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Director Of Gtm Strategy Operations Jobs (NOW HIRING)

Crocs

Director, GTM Strategy & Operations

Broomfield, CO · On-site

$165K - $175K/yr

Overview The Director of GTM Strategy & Operations leads the end-to-end orchestration of how products and priorities move from concept to market, translating business strategy into clear, actionable ...

Wrike

Director, Global GTM Strategy & Operations

OR · On-site +1

Wrike is hiring a Director of Go-To-Market Operations to lead our global GTM Operations team across ... Reporting directly to GTM leadership, you will serve as a strategic co-pilot to executive leaders ...

Benchling

GTM Strategy & Operations

San Francisco, CA · On-site

$158K - $214K/yr

AI has the potential to change this, compressing decades of R&D work into years. But that only ... end, and wants to have a direct hand in how Benchling scales its go-to-market motion.

Factory

Marketing Operations Lead

San Francisco, CA · On-site

About the Role As Marketing Operations Lead, you will be a founding member of our GTM Strategy & Operations team where you will own the buildout of the marketing operations function from the ground ...

Kustomer

Head of GTM Strategy and Operations

$220K - $260K/yr

As Head of GTM Strategy and Operations, you'll lead an established team of seasoned Ops and Enablement professionals across Sales, Marketing, and Customer Experience - bringing continued discipline ...

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How much do director of gtm strategy operations jobs pay per year?

As of Sep 10, 2026, the average yearly pay for director of gtm strategy operations in the United States is $107,680.00, according to ZipRecruiter salary data. Most workers in this role earn between $75,500.00 and $135,500.00 per year, depending on experience, location, and employer.

What is a director of GTM strategy operations?

A Director of GTM (Go-To-Market) Strategy Operations is a senior leader responsible for developing and executing strategies that bring a company's products or services to market effectively. This role involves aligning sales, marketing, product, and customer success teams to ensure successful product launches and revenue growth. They analyze market trends, oversee operational processes, and implement best practices to optimize performance. The Director of GTM Strategy Operations also measures outcomes to ensure the company's go-to-market approach is both efficient and effective.

How does a director of GTM strategy operations collaborate with cross-functional teams to drive successful go-to-market initiatives?

A Director of GTM Strategy Operations plays a pivotal role in coordinating across marketing, sales, product, and customer success teams to align go-to-market (GTM) plans. They facilitate communication, set clear objectives, and often lead cross-functional meetings to ensure everyone is working towards common revenue and growth goals. This role requires balancing strategic oversight with hands-on problem-solving, managing dependencies, and quickly addressing roadblocks. Effective collaboration helps streamline product launches, optimize sales processes, and improve overall customer experience.

What are the key skills and qualifications needed to thrive as a director of GTM strategy operations, and why are they important?

To thrive as a Director of GTM Strategy Operations, you need expertise in go-to-market planning, data analytics, and strategic project management, often supported by a bachelor’s or master’s degree in business or a related field. Familiarity with CRM platforms (like Salesforce), business intelligence tools (such as Tableau), and certifications in project management (e.g., PMP) are typically expected. Exceptional leadership, cross-functional communication, and problem-solving abilities set top performers apart. These skills and qualifications are critical for driving coordinated, data-driven GTM initiatives that accelerate revenue growth and operational efficiency.

What is the difference between Director Of Gtm Strategy Operations vs Director Of Sales Operations?

AspectDirector Of Gtm Strategy OperationsDirector Of Sales Operations
Primary FocusDeveloping and executing go-to-market strategies across multiple functionsManaging sales processes, tools, and performance metrics
ResponsibilitiesStrategic planning, market analysis, cross-functional coordinationSales analytics, CRM management, sales team support
Required SkillsStrategic thinking, market knowledge, cross-team collaborationSales process expertise, data analysis, CRM proficiency
Work EnvironmentCollaborates with marketing, product, and sales teamsWorks primarily with sales teams and sales leadership

The Director Of Gtm Strategy Operations focuses on overarching go-to-market strategies, coordinating multiple departments to ensure market success. In contrast, the Director Of Sales Operations concentrates on optimizing sales processes and supporting sales teams. Both roles require strategic and analytical skills but differ in scope and primary focus.

