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Director Conversion Rate Optimization Jobs in Elizabeth, NJ

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Director of Commerce

New York, NY · On-site

$150K - $175K/yr

Improve top-of-funnel conversion through continuous optimization. * Increase average order value while maintaining healthy conversion rates. * Sustain strong subscription attachment across eligible ...

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Director of Commerce (Remote)

New York, NY · Remote

Improve top-of-funnel conversion through continuous optimization. * Increase average order value while maintaining healthy conversion rates. * Sustain strong subscription attachment across eligible ...

Refuel Agency

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SEM Consultant/Specialist

New York, NY · Remote

$1.5K - $5.0K/mo

Analytics & Optimization * Analyze campaign performance and identify opportunities for improvement. * Monitor KPIs including: * * Cost Per Click (CPC) * Click-Through Rate (CTR) * Conversion Rate ...

CMP.jobs

Email Marketing Specialist

Manhattan, NY

Implement best practices in conversion rate optimization (CRO) to maximize email performance. Qualifications: 3+ years of hands-on experience in email marketing, marketing automation, or lifecycle ...

12100collective.com

Graphic Designer

New York, NY · On-site +1

$60/hr

Apply conversion rate optimization (CRO) principles to landing page and website design, balancing aesthetics with performance. * Liaise with diverse cross-functional teams - from creative strategists ...

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All JobsConversion Rate Optimization JobsDirector Conversion Rate Optimization JobsDirector Conversion Rate Optimization Jobs in Elizabeth, NJ

Director Conversion Rate Optimization information

See Elizabeth, NJ salary details

$23.7K

$122.3K

$190.7K

How much do director conversion rate optimization jobs pay per year?

As of Aug 9, 2026, the average yearly pay for director conversion rate optimization in Elizabeth, NJ is $122,303.00, according to ZipRecruiter salary data. Most workers in this role earn between $95,600.00 and $148,400.00 per year, depending on experience, location, and employer.

How does the director of conversion rate optimization typically collaborate with marketing and product teams to drive results?

The Director of Conversion Rate Optimization (CRO) works closely with both marketing and product teams to identify user pain points, implement data-driven strategies, and test hypotheses aimed at improving conversion rates. Regular meetings and cross-functional workshops are common to align on campaign goals, user experience enhancements, and A/B testing roadmaps. This role often acts as a bridge between creative strategists and technical analysts, ensuring that initiatives are both innovative and measurable, and that learnings are shared across teams to maximize impact.

What are the key skills and qualifications needed to thrive as a director of conversion rate optimization?

To thrive as a Director of Conversion Rate Optimization, you need expertise in data analysis, digital marketing strategies, and user experience design, typically supported by a relevant degree and significant experience in CRO roles. Familiarity with A/B testing platforms (like Optimizely or VWO), web analytics tools (such as Google Analytics), and CRO-focused certifications is highly beneficial. Strong leadership, communication, and problem-solving skills help drive cross-functional initiatives and foster team collaboration. These skills are crucial for developing data-driven strategies that maximize website performance and achieve business growth targets.

What does a director of conversion rate optimization do?

A Director of Conversion Rate Optimization (CRO) is responsible for developing and overseeing strategies to increase the percentage of website visitors who take a desired action, such as making a purchase or signing up for a newsletter. They lead teams to analyze user behavior, run A/B tests, and implement changes that improve user experience and drive business goals. This role involves close collaboration with marketing, product, and design teams to ensure that all digital touchpoints are optimized for conversions. The Director of CRO also uses data-driven insights to guide decision-making and measure the effectiveness of optimization efforts.

What is the difference between Director Conversion Rate Optimization vs Conversion Analyst?

