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Director Of Digital Strategy Jobs (NOW HIRING)

MARKETview

Director of Digital Strategy

Richmond, VA

Director of Digital Strategy Company: Two Ocean Education Partners, a MARKETview Company Location: Richmond, VA (On-site) Job Type: Full-time About the Role The Director of Digital Strategy plays a ...

Moore

Associate Director, Digital Strategy

Lanham, MD · Hybrid

As the Associate Director of Digital Strategy , you will provide leadership oversight of digital strategy for our nonprofit clients, including those we serve on behalf of partner agencies at Moore.

RedRover

Director of Digital

Memphis, TN · On-site

Director of Digital (Paid Media + SEO + Digital Optimization) RedRover is seeking a results ... You thrive at the intersection of strategy, technology, AI, and performance-and you're known for ...

MTM LLC

Director of Digital Marketing

Turnersville, NJ · On-site

$125K - $135K/yr

We are seeking a strategic, creative, and results-oriented Director of Digital Marketing to join a growing team. In this role, you will be responsible for overseeing and executing all aspects of our ...

Aquent

Director of Digital Marketing

Charlotte, NC · On-site

$175K - $185K/yr

Jun 22, 2026 The Director of Digital Marketing will lead digital marketing strategies across a premier, multi-location platform in the Home Services/Field Services industry. In this fast-paced and ...

SFMOMA

Director of Digital Experience

San Francisco, CA · On-site

$140K - $167K/yr

Schedule : Full Time, 35 hours/week, at least three days working onsite SFMOMA is seeking a bold, strategic, and execution-driven Director of Digital Experience to lead the vision and delivery of ...

Maps Credit Union

VP of Digital Strategy

Salem, OR · On-site

The VP of Digital Strategy manages the Digital team and develops and implements digital strategies to stay at the forefront of industry trends, ensuring our digital banking platform continues to ...

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How much do director of digital strategy jobs pay per year?

As of Jun 12, 2026, the average yearly pay for director of digital strategy in the United States is $142,462.00, according to ZipRecruiter salary data. Most workers in this role earn between $107,000.00 and $176,000.00 per year, depending on experience, location, and employer.

What does a digital strategy director do?

A digital strategy director develops and oversees a company's online marketing and digital initiatives to achieve business goals. They analyze market trends, coordinate cross-functional teams, and utilize tools like analytics platforms to optimize digital campaigns and presence.

What are the key skills and qualifications needed to thrive as a Director of Digital Strategy, and why are they important?

To thrive as a Director of Digital Strategy, you need deep expertise in digital marketing, data analytics, and business strategy, often supported by a bachelor's or master's degree in marketing, communications, or a related field. Familiarity with digital advertising platforms, web analytics tools (like Google Analytics), CRM systems, and project management software is essential. Strong leadership, strategic thinking, and excellent communication skills help drive cross-functional collaboration and innovation. These skills and qualities are crucial for designing effective digital initiatives that align with business goals and deliver measurable results.

How does a Director of Digital Strategy typically collaborate with other departments to drive company objectives?

A Director of Digital Strategy works closely with cross-functional teams such as marketing, IT, sales, and product development to ensure alignment on digital initiatives and overarching business goals. This role often facilitates regular strategy meetings, coordinates integrated campaigns, and ensures digital efforts complement both online and offline activities. Effective communication and project management skills are key, as the director must balance input from various stakeholders while driving unified digital strategies forward. Collaboration is essential for identifying opportunities, resolving challenges, and maximizing the impact of digital investments.

How much does a director of strategy make in the US?

A Director of Digital Strategy in the US typically earns between $100,000 and $180,000 annually, depending on experience, industry, and location. Senior roles with extensive experience or in high-demand sectors can exceed this range, often including bonuses and benefits.

What does a Director of Digital Strategy do?

A Director of Digital Strategy is responsible for developing and overseeing a company's digital initiatives to achieve business goals. This role involves creating strategies for online marketing, social media, content, and digital platforms, as well as leading teams to execute these plans. They analyze digital trends, measure campaign effectiveness, and ensure that digital efforts align with the overall business objectives. Directors of Digital Strategy often collaborate with other departments to integrate digital solutions and stay ahead of market trends.