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Director Of Gtm Strategy Operations jobs near you

Director, GTM Strategy & Operations

Broomfield, CO • On-site

Crocs
Manufacturing • 1 - 5K employees
Learn more about Crocsexternal

$165K - $175K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted yesterday

Crocs rating

7.0

Company rating: 7.0 out of 10

Based on 65 frontline employees who took The Breakroom Quiz

Job description

At Crocs, Inc., every career offers a chance to make a real impact. No two journeys look the same. And that's exactly how we like it. Whether you're welcoming customers into our stores, collaborating with global teams at our headquarters, or keeping operations moving at our distribution centers, your impact is real and valued. At Crocs, Inc. you're not expected to fit a mold. You're encouraged to break it and create something better.
Overview
The Director of GTM Strategy & Operations leads the end-to-end orchestration of how products and priorities move from concept to market, translating business strategy into clear, actionable go-to-market plans. This role aligns product, marketing, merchandising, and commercial teams through defined governance, planning frameworks, KPIs, and execution rhythms to ensure launches land with precision. Ultimately, they build the strategic and operational discipline that turns innovation into scalable, predictable growth.
What You'll Do
  • Owns operational excellence of GTM governance and cross-functional rhythms.
  • Own and update the global GTM calendar with milestones, and cross-functional checkpoints.
  • Creates and evolves GTM milestones, RACI, and tools.
  • Review and refine GTM frameworks and templates (e.g., pitch decks, playbooks, readiness scorecards).
  • Communicate clear, concise GTM status updates, readiness recaps, and alerts to stakeholders to ensure visibility, alignment, and accountability.
  • Lead regular syncs with Marketing, Product, Creative, and Regional GTM leads to drive alignment.
  • Accountable for calendar, milestone planning, presentation, and cross-functional alignment.
  • Coordinate global GTM operating rhythms (e.g., seasonal kickoff forums, cross-regional share outs).
  • Build and maintain detailed milestone workbacks (kickoffs, regional engagement, final line review, market launch, readiness, launch, insights).

What You'll Bring to the Table
  • BS or BA in business, marketing or related field - or equivalent years of relevant and related experience
  • Minimum of 10+ years of experience in go-to-market, product or marketing operations; or a related cross-functional role within a consumer, retail or brand-led organization
  • Background knowledge in operational planning and program/project management
  • Understanding of the end-to-end GTM process, milestones and deliveries associated
  • Experience maintaining GTM tools and systems
  • Demonstrated ability to drive cross-functional execution and deliver on time with quality
  • Strong communication skills with the ability to turn confusion into clarity

#LI-TG1
The Company is an Equal Opportunity Employer committed to a diverse and inclusive work environment. We accept applications on an ongoing basis.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or disability, or any other classification protected by law.
Title: Director, GTM Strategy & Operations
Salary or Pay Range: $165,000 - $175,000
Pay offered will vary based on job-related factors such as location, experience, training, skills, and abilities.
At Crocs, Inc. we believe in the power of a blend of in-person and virtual collaboration to drive creativity and strengthen relationships. Your participation in this flexible schedule plays a key role in building a connected and successful team. In-office requirements vary by our work personas: Resident (5 days), Collaborator (4 days), Connector (2-3 days), Explorer (fully remote). This role has been aligned to the Collaborator persona.
This organization participates in E-Verify.
This position is eligible to participate in a company incentive program.
This position is eligible for company benefits including but not limited to medical, dental, and vision coverage, life and AD&D, short and long-term disability coverage, paid time off, employee assistance, participation in a 401k program that includes company match, and many other additional voluntary benefits.
The application window is 45 days, but applicants are encouraged to apply as soon as possible after the posting date in order to ensure optimal consideration. The posting will be removed if the job is filled before the application window deadline.
Job Category: Corporate

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