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Director Website Optimization Jobs (NOW HIRING)

Shook and Stone CHTD

SEO Manager

Las Vegas, NV · On-site +1

... and editors, directing our backlink team, and supporting website optimization and new site ... development. You will not be doing this alone. Our Director of Marketing has more than ten years in ...

Shook and Stone CHTD

SEO Manager

Las Vegas, NV · On-site

... and editors, directing our backlink team, and supporting website optimization and new site ... development. You will not be doing this alone. Our Director of Marketing has more than ten years in ...

Caddis Capital Management

Elevate the digital customer experience and lead website optimization efforts - including site speed, navigation, search, and conversion rate - to maximize traffic-to-sale conversion. * Direct ...

Mondo

Marketing Director

Atlanta, GA · On-site

$140K - $175K/yr

Director of Marketing Growth , location is Hybrid . The start date is ASAP for this Permanent ... Oversee website optimization, conversion rate improvements, and SEO initiatives. * Manage affiliate ...

Mondo

Marketing Director

Atlanta, GA · On-site

$120K - $140K/yr

Director of Marketing Growth , location is Hybrid . The start date is ASAP for this Permanent ... Oversee website optimization, conversion rate improvements, and SEO initiatives. * Manage affiliate ...

Mondo

Marketing Director

Atlanta, GA · On-site

$120K - $140K/yr

Director of Marketing Growth , location is Hybrid . The start date is ASAP for this Permanent ... Oversee website optimization, conversion rate improvements, and SEO initiatives. * Manage affiliate ...

Mondo

Marketing Director

Atlanta, GA · On-site

$140K - $175K/yr

Director of Marketing Growth , location is Hybrid . The start date is ASAP for this Permanent ... Oversee website optimization, conversion rate improvements, and SEO initiatives. * Manage affiliate ...

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Director Website Optimization information

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$46.5K

$94.3K

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How much do director website optimization jobs pay per year?

As of Sep 10, 2026, the average yearly pay for director website optimization in the United States is $94,255.00, according to ZipRecruiter salary data. Most workers in this role earn between $78,000.00 and $111,500.00 per year, depending on experience, location, and employer.

What are popular job titles related to Director Website Optimization jobs?

For Director Website Optimization jobs, the most frequently searched job titles are:

Infographic showing various Director Website Optimization job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 83% Full Time, 13% Part Time, 1% Temporary, and 2% Contract. Highlights an 92% Physical, 3% Hybrid, and 5% Remote job distribution, with an average salary of $94,255 per year, or $45.3 per hour.

Director, Website Strategy and Performance

Franklin, TN • On-site

omnia
Internet and IT • 1 - 10 employees
Learn more about omniaexternal

Full-time

Posted 6 days ago

Job description

Director, Website Strategy & PerformanceAbout the Role

OMNIA Partners transformed its website into a digital platform driving member acquisition and revenue. This senior role owns the end-to-end marketing and growth strategy for the website, including vision, prioritization, performance measurement, and optimization. You will be a key leader in a cross-functional team from our Technology, Product Management and E-commerce groups to build a seamless, unified digital ecosystem.

Reporting to the Group Vice President of Revenue Marketing, you will own the website strategy and implementation by translating business objectives, member insights, revenue goals, and competitive intelligence into a clear and evolving roadmap, and build a process of continuous testing and improvement through a robust A/B testing program.

You'll set the strategy and drive it through execution, aligning with our third-party agency partner and internal teams to build against that roadmap, while establishing and maturing a digital product and growth channel.

What You’ll Own
  • Website Product Strategy & Roadmap — Own the marketing-side vision, roadmap, and prioritization for the website as our highest-impact member and prospect experience. Serve as Marketing's primary counterpart in cross-functional prioritization forums, ensuring business, member, and revenue outcomes shape the roadmap.
  • Conversion Rate Optimization — Lead the full-funnel CRO program: testing backlog, hypothesis development, experiment design, and results analysis. Drive technical implementation of A/B testing and optimization tools.
  • Performance & Metrics — Define, own, and report on website marketing performance metrics.
  • MarTech & Analytics — Own the website's tracking, tagging, and analytics instrumentation strategy (e.g., GA4, testing platforms), directing and prioritizing MarTech's roadmap for these initiatives and ensuring proper implementation to guarantee high-quality data for decision-making.
  • Agency Partnership — Manage and drive accountability for our external agency partner responsible for website development, digital experience execution, and ongoing optimization.
What You’ll Bring
  • 6+ years of experience owning or leading a customer-facing website or digital platform from a marketing, growth, or CRO perspective.
  • Proven track record of driving measurable improvements in conversion, engagement, and revenue through structured experimentation and optimization (beyond visual/design refreshes).
  • Strong partnership skills with technical product and engineering teams, able to influence roadmap priorities and outcomes without owning the codebase.
  • Hands-on experience with A/B testing and experimentation platforms (e.g., VWO, AB Tasty, Optimizely, or similar) at both strategic and operational levels.
  • Deep fluency with web analytics platforms (GA4 preferred) and the ability to translate data and member behavior into clear, prioritized roadmaps and backlogs.
  • Excellent cross-functional leadership skills, with a history of aligning technology, design, sales, marketing, and executive stakeholders.
  • Strong communication skills, including the ability to present strategy, roadmaps, and performance results clearly to senior leadership.

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