.

Compensation
In the spirit of pay transparency, we are excited to share that the starting base pay range for this position is $85,000 - $110,000 annually. Please keep in mind that this range is the base pay only and does not consider other components that make up the total rewards package for the position. If you are hired at Paychex, your overall compensation will be determined based on factors such as geographic location, skills, education, and/or experience which may result in total compensation outside of this range.
Live the Paychex Values
  • Act with uncompromising integrity.
  • Provide outstanding service and build trusted relationships.
  • Drive innovation in our products and services and continually improve our processes.
  • Work in partnership and support each other.
  • Be personally accountable and deliver on commitments.
  • Treat each other with respect and dignity.

  • What's in it for you?
    • We value your well-being: We provide over 21 comprehensive rewards, including medical coverage, virtual wellness classes, tuition reimbursement, 401(k) + employer match, adoption assistance, financial assistance, and much more.
    • We value your time: From paid time off to company holidays, culture days, and comprehensive work-life balance programs, we will ensure you have the flexibility you need to be your best.
    • We value your development: Our award-winning training and development programs empower our employees with ongoing learning opportunities to give you the building blocks to grow your career.
    • We value your perspective: Our company culture reflects the diversity of our employees. We want you to be you and your voice to be heard.
    • We value our communities: We offer paid time off for volunteerism and promote many company-wide and local initiatives that benefit organizations you care about.

    • Note: The benefits described apply to full-time employees. Benefits for part-time, contract, and intern roles may vary.

      Not sure if you meet every requirement?
      At Paychex, we know that great talent comes in many forms. If you're passionate about the role but don't check every box, we still encourage you to apply. You might be the right fit - either for this position or another opportunity with us.

      Paychex is an equal opportunity employer. We are committed to fostering a respectful and inclusive workplace where all individuals are treated fairly and evaluated based on their qualifications, experience, and merit. We comply with all applicable federal, state, and local laws prohibiting discrimination in employment.Qualifications:
      • Bachelor's Degree in Related field - Required
      • 3 years of experience in inbound marketing strategies and tactics or related fields.
      • Direct experience with digital analytics such as Google Analytics and Optimizely (or comparable platforms).
      • Must have experience with conversion testing.
      • Must have digital marketing background.
      Education:UNAVAILABLEEmployment Type: FULL_TIME

    What Paychex employees say

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    About Paychex

    Sourced by ZipRecruiter

    Consult with America's businesses, leveraging Paychex key referral channels and partnerships to educate stakeholders on our services, and provide consultative solutions to increase market share and drive revenue.

    Industry

    Human resources consulting services

    Company size

    10,000+ Employees

    Headquarters location

    Rochester, NY, US

    Year founded

    1971

    Social media