What is the highest paid job in digital marketing?

The highest paid roles in digital marketing often include Chief Marketing Officer (CMO) or Director of Digital Strategy, with salaries reaching into the high six or seven figures for experienced professionals overseeing large teams and budgets. These positions require strong leadership, strategic planning, and expertise in data analytics, marketing automation tools, and digital channels.

How much does a VP of digital strategy make?

A Vice President of Digital Strategy typically earns between $130,000 and $250,000 annually, depending on the industry, company size, and experience. Compensation may also include bonuses, stock options, and other benefits, reflecting the seniority and strategic responsibilities of the role.
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Director Of Digital Strategy jobs near you
Infographic showing various Director Of Digital Strategy job openings in the United States as of June 2026, with employment types broken down into 90% Full Time, 5% Part Time, and 5% Contract. Highlights an 80% In-person, 2% Hybrid, and 18% Remote job distribution, with an average salary of $142,462 per year, or $68.5 per hour.

Director of Digital Strategy

MARKETview

Richmond, VA

Full-time

Posted 3 days ago

Job description

Job Title: Director of Digital Strategy

Company: Two Ocean Education Partners, a MARKETview Company

Location: Richmond, VA (On-site)

Job Type: Full-time

About the Role

The Director of Digital Strategy plays a critical leadership role in developing, executing, and optimizing digital marketing strategy for Two Ocean's higher-education partners. This role blends strategic leadership with hands-on execution, translating enrollment objectives and MARKETview insights into high-performing, multi-channel digital campaigns.

This role partners closely with multiple cross-functional teams including Strategy, Audience, Campaign, Operations, and Client Success to execute our digital campaigns across partners and channels.

The ideal candidate is analytical, detail-oriented, and passionate about using data and digital media to drive meaningful outcomes for colleges and universities.

Key Responsibilities

  • Lead digital marketing strategy and paid media planning across Two Ocean client accounts, aligning recommendations to enrollment objectives and KPIs.
  • Translate proprietary MARKETview insights, student behavior data, and enrollment trends into audience-first digital strategies.
  • Develop and oversee integrated digital campaign strategies across paid social, search, and display in coordination with broader channel strategies.
  • Collaborate on campaign execution, optimization, testing strategies, audience segmentation, and budget recommendations with the Digital Marketing & Audience Manager.
  • Create and codify test-and-learn frameworks, best practices, and operational processes to improve campaign performance and scalability.
  • Partner closely with Creative, Campaign Management, and Analytics teams to optimize messaging, creative, and audience targeting.
  • Manage and mentor the Digital Marketing & Audience Manager, providing coaching, prioritization, and performance oversight.
  • Monitor performance reporting and communicate clear, data-driven recommendations internally and externally.
  • Stay current on higher-education enrollment trends, platform changes, privacy policies, AI developments, and emerging digital opportunities.

Qualifications

Minimum Requirements:

  • 7-10+ years of digital marketing and performance media experience, preferably in agency or multi-client environments.
  • Deep expertise in Google Ads, Meta, YouTube, and paid digital ecosystems.
  • Strong analytical and performance optimization skills, including attribution and conversion tracking.
  • Experience leading digital strategy while remaining hands-on in execution and optimization.
  • Experience managing junior team members and cross-functional collaboration.
  • Strong project management, communication, and organizational skills.

Preferred Skills:

  • Higher education, admissions, or enrollment marketing experience.
  • Experience in SaaS, marketing technology, or data-driven organizations.
  • Familiarity with Slate, Salesforce, or enrollment CRMs.
  • Google Ads, Meta Blueprint, or related certifications.

Why Join Two Ocean Education Partners?

At Two Ocean, we share a common mission: expanding access to higher education while helping colleges and universities achieve their goals and better serve students and families. We thrive on collaboration, innovation, and a shared commitment to the success of our partners and teammates.

Commitment to Equal Opportunity

Two Ocean Education Partners is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, gender, sexual orientation, gender identity, national origin, disability, veteran status, or any other protected characteristic under applicable law.

Work Authorization

Qualified candidates must be legally authorized to work in the United States without employer sponsorship, both now and in the future.

Employment Type: FULL_TIME

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