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Director Of Digital Strategy Jobs in Silver Spring, MD

Moore

Associate Director, Digital Strategy

Lanham, MD · Remote

As the Associate Director of Digital Strategy , you will provide leadership oversight of digital strategy for our nonprofit clients, including those we serve on behalf of partner agencies at Moore.

Nestle

Senior Manager of Digital Strategy

Arlington, VA

$146K - $200K/yr

Position Summary As Sr. Manager of Digital Strategy, you'll lead the development and execution of Nestle USA's enterprise digital strategy, collaborating with the Director to translate vision into ...

HMSHost

Senior Director of In-Store Digital

Bethesda, MD · On-site

$153K - $198K/yr

The Senior Director of In-Store Digital leads the development, execution, and continuous ... Leads the development and execution of the company's in-store digital strategy across both Retail ...

Dufry

Senior Director of In-Store Digital

Bethesda, MD · On-site

$153K - $198K/yr

The Senior Director of In-Store Digital leads the development, execution, and continuous ... Leads the development and execution of the company's in-store digital strategy across both Retail ...

Dufry

Senior Director of In-Store Digital

Bethesda, MD · On-site

$153K - $198K/yr

The Senior Director of In-Store Digital leads the development, execution, and continuous ... Leads the development and execution of the company's in-store digital strategy across both Retail ...

Empower Strategies

Senior Director, Digital

Arlington, VA · On-site

$108 - $132/hr

Empower Strategies Consulting is seeking a creative and driven Senior Director to join an expanding ... through strategic proposals and presentations. * Leading and mentoring a team of digital ...

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How much do director of digital strategy jobs pay per year?

As of Aug 25, 2026, the average yearly pay for director of digital strategy in Silver Spring, MD is $147,385.00, according to ZipRecruiter salary data. Most workers in this role earn between $110,700.00 and $182,100.00 per year, depending on experience, location, and employer.

What does a director of digital strategy do?

A Director of Digital Strategy is responsible for developing and overseeing a company's digital initiatives to achieve business goals. This role involves creating strategies for online marketing, social media, content, and digital platforms, as well as leading teams to execute these plans. They analyze digital trends, measure campaign effectiveness, and ensure that digital efforts align with the overall business objectives. Directors of Digital Strategy often collaborate with other departments to integrate digital solutions and stay ahead of market trends.

What are the key skills and qualifications needed to thrive as a director of digital strategy?

To thrive as a Director of Digital Strategy, you need deep expertise in digital marketing, data analytics, and business strategy, often supported by a bachelor's or master's degree in marketing, communications, or a related field. Familiarity with digital advertising platforms, web analytics tools (like Google Analytics), CRM systems, and project management software is essential. Strong leadership, strategic thinking, and excellent communication skills help drive cross-functional collaboration and innovation. These skills and qualities are crucial for designing effective digital initiatives that align with business goals and deliver measurable results.

How does a director of digital strategy typically collaborate with other departments to drive company objectives?

A Director of Digital Strategy works closely with cross-functional teams such as marketing, IT, sales, and product development to ensure alignment on digital initiatives and overarching business goals. This role often facilitates regular strategy meetings, coordinates integrated campaigns, and ensures digital efforts complement both online and offline activities. Effective communication and project management skills are key, as the director must balance input from various stakeholders while driving unified digital strategies forward. Collaboration is essential for identifying opportunities, resolving challenges, and maximizing the impact of digital investments.

How much does a director of digital strategy make?

The average salary for a director of digital strategy typically ranges from $100,000 to $180,000 annually, depending on experience, industry, and location. Senior roles may include bonuses, stock options, or other benefits, and strong skills in data analysis, marketing, and leadership are often required.

Is a director of digital strategy a good career?

A director of digital strategy is a senior leadership role responsible for developing and implementing digital initiatives to achieve business goals. It typically requires strong skills in marketing, data analysis, and leadership, with opportunities for high-level influence and competitive compensation. The role offers growth potential in industries increasingly focused on digital transformation.

What job categories do people searching Director Of Digital Strategy jobs in Silver Spring, MD look for?

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Director Of Digital Strategy jobs near you

Associate Director, Digital Strategy

Moore

Lanham, MD • Remote

Full-time

Medical, PTO

Re-posted 21 days ago

Job description

As theAssociate Director of Digital Strategy, you will provide leadership oversight of digital strategy for our nonprofit clients, including those we serve on behalf of partner agencies at Moore. This role may require leading and developing a team, including digital strategists and specialists who support specific clients and client groups. The Associate Director of Digital Strategy will provide strategy guidance for assigned clients and support the VP Digital Strategy in new business development and thought leadership efforts.

Moore is a data-driven constituent experience management (CXM) company achieving accelerated growth for clients through integrated supporter experiences across all platforms, channels and devices. We are an innovation-led company that is the largest data, media, and marketingcompany in North America serving the purpose-driven industry with clients across education, association, political and commercial sectors.

Your Impact:

  • Oversee weekly client touch-base meetings for updates on all digital deliverables.
  • Oversee weekly internal WIP attendance and reporting for assigned client(s).
  • Develop creative briefs as needed.
  • Contribute to the new business proposal process, as needed, through attending preparation meetings and contributing content on digital strategy.
  • Create annual budget and project for assigned teams and business.
  • May lead a strategy development, including content and placement, in conjunction with the media team for programmatic display, paid search, and paid social.
  • Lead strategy development, including content and cadence, for email fundraising programs.
  • Perform research and continuous monitoring of the digital landscape in order to present new growth opportunities to clients.
  • Coordinate with leadership on managing of projects through the department, in order to provide timely responses to clients and client teams.
  • Contribute to marketing strategies to grow digital marketing and other aspects of digital marketing throughout the enterprise.
  • Work closely with the Director of Digital Strategy and business development leadership to generate new business growth across the enterprise.
  • Build, coach, and mentor a group of digital strategists and specialists.
  • Hold weekly touch base meetings with each member of their Digital Strategy team, comprised of strategists and specialists, to discuss client needs and updates, internal team issues, and planning for current and future campaigns.
  • Meets weekly with the Director of Digital Strategy to provide updates on all team members, review new business, and discuss team growth opportunities.
  • Stay abreast of key industry and market trends and recommend product, service, and technology innovations to ensure success for clients and ongoing growth and leadership.

Your Profile:

  • 5+ years of experience with digital agency or digital marketing group required.
  • Bachelor's degree required.
  • Proven experience in digital marketing; experience in marketing for the nonprofit sector highly preferred.
  • Experience managing digital strategy functions and teams.
  • Solid understanding of the digital marketing and nonprofit sectors.
  • Ability to oversee digital strategy and provide digital consulting for nonprofit clients and client groups.
  • Exceptional communication skills encompassing written, verbal, and presentation capabilities.
  • Proficient in MS Word, Excel, PowerPoint, and Outlook.
  • Comfortable with a fast-paced agency environment and a variety of client service tasks.
  • Able to handle multiple concurrent projects while working independently and collaborating with teams.
  • Other key competencies such as adaptability, initiative and innovation, sound judgement, and strong interpersonal and communication skills.

How We'll Support You:

  • Jointhe largest marketing and fundraising company in North America serving the nonprofit industry where we prioritize innovation and professional growth.
  • Collaborate with industry subject matter experts with over 5,000 employees across the enterprise.
  • To help you stay energized, engaged and inspired, we offer a wide range of benefits including comprehensive healthcare, paid holidays and generous paid time off so you can have the time and space to recharge and pursue your other passions and be with the people you care about.
  • Moore is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

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