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Director Public Relations Jobs (NOW HIRING)

IEEE

Director Public Relations (E6135)

Piscataway, NJ · On-site

Description Job Summary The Director of Public Relations is responsible for establishing and leading a modern, proactive media relations operation for IEEE. This role elevates IEEE's public presence ...

FIS, Inc.

Senior Director, Public Relations

New York, NY · On-site

$224K - $382K/yr

About the role A high-impact PR leader, responsible for building a bold, proactive brand presence ... Sourcing Model Recruitment at FIS works primarily on a direct sourcing model; a relatively small ...

B Capital

Senior Director, Public Relations

Manhattan, NY · On-site

$225 - $382/hr

About The Role A high-impact PR leader, responsible for building a bold, proactive brand presence ... Sourcing Model Recruitment at FIS works primarily on a direct sourcing model; a relatively small ...

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How much do director public relations jobs pay per year?

As of Aug 10, 2026, the average yearly pay for director public relations in the United States is $103,920.00, according to ZipRecruiter salary data. Most workers in this role earn between $75,000.00 and $128,500.00 per year, depending on experience, location, and employer.

What does a director of public relations do?

A Director of Public Relations oversees the creation and implementation of communication strategies that shape and maintain the public image of an organization. They manage media relations, handle crisis communications, and guide a team to ensure consistent messaging across all channels. Their responsibilities often include developing press releases, coordinating public events, and building relationships with journalists and stakeholders. The goal is to enhance the organization’s reputation and effectively communicate its objectives to the public.

What are the key skills and qualifications needed to thrive as a director of public relations, and why are they important?

To thrive as a Director of Public Relations, you need expertise in strategic communication, media relations, and crisis management, often supported by a bachelor’s or master’s degree in communications, public relations, or a related field. Familiarity with PR management software, media monitoring tools, and social media analytics platforms is typically required. Exceptional leadership, relationship-building, and persuasive communication skills make someone stand out in this high-profile role. These abilities are crucial for safeguarding organizational reputation, effectively managing public perception, and leading successful communication campaigns.

What are some common challenges faced by a director of public relations, and how can they be addressed?

A Director of Public Relations often encounters challenges such as managing crises, maintaining a consistent brand message across diverse channels, and balancing the expectations of multiple stakeholders. Navigating these challenges requires strong communication skills, strategic planning, and the ability to remain calm under pressure. Building a proactive crisis communication plan and fostering collaborative relationships with internal teams can help address these issues effectively. Regular training and staying updated on industry trends also ensure the PR strategy remains agile and effective.
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Director Public Relations jobs near you
Infographic showing various Director Public Relations job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 80% Full Time, 15% Part Time, 1% Temporary, and 3% Contract. Highlights an 94% Physical, 2% Hybrid, and 4% Remote job distribution, with an average salary of $103,920 per year, or $50 per hour.

Director, Public Relations & Communications

Ware-Malcomb

Irvine, CA • On-site

$180 - $240/hr

Other

Posted 21 days ago

Job description

We’re seeking a Director, Public Relations & Communications to lead our brand reputation, strengthen our market presence and drive integrated communications that support business strategy and growth. This role is responsible for telling the story of our projects, people, innovation and community impact across industry media, local press and digital channels, while serving as a strategic advisor to executive leadership and leading a high-performing communications team.

Your Role
  • Develop and execute integrated PR and communications plans aligned with firmwide strategy, brand positioning and business objectives.
  • Oversee external communications, including media relations, press strategy, social media, email marketing, awards and speaking opportunities.
  • Lead PR campaigns and initiatives tied to strategic priorities; track editorial calendars and identify proactive visibility opportunities.
  • Expand market visibility by identifying and cultivating new media relationships, sponsorships, speaking platforms and thought leadership channels that extend the firm’s reach across key markets and audiences.
  • Lead brand reputation management by establishing governance for firmwide messaging, brand standards and audience positioning to ensure consistency, differentiation and resonance across all channels and stakeholders.
  • Lead the firm’s crisis communications framework by developing protocols, playbooks and response materials; overseeing escalation and approval processes; and training spokespeople to ensure timely, confident and effective messaging under pressure.
  • Serve as executive communications counsel as a trusted strategic advisor to senior and executive leadership on high‑visibility, complex or sensitive initiatives, including messaging strategy, positioning and stakeholder communication.
  • Provide strategic oversight of agencies and external partners (PR firms, writers, photographers, freelancers), including scope development, budgets, performance measurement and success criteria.
  • Oversee paid media and budget planning, including strategy development, vendor management and ROI evaluation for paid placements, sponsored content and media amplification efforts.
  • Support firmwide storytelling through press materials, thought leadership content, awards submissions and digital channels.
  • Prepare spokespeople for interviews and media engagement; support leadership with messaging, talking points, Q&A and presentations.
  • Collaborate closely with Visual Brand, Marketing Leadership and cross‑functional partners on website strategy, SEO alignment, planning and budgeting.
  • Establish KPI frameworks, benchmarking performance and producing regular reporting that translates communications data into actionable insights and continuous optimization.
  • Contribute hands‑on execution when needed to ensure quality, consistency and deadlines are met.
Strategic & Leadership Responsibilities
  • Lead annual communications planning, KPI frameworks, playbooks, budgeting and team development.
  • Set governance for messaging, approvals and escalation. Steward reputation management across regions and markets.
  • Represent PR & Communications in leadership forums and cross‑firm initiatives.
  • Optimize the operating model (processes, tools and partner ecosystem) to enable scale, consistency, and measurable impact.
  • Lead, mentor and develop PR & Communications team members, fostering growth, accountability and performance.
  • Champion long‑term brand growth through a multi‑year communications roadmap aligned with business priorities and supported by strong capabilities and partnerships.
Qualifications
  • Bachelor's or Master's degree in Communications, Public Relations, Journalism, Marketing or a related field (or equivalent experience).
  • 10–15+ years of experience in public relations and communications, including strategic leadership, crisis management and team leadership.
  • Demonstrated experience leading firmwide public relations and communications programs.
  • Strong media relations background with a track record of securing high‑impact coverage.
  • Experience partnering with senior and executive leaders and multidisciplinary teams.
  • Proven ability to manage high‑visibility communications initiatives and work effectively with agencies and vendors.
  • Exceptional writing and editing skills, with the ability to translate technical concepts into clear, engaging narratives.
  • Strong project management skills, including prioritization across competing deadlines.
  • Proficiency in Microsoft 365 tools (Word, Excel, PowerPoint, Teams, OneNote).
  • Experience in Architecture/Engineering, Construction, Real Estate, or professional services strongly preferred.
Skills
  • Strong leadership, collaboration and mentorship capabilities
  • Excellent communication, judgment and stakeholder‑management skills
  • Issues management, crisis communications readiness and brand reputation stewardship
  • Paid media strategy and budget management
  • Performance measurement, KPI development and data‑driven decision‑making
  • High attention to detail, discretion and accountability
  • Positive, proactive and highly collaborative working style
  • Ability to thrive in a fast‑paced and dynamic environment
  • Operational rigor across workflows, approvals, calendars and reporting
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