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Director Of Market Research Jobs in Decatur, GA (NOW HIRING)

Yamaha

Market Research Manager

Kennesaw, GA

Yamaha is seeking fill a Market Research Manager role for our Marietta, GA location. This role ... Working knowledge of advanced analytical methods, such asMaxDiff, conjoint analysis, key driver ...

RaceTrac

Senior Market Research Analyst

Atlanta, GA

Creates presentations with actionable findings, insights, and recommendations to all levels of the ... market research role. Brand Tracking experience is a plus. * Proficiency with MS Office Suite ...

Trans western

Director of Research

Atlanta, GA

The Research Director will be responsible for leveraging Transwestern's vast resources to support ... Serve as a market expert with the ability to communicate this expertise through both presentation ...

Transwestern

Director of Research

Atlanta, GA · On-site

The Research Director will be responsible for leveraging Transwestern's vast resources to support ... Serve as a market expert with the ability to communicate this expertise through both presentation ...

Malibu, Atlanta

Market Research Assistant

Atlanta, GA · On-site

Company Description In an age of increasing technology, our teams speak to our consumer base ensuring the right point gets across every time. You will be the first point of contact for any of our ...

Malibu, Atlanta

Market Research Assistant

Atlanta, GA · On-site

Company Description In an age of increasing technology, our teams speak to our consumer base ensuring the right point gets across every time. You will be the first point of contact for any of our ...

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All JobsOf Market Research JobsDirector Of Market Research JobsDirector Of Market Research Jobs in Decatur, GA

Director Of Market Research information

See Decatur, GA salary details

$15.1K

$117.1K

$152.8K

How much do director of market research jobs pay per year?

As of Aug 16, 2026, the average yearly pay for director of market research in Decatur, GA is $117,126.00, according to ZipRecruiter salary data. Most workers in this role earn between $104,500.00 and $137,700.00 per year, depending on experience, location, and employer.

What are some common challenges faced by a director of market research, and how can they be addressed?

A Director of Market Research often faces challenges such as synthesizing large volumes of complex data, aligning research goals with rapidly changing business objectives, and ensuring that insights drive actionable strategies. To address these, it's important to leverage advanced analytics tools, maintain clear communication with cross-functional teams, and prioritize continuous professional development for the team. Building strong relationships with stakeholders and staying updated on industry trends also help ensure research remains relevant and impactful.

What is the difference between Director Of Market Research vs Market Research Manager?

AspectDirector Of Market ResearchMarket Research Manager
ResponsibilitiesOversees entire market research strategies, guides company-wide research initiatives, and manages teams of analysts.Executes research projects, manages research teams, and analyzes data to support marketing strategies.
Required CredentialsBachelor’s or Master’s in Marketing, Business, or related field; extensive experience in market research.Bachelor’s or Master’s in Marketing, Business, or related field; experience in research roles.
Work EnvironmentStrategic leadership in corporate offices, collaborating with senior management.Operational role within marketing or research departments, often in office settings.

The main difference between a Director Of Market Research and a Market Research Manager lies in scope and leadership. The director sets strategic direction and oversees multiple projects, while the manager focuses on executing research tasks and managing teams. Both roles require similar educational backgrounds and work environments, but the director holds a higher-level, strategic position within organizations.

What does a director of market research do?

A Director of Market Research leads and oversees a team responsible for gathering, analyzing, and interpreting data about markets, competitors, and consumer preferences. They use this information to guide strategic decisions, identify business opportunities, and help organizations better understand their target audiences. This role involves designing research methodologies, managing budgets, and presenting insights to senior management to support product development, marketing strategies, and overall business growth.

What are the key skills and qualifications needed to thrive as a director of market research?

To thrive as a Director of Market Research, you need expertise in market analysis, data interpretation, strategic planning, and typically an advanced degree in marketing, business, or a related field. Proficiency with analytics platforms like SPSS, Tableau, or Qualtrics, and experience with survey design and statistical modeling, are essential. Exceptional leadership, communication, and critical thinking skills help drive teams and influence business decisions. These competencies ensure accurate insights, effective strategy development, and a strong competitive edge in dynamic markets.

What job categories do people searching Director Of Market Research jobs in Decatur, GA look for?

The top searched job categories for Director Of Market Research jobs in Decatur, GA are:

What cities near Decatur, GA are hiring for Director Of Market Research jobs?

Cities near Decatur, GA with the most Director Of Market Research job openings:

Director Of Market Research jobs near you

Senior Market Research Coordinator

Simon-Kucher & Partners

Atlanta, GA • On-site

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted yesterday

Job description

Senior Market Research Coordinator
In the United States - Atlanta Boston Chicago New York Houston San Francisco
The Senior Market Research Coordinator is an experienced individual contributor within the Market Research Center of Excellence supporting the Americas division. This role sits between the Market Research Coordinator and the Market Research Manager and is designed for someone who has developed strong executional market research skills and is ready to take on greater ownership, autonomy, and mentorship responsibilities.
The Senior Market Research Coordinator partners closely with consultants and market research managers to execute high-quality qualitative and quantitative research, manage vendor relationships, and contribute to the continuous improvement of market research processes. This role reports to the Director of Market Research and works day-to-day with Market Research Managers.
What makes us special:
  • Become part of a unique entrepreneurial team. Think independently, use your initiative, and take some risks. Entrepreneurship is a powerful force that drives the growth not only of our firm but our clients and people.
  • Unlock the power of opportunity. Advance your career in a thriving company with a startup feel. We invest in your professional development every step of the way.
  • Work in a values-driven culture. At Simon-Kucher, our vision is to become the world's leading growth specialist. Our values guide the way we do business and communicate our distinctiveness. They sum up what we stand for, influence our culture, and drive how and why we do things.
  • Invest in your future. All US and Canadian employees enjoy 401(k) & RRSP benefits with company matching.
  • Prioritize your health and well-being. No matter where you live, we offer a competitive suite of health benefits to help keep you and your loved ones safe.
  • Enjoy balance and flexible working. Be empowered to do your best work - whether it's from home or in the office.

