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Direct Marketing Solutions Jobs (NOW HIRING)

Wilen

Direct Marketing Account Director

Melville, NY · On-site

$150K - $180K/yr

We provide strategic direct marketing solutions for national brands, leveraging innovative variable data technology, to turn concepts into finished digital and physical products, all in one seamless ...

First Mid

Director of Marketing Solutions

Champaign, IL

$96K - $150K/yr

The Director of Marketing Solutions is a senior marketing leader responsible for translating enterprise marketing strategy into high-impact creative, content, and digital execution. As a key member ...

JMG Marketing

Regional Sales Executive

Boston, MA · On-site

You should have 5+ years of experience selling direct mail and related direct marketing solutions to dealerships and 10+ years of total experience in the automotive industry. JMG Marketing was ...

JMG Marketing

Regional Sales Executive

New York, NY · On-site

You should have 5+ years of experience selling direct mail and related direct marketing solutions to dealerships and 10+ years of total experience in the automotive industry. JMG Marketing was ...

JMG Marketing

Regional Sales Executive

Chicago, IL · On-site

You should have 5+ years of experience selling direct mail and related direct marketing solutions to dealerships and 10+ years of total experience in the automotive industry. JMG Marketing was ...

JMG Marketing

Regional Sales Executive

Washington, DC · On-site

You should have 5+ years of experience selling direct mail and related direct marketing solutions to dealerships and 10+ years of total experience in the automotive industry. JMG Marketing was ...

Ignite Marketing Solutions Inc

Be Seen First

Marketing Representative - Entry Level

Cincinnati, OH · On-site

$55K - $65K/yr

... Solutions is a leading outsourced Marketing, sales and management firm. We are trusted by some of the nation's top fortune 500 companies and brands to manage their direct marketing and sales ...

Ignite Marketing Solutions Inc

Be Seen First

Marketing Representative - Entry Level

Cincinnati, OH · On-site

$55K - $65K/yr

... Solutions is a leading outsourced Marketing, sales and management firm. We are trusted by some of the nation's top fortune 500 companies and brands to manage their direct marketing and sales ...

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How much do direct marketing solutions jobs pay per year?

As of Jun 11, 2026, the average yearly pay for direct marketing solutions in the United States is $58,968.00, according to ZipRecruiter salary data. Most workers in this role earn between $46,000.00 and $67,500.00 per year, depending on experience, location, and employer.

What is a direct marketing job role?

A direct marketing job role involves creating and executing marketing campaigns that communicate directly with consumers through channels such as email, direct mail, telemarketing, or digital advertising. The focus is on generating immediate responses, leads, or sales, often requiring skills in communication, data analysis, and campaign management.

What are the key skills and qualifications needed to thrive in Direct Marketing Solutions, and why are they important?

To excel in Direct Marketing Solutions, you need a solid understanding of marketing principles, data analysis, and campaign management, often supported by a degree in marketing or related fields. Familiarity with CRM software, email marketing platforms, and data analytics tools is typically required. Strong communication, creativity, and attention to detail are essential soft skills that set top performers apart. These abilities are crucial because they enable professionals to design targeted campaigns, measure results effectively, and drive customer engagement and business growth.

What are Direct Marketing Solutions?

Direct Marketing Solutions refer to strategies and services that help businesses communicate directly with potential and existing customers through channels like email, direct mail, telemarketing, or SMS. These solutions are designed to generate measurable responses or sales by targeting specific audiences with personalized messages. Direct marketing allows companies to build relationships, track campaign effectiveness, and optimize their marketing efforts for better results.

What is the difference between Direct Marketing Solutions vs Direct Marketing Coordinator?

AspectDirect Marketing SolutionsDirect Marketing Coordinator
Primary RoleDevelops and implements direct marketing campaigns, focusing on strategy and executionAssists in executing marketing campaigns, coordinating activities and logistics
Required SkillsMarketing strategy, data analysis, campaign managementCommunication, organization, campaign support
Work EnvironmentMarketing agencies, corporate marketing departmentsMarketing teams, advertising agencies
Common CertificationsDigital marketing certifications, CRM proficiencyMarketing or communications degrees, entry-level certifications

While Direct Marketing Solutions involves creating and managing marketing campaigns to reach target audiences, Direct Marketing Coordinators support these efforts by coordinating activities and ensuring smooth execution. Both roles require marketing knowledge, but Solutions professionals focus on strategy, whereas Coordinators focus on implementation support.

Is direct marketing a legitimate interest?

In the context of direct marketing solutions, legitimate interest is a legal basis under data protection laws that allows companies to process personal data for marketing purposes without explicit consent, provided it balances the company's interests with individuals' rights. Employers in this field often rely on this basis when conducting targeted campaigns, but they must ensure compliance with relevant regulations such as GDPR or CCPA. Skills in data management and understanding privacy laws are important for professionals in direct marketing roles.

What are some common challenges faced by professionals in Direct Marketing Solutions, and how can they be addressed?