AspectDirector Conversion Rate OptimizationConversion Analyst
ResponsibilitiesOversees overall CRO strategy, manages teams, and aligns business goalsAnalyzes data, runs tests, and provides insights to optimize conversions
Required SkillsStrategic thinking, leadership, CRO tools, data analysisData analysis, A/B testing, web analytics tools
Work EnvironmentSenior management, cross-department collaborationData-driven, technical, focused on testing and analysis

The main difference is that the Director Conversion Rate Optimization leads the overall CRO strategy and manages teams, while the Conversion Analyst focuses on analyzing data and executing tests. Both roles require analytical skills and familiarity with CRO tools, but the director has a broader strategic and leadership scope.

What are popular job titles related to Director Conversion Rate Optimization jobs in Elizabeth, NJ? For Director Conversion Rate Optimization jobs in Elizabeth, NJ, the most frequently searched job titles are:
What job categories do people searching Director Conversion Rate Optimization jobs in Elizabeth, NJ look for? The top searched job categories for Director Conversion Rate Optimization jobs in Elizabeth, NJ are:
What cities near Elizabeth, NJ are hiring for Director Conversion Rate Optimization jobs? Cities near Elizabeth, NJ with the most Director Conversion Rate Optimization job openings:
Director Conversion Rate Optimization jobs near you

Web Optimization Manager

Royal Communications Consultants Inc

Manhattan, NY • Remote

$46 - $48/hr

Full-time

Posted 19 days ago

Job description

Seeking a Web Optimization Manager to manage the ongoing enhancements of the website experience. In this role, you will uncover friction points across the digital journey, develop data-backed hypotheses, and create A/B testing strategies to improve engagement and conversion. You will work closely with a data analyst to translate complex user behavior data into actionable insights and implement site enhancements that measurably improve business outcomes. 
REQUIRED SKILLS:

  • Digital Experience
  • Website Optimation
  • Conversion Rate Optimization
  • Web Analytics Platforms
  • HEAP

Job Responsibilities:

  • Identify friction points in the user journey through behavioral data analysis and deliver strategic, high-impact recommendations that enhance usability, engagement, and conversion.
  • Apply a critical lens to data by questioning assumptions, investigating underlying user behaviors, and continuously refining hypotheses to uncover deeper user insights and inform optimization priorities.
  • Develop and prioritize testable hypotheses grounded in both quantitative and qualitative insights to drive iterative improvements in site performance and user flow.
  • Own the development and execution of a robust testing roadmap, including A/B and multivariate tests, collaborating with Product, UX, and Marketing Operations to implement.
  • Leverage Heap and Power BI to monitor user behavior and site performance, delivering data-driven insights that inform optimization strategies and align with core KPIs.
  • Partner closely with data analysts to validate findings and ensure optimization decisions are backed by statistically significant results and business impact.
  • Synthesize complex data into compelling narratives that clearly communicate optimization outcomes to cross-functional stakeholders.
  • Collaborate with UX and content strategy teams to recommend and implement changes that improve clarity, usability, and the overall site experience across key journeys.
  • Maintain and continually refine a backlog of optimization opportunities informed by user behavior, research, industry benchmarks, and business objectives.
  • Align stakeholders around testing priorities and site experience goals, facilitating shared understanding of trade-offs, dependencies, and expected outcomes.


Required Skills & Experience:

  • 4+ years of experience in website optimization, digital experience, CRO (conversion rate optimization), or a similar role.
  • Deep experience working with web analytics platforms (e.g., Heap, Adobe Analytics, Google Analytics).
  • Proficient in A/B and multivariate testing tools such as Dynamic Yield, Optimizely, Google Optimize, Adobe Target, or similar.
  • Strong hypothesis-driven mindset, with a proven ability to design, run, and analyze digital experiments.
  • Advanced analytical skills with the ability to work independently on web data and partner with data teams for deeper analysis.
  • Comfortable working with cross-functional teams including UX, content, product, and engineering to bring ideas to life.
  • Strong communication skills and the ability to present insights in a clear, actionable, and persuasive way.
Required Education:
  • Bachelor’s degree in Marketing, Digital Marketing, Analytics, Business, or a related field.

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