How you will create an impact:
  • Request for Proposals & Study Execution (60-70%)
    • Partner with consultants to define research objectives, scope, and specifications for qualitative and quantitative studies (e.g., surveys, expert interviews).
    • Independently review, refine, and manage Requests for Proposals (RFPs) for market research vendors.
    • Lead screener review and/or design in the absence of a formalized screener on all qualitative and quantitative survey requests
    • Lead vendor bid solicitation, comparison, and recommendations for routine and moderately complex studies.
    • Advise teams on appropriate methodologies, recruitment approaches, feasibility, timelines, and cost considerations.
    • Serve as the primary point of contact for vendors during fieldwork for assigned projects.
  • Vendor Relationship Management (15-20%)
    • Manage ongoing relationships with a subset of preferred market research vendors and expert networks.
    • Support pricing negotiations in partnership with Market Research Managers.
    • Proactively identify, evaluate, and onboard new vendors to meet evolving project needs.
    • Troubleshoot fielding, recruitment, and quota issues, escalating complex challenges as needed.
    • Maintain and enhance the vendor database and internal feedback mechanisms.
  • Quality, Compliance & Best Practices (10-15%)
    • Ensure adherence to Simon-Kucher global data compliance policies and industry market research standards
    • Apply and reinforce best practices in study setup, vendor management, and documentation.
    • Review project materials (e.g., screeners, questionnaires, discussion guides) for clarity, bias minimization, and feasibility, in collaboration with Market Research Managers.
  • Training, Mentorship & Knowledge Building (5-10%)
    • Contribute to internal training materials, templates, and best-practice documentation.
    • Support onboarding and skill development of new team members.
    • Participate in initiatives to mature and scale the Market Research Center of Excellence.

About You:
  • Required Qualifications
    • Bachelor's degree in a related field.
    • 3-5 years of relevant experience in market research, vendor management, or related roles.
    • Hands-on experience supporting qualitative and quantitative market research projects.
    • Demonstrated ability to manage multiple studies simultaneously with increasing autonomy.
    • Strong organizational, project coordination, and prioritization skills.
    • Excellent written and verbal communication skills, with confidence interacting with consultants and external vendors.
    • High attention to detail and comfort working with spreadsheets and project tracking tools.
  • Preferred Qualifications
    • Experience with scoping audiences for market research (sales or operations role)
    • Familiarity with market research compliance guidelines and data privacy requirements.
    • Experience mentoring or training junior team members.
    • Exposure to survey platforms or research tools is a plus.
  • Key Attributes for Success
    • Trusted Partner: Seen by consultants as a reliable, knowledgeable research partner who can make thoughtful recommendations.
    • Increasing Ownership: Comfortable taking end-to-end responsibility for defined components of the research process.
    • Problem Solver: Proactively identifies issues and proposes solutions rather than escalating immediately.
    • Collaborative: Works effectively across levels, bridging junior coordinators and senior research managers.
    • Growth-Oriented: Eager to deepen methodological expertise and progress toward a research manager role over time.

This role is ideal for someone who has mastered the fundamentals of market research coordination and is ready to step into a more senior, influential position while continuing to build toward research leadership.
The pay range for this position is $80,000-$95,000/year. Compensation may vary depending on relevant experience, skills, geographic location, and business needs. We offer a comprehensive package of benefits including paid time off, 13 paid holidays per year, medical/dental/vision insurance, basic life insurance, and 401(k) to eligible employees.
About Simon-Kucher
Simon-Kucher is a global consultancy with more than 2,200 employees in 30+ countries. Our sole focus is on unlocking better growth that drives measurable revenue and profit for our clients. As a trusted commercial advisor, we combine deep consulting expertise, growth specialization, and technology to scale impact. We optimize every lever of commercial strategy - product, pricing, innovation, marketing, sales, and digital - based on deep insights into what customers value and are willing to pay for. With over 40 years of experience in monetization, we are regarded as the world's leading commercial growth and pricing specialist.
Simon-Kucher is an Equal Employment Opportunity ("EEO") employer. Our employment decisions are made without regard to race, color, religion, gender, national origin, age, disability, marital status, veteran or military status, or any other legally protected status.
We believe in building a culture that embraces belonging, creating an environment in which our people feel valued, are able to be themselves and feel their contribution matters. If we get that right, great things will happen; people will grow faster, innovate, feel valued, and create better outcomes for everyone - our people, our clients and, of course, our business.
Simon-Kucher North America Talent Acquisition Team
RecruitingNorthAmerica@simon-kucher.com
simon-kucher.com/careers

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