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Director Of Digital Advertising Jobs in Raleigh, NC

This role leads the digital advertising function with end-to-end ownership of strategy, execution ... Reporting to the Senior Director of Performance Marketing & Partnerships, this leader works cross ...

Support and execute the Director of Digital Advertising's defined paid search vision by owning the tactical planning, setup, execution, and optimization of campaigns across platforms. * Translate ...

Team Manager, Paid Search

Raleigh, NC ยท On-site

$100 - $125/hr

Support and execute the Director of Digital Advertising's defined paid search vision by owning the tactical planning, setup, execution, and optimization of campaigns across platforms. * Translate ...

Experience designing across a variety of digital marketing channels, including: * Paid social advertising * Display advertising * Email marketing * Landing pages * Websites * Organic social media

Experience designing across a variety of digital marketing channels, including: * Paid social advertising * Display advertising * Email marketing * Landing pages * Websites * Organic social media

Experience designing across a variety of digital marketing channels, including: * Paid social advertising * Display advertising * Email marketing * Landing pages * Websites * Organic social media

Digital Designer

Raleigh, NC ยท On-site

$60 - $80/hr

Experience designing across a variety of digital marketing channels, including: * Paid social advertising * Display advertising * Email marketing * Landing pages * Websites * Organic social media

As a Director, you will lead complex client engagements, advise executive stakeholders, and oversee the development of digital asset strategies through implementation and production. You will connect ...

Director of Design Services

Raleigh, NC ยท On-site

$150 - $200/hr

We're seeking a Director of Design Services to lead the strategic vision, creative excellence, and ... branding, digital design, website design, landing pages, advertising creative, email marketing ...

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Director Of Digital Advertising information

What does a director of digital advertising do?

A Director of Digital Advertising oversees an organization's digital advertising strategy, managing campaigns across platforms like Google, Facebook, and programmatic networks. They are responsible for setting goals, allocating budgets, analyzing performance data, and optimizing ad spend to maximize ROI. Additionally, they lead teams, collaborate with other departments, and stay updated on the latest digital marketing trends and technologies. Their role is critical in driving brand awareness, lead generation, and sales through effective online advertising.

What are the key skills and qualifications needed to thrive as a director of digital advertising, and why are they important?

To thrive as a Director of Digital Advertising, you need expertise in digital marketing strategy, analytics, and campaign management, often supported by a bachelor's degree in marketing, communications, or a related field. Familiarity with ad platforms like Google Ads, Facebook Business Manager, programmatic buying tools, and certifications such as Google Ads or Facebook Blueprint is highly valuable. Leadership, creativity, and strong communication skills enable effective team management and innovative campaign execution. These skills and qualities drive successful digital ad initiatives, optimize ROI, and ensure alignment with business objectives in a competitive digital landscape.

How does a director of digital advertising typically collaborate with cross-functional teams to execute successful campaigns?

A Director of Digital Advertising regularly works with marketing, creative, analytics, and sales teams to ensure campaign objectives are aligned with overall business goals. Collaboration often involves leading strategy meetings, providing feedback on creative assets, and coordinating with data analysts to monitor and optimize campaign performance. This role requires strong communication skills and the ability to balance multiple perspectives, ensuring that digital initiatives are both innovative and effective across all channels. Building strong relationships with other departments is essential for seamless execution and measurable results.

What is the difference between Director Of Digital Advertising vs Digital Marketing Manager?

AspectDirector Of Digital AdvertisingDigital Marketing Manager
CredentialsBachelor's degree in marketing, advertising, or related field; experience in digital ad campaignsBachelor's degree in marketing, communications, or related field; experience in digital marketing
Work EnvironmentOversees digital advertising teams, manages ad campaigns, collaborates with marketing and salesDevelops marketing strategies, manages campaigns across channels, reports on performance
Employer & Industry UsageUsed in advertising agencies, large corporations, e-commerce companiesCommon in marketing departments across various industries

The main difference is that the Director Of Digital Advertising focuses specifically on managing digital ad campaigns and advertising teams, while the Digital Marketing Manager handles broader marketing strategies across multiple channels. Both roles require similar credentials and are integral to digital marketing efforts, but the director position is more specialized in advertising execution and team leadership.

What are popular job titles related to Director Of Digital Advertising jobs in Raleigh, NC?

For Director Of Digital Advertising jobs in Raleigh, NC, the most frequently searched job titles are:

What job categories do people searching Director Of Digital Advertising jobs in Raleigh, NC look for?

The top searched job categories for Director Of Digital Advertising jobs in Raleigh, NC are:

Infographic showing various Director Of Digital Advertising job openings in Raleigh, NC as of August 2026, with employment types broken down into 1% As Needed, 81% Full Time, 13% Part Time, 1% Temporary, and 4% Contract. Highlights an 92% Physical, 3% Hybrid, and 5% Remote job distribution.

Associate Vice President of Digital Advertising Strategies

enrollmentFUEL

Chapel Hill, NC โ€ข On-site, Remote

Full-time

This job post hasย expired today.ย Applications are no longer accepted.


Job description

Reports to: Senior Vice President of Client Relations

Classification: Full-Time, Salaried Exempt

Location: Remote (U.S.)

COMPANY OVERVIEW

enrollmentFUEL is a comprehensive higher education Strategic Enrollment Management (SEM) solutions provider. Our holistic, tailored, and institution-specific approach uses detailed analysis, emerging and proven technologies, actionable reporting, and targeted tactics to help our client-partners meet their enrollment goals. Our services bring together all the elements of admissions and financial aid, including Student Search, digital marketing, effective communication plans, recruitment strategies, scholarship metrics, financial aid policy and process enhancements, CRM solutions, temporary staffing, coaching, and training. enrollmentFUEL is on a mission to delight, champion, and stretch college and university leaders with our winning culture, distinctive core values, and demonstrated expertise.

POSITION OVERVIEW

The Associate Vice President of Digital Strategies provides strategic leadership for enrollmentFUEL's digital pillar and serves as the primary advisor on digital marketing strategy for client-partner campaigns. The role leads the development, execution, optimization, and measurement of digital marketing initiatives designed to achieve client-partner enrollment goals and deliver measurable results. The AVP also serves as Account Manager for assigned client-partners, with responsibility for the overall relationship, retention, and growth of those accounts.

KEY RESPONSIBILITIES

  • Serve as the primary strategic advisor to client-partners on digital advertising initiatives, developing and overseeing multi-channel strategies designed to achieve measurable enrollment outcomes and strong ROI
  • Lead the analysis and optimization of digital campaigns, using performance data to improve targeting, media mix, creative strategy, and advertising investment
  • Lead enrollmentFUEL's Digital Marketing pillar, including managing team members, advancing digital methodologies and solutions, and serving as the organization's internal subject matter expert on digital strategy
  • Build trusted relationships with senior client-partner leaders and drive retention and growth by delivering strong results and identifying opportunities to expand digital and related enrollment services
  • Partner with Sales, Client Services, and Operations on discovery, solution design, proposals, and strategic initiatives
  • Represent enrollmentFUEL through conference presentations, professional engagement, and thought leadership within the higher education community

TRAVEL

Periodic travel may be required; 2-4x per year

SUPERVISORY RESPONSIBILITIES

The Associate Vice President of Digital Strategies supervises the Digital Marketing pillar (team), including digital, marketing automation, and SEO staff members.

QUALIFICATIONS

  • Bachelor's degree in Marketing, Advertising, Communications, or a related field required; Master's degree preferred
  • Extensive experience developing, managing, and optimizing digital marketing campaigns; experience in higher education marketing preferred
  • Comprehensive knowledge of digital marketing platforms, influencer marketing, search engine and AI optimization, advertising metrics, analytics, and a willingness to stay abreast of emerging industry trends
  • Adaptability regarding new and changing processes and product changes
  • Demonstrated leadership and communication skills, with the ability to collaborate effectively across teams in a remote environment
  • Strong organizational, project management, and problem-solving abilities
  • Proficiency with Microsoft Office, Adobe Creative Suite, Canva, and other digital marketing content creation tools

EEO STATEMENT

enrollmentFUEL provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type as protected by federal, state, or local laws.

Employment Type: FULL_TIME