Professionals in Direct Marketing Solutions often encounter challenges such as reaching target audiences effectively, standing out in a crowded marketplace, and measuring campaign ROI accurately. These can be addressed by utilizing data analytics to refine audience segmentation, personalizing messaging to increase engagement, and leveraging A/B testing to optimize campaign performance. Collaborating closely with creative, analytics, and sales teams also helps ensure cohesive strategies and successful outcomes.

How much does direct marketing pay?

The average salary for a direct marketing professional varies depending on experience, location, and company size, but typically ranges from $40,000 to $70,000 annually. Entry-level roles may start lower, while experienced specialists or managers can earn over $80,000. Compensation often includes bonuses and commissions based on campaign performance.

What do direct marketing solutions do?

Direct marketing solutions involve creating and delivering targeted promotional messages directly to consumers through channels such as email, direct mail, telemarketing, or digital advertising. Professionals in this field analyze customer data, develop campaigns, and use tools like CRM software to reach specific audiences effectively. The goal is to generate leads, increase sales, and build customer relationships efficiently.
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Direct Marketing Solutions jobs near you
Infographic showing various Direct Marketing Solutions job openings in the United States as of June 2026, with employment types broken down into 3% As Needed, 87% Full Time, 8% Part Time, 1% Temporary, and 1% Contract. Highlights an 94% Physical, 2% Hybrid, and 4% Remote job distribution, with an average salary of $58,968 per year, or $28.4 per hour.

Direct Marketing Account Director

Wilen

Melville, NY • On-site

$150K - $180K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 22 days ago

Job description

Description
GENERAL DESCRIPTION:
Wilen is driven by industry-leading agency services and cutting-edge direct mail production. We provide strategic direct marketing solutions for national brands, leveraging innovative variable data technology, to turn concepts into finished digital and physical products, all in one seamless process.
The Account Director (AD) serves as the strategic and executional leader for assigned accounts, responsible for overall retention, growth, and alignment of the agency's efforts with client business goals. The AD oversees and helps support the development and execution of comprehensive marketing campaigns, while fostering senior-level client relationships. As a trusted partner, the AD consistently seeks new opportunities for growth, ensuring the agency delivers high-value, creative solutions that exceed client expectations. The role involves cross-departmental collaboration, leading internal teams, while helping the account team meet client deliverables. Account Directors are business unit leaders, with ultimate responsibility for the success of an account.
RESPONSIBILITIES (including, but not limited to):
All lawful directives of your supervisor or a member of Company management.
  • Serving as the primary relationship manager for senior client stakeholders, providing strategic guidance, proactive communication, and ensuring the successful execution of marketing campaigns.
  • Leading the development of marketing strategies and plans, aligning them with client business objectives using data-driven insights and market expertise to drive growth.
  • Developing creative briefs and direct creative groups in producing marketing materials that meet client goals and expectations.
  • Provide executional support to the account team by mentoring the current staff or acting as a backup to managing the day-to-day deliverables.
  • Review results to determine the recommended marketing plans for continued optimization.
  • Leading client meetings, creative reviews, results read-outs and QBRs.
  • Managing the financial health of accounts by overseeing budgets, forecasting, and ensuring accounts remain in good standing per the agreed upon billing terms.
  • Identifying opportunities for organic growth by recommending new programs and services, while proactively addressing client needs with innovative marketing solutions.
  • Fostering the professional development of team members through mentoring, performance feedback, and providing clear career growth paths.
  • Participating in the recruitment and evaluation of new talent, contributing to the hiring process by reviewing resumes, conducting interviews, and providing feedback.
  • Maintaining a pulse on internal workflows and processes to ensure the smooth execution of projects and the alignment of resources with team capabilities.

ACCOUNT DIRECTORS ARE EXPECTED TO:
  • Have strong communication and interpersonal skills, capable of building trust and rapport with clients.
  • Possess outstanding attention to detail and the ability to manage time effectively.
  • Proficiency in Microsoft Office, including Excel, Word and PowerPoint.
  • Have knowledge of data and how it can be used to drive both strategy and creative.
  • Look for ways to improve and promote the quality and effectiveness of our work.
  • Travel to meet with clients in person as needed.
  • Be available beyond standard working hours when necessary.
  • Learn and work in proprietary systems and software as necessary to complete job functions.

This job description is subject to change from time to time at the Company's discretion.
As a direct marketing company, there are times when client deadlines dictate additional work hours. Our employees are expected to be available beyond standard work hours when necessary.
We'd love to hear your story and learn how your talents and experiences will enhance our team. You can find out more about us at wilengroup.com. This is a full-time position. We are an equal opportunity employer and a drug-free workplace. E-Verify.
For New York, the expected salary range for this position is between $150,000 and $180,000. The actual compensation will be determined based on experience, geographic location, and other factors permitted by law.
Wilen offers a variety of benefits to eligible employees, including health insurance coverage (Medical, Dental, Vision), paid holiday, paid time off (PTO), 401(k), and many others